MiiScan Presentation To Microsoft An Untethered Commerce Platform for the new Digital Consumer

Mark Itwaru, Founder & CEO

Email: Mark@miiscan.com Tel: +1.416.815.7000 ext 303161 Bay Street, Suite 4710Toronto, Ont. Canada

The Limitations of Mobile Commerce

• Current mobile commerce schemes simply replicate yesterday’s tethered payment paradigms

• The needs of the persistently connected consumer remain, to a truly meaningful degree, unmet.

• They do little to compress and nothing to enhance the marketing and sales cycles.

• Customers choice and loyalties are constrained by device and ecosystem limitations; the greatest inhibition to consumption in the digital age

MiiScan, the only Context Aware, Untethered Commerce Solution

• New commerce platform defined by consumers having continual access to persistently connected devices

• Cloud-based, mobile optimized with widest set of payment methods provides untethered service across any media or store front –digital or real world

• Sub-second conversion of desire to revenue with context aware transaction work flow

• Powerful new metrics to improve conversion and loyalty

What is MiiScanMiiScan allows consumers to:• Respond to a TV or Online Video Ad to obtain a

coupon or incentive• Purchase special offer for pickup or delivery• Drive enrolment in the Merchant’s Loyalty

Program• Smart Tone / Smart Code / QR Code methodsMiiScan allows Merchants to:• Improve monetization of television and online

video (YouTube) advertising• Deliver digital coupons directly to consumers• Enrol membership in Loyalty Program

members• Obtain real-time demographic information on

ad respondents.• Convert TV and Online commercials into real-

time sales

MiiScan confidential Riavera corp. 5

Wall of IP – 12 Years of Innovation2000 2002 2003 2004 2009 2010 2011 2012

900 Pay

Online Debit

Expressfunds

EwalletXpress

Mobile Internet Payment system

Split Mobile Payment System

Smart Codes

Smart Tones

PUSH POSRemote Payments

Personal POS Push Payments

Interactive TV Services

Media Services

Customized Transaction Flow

MiiScanXpress

PATT Payments

Remote Shopping

Driven By Consumer Desire

• One Cloud Wallet to Rule Them All• Truly untethered: Whenever, wherever, however

with any device• Mean Time To Gratification = 0• Loyalty unconstrained by vendor imposed

ecosystems• Secure: Stringent encryption, compliant, easy to use• Private: All user data is shared on a permission basis

Game Changing Media Integration

• Tightly coupled with digital and analog media and content – extend Azure cloud everywhere

• Unparalleled multi-dimensional Business Intelligence opportunity for media, merchants, and marketers

• Compelling value proposition for class leading creative content drivers

• Provides the mechanism for customization without creepiness

MiiScan Microsoft Vision

• MiiScan for Windows Phone 8• MiiScan for Windows 8• Drive device sales to consumers and small merchants

Windows 8

• Infinite scalability for all MiiScan enabled apps and digital store fronts• Drive marketing and sales transactions within Azure• Exclusive datasets to the Azure Marketplace

Windows Azure

• Inound/Outbound Cross media promotion / digital goods sales• Microsoft Points loyalty options in any venue when paying with MiiScan• Wallet-based currency exchange to Microsoft Points

XBox

• Integrate MiiScan with Dynamics ERP and POS• Third party POS vendors support for MiiScan

Microsoft Dynamics & POS Partners

Current Partners

• Early Customers: – Pizza Nova, EMI Music (Canada), Caribana Festival, Mt Sinai

Hospital, Rustans (Philipines), Chedraui (Mexico) Media

• Networks:– Bell Media (Canadian Content Provider), Corus (Womens

Network), ABS-CBN, Sun Media

• Business Partners:– Starcom Mediavest, Havas, M2 Universal

NEXT STEPS

• Sign NDA• Arrange comprehensive demo for appropriate

parties• Discussion of potential partnership business

models• Establish technology working group / contacts