Microsoft for StartupsFew steps to get started!

Mongkol Tiensakunpanya – McEvangelism & Training Manager – Microsoft Thailand

What do startups need to succeed and grow?

Access To TechnologyProduct on which to build, expert advice

to harden development, “under the hood”

insights, and M&A exposure

Access To CustomersAccelerate growth by connecting with

partners and customers

&

Innovate on the most

trusted cloud

Connect with your local

community

Use any dev tool or

language

Get ready to sell into

the Thailand

Commercial customers

Introducing Microsoft for Startups

Top 500 companies trust their business

on the Microsoft Solutions.

Engage over 40K incentivized Microsoft

sellers and hundreds of thousands of

channel partners to sell your solutions

into the world’s top companies

Easily connect applications, data, and

devices taking advantage of 150+ out-

of-the-box Azure Logic Apps

connectors for Salesforce, Office 365,

Twitter, Dropbox, Google services, and

more.

Connect and learn from other startups,

developers and engineers at key Reactor

locations around the world.

Seattle / Beijing / Shanghai / Bangalore /

Tel Aviv / Berlin / London / Sydney (2018)

Azure provides the most comprehensive

set of compliance offerings of any cloud

service provider and enables global scale

with 42 announced Azure regions -

more than any other cloud provider, so

you can build solutions with confidence.

A new program that delivers access to go-to-market, technology and community

benefits that helps startups grow their customer and revenue base

50

Platform Services

Infrastructure Services

WebApps

MobileApps

API Apps

Notification Hubs

HybridCloud

Backup

StorSimple

Azure SiteRecovery

Import/Export

SQL Database DocumentDB

Redis Cache

AzureSearch

StorageTables

SQL DataWarehouse

Azure AD Health Monitoring

AD PrivilegedIdentity Management

OperationalAnalytics

Cloud Services

BatchRemoteApp

ServiceFabric

Visual Studio

ApplicationInsights

VS Team Services

Domain Services

HDInsight MachineLearning Stream Analytics

Data Factory

EventHubs

Data LakeAnalytics Service

IoT Hub

Data Catalog

Security & Management

Azure ActiveDirectory

Multi-FactorAuthentication

Automation

Portal

Key Vault

Store/Marketplace

VM Image Gallery& VM Depot

Azure ADB2C

Scheduler

Xamarin

HockeyApp

Power BI Embedded

SQL Server Stretch Database

MobileEngagement

FunctionsCognitive Services Bot Framework Cortana

Security Center

Container Service

VM Scale Sets

Data Lake Store

BizTalkServices

Service Bus

Logic Apps

API Management

Content DeliveryNetwork

Media Services

Media Analytics

INNOVATION

Software R&D Driven

IaaS AND PaaS Platform

SaaS Solutions

Hybrid Philosophy

Microsoft AzurePublic, Global, Shared DatacentersDatacenter On Premise

Secu

rity

&

Man

ag

em

en

t

Public Cloud

Platform

Hyb

ridO

pera

tion

s

Software As a Service• Office 365• Microsoft CRM• Dynamics AX• VS Online• Etc.

We’ll be here along the way

Meet the team

Microsoft 4 StartupProgram Coordinator

Vathanka@microsoft.com

Microsoft 4 StartupAPAC Tech Evangelist

Fukiat.Julnual@microsoft.com

Microsoft 4 StartupProgram GTM

Sarkit@Microsoft.com

The evolution of the modern workplace

A next-level solution for your business

Modern Windows 10 Pro devices

Microsoft 365for Business

Why Microsoft 365 for small business?

Windows

Illegal copies of software are made

and distributed in packaging that

replicates the manufacturer's

packaging at a price that is similar

or lower than the original.

Physical counterfeiting

This is the most common form of piracy

and it can take several forms, such as:

• Downloading unauthorized copies

or leaked keys over the Internet

(Ex: OA3 Leaks)

• Software resold in violation of the

original terms of sale, Not for Resale,

or OEM software that is never

authorized for resale by a third party

• Fake COAs

• KMS Emulation

• MSDN Leaked Keys

Online piracy

Hard disk loading occurs when

a PC or any other device gets

loaded with an illegal copy of

software. This activity can be

carried out either at the point

of sale or by the consumer

post sale.

Hard disk loading

Types of Piracy

Windows

Understanding the risks

Pirated software leaves your customers open to significant problems.

Data loss

Viruses

Embedded

malware

Compromised

identity

One in three unlicensed or pirated copies of PC software causes a malware infection.

• Your business relies on your reputation for delivering trusted products and services. Illegal software copying and distribution not only hurts end users, but tarnishes the reputation of all resellers and puts illegal companies at an advantage. Engaging in this type of activity can also end in legal liabilities to your business.

Windows

Consumer

66% of consumers had problems with software

obtained from suspect sources—such as,

auction site or online supplier, borrowed

from a friend, bought at a street market.

of consumer PCs bought in the last two

years came from “risky” sources, too—

such as, consultants, online trading sites,

gifts, PC assemblers.

69%

SMB

<50% Small and medium organizations (SMOs)

account for <50% of deployed software to all

organizations—but because of a higher piracy

rate, more than 50% of pirated software.

60%Because of less attention to security updates,

SMOs account for ~60% of infected pirated

software in European organizations.

48% % of Employees installing software without

organization’s knowledge on work PCs in the

last two years.

Reality of Piracy

SMB are targets for Cybercrime. 60% of those

are out of business within six months.43%

Windows

Top Fear for Organizations (SMB/Enterprise)

Loss of Data - 59% for SMB

Time and cost to disinfect – 41% for SMB

Loss of Proprietary information – 28% for SMB

Ransomware – 23%

Windows

Device protection

Threat resistance

Identity protection

Information protection

Breach detection investigation and

response

UEFI Secure Boot

Windows Trusted Boot

Microsoft Edge

Device Guard

SmartScreen

Windows Defender

Windows Hello

Credential Guard

Windows Information Protection

BitLocker

BitLocker To Go

Windows Defender Advanced Threat Protection:

Conditional Access

The most secure Windows

operating system ever.

Windows 10 Security Features

The most secureWindows ever

Windows 7 EOL

January 14, 2020

SMB Enterprise

43%Commercial shipments

Still on Windows 7

Installed base

50% 57%Commercial shipments

Still on Windows 7

Installed base

65%

Commercial Landscape

Classified as Microsoft Highly Confidential

Windows

The most security

protection, built-in

Integrates easily with

existing infrastructureGet more done

Still on Windows 7? Get a Windows 10 Pro device.

Classified as Microsoft Highly Confidential

Windows

"for the supported lifetime of the devices. ● "1Forrester, Total Economic Impact of Microsoft Windows 10 ● 2Ponemon; 2016 State of Cybersecurity in SMB (USA); Canadian Chamber of Commerce, An Analysis of the Adoption of Internet-based Technology, February 2017 ● 3Performance of

6th Gen Intel® Core™ processors in Windows 10 devices, based on measured SYSmark 2014 ● 4Performance of 6th Gen Intel® Core™ processors in Windows 10 devices, estimated based on Windows 8.1 Local HD Video Playback Power, Comparisons based on Intel® Core™ i5-6200U vs.

Intel® Core™ i5-520UM ● 5Testing conducted by Principled Technologies in July 2015 in a closed lab environment using OEM factory default images on a representative sample of Windows 7 devices. Each boot test was run 10 times and the averages compared. Average improvement in

startup was 28%. ● 6As measured by SEG562, which is an office productivity and multitasking workload using Microsoft Word* (save to PDF), Excel* (recalc), PowerPoint* (slide sort), and NXPowerLite Desktop* (to shrink contents with office documents, kind of like compression), all while

playing video in the background (simulating the watching of a business training or webcast) ● 7Hardware / software requirements apply; feature availability may vary. Internet connection required. To check for compatibility and other important installation information, visit your device

manufacturer’s website and www.windows.com/windows10specs. Additional requirements may apply over time for updates.

With Windows 10, it’s estimated that security events

requiring IT remediation are reduced or avoided

by 33%.1

Small businesses are targeted by cyber criminals

because their infrastructure can be less secure. More

than 50% of small businesses have suffered a data

breach or cyberattack.2

Windows 10 devices have up to 2.5x better

performance3 and up to 3x longer battery life4 than

a 5-year-old PC.

A Windows 10 devices has a startup that’s on

average up to 28% faster than Windows 75 and 65%

faster at multi-tasking6

Windows 10 is compatible with 99% of Windows 7

apps7. Windows 10 Pro devices are compatible with

most peripherals, both wired and wireless. Check

out readyforwindows.com to see how your apps

are compatible with Windows 10.

IT administrators estimate up to 20% reduction in

IT management time1 with Windows 10 Pro.

Older devices can leave you vulnerable to

cyberattacks and data breaches. A modern

Windows 10 Pro device gives you end-to-end

protection, at no extra cost. Help secure your

business against modern security threats with

built-in, always up to date* safeguards for

your information and devices.

With Windows 10, you can get more done

faster. New devices enable faster startup,

better multitasking, and have a longer lasting

battery than older devices. Plus, modern

devices have superior portability, so you can

work and stay productive from anywhere.

Transition smoothly to Windows 10 with the

ability to easily integrate your existing

computers, monitors, and printers. Reuse

your existing LoB apps and get full support

for virtualizations. You can also see how

your current apps will work on Windows 10

with our easy-to-use migration tools.

The most security

protection, built-inIntegrates easily with

existing infrastructureGet more done

Still on Windows 7? Get a Windows 10 Pro device.

The Best of Office

Enables creativityand teamwork

Thank You!