Mobile TripCase Overview

Tomek Krzyzak

September 2012

Confidential | Sabre Travel Services Development

What is TripCase?

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The world’s leading travel management platform, which provides contextually relevant tools and information when and where traveler needs it. It’s a place to organize trips regardless of the purpose (leisure or business) and the booking source. It supports various mobile platforms, email clients and web browsers

TripCase – Trip Management

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• Organizes travel details by trip• Neutral to booking source• Details of trip can be added automatically or manually• Travelers can combine trips from multiple sources into a

single trip• Supports 11 types of trip elements such as dining,

meetings, cruise, activities, attractions, or rail

TripCase – Relevant Messaging

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• Provides relevant, robust travel messaging triggered by specific details of the trip

• Critical alerts – changes to a flight’s departure and arrival information

• Information and Advice• Promotions and Offers

TripCase – Contextual Tools and Services

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Full flight schedules & availabilityArrival updates for followersLoyalty bonus point offersCurrency / measures converterItinerary sharingSeat maps and availabilityDriving directionsClick-to-callFlight monitoring and statusCheck-inAirport parking availabilitySocial media trip publishing

TripCase Platform

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Dynamic Messaging

Trip Management

Support Tools & Services

TripCase Platform

What’s Cool in IT World Today?

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• Social Media• Cloud Computing• Software-as-a-Service• Personalization• Video• Gamification

Mobile Technology Trends

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• Location Based Services• Mobile Payments• Near Field Communication• Augmented Reality• Voice

Travel Industry Mobile Trends

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• Shopping and Booking for Travel• Ancillary Services• Merchandising• Disruption Management• Movement Tracking

Mobile Today

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• 5.9B mobile subscribers• 1.2B mobile web users worldwide• 1.5B mobile phones sold in 2011 including 490 000 smartphones• 8 trillion SMS sent in 2011• $3.3B spent on mobile advertising• Over 300 000 mobile apps have been developed in 3 years and

downloaded 10.9B times

Mobile in the Future

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• Smartphones sales to reach 1B units annually by 2016 • iPad and other tablets take off to reach 260MM by 2016• 3G & 4G networks continue to expand • Rapid adoption of mobile technologies and solutions• Mobile web browsing to surpass „traditional” by 2014 • Mobile transactions take off to reach over $200B by 2015

Mobile Technology Challanges

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• Strong mobile device, platform and APIs fragmentation• Emerging and immature mobile software technologies• High costs of mobile application development and

maintenance• Native vs. Hybrid vs. Mobile Web App• Not enough skilled people• Security concerns

New TripCase – Technology Behind

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• Hybrid Mobile Application – HTML5,CSS3 and JavaScript• Write Once, Deploy Everywhere - Apple, BlackBerry, Android, Windows• Native behavior and look&feel• App store distribution • Lower costs of development and maintenance

New TripCase - Redesign

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New TripCase - Redesign

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Come and Join TripCase Family @ http://www.tripcase.com

Q&A