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Management Information System

at

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Our Team

1- AMIT KUMAR

2-SANDEEP KUMAR

3-YUVRAJ SAINI

4-ANUJ KUMAR

5-RAVISH KUMAR

6-DEEPAK GAUR

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OVERVIEW

Introduction

MIS

Case study of Maruti Suzuki Car Sale Process

Flowchart

Recommendations

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Introduction

What is MIS ?

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Important Points

Integration and Streamlining of Business Processes

Process Adherence

Structuring, Storage and Retrieval of Data

Instant Generation of Business Analysis Report, MIS Control and monitoring

Support Operations , management and decision making

Man and Machine

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Collection of

Appropriate data

Processed

Appropriate destination

Role of MIS

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MARUTI SUZUKI

Started as Joint Venture of Indian government and Japaneseconglomerate Suzuki corporation.

53 percent Market share in Indian Car market.

5 Million cars running on road.

Cars manufactured and sold:Maruti 800 Maruti Zen

Maruti Alto Maruti Swift and so on

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Sale Process of Maruti Suzuki

Maruti Suzuki sell its cars through Showroom across India.Apart from selling cars it also provide Services to its car owners like- Insurance, Finance, Exchange,True Value, Driving School etc.

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What are the steps taken by Maruti Suzuki to sell its car to the customer ???

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Team Forming

There are 7 to 8 teams.

Every team has one leader and 5 members.

i..e A1 Maruti 800

A2 Alto, Zen and Wagon R

A3 Esteem, Baleno

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Corporate Team Tie ups with Big companies,Govt. depts.

Teams for banks For employees of different banks and Foreign banks.

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The customers normally come by three sources—

Source

Walk- in

Reference Telephone

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The DSE collects customer’s

1- Name2- Contact Number3-Address4-Car Intrested

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Customer Identification

Identification of customers done according to-1-Usage2-Requirement3-Repayment options4-Year of Repayment 5- Middle class6-CEO etc.

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Customer Interaction SystemAll data collected by the agent is processed in a system called CIS.

All daily inquiries are feed in the system.

Appointments are taken accordingly.

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Whether trade or cash discounts are given or not????Discounts are only given by the company.

Individual showroom owners are not allowed to give discounts.

Mystery shopping.

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Finally sale take place………………..

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What services does M.U.L provide to its customers???

Maruti provides following schemes to its customers-

Mega service campsAuto scalpsCustomer car meetsInsuranceFinanceTrue valueExchangeDriving school.

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ONE WINDOW CONCEPT………………..

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Work Done After SaleAfter every sale the company representatives contact the customer within 48 hours of “POST SALE FOLLOW UP”The company takes feedback about the location, DSE behavior, etc.

After 15 days MUL calls customer for feedback.

Follow up calls and reminder for service.

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Dealer Management System

All the data collected by the various dealer, showrooms is Processed in DMS.

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TEAM

CORPRATIONPUBLIC BANK

A1 A2 A3CIS

APPOINTMENT

PERSONAL VISIT

REQUIREMENT

1

2

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1

DMSDELIVERY

SELL FORMALITY

CASH BANK

ORDER BOOKING YES

NO

REQUIREMENT

2

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Recommendations-

Two way flow of information.

Tourism, hospitality, BPO.

Direct marketing

Database for future

Prizes for future feedback

Team for rural people.

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