Michael H. Lynch CV 2016

RESUME

MICHAEL LYNCHVideo Evangelist & Strategist

Showreelhttps://youtu.be/dOYojCwfndY

Mobile0413 000 330

[email protected]

2015 - Chartered Accountants ANZ Sydney, NSWMultimedia SpecialistSenior Video Producer & Content Strategy• Developed the content strategy for the organi-sation and executed on the day to day operations overseeing all multimedia productions Content Management & Infrastructure • Based on the content strategy, made recom-mendations & executed around required equpi-ment, backend infrastructure, third party vendors, and platforms required to succeed

2013–2014 Telstra Media, NRL Division Sydney, NSWOnline Producer/Content Creation• Assist the Head of Editorial with the strategic planning and execution of the content plan• Produce, Film, Edit, and Publish content on a daily basis in line with the content strategy• Continue to advise the business on ways to im-prove video delivery, SEO, Social, & UI to maximize traffic• Assist Sales by creating pilot programs and ex-ample content for sales presentations• Liaise with internal stakeholders to ensure NRL.com meets its objectives around the content strategy• Overall editorial support, VMS Archiving, and Training when required

2008–2013 News Limited Australia Sydney, NSW(2010–2013) National Video Operations & Production Manager (2008–2010) Network Video Technology Manager

• Day to day operation of the News Limited Holt Street Studio facility and production staff•• Responsible for all national video infrastruc-ture – design/construction, studios, equip-ment, software, and related audio/video tech-nologies for News Limited Australia including ongoing Support• Primary Stakeholder in the implementation, architecture, documentation, testing and roll-out of the video content management system and overall infrastructure• Responsible nationally for maintaining equipment, facilities, and software. Ensuring daily production standards/guidelines are maintained, and conducting internal training programs when required• Primary contact for all third party vendors and video production outsourcing

PERSONAL SKILLS

Content Creation & Distribution | Producing/Di-recting | Encoding & Live Streaming | VOD | Video & Studio Infrastructure | Vimeo | Promo-tions Management | Editing | Elemental | Project Management | Graphic & Animation | Script writ-ing | MAM | CSS/HTML | DVD Authoring and Du-plication | Cloudare | Photography | Online Ecation | Strategic Business Planning & Content Strategy | Premier Pro CC | After Effects CC | Illus-trator CC | Photoshop CC | Audition CC | Carbon-ite Switcher | VPS |Acrobat 10 | CMS | Sorenson Squeeze 10 | Vizrt | Omneon | Dreamweaver CS6 | Ardendo | HLS | Content Management | ThePlat-form | SEO | Studio Management | Ooyala | Storage Systems | Podcasting | DVN | Wordpress | Marketing | Sony | Yamaha | Newtek | Fatwire | YouTube Partnerships | DRM | Windows/Mac/Li-

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Career Snapshot:

I have over 28 years of experience in multimeI have over 28 years of experience in multime-dia, specializing in video and audio produc-tion for commercial broadcasting, corporate communications, and online. I have extensive experience in SaaS content and distribution management platforms (CMS, MAM/DAM) for both video and web publishing, video infrastructure & storage systems, and I am highly accomplished and accredited at using a wide array of professional broadcast production equipment and content creation software, such as the Adobe CC Suite of programs – ex-pertise in content creation from conception to publication.

I have exceptional skills in Leadership, Analyt-ics & Demographics, Content Strategy, Project Management, Equipment Administration and Maintenance (MAC, Windows), Marketing & Promotions, Facility Construction & Manage-ment, Journalism, Sales, Budgeting & Adminis-tration, and the Monetization of Video Products.

I am looking for a new role in which I can apply the knowledge that I have gained over my career, contribute to the team, set & achieve consumer focused goals, and learn new skills that will make me a better person and employee. I am trustworthy, punctual, re-liable, and will go the extra mile to ensure the job gets done.job gets done.

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RESUME 2



Mobile0413 000 330

[email protected] (Continued)

2007- 2008 Hubb Financial Group Sydney, NSWMedia Production Manager• Researched and implemented new multimedia strategies throughout the company which helped increase brand awareness and generated addi-tional revenue streams• Produced/Directed all internal and external cor-porate videos, live nancial crosses, video on demand, webcasts, video blogs, audio books, and education programs for DVD distribution. Addi-tional tasks included the lming, editing, and en-coding of all internal product and programs• Strategically planned and built Hubb’s multime-dia centre and production facility• Negotiated and arranged on behalf of the com-pany all third party hosting and delivery services

2005–2007 Telstra Australia Sydney, NSWOperations Manager, Chief Entertainment (TVN/Bigpond)• Responsible for managing 17 full time staff in-cluding two managers, freelancers, and contrac-tors• Responsible for the procurement of video equipment, IT hardware, software, other facility appliances, and supervising installation• Project Managed the development and con-struction of new studios, edit suites, offices, and upgrade of additional facilities• Responsible for the day to day operations of fa-cilities, maintaining budgets, rosters, reports, and training

2004-2005 Cisco Networking Systems Sydney, NSW(9 Month Senior Producer and Program Manager Contract) (CiscoTV)

•• Responsible for all multi-media production by Cisco Systems (Asia Pacic) including live web casts, corporate videos, video on demand (server) recordings, and intranet content man-agement• Primary interface for both internal and exter-nal clients for CiscoTV (Asia Pacic)• Developed and executed the marketing plan for the business unit to internal clients• Produced over 200 Video on demand produc-tions on various topics from learning and de-velopment through to competitive & technical updates

average good skilled

Video Production Video InfrastructureContent StrategyOperations Managment

Adobe Creative SuiteWordpress/CloudareCMS/VMSAdwords/Google AnalyticsCSS/HTMLVideo SEO/SEM

Office/Excel/WordWindows/Mac/LinuxIT/Networking

PROFESSIONAL SKILLS

PERSONAL SKILLS


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WORK

PLAY

cooking

problem solver

proactive

effective

creative

team player

photography

cycling

Hiking

RESUME 3



Mobile0413 000 330


2004- Cisco Networking Systems (cont) Sydney, NSW(9 Month Senior Producer and Program Manager Contract) • Project managed the development, upgrade and continual maintenance of two broadcast studios, associated video web sites and related budgets • Duties included video & web production (producing, directing, editing, encoding, con tent & element creation, lming, audio, lighting, video/audio compression, and DVD authoring) • Responsible for all server uploads of Video/Audio on demand content (CMS) for Asia Pacic and server maintenance

2001–2004 2001–2004 Channel 9 Sydney, NSWSenior Production Operator (TCN)• All aspects of TV Production including: live & studio records, tape production of various pro-grams, and compiling & editing • Supervisory responsibilities of junior staff and their training• Responsible for assisting the overall team to ensure assigned tasks are completed within time and budgetary constraints

Senior Media Operator & Presentation Co-or-dinator (STW - Perth, WA)• Relief Presentation and Operations (Utah & Alamar Systems)• Hi-Tech ingest of commercials, promos, news, and programming onto the server• Studio records and live-to-air playback

2000-2001 The Strategist Group Sydney, NSW Senior On-line Producer & TV Production Manager

•• Project Manager for On-line training & devel-opment• Produced all video & audio for TSG web sites, and training/educational videos for clients• Developed business plan and strategy for web-based streaming• Assistant Project Manager for www.totalsu-per.com & www.thestrategistgroup.com • Co-ordinated outside vendors to develop, upgrade, and maintain the two sites• Responsible for the daily updating of content• Assisted in co-ordinating day to day market-ing operations





PROFESSIONAL SKILLS

PERSONAL SKILLS


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WORK

PLAY

cooking

problem solver

proactive

effective

creative

team player

photography

cycling

Hiking

RESUME 4



Mobile0413 000 330


1992-2000 Channel 10 Sydney, NSW Head Senior Production Operator (TEN) • All aspects of TV Production including: live-to-air events, tape producing, studio records, & editing • Internal and external customer liaison • Responsible for leading the team to ensure scheduled tasks were completed within time and budgetary constraints • Training and administration duties

Senior Tape Operator (NEW - Perth, WA) • All aspects of Operations including: editing, Live-to-air productions and Studio records, Commercial compiling, News exchange, Co-Ord Assist & Network record (Louth System), and Dubbing

1990–1992 CIOK/K - 100FM NB, CanadaMunicipal Reporter•• News Gathering, Reporting, and Announcer

1988-1990 Bermuda Broadcasting Bermuda Promotions/Production Management

•• All aspects of commercial radio Promotions and Production including: contest manage-ment, writing scripts, audio production, voice-overs, and live events• On-Air Announcer and music programming

EDUCATION

2009 News Limited & Beltin Group Sydney, NSW News and Conict

2008 News Limited & Maura Fay Sydney, NSW Workshops Conict Management & Negotiation

2000 University of Sydney Sydney, NSW (Continuing Education) Certicate Introduction-Project Management

1995-1988 Ryerson Polytechnical Institute Toronto B.A.A. (Bachelor of Applied Arts), Radio and Television

1987-1988 The Canadian Public Relations Toronto Society Certicate in Public Relations, Promotions, & Marketing

1982-1985 Simonds High School Saint John College Preparatory Graduation Diploma with honours & distinctions





PROFESSIONAL SKILLS

PERSONAL SKILLS


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WORK

PLAY

cooking

problem solver

proactive

effective

creative

team player

photography

cycling

Hiking



Mobile0413 000 330

[email protected]





PROFESSIONAL SKILLS

PERSONAL SKILLS


nux

WORK

PLAY

cooking

problem solver

proactive

effective

creative

team player

photography

cycling

Hiking

REFERENCES

Nigel Wall(Former) Head of Editorial, NRL.comTelstra Media

0411 792 701

[email protected]://au.linkedin.com/pub/nigel-wall/30/541/882

Sue AsheHead of CommunicationsChartered Accountants ANZ

0434 314 401

[email protected]://au.linkedin.com/in/sue-ashe-a3142712v

Nicole ManktelowHead of Video NewsNews Limited

0410 456 292

[email protected]

Asli Ecker(Former) Studio OperationsNews Limited

0407 068 871

[email protected]://au.linkedin.com/pub/asli-eker/42/16a/517

Shona Cox(Former) Head of Video for Queensland NewspapersNews Limited

0435 134 345

[email protected]://au.linkedin.com/in/shonacox

Grant Osborn(Former) Executive Producer, Daily TelegraphNews Limited

0400 601 962

[email protected]://au.linkedin.com/pub/grant-osborn/3/1a4/bba

Documents

Michael H. Lynch CV 2016