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Brief Business Strategy Presentation on Microsoft and cloud computing
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Kelley AuRuben Sanchez
Cloud Computing is the idea that users will be able to access all of their work, from anywhere, on any computer with an internet connection.
“Microsoft plans to spend 90 percent, or $8.64 billion, of its $9.6 billion annual R&D budget on cloud computing”
Why?To gain market share in a emerging
market
“Microsoft Windows Azure (PaaS)Platform as a Service
Microsoft Private Cloud (IaaS)Infrastructure as a Service
Microsoft Office 365 (SaaS)Software as a Service
•New market•Few competitors that can compete at Microsoft’s level•Technology fairly new•Industry shift
•Internet availability•Piracy•Distribution cost•Sustainable business strategy
•Similar technologies from competitors•Google•Amazon•VMware
Good•Anticipating the market•Large profit potential
Bad•Follower instead of Leader•High risk
Q/A:??