Mgt-V sem

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    Questions & Answers

    Unit 1 Management

    Q. Define Management; list its functions ; what is meant by management

    process?

    A : Precise definition of management is not so simple, because the term

    management is used in variety of ways:

    Management is the art of getting things done through people

    Mary parker Follet

    The above definition has two weaknesses

    It uses the word art. To say management is merely an art is only half

    truth. It also involves acquisition of knowledge, that is science

    This definition does not throw light on various functions of a manager

    Management is a process consisting of planning, organizing, actuating and

    controlling, performed to determine and accomplish the objectives by the use

    of people & resources

    - George R Terry

    According to the above definition, management is a Process- a systematic way of

    doing things . The activities are :planning means that manager think of their action in advance. Their actions are

    based on some method, plan or logic rather on hunch.

    Organizingmeans that manager co-ordinate the human and material resources of the

    organization.

    Actuating means that managers motivate & direct subordinates.

    Controllingmeans that managers attempt to ensure that there is no deviation from

    the norm or plan.

    This definition also indicates that managers use people and other resources, such as

    finance, equipment etc., in attaining their goals. Finally this definition states that the

    management involves the act of Organizations objectives.

    Management functions: Again there is no unanimity among writers regarding

    management functions. However the following functions are necessarily performed

    by management.

    Planning: Planning is the function that determines in advance what should be

    done. It is looking ahead and preparing for the future. It is a process of deciding

    business objectives and charting out the methods of attaining those objectives. In

    other words, it is determination of what is to be done, how and where it is to be done,

    who is to do it and how results are to be evaluated. This is done not only for the

    organization as a whole, but for every division, department or sub unit of theorganization. Thus planning is a function which is performed by managers at all

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    levels- top, middle and supervisory. Plans made by top management for the

    organization as a whole may cover period as long as five to ten years; plans made by

    middle or first line managers cover much shorter periods.

    Organizing: to organize a business is to provide it with everything useful to its

    functioning : Personnel, Raw materials, Tools & Capital. All this may be dividedinto two main sections- Human organization and the Material organization. Once the

    managers have established objectives and developed plans to achieve them, they

    must design and develop a human organisation that will be able to carry out those

    plans successfully. This organization refers to the structure which results from

    identifying and grouping work, defining and delegating responsibility and authority

    and establishing relationship.

    Staffing is also an important function in building human organization. In

    staffing, the manager attempts to find the right person for each job. Staffing involves

    the selection and training of manpower and a suitable system of compensation.

    Directing: After the plans are made, and the organization has been established and

    staffed, the next step is to move towards its defined objectives. In carrying out this

    function, the manager explains to his people what they have to do, and helps them to

    do it to the best of their ability. Directing thus has three sub functions:

    communication, leadership and motivation.

    Communication is the process of passing information and understanding from

    one person to another. Leadership is the process by which a manager guides and

    influences the work of his sub-ordinates. Motivation means arousing desire in the

    minds of workers to give their best to the enterprise. It is the act of stimulating or

    inspiring the workers. The two broad categories of motivation are financial and non-

    financial.

    Controlling: The manager must ensure that everything occurs in conformity with the

    plans adopted, the instruction issued and the principles established. This is the

    controlling function of management and involves three elements:

    1. Establishing standards of performance

    2. Measuring current performance and comparing it against established

    standards

    3. Taking action to correct any performance that does not meet those

    standards.

    Innovation: These days it is not necessary for an organization to grow bigger- but

    necessary to grow better. This makes innovation an important function of a manager.

    Innovation means creating new ideas which may either result in development of new

    products or finding new uses for the old ones.

    Representation: A manager is required to represent his organization before various

    outside groups which has some stake in the organization. These stake holders can be

    government officials, labour unions, financial institutions, suppliers, customers etc,

    they wield influence over the organization. A manager must win their support by

    effectively managing the social impact of his organisation.

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    Q. What are the roles of a manager ? What skills must he posses?

    A : A manager who occupies different positions in different situations plays

    different roles, because people in each situation have different expectations of him

    concerning his functions. The following ten roles are must for manager:

    Interpersonal roles:

    Figure head: In this role, every manager has to perform some duties of a ceremonial

    nature, such as greeting the touring dignitaries, attending the wedding of an

    employee, taking an important customer to lunch etc.

    Leader: As a leader, every manager must motivate & encourage his employees. He

    must also try to reconcile their individual needs with the goals of organisation.

    Liaison: In his role of liaison, every manager must cultivate contacts outside his

    vertical chain of command to collect information useful to his organisation.

    Informational role:

    Monitor: As a monitor, the manager has to perpetually scan his environment for

    information, interrogate his liaison contacts and his subordinates, and receive

    unsolicited information, much of it as a result of the network of personal contacts he

    has developed.

    Disseminator: In the role of disseminator the manager passes some of his privileged

    information directly to his subordinates who would otherwise have no access to it.

    Spokesman: In this role the manager informs and satisfies various groups and people

    who influence his organisation. Thus he advises shareholders about financial

    performance, assures consumer groups that the organisation is fulfilling its social

    responsibilities and satisfies government that the organisation is abiding by law.

    Decision roles:

    Entrepreneur: In this role, the manager constantly looks out for new ideas and seeks

    to improve his unit by adapting it to changing conditions in the environment.

    Disturbance handler: In this role, the manager has to work like a fire fighter. He

    must seek solutions of various unanticipated problems- a strike may be in the offing,

    a major customer may go bankrupt, a supplier may fault on his contract etc.,

    Resource allocator: In this role, the manager must divide work and delegate

    authority among his subordinates. He must decide who will get what.

    Negotiator: The manager has to spend considerable time in negotiations. The CEO of

    the company may negotiate with the union leaders regarding the new strike issue,

    Foreman may negotiate with the workers a grievance problem etc.

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    Skills requirement of a Manager:

    (1) The conceptual skill: refers to the ability of a manager to take a broad and

    farsighted view of the organisation & its future, his ability to think in

    abstract, his ability to analyse the forces working in a situation, his creative

    and innovative ability to asses the environment and changes taking place in it.

    (2) The technical skill: The technical skill is the managers understanding of the

    nature of the job that people under him have to perform. It refers to a

    persons knowledge & proficiency in any type of process or technique. In a

    production department this would mean an understanding of the technicalities

    of the process of production. This type of skill and competence will be more

    important at the lower levels of management, as he moves higher up, its

    relative importance diminishes. At the higher levels, the conceptual

    component related to there functional areas become more important and the

    technical component becomes less important.

    (3)Human relations skill: is the ability to interact effectively with people at all

    levels. This skill develops in the manager sufficient ability

    - to recognise the feelings and sentiments of others

    - to judge the possible reactions to, and outcomes of various courses of

    actions he may undertake and

    - to examine his own concepts and values which may enable him to

    develop more useful attitudes about himself. This type of skill remains

    consistently important at all levels.

    The figure above gives an idea of the skill-mix requirement of a manager. At

    top level, technical skill becomes least important. This is the reason why people at

    the top shift with great ease from one industry to other without apparent fall in their

    efficiency.

    Conceptual skill

    Topmanagement

    Middle MgtHuman relations

    skill

    Technicalskill

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    Q. Is Management & Administration same? Discuss.

    A: There is a lack of unanimity among writers over the meaning and use of words

    Management and Administration. According to one group of writers (Sheldon,

    Spriegal and Milward) Administration involves thinking. It is a top level function

    which centers around the determination of plans, policies and objectives of abusiness enterprise. On the other hand management involves doing. It is a lower

    level function which is concerned with execution and direction of policies and

    operations. No two separate set of personnel are required, however, to discharge

    administration and management functions. Each manager performs both activities

    and spends part of his time administering and part of his time managing.

    According to second view (EFL Brech & others), Management is a

    comprehensive generic term which includes administration. Administration is a

    branch of management which encompasses planning and control. The other two

    functions of management viz organising & directing can be called operative

    management.

    The third view as expressed by Peter Drucker, the basic difference between

    management and administration lies in the use of these terms in different fields. The

    governance of non business institutions (such as government, army, church etc) is

    generally called administration, while the governance of business enterprise is called

    management. If this argument is accepted, then economic performance becomes the

    chief dimension of management.

    Q. Is Management a science or an art? Discuss.

    A: A discipline becomes scientific if its:1. Method of inquiry are systematic and empirical

    2. Information can be ordered and analysed

    3. Results are cumulative and communicable

    On the basis of above, management can be grouped as scientific. But science is

    used to denote two types of systematic knowledge- exact & inexact (behavioral).

    Management is not like exact science because in this discipline we study man and a

    multiplicity of factors affecting him. It is not possible to predict the outcome and we

    may not be able to replicate the results. Therefore management is more of a

    behavioral science than exact science.

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    Where as under science one normally learns the why of a phenomenon,

    under Art one learns the how of it. Art is thus concerned with the understanding

    of how a particular work can be accomplished. Management in this sense is more an

    art. It is the art of getting things done through others in dynamic and mostly non-

    repetitive situations. The resources like men, machine & money have to be co-

    ordinated against several constraints to achieve the given objectives in the mostefficient manner. The manager has to constantly analyse the existing situation,

    determine the objectives, seek alternatives, implement, co-ordinate, control and

    evaluate information and make decisions. A theoretical body of lessons and

    principles learnt in class room will not secure him the aimed results, unless he has

    also the skill (or art) of applying such principles and body of knowledge to his

    special problem. Knowledge of management theory and principles is a valuable aid

    and kit of manager, but it can not replace his other managerial skills and qualities.

    This knowledge has to be applied and practiced by the manager. In this sense the

    management is an art.

    We may thus conclude that management involves both elements- those of

    science and an art. While certain aspects of management make it a science, certain

    others which involve application of skill make it an art.

    Q . Mention different schools of management .Trace its evolution.

    The period between 1700 & 1850 highlights the industrial revolution and

    the writing of classical economists. The advent of a factory system during this period

    highlighted for the first time the importance of direction as a managerial function.

    Several economists during this period explained in their writing the concepts and

    functions of management.

    During the last hundred years, management has become a more scientific

    discipline with certain standards and principles and practices. The evolution of

    management thought during this period can be studied in three parts as under:

    (a) Early classical approaches, represented by scientific management,

    administration management and bureaucracy.

    (b) Non-classical approaches, represented by human relations movement &

    behavioral approach.

    (c) Modern approaches represented by quantitative approach, system approach

    and contingency approach.

    Early classical approaches

    Scientific management as propagated by F W Taylor

    Fredrick Winslow Taylor (1856-1915) is considered to be the father of

    scientific management. His contributions are:

    (i) Time and motion study: under this, each motion of a job was timed with the

    help of a stop watch, and shorter and fewer motions were developed. Thus the

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    best way of doing a job was found. This replaced the rule of thumb knowledge

    of workman.

    (ii) Differential payment: Taylor introduced a new payment plan called the

    differential piece work, in which he linked incentives with production. Under this

    plan, a worker received low rate if he produced standard number of pieces, andhigh rate if he surpassed the standard. Taylor thought that attraction of high piece

    rate would motivate the workers to increase the production.

    (iii) Drastic reorganization of supervision: Taylor suggested two new concepts:

    (a) separation of planning & doing and

    (b) functional foremanship.

    In those days it was customary for each worker to plan his own work. The

    worker himself used to select the tools and decide the order in which the

    operations were to be performed. The Foreman simply told the worker what jobs

    to perform, not how to do them. Taylor suggested that the work should be

    planned by a Foreman and not by a worker. Further he said that there should be

    as many Foremen as there are special functions of a job and each of this Foreman

    should give order to the worker on his speciality.

    (iv) Scientific recruitment and training: Taylor emphasized the need for scientific

    selection and development of the worker. Management should develop and train

    each worker to bring out the best faculties and to enable him to do a higher, more

    interesting and more profitable class of work than he has done in the past.

    (v) Intimate friendly cooperation between the management and the workers:

    Taylor said that for the above suggestions to succeed, a complete mentalrevolution on the part of management and worker was required. They should

    both try to increase production so that profits will increase which can be shared.

    Contributions and limitations of scientific management

    Time and motion study: this made us aware that the tools and physical movements

    involved in a task can be made more efficient and rational.

    Scientific selection of workers: made us recognise that without ability and training, a

    person cannot be expected to do his job properly.

    Finally the importance that scientific management gave to work design encouraged

    managers to seek that one best way of doing a job.

    Thus scientific management not only developed a rational approach to solving

    organizational problems, but also contributed a great deal to professionalisation of

    management.

    Limitations:

    (1) Taylors belief that economical incentives are strong enough to motivate

    workers for increased production proved wrong. A mans behaviour is not

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    always dictated by his financial needs. He has other needs such as security

    needs, social and egoistic needs which motivate him far more potently than

    his desire for money, at least after he has risen above the starvation level.

    (2) Taylors time and motion study is not accepted as entirely scientific, this is

    because two time studies done by two separate individuals may time the samejob entirely differently.

    (3) Separation of planning and doing and the greater specialization inherent in

    the system tended to reduce the need for skill and produce greater monotony

    of work. Having a worker to take orders from many different bosses results in

    confusion, besides increasing the overhead costs.

    (4) Advances in methods and better tools & machines eliminated some workers,

    who find it difficult to get other jobs. This caused resentment among them.

    Administrative management as propagated by Henry Fayol

    While Taylor was considered as father of scientific management, Henry Fayol is

    considered as father of Administrative management theory which focuses on the

    development of broad administrative principles applicable to general and higher

    management levels. In his book General and Industrial Administration Fayol

    provided a broad analytical frame work of the process of administration. It covers

    both administrative and managerial functions and processes at the organizational

    level.

    Fayol wrote that all activities of business enterprises can be divided into six groups:technical, commercial, financial, accounting, security, and administrative (or

    managerial). Fayols primary focus was on this last managerial activity, because he

    felt managerial skills had been the most neglected aspect of business operation. He

    defined management in terms of five functions- planning, organizing, commanding,

    coordinating, and controlling. Fayol also presented 14 principles of management as

    general guide lines to the management process & practice. They are as under:

    (1) Division of work: Division of work in the management process produces more

    and better work with the same effort. Various functions of management like

    planning, organizing, directing & controlling cannot be done by a single person

    and hence must be entrusted to specialists in related fields.

    (2) Authority and responsibility: as management consists of getting the work done

    through others, it implies that manager should have the right to give orders and

    power to exact obedience. A manager may exercise formal authority and also

    personal power. Formal authority is derived from his official position, while

    personal power is the result of intelligence, experience, moral worth, ability o

    lead, past service etc., Responsibility is closely related to authority and it arises

    wherever authority is exercised.

    (3) Discipline: Discipline is absolutely essential to smooth running of business. By

    discipline, we mean, obedience to authority, observance of the rules of service

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    and norms of performance, respect for agreements, sincere efforts to complete

    the jobs, respect for superiors. The best means of maintaining discipline are:

    (a) Good supervisors at all levels (b) clear and fair agreement between the

    employees & employer (c) judicious application of penalties

    (4) Unity of command: This principle requires that each employee should receiveinstructions from one boss only.

    (5) Unity of direction: There should be complete identity between individual and

    organizational goals on one hand and between departmental goals inter se on

    the other.

    (6) Subordination of individual interest to general interest: In a business concern,

    the individual interests are more money, status, recognition etc., while the

    organizational interest is more production. Hence the need to subordinate the

    individual interest to general interest.

    (7) Remuneration: The remuneration paid to the individual must be fair. It should

    be based on general business conditions, cost of living, productivity of the

    employee and also the capacity of the firm to pay. Fair remuneration increases

    the workers efficiency and morale and fosters good relations between them and

    the management.

    (8) Centralization: the management must decide how much and what authority it

    can keep and what could be delegated to the subordinates. It depends on the

    circumstances, size of undertaking etc,

    (9) Scalar chain: scalar chain means the hierarchy of authority from highest

    executive to the lowest for the purpose of communication. It states superior-

    subordinate relationship and the authority of the superiors in relation to

    subordinates at various levels. As per this principle, the orders or

    communications should pass through the proper channels of authority along

    scalar chain. In case of need or emergency, the channels must be short circuited

    and direct contact made.

    (10) Order: to put things in order needs effort. Management should obtain

    orderliness in work through suitable orgnisation of men and materials. The

    principle of right place for everything and for every man should be observedby the management.

    (11) Equity: means equality of fair treatment. Equity results from a combination of

    kindness and justice. Employees expect management to be equally just to

    everybody. It requires managers to be free from all prejudices, personnel likes

    and dislikes. Equity ensures healthy industrial relations between management

    and labour which is essential for the successful working of the enterprise.

    (12) Stability of tenure of personnel: in order to motivate workers to do more and

    better work, it is necessary that they should be assured security of job by the

    management.

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    (13) Initiative: Initiative means freedom to think and execute a plan. The zeal and

    energy of employees are augmented by initiative. It is one of the keenest

    satisfactions for an intelligent man to experience and hence management should

    give sufficient scope to the employees to show their initiative.

    (14) Esprit De Corps: this means team spirit. Since union is strength, the

    management should create team spirit among employees. Harmony and unity

    among staff are a great source of strength to the undertaking.

    Contributions and limitations:

    Fayols principles met with wide spread acceptance among writers on management

    & by managers themselves. The followers of his thought are Colonel L Urwick &

    Koontz & ODonnel. Some of the principles evolved are:

    1) There should be clear line of authority

    2) The authority and responsibility of each employee should be communicated

    to him in writing

    3) Each individual should perform one function only

    4) The span of control of a manager should never cross six

    5) Authority can be delegated but not the responsibility

    Ideas of Fayol and his followers are criticised as under:

    (1) Fayols principle of specialisation produces following consequences:

    a. It leads to small work groups with norms & goals often at odds withthose of management.

    b. Results in dissatisfaction of employees as their abilities are not fully

    exploited.

    c. Results in increase in overheadcost since specialisation needs greater

    co-ordination.

    (2) For many principles you can find equally plausible and acceptable and

    contradictory principle.

    (3) These principles are based on few case studies only and have not been tested

    empirically.

    (5) These principles are stated as unconditional statements while what is neededin certain cases is conditional.

    (5) These principles (speacialisation, chain of command, unity of direction and

    span of control) results in a mechanistic structure which are sensitive to

    social & psychological needs of employees.

    (6) These principles are based on assumptions that organisation are closed

    systems. But this is not so. Organisations are open systems.

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    Bureaucracy:

    Max Weber, a German sociologist is known as father of bureaucracy.

    According to him, there are three types of administration in any business (including

    government): leader oriented, tradition oriented and bureaucratic.

    Leader oriented administration is one in which there is no delegation. All

    employees serve as loyal subjects of the leader.

    In traditional oriented administration, managerial positions are handed down

    from generation to generation. Who you are, rather than what you can do becomes

    the primary concern for work assignment.

    In Bureaucratic administration, delegation of management responsibilities is

    based on the persons demonstrated ability to hold the position. No person can claim

    a particular position either because of his loyalty to the leader or because the position

    has been traditionally held by members of his family. People earn positions because

    they are presumed to be best capable of filling them.

    Important features of bureaucratic administration:

    1. There is insistence on following standard rule: Weber believed that the

    authority in an organisation should not be governed by personal preferences,

    but should be governed by standard rules.

    2. There is a systematic division of work: This increases production by

    improving efficiency and saving time in changing over from one job to

    another.3. Principle of hierarchy is followed: each lower officer is under the control and

    supervision of higher one.

    4. It is necessary for the individual to have the knowledge of and training in the

    application of rules, because these form the basis on which legitimacy is

    granted to his authority.

    5. Administrative acts, decisions and rules are recorded in writing. This makes

    the organisation independent of people besides making peoples

    understanding more accurate.

    6. There is rational personal administration: people are selected on the basis of

    their credentials and merits, and are paid according to their position in

    hierarchy. Promotions are made systematically. There is emphasis on writingpeoples loyalty and commitment.

    Contribution: Bureaucracy can be viewed as the logical extension of management,

    when one person cannot fulfill all management functions. This concept has enabled

    most large scale organisations which require functionally specialized staff to train

    and control people with heterogeneous backgrounds and to delegate specific

    responsibilities and functions to them.

    Limitations: important dysfunctional consequences of Bureaucracy are as follows:

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    1. Over conformity to rules: the employees observe stick to the rule policy

    because they are afraid of getting penalized for the violation. They follow

    only letter of the law without getting into the spirit.

    2. Buck passing: in a bureaucratic organisation the employees initiative is

    shifted. In situations where there are no rules, employees are afraid of taking

    decisions independently. They shift decisions to others or postpone them.3. Categorization of queries: in a bureaucratic organisation queries coming from

    outside are generally classified in advance into a few broad categories.

    Answers for each category are also prepared in advance. Differences, if any

    between the queries within a category are ignored. On receiving a query, the

    employees job is to simply determine its category and tick the reply

    applicable to that category.

    4. Displacement of goals: this is a very common phenomenon in a bureaucratic

    organisation. Goal displacement takes place when an organisation substitutes

    for its legitimate goal, some other goal for which it was not created, for

    which resources were not allocated and which it is not known too serve.

    5. No real right of appeal: The clients of a bureaucratic organisation generally

    feel dissatisfied because they have no real right of appeal. Superiors very

    often side with the view points of their subordinates.

    6. Neglect of informal groups: Being social creature, men form informal group s

    and play group dynamics which is normal . But bureaucratic organisations

    often ignore the existence of informal groups which carry out a big c hunk of

    organizational work.

    7. Rigid structure: Precise description of roles, and over conformity to rules

    make bureaucratic structures rigid. Such structures though they work well in

    stable environments, do not cope with changing environments. Organisations

    today need flexible structures to be able to frequently interact with theirenvironments for collecting, processing and monitoring information and

    changing the job descriptions and the role of their employees.

    8. Inability to satisfy the needs of mature individuals: A mature individual

    wants independence, initiative, self control, opportunity to use all his skills

    and information to plan his future. But the hierarchy, and control features of a

    bureaucratic organisation work against these needs.

    NEO-CLASSICAL APPROACHES:

    The human relations movement:

    The human relations movement has emerged because of the lacunae found in

    Taylors scientific management and Fayols administrative management. These

    theories ignored the human aspects. The real inspiration for the human relations

    movement came from Hawthorne experiments conducted by Prof. Elton Mayo & his

    colleagues at western electric company. These experiments are described below:

    1. Illumination experiments: in the first phase of study, tests were conducted to

    correlate productivity versus illumination. Experiments were done on a group

    of workers. Their productivity was measured at various levels of illumination.

    But the results were erratic. Then two groups were made and were asked to

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    work in two different buildings. One group called the control group worked

    under constant levels of illumination and the other group called the test group

    worked under changing levels of illumination. The post test productivity of the

    two groups was then compared and it was found that illumination affected

    production only marginally.

    2. Relay assembly test room: in this phase, the object of the study was broadened.

    It now aimed at knowing not only the impact of illumination on productivity,

    but also of such other factors as length of working day, rest pauses, their

    frequency and duration and other physical conditions. A group of six women

    workers, who were friendly with each other, were selected for this experiment.

    These women workers were told about the experiment and were made to work

    in a very informal atmosphere with a supervisor-researcher in a separate room.

    The supervisor-researcher acted as their friend, philosopher and guide. During

    the study, several variations were made in the working conditions to find

    combination of conditions ideal for production. Surprisingly the researchers

    found that the production of the group had no relation with working conditions.

    It went on increasing and stabilized at a high level even when all improvements

    were taken away and the poor pre-test conditions were re-introduced. The

    following points emerged out of this experiment:

    (a) Feeling of importance among girls as a result of their participation in

    the research and the attention they got.

    (b) Warm informality in the small group and tension free interpersonal

    and social relations as a result of the relative freedom from strict

    supervision and rules

    (c) High group cohesion among girls.

    3. Interviewing program: The knowledge about informal group processes which

    was accidentally acquired in the second phase made researchers design the

    third phase. In this phase, they wanted to know as to what were the factors

    responsible for human behaviour at work. For this purpose, they interviewed

    more than 20,000 workers. At first direct questions were asked relating to the

    type of supervision, working conditions, living conditions and so on. Since the

    replies were guarded, the technique was changed to non-directive type of

    interviewing, in which workers were free to talk about their favourite topicsrelated to their work environment. This study revealed that the workers social

    relations inside the organisation had an unmistakable influence on their

    attitudes and behaviours. This study brought to light the all pervasive nature of

    informal groups which had their own culture and production norms which the

    members were forced to obey.

    4. Bank Wiring Observation Room: This phase involved an in-depth

    observation of 14 men making terminal Banks of telephone wiring

    assemblies, to determine the effect of informal group norms and formal

    economic incentives on productivity. It was found that group evolved its

    own production norms for each individual worker, which were much lower

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    than those set of management. Workers would produce that much and no

    more, there by defeating the incentive system. This artificial restriction of

    production saved workers from a possible cut in the piece rates or an upward

    revision of their standards by the management and protected weaker and

    slower workers from being reprimanded or thrown out of the job.

    The experience of the Hawthorne studies produced a profound impact on

    management gurus of human relations movement. They realized the

    importance and part played by the informal groups.

    Contributions of Human relations Movement:

    1) A business organization is not merely a techno-economic system but is

    also a social system. Hence, it is as important to provide social

    satisfaction as to production.

    2) There is no correlation between improved working conditions and high

    production.

    3) A workers production norm is set and enforced by his group not by time

    and motion study. Those who deviate from group norm are penalized by

    their co-workers.

    4) A worker does not work for money only. Non financial rewards such as

    affection and respect of his co-workers also significantly affect his

    behaviour and largely limit the effect of economic incentive plan.

    5) Employee-centered, democratic and participative style of supervisory

    leadership is more effective than task oriented leadership.

    6) The informal group and not the individual is the dominant unit of analysis

    in the organization.

    Limitations:

    1. The movement concentrates only on human aspects and ignores other

    aspects of business such as productivity etc.

    2. Due to the diverse nature of social groups with incompatible values, it is

    difficult to bring them on to common platform.

    3. This approach over emphasizes the importance of symbolic rewards and

    underplays the role of material rewards.

    4. This approach provides an unrealistic picture about informal groups by

    describing them as a major source of satisfaction for industrial workers.Workers do not come to the factory to seek affection and affiliation. The

    informal group they make can make their day more pleasant and not their

    tasks.

    5. This approach is more production oriented and not employee oriented as

    it claims to be. Many of its techniques trick the workers into a false sense of

    happiness, but there is no improvement in their well being.

    6. The Leisurely process of decision making of this approach cannot work

    during an emergency.

    7. This approach makes unrealistic demands on the superior. It wants him to

    give up his desire for power.

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    8. This approach is based on wrong assumption that safisfied workers are

    more productive workers.

    Behavioural Approach

    This approach is an improved and more mature version of the humanrelations approach to management. Douglas McGregor, Abraham Moslow , Mary

    Parker Follet are some of the foremost behavioural scientists who have made

    significant contributions to the development of behavioural approach to

    management.

    The behavioural approach recognizes the practical and situational constraints

    on human rationality for making optimal decisions. The behavioural scientists attach

    great weightage to participative and group decision making, because business

    problems are so complex that it is neither fair nor feasible to make individuals

    responsible for solving them.

    They underline the desirability of humanizing the administration of the

    Control process and encouraging the process of self direction and control, instead of

    imposed control. They also favour participation in the establishment, measurement

    and evaluation of standards of performance, prompt information feed back to those

    whose performance is off the track and the need for positive and reformative

    measures instead of punitive measures.

    Behavioural Scientists consider organizations as group of individuals with

    certain goals. They have, therefore made wide ranging studies on human groups

    big & small.

    Behavioural Scientists have made extensive studies on Leadership. They

    advocate participative democratic style of leadership, and agree that under certain

    situations, autocratic task oriented style may be appropriate.

    According to them, the realistic model of human motivation is complex man.

    It suggests that different people react differently to the same situation or react the

    same way to different situations. No two people are exactly alike and manager

    should handle each according to their needs.

    The behavioural approach to organizational conflict and change is quitepragmatic. It recognizes that conflict is inevitable and sometimes is even desirable

    and should be faced with understanding and determination, that every organizational

    change involves technological and social aspects and generally it is the social aspect

    which people resist.

    Modern Approaches

    1. Quantitiative Approach: This approach is called the Management Science

    approach. It emerged during second world war. The outcome is operations

    Research.

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    The focus of quantitative approach is on decision making to provide

    quantitative tools and techniques for making objectively rational decisions.

    This approach facilitates disciplined thinking while defining management

    problems and establishing relationship among variables involved.

    2. Systems Approach: The very concepts of this approach are

    1. A system is a set of interdependent parts which together form a unitary

    whole that performs a specific function. An organization is also a system

    composed of four interdependent parts namely task, structure, people and

    technology.

    2. Central to the systems approach is the concept of holism which means

    that no part of the system can be accurately analysed and understood

    apart from the whole system. Conversely, the whole system cannot be

    accurately perceived without understanding all its parts. Each part bears

    a relation of interdependence to every other part.

    3. A system can be either open or closed. An open system is one which

    interacts with its environment. A closed system is one which is

    independent of the environment. The organizations are open system.

    4. Every system has a boundary. Organisations, being social systems do not

    have clearly observable boundaries.

    3. Contingency Approach: Contingency approach attempts to integrate the

    various schools of management thought. According to this approach,

    management principles and concepts of various schools have no general and

    universal applicability under all conditions. Methods & Techniques which

    are highly effective in one situation may not work in other situations. Results

    differ because situations differ. Accordingly, the contingency approachsuggests that the task of managers is to try to identify which technique will,

    in a particular situation, best contribute to the attainment of management

    goals. Managers therefore have to develop situational sensitivity & practical

    selectivity.

    (b) What are the characteristics of Management?

    The salient characteristics of management are:

    (i) Management is a purposeful activity.

    (ii) It is getting things done in a desired manner.

    (iii) It concerns with the efforts of people working in the enterprise.(iv) It relates to decision making.

    (v) It is a process consisting of various functions such as planning,

    organizing, leading and controlling.

    (vi) Management is both science and art.

    (vii) It is a fast developing profession.

    (viii) It deals with direction and control of business of activities.

    (ix) Management is a dynamic concept which adapts itself to changing

    business conditions.

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    Unit -2 PLANNING

    Q : Discuss the nature of Planning:A:

    Planning is the beginning of the process of management. A manager mustplan before he can possibly organize, staff, direct and control.

    Planning may be defined simply as Deciding in advance what to do, how todo it, when to do it and who is to do it. Planning provides a method of

    identifying objectives and designing a sequence of programs and actions to

    achieve these objectives.

    Planning is an intellectual process which requires a manager to think beforeacting.

    Planning is a continuous process. A manager must continuously watch theprogress of his plans. He must constantly monitor the conditions, both within

    and outside the organization to determine whether changes are required in his

    plans.

    A plan must be flexible. That is, ability to change directions to adopt tochanging situations without undue cost. The five major areas where

    flexibility is needed are: technology, market, finance, personnel and

    organization.

    Planning is an all pervasive function. It is important to all managersregardless of their level in the organization. Top level managers are

    concerned with long term periods. Lower level manager are concerned with

    short term periods.

    Q. Discuss the Importance of Planning

    A: Planning has assumed great importatnce in all types of organizations business

    or non business, private or public sector, small or big. The importance of

    planning is highlighted under the following headings.

    Minimises risk and uncertainty.

    - In todays increasingly complex organizations, intution alone can no longer

    be relied upon as a means of making decisions. This is one reason why

    planning has become so important. By providing a more rational, fact basedprocedure for making decisions, planning allows managers and organizations

    to minimise risk and uncertainty.

    Leads to Success- Planning does not guarantee success, but studies have shown that, all things

    being equal, companies which plan, not only out perform the non planners,

    but also out- perform their own past results. Planning leads to success by

    doing beyond mere adaptation to market fluctuations. It pro-acts.

    Focusses attention on the organization goals

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    - Planning helps the manager to focus attention on the organizations goals &

    activities. This makes it easier to apply & co-ordinate the resources of the

    organization more effectively.

    Focuses attention on the Organisation goals:

    - Planning helps manager to focus attention on the organizations goals &activities. This makes it easier to apply and co-ordinate the resources of the

    organization more effectively.

    Facilitates Control- In planning, manager sets goals and develops plans to accomplish these

    goals. These goals and plans, then become standard or bench marks against

    which performance can be measured. The function of control is to ensure

    that the activities conform to plans.

    Q What do you understand by Objectives? What are its characteristics?

    A Objectives are goals or aims which the management wishes the organization

    to achieve. These are the end points which all business activities like organizing,

    staffing, directing and controlling are directed. Only after having defined these end

    points can the Manager determine the kind of organization, the kind of personnel &

    their qualifications, the kind of motivation, supervision and direction and the kind of

    control techniques which he must employ to reach these points.

    Some important Characteristics of the objectives are as under:

    Objectives are multiple in number: Objectives can be set out in variouskey areas. Major areas are; Market standing, innovation, productivity,

    physical and financial resources, profitability, Manager performance and

    development, worker performance and attitude, and public responsibility.

    Objectives are either tangible or intangible: For some of the objectiveslike Market standing, productivity and physical and financial resources,

    quantifiable values are available. Other areas of objectives like

    managers performance, workers morale, public responsibility etc., may

    not have tangible values.

    Objectives have a priority: This implies that at a given point of time, theaccomplishment of one objective is relatively more important than others.

    Priority of goals also says something about the relative importance of

    certain goals regardless of time.

    Objectives are generally arranged in a hierarchy:

    Corporate Objectives

    Divisional Objectives

    Departmental Objectives

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    Objectives sometimes clash with each other: The process of breakingdown enterprise into units (eg. Production, Sales, Finance) requires that

    objectives be assigned to each unit. This some times creates the problem

    of potential goal conflict and suboptimisation.

    Q What are the requirements of sound objectives? Mention the advantages.

    Objectives must be both clear and acceptable. The ultimate test of clarityis the employees understanding of the objectives. The objectives must

    also be acceptable to the people.

    Objectives must support one another: Sometimes objectives of differentdepartments clash with each others. In view of this, there is a need for

    co-ordination and balancing the activities of entire organization.

    Objectives must be precise and measurable: An objective must always be

    spelled out in precise measurable terms. Then it becomes easier toachieve. It also motivates employees and they would develop their own

    plans to achieve these goals. Once it is measurable, it will facilitate

    managers to know whether they are succeeding or failing.

    Objectives should always remain valid: This means the manager mustconstantly review, re-assess and readjust the objectives as per changing

    conditions.

    The advantages of objectives are:

    1. They provide a basis for planning and for developing other types of plans

    such as policies, budgets and procedures.2. They act as motivators for individuals and departments who pursue their

    activities with a sense of purpose.

    3. They eliminate haphazard action which may result in undesirable

    consequences.

    4. They facilitate coordinated behaviour of various groups.

    5. They function as a basis for managerial control by serving as standards

    against which actual performance can be measured.

    6. They facilitate better management of the enterprise by providing a basis

    for leading, guiding, directing and controlling the activities of people of

    various departments.

    7. They lessen misunderstanding and conflict and facilitate communication

    among people by minimizing jurisdictional disputes.

    8. They provide legitimacy to organizational activities.

    Q What is meant by Decision? What are the steps in Rational Decision

    Making?

    A : A decision is a choice between two or more alternatives. A decision is rational if

    appropriate means are chosen to reach desired ends. The six steps involved in the

    process of decision making are:

    1. Recognising the problem

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    2. Deciding priorities among problems

    3. Diagnosing the problem

    4. Developing alternative solutions or courses of action

    5. Measuring and comparing the consequences of alternative solution.

    6. Converting the decision into effective action and follow up.

    Recognising the problem: A problem exists

    (i) When there is a deviation from past experience

    (ii) When there is a deviation from plan

    (iii) When other people bring problems to the manager.

    (iv) When competitors out perform the managers organization.

    Deciding priorities among problems:

    A manager should not allow himself to be bogged down by all sorts of

    problems. Some problems which can be solved by subordinates should be passed on.

    Some problems need to be solved by higher ups. Then only a few problems need to

    be solved by the manager.

    Diagnosing the problem:

    Every problem should be correctly diagnosed. A manager should remember

    that symptoms of a problem may sometimes mislead him.

    Developing alternative solutions or courses of action

    After having diagnosed the problem, the next step is to develop alternative

    solutions. The creative process of developing alternates consists of five stages.

    Saturation: Thoroughly familiar with problem

    Deliberation: Thinking of the problem from several view points

    Incubation: In case he is unable to get a fruitful result of deliberation

    Illumination: A flash of insight of good ideas

    Accommodation: The Manager refines his ideas into a useful proposal.

    Another way of finding course of action is through brain storming

    Measuring & comparing the consequencies of Alternative Solutions:

    Once appropriate alternative solutions are developed, the next step is to

    measure and compare their consequences. This involves a comparison of the quality

    and acceptability of various solutions. The quality of a solution must be determined

    after taking into account its tangible and intangible consequences. Acceptability of a

    solution is also very important. Difficulties arise when a solution though good in

    quality, is poor in acceptability & vice-versa.

    Converting the Decision into effective action & follow-up:

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    decide upon policies or projects is an effective device for gaining their acceptance

    and commitment.

    Ineffective Communication: Another problem in decision making is the ineffective

    communication of a decision. This makes implementation difficult. The manager

    should therefore take care to communicate all decisions to the employees in clear,precise and simple language.

    In correct timing: In decision making, the problem is not merely of taking a correct

    decision. It is also of selecting an appropriate time for taking decision. If the

    decision is correct but the time is inopportune, it will not serve any purpose.

    Q What are the steps in planning?

    A: The steps generally involved in planning are as follows:

    Establishing verifiable goals to be achieved: The first step in planning isto determine the enterprise objectives. These are most often set by higher

    level or top managers. The type of goals selected will depend upon the

    basic mission of the organization, the value its managers hold, and the

    actual and potential abilities of the organization.

    Establishing Planning Premises: The second step in planning is toestablish planning premises, i.e., assumptions about the future on the

    basis of which the plan will be ultimately formulated. Planning premises

    are vital to the success of planning, as they supply pertinent facts and

    information relating to the future. Planning premises can be classified as

    under:

    (a) Internal & External premises: Premises may exist within and

    outside the company. Important internal premises include sales

    forecast, policies & programs of the organization, capital

    investment in plants & equipment, competence of Management,

    skill of the Labour force etc. External premises may be classified

    in three groups. Business environment, factors which influence

    the demand for the products, and factors which affect the

    resources available to the enterprise. Some of the important

    external premises are general business & economical

    environment, technological changes, Govt. policies & regulations, population growth, political stability, sociological factors and

    demand for the product.

    (b) Tangible and intangible premises: Tangible premises are those

    which can be qualitatively measured, while intangible premises

    are those which being qualitative in character cannot be so

    measured. Population growth, industry demand, capital and

    resources invested are all tangible while political stability,

    sociological factors, business and economic environment,

    attitudes are intangible.

    (c) Controllable and non-controllable premises: Controllable factorsare those which can be controlled and normally cannot upset well

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    2. Communication: Best planning occurs when every manager in the

    organization has access to complete information, not only pertaining to his

    own area of planning, but also to others area. This is necessary to make him

    understand how his department goals and policies tie in with those of the

    enterprise as a whole. He should know what are the premises upon which heis expected to plan.

    3. Participation: Participation of subordinates with superiors is also a key

    element in making planning effective. It improves understanding of

    objective, and loyalty in the subordinates and makes execution of plans easy.

    MBO, Bottom up planning, committees and management clubs are methods

    of increasing subordinates participation.

    4. Proper Climate: It is critical that top managers establish proper climate for

    planning. This involves stimulating planning interest among the rank and file

    of managers by setting their goals, establishing planning premises,

    communicating policies, and developing a tradition of change in the

    organization.

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    Unit-3 ORGANISING & STAFFING

    Q: Discuss the nature and purpose of organization.

    A; An organization is a social unit or human grouping deliberately structured for

    the purpose of attaining specific goals.

    Organising is the process of identifying and grouping of the work to be

    performed, defining and delegating responsibility and authority and

    establishing relationships for the purpose of enabling people to work most

    effectively together in accomplishing their objectives.

    Based on the above definitions, every organization has:

    1. A purpose, goal (task of planning).

    2. A clear concept of major duties or activities required to achieve the purpose.3. Clarification of activities into jobs and

    4. Establishment of relationships between these jobs.

    Q. Enumerate the process of organizing

    A : In performing the organizing function, the manager differentiates and integrates

    the activities of his organization. By differentiation is meant the process of

    departmentalization or segmentation of activities. Integration is the process of

    achieving unity of effort among various departments. The above can be

    described in six steps.

    1. Consideration of Objectives: The first step is to know the objectives of the

    enterprise. Objectives determine the various activities which need to be

    performed and the type of organization which needs to be built for this

    purpose. Consideration of objective is the first step in the process of

    organizing.

    2. Grouping activities into Departments: After consideration of objectives, the

    next step is to identify the activities necessary to achieve them and to group

    the closely related and similar activities into departments and sections.

    3.Deciding which departments will be key departments: Key departments are

    those whose activities are essential for fulfillment of goals. Such key

    departments need special attention. Unless key departments are identified,

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    there is a tendency to focus on minor departments whose managers are vocal.

    The key departments should be placed directly under higher management.

    4.Determining the levels at which various types of decisions are to be made:

    After deciding the relative importance of various departments, the levels at

    which various major and minor decisions are to be made must be determined.

    Each organization must decide as to how much decentralization of authorityand responsibility it wants to have. Extreme decentralization may lead to loss

    of control and effective co-ordination. Extreme centralization may lead to

    wrong decisions at wrong times and may break down the morale of employees.

    5. Determining the span of Management: The next step to be taken in

    designing a structure is to determine the number of subordinates who

    should report directly to each executive. The narrower the span, the taller

    is the structure with several levels of management. This will affect

    communication. A flat structure is generally desirable.

    6. Setting up a co-ordination Mechanism : As individuals and departments

    carry out their specialized activities, the overall goals of the organization

    may become submerged or conflicts among organization members may

    develop. Coordinating mechanisms enable the members to keep sight of

    the organizations goals and reduce inefficiency and conflict.

    Q: What are the Principles of Organising?

    In order to develop a sound and efficient organization structure, there is a

    need to follow certain principles. These principles are as follows:

    Objectives: The objectives of the enterprise influence the organization

    structure and hence the objectives of the enterprise should be clearly defined.Then every part of the organization should be geared to the achievement of

    these objectives.

    Specialisation: Effective organization must promote specialization. The

    activities of the enterprise should be divided according to functions and

    assigned to persons according to their specialization.

    Span of control: As there is a limit to the number of persons that can be

    supervised effectively by one boss, the span of control, as far as possible, be

    minimum. six to eight would be ideal.

    Exception: As the executives at higher levels have limited time, only

    exceptionally complex problems should be referred to them and routine

    matters should be dealt by subordinate at lower levels.

    Scalar Principle: This principle sometimes known as chain of Command

    clearly defines the line of authority from chief executive at the top to the first

    line supervisor at the bottom.

    Unity of Command: Each subordinate should have only one superior whose

    command he has to obey. Dual subordination must be avoided, for it causes

    uneasiness, disorder, indiscipline and undermining authority.

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    Delegation: Proper authority should be delegated at the lower levels of

    organization also. The authority delegated should be equal to the

    responsibility.

    Responsibility: The superior should be held responsible for the acts of hissubordinates. No superior should be allowed to avoid responsibility by

    delegating authority to his subordinates.

    Authority: The authority is the tool by which a manager is able to accomplish

    the desired objective. Hence, authority of each manager must be clearly

    defined. Further authority should be equal to responsibility.

    Efficiency: The organization structure should enable the enterprise to

    function efficiently and accomplish its objectives with lowest possible cost.

    Simplicity: The organization structure should be as simple as possible and

    the organizational levels should, as far as possible, be minimum. A large

    number of levels of organization mean difficulty of effective communication

    and co-ordination.

    Flexibility: The organization should be flexible, should be adaptable to

    changing circumstances and permit expansion and replacement without

    dislocation and disruption of the basic design.

    Balance: There should be reasonable balance in the size of various

    departments, between centralization and de-centralisation, between principlesof span of control and the short chain of command and all factors such as

    human, technical and financial.

    Unity of Direction: There should be one objective and one plan for a group

    of activities having the same objective. Unity of direction facilitates

    unification and co-ordination of activities at various levels.

    Personnel ability: As people constitute an organization, there is a need for

    proper selection, placement and training of staff. Further, the organization

    structure must ensure optimum use of human resources and encourage

    management development programs.

    Q: What do you understand by Departmentalisation? What are the bases on

    which departmentalization is done? Discuss their merits and demerits.

    A : The horizontal differentiation of tasks or activities into discrete segments is

    called departmentalization. It is one of the important steps of building an

    organization. The aim is to take advantage of division of labour and

    specialization up to a certain limit.

    There are several bases for departmentalization. They are described below.

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    1. Based on Functions

    The most widely used base for departmentalization is function. Each major

    function of the enterprise is grouped into departments. Eg. Production Dept.

    Finance, Marketing etc.,

    Advantages:

    1. Suitable for organizations manufacturing only a limited number of

    products or render limited number of service. Every one understands

    Ones own task, feels secure both in work and in relationship.

    2. Promotes excellence in performance because of development of

    expertise through specialization.

    3. Leads to improved planning and control.

    4. Ensures economy. Man power & resources are effectively utilized.

    Drawbacks:

    1. It fosters subgroup loyalties. It is difficult to understand the task of

    the whole and relate his own work to it. Decisions taken by one

    department are poorly implemented by others.

    2. Not a good training ground for overall development of a manager.

    3. Unsuitable for large organizations.

    4. Customer needs are not understood properly.5. Complicated procedures, wasteful and time consuming. The structure

    is rigid and resists adaptations.

    6. Difficult to judge the performance of every department.

    2. Based on Products

    This form is eminently suited for Large manufacturing organizations,

    producing variety of products. Under this method, for each major product, a

    separate semi-autonomous department is created and is put under the charge

    of a manager who is also responsible for profitability. Within each

    department, all needed manufacturing, engineering, marketing, man powerand other facilities are assembled. Eg. Hindustan Levers

    Advantages:

    1. This form relieves top management of operating task responsibility.

    They can now concentrate on Finance, R&D and control.

    2. This form enables top management to compare the performances of

    different products and invest more on profitable products and

    withdraw resources from unprofitable ones.

    3. Since the responsibility of products performance is entrusted to the

    department head, he is better stimulated.

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    4. Employees working within a department derive greater satisfaction

    from identification.

    Draw backs:

    1. Results in duplication of staff and facilities.2. Extra expenditure in maintaining separate sales force for each

    product.

    3. Large number of managers is required.

    4. Full utilization of machinery may not be possible.

    3. Based on Customers:

    An Enterprise may be divided into a number of departments on the basis of

    the customers that it services (eg. BEL has separate depts. For military,

    industrial and consumer electronics customers). Advantage is that it ensures

    full attention to major customer groups so that goodwill is earned. The

    disadvantage is that full utilization of facilities and duplication of facilities

    are encountered.

    4. Based on Regions (on territory):

    When several production and marketing units of an organization are

    geographically dispersed in various locations, it is logical to departmentalize

    those units on geographical basis eg. Indian Railways.

    Advantages:

    1. Motivates each regional heads to achieve high performance.

    2. Provides each regional head to adopt to Local situations and satisfy

    customer needs with speed and accuracy.

    3. It affords valuable top management training and experience to mid

    level executives.

    4. Enables organization to take advantage of local factors such as

    availability of raw materials, labour etc.

    5. Enables the organization to compare the performance.

    Drawbacks:

    1. Gives rise to duplication of various activities. Many routine and

    service functions performed by all regional units can be performed

    economically centrally.

    2. Unhealthy competition among region may ruin overall interest of total

    organization.

    5. Based on time:

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    In departmentalization by time, activities are grouped on the basis of timing

    of their performance. Example: As a small machine shop grows in size,

    owner can add shifts, or rent more shops. Generally departmentalization by

    time is found in production function of the enterprise.

    The disadvantages are:

    1. Accidental occurrence such as Machinery breakdown may affect thenext shift also.

    2. Workers from one shift tend to pass on some portion of incomplete

    work to the next shift.

    3. It becomes difficult to measure the performance of department.

    6. Based on Process:

    Departmentalisation is done on the basis of discrete stages of process or

    technologies in the manufacture of a product. Eg. Paper Bamboo

    crushing, Pulp making etc.

    Advantages:

    1. Facilitates use of heavy and costly equipment in an efficient manner.

    2. Follows principles of specialization.

    3. Suitable for manufacturing products which involve a number of

    processes.

    Drawbacks:

    1. Does not provide good training ground and opportunity to develop

    management talent.

    2. When process is sequential, subsequent department complain about thepredecessor dept.

    3. Difficult to compare performances of departments.

    Combined base:

    President

    Tractor Dept Appliances Dept Generator Dept Based onproduct

    Eastern plant Southern plant Western plant Based ongeographical

    dispersion

    production sales finance Based onfunctions

    Another form is Matrix organization

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    R&D Contract Admin Engg group Mfg groupProject Mgr A R & D group contract admin engg group mfg group

    Project Mgr B R & D group contract admin Engg group Mfg group

    Project Mgr C R & D group contract admin Engg group Mfg group

    Here two types of departmentalization Functional & Product exist

    simulatensously. Functional departments are a permanent fixture of the

    matrix organization. They retain authority for the overall operation of their

    respective units. Product departments are created as the need arises.

    Members of a project team are assembled from functional departments andare placed under the direction of a project manager. The manager for each

    project is responsible and accountable for its success. He has the authority

    over team members for the duration of Project.

    Benefits:

    1. The combination of all necessary inputs of man power, facilities and

    information at one place reduces the problems of communication and co-

    ordination. There is economy in cost.

    2. Stress on optimization of the total project eliminates, chances of

    suboptimisation of goals.3. Assignment of specific jobs to employees make them accountable.

    4. Change of projects promotes intellectual growth & development of

    employees.

    Drawbacks:

    1. Members tend to show greater loyalty to their parent departments

    than to the project organization in which they are working.

    2. Members feel frustrated due to lack of formal procedures and rules. They

    suffer more anxiety near the completion of the project.

    Q: What are the factors to be considered when choosing a base for

    Departmentatlisation?

    1. Specialisation: The base should ensure maximum specialization of skill and

    effort. The questions which should be answered for this purpose are:

    - Which approach permits the maximum use of special technical

    knowledge?

    - How will the choice affect differentiation among specialists?

    - Will it allow the necessary differences in view point to develop so

    that specialized tasks can be performed effectively?

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    2. Co-ordination: The base should ensure proper co-ordination and control of

    activities of different departments. The questions which need to be answered

    for this purpose are:

    - Which base provides the best hope of obtaining the required control

    and co-ordination.

    - Will a particular base increase the problems of achieving integrationor reduce them.

    - How will the decision affect the ability of organization members to

    communicate with each other, resolve conflicts and reach the

    necessary joint decisions.

    3. Economy: The expenditure involved in introducing departmentalization is an

    important consideration. Whatever the type of departmentalization used, its

    benefits should always be more than its costs. The questions to be asked here

    are:

    - Which base provides the most efficient utilization of machinery and

    equipment.

    - What is the financial burden involved in following a particular base.

    4. Whole task: The organization should be broken down, such that each

    department has a whole task. Depending on the nature of the task, this

    wholeness may be achieved either by technological departmentalization or

    by time departmentalization or by a combination of these. Thus in each case,

    the departmental heads have a realistic accountability and those who work

    within the departments derive satisfaction from identification with a

    recognizable goal.

    Q : What do you understand by Committee Discuss its advantages &

    weakness? How do you make committees effective.

    A : A committee is a group of people who have been formally assigned some

    task (or problem) for their decision and/or implementation. Committees can

    be broadly classified into advisory committees and executive committees.

    Advisory committees have only a recommendatory role and cannot enforce

    implementation of their advise or recommendations (eg: works committee,

    sales committees etc.,). The executive committee is vested with line

    authority. The executive committees not only take decisions but also enforce

    decisions and thus perform a double role of taking a decision and ordering itsexecution.

    Advantages of Committees:

    1. Where committees consist of all departmental heads as members,

    people get an opportunity to better understand each others

    problems and to move co-operatively towards organizational

    goals.

    2. Committees provide a forum for the pooling of knowledge and

    experience of many persons of different skills, ages & backgrounds. This

    helps in improving the quality of decisions.

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    3. Committees provide an opportunity to many persons to participate in the

    decision making process. Since they participate in discussions, they

    also take interest in implementing their decisions.

    4. Committees are excellent means of transmitting information and ideas,

    both upward and downwards.

    5. By exposing members to different view points, committees contributeindirectly to their training & development.

    6. Committees are impersonal in action and hence their decisions are

    generally unbiased and are based on facts.

    Weaknesses:

    1. It takes longer time to arrive at a decision than from an individual

    manager.

    2. In case of wrong decision, no member can be individually held

    responsible. This encourages irresponsibility.

    3. Committees are an expensive form of administration. Huge money is

    spent.

    4. Members tend to protect interest of their departments than to find an

    appropriate solution to the problem.

    5. Committees have a tendency to perpetuate.

    6. Decisions are arrived at on the basis of compromise and hence they are

    not the best decisions.

    7. Due to large number of members, it is difficult to maintain secrecy.

    8. Since chairman of committee keeps changing, influence accumulates inthe hands of permanent secretary who dominates the meeting. This

    brings resistance from others.

    How to make Committees effective

    1. The number of members on a committee should not be very large (

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    Responsibility: Responsibility is the obligation of a subordinate to obey the

    orders. Responsibility has two dimensions.

    - Responsibility for & Responsibility to.

    Responsibility for is the obligation of a person to perform certain duties

    accepted by him.

    Responsibility to is his accountability to his superiors.

    Authority can be delegated, but responsibility can not be delegated.

    Q: What do you understand by centralization and decentralization of

    Authority and responsibility. Discuss their advantages and disadvantages.

    In a Centralised set-up, the decision making authority is concentrated in a few

    hands at the top. Absolute centralization is not possible except in a one-man

    enterprise.

    In a decentralized set-up, the decision making authority is delegated to the levels

    where the work is to be performed.

    Every organization has to decide as to how much decision making authority

    should be centralized in the hands of chief executive and how much should be

    distributed among the managers at lower levels. In words of Fayol, Every thing

    that goes to increase the importance of the subordinates role is decentralizationand everything that goes to reduce it is centralization.

    Advantages of Centralisation:

    1. Co-ordination of activities of subordinates is better achieved.

    2. There is no duplication of efforts or resources.

    3. Decisions take into account the interest of entire organization.

    4. Strong control leadership develops which may be required in crisis.

    Advantages of Decentralisation:

    1. Decentralisation reduces problems of communication and Red tape.

    2. Decentralisation permits quicker and better decision making.

    3. It recognizes & capitalizes on importance of human element. Employees can

    exercise more autonomy.

    4. It leads to a competitive climate within organization.

    5. Ensures employee development.

    6. Facilities diversification of products, activities and markets.

    Q : Explain Span of Control. What factors are important in deciding span of

    control.

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    A: The span of control indicates the number of sub ordinates who report directly to a

    manager. Determination of an appropriate span of management is important for

    two reasons: First, the span of management affects the efficient utilization of

    managers and the effective performance of their subordinates. Too wide a span

    means managers are overstraining themselves and their subordinates are getting

    too little guidance or control. Too narrow a span may mean that Managers areunderutilized and their subordinates are over controlled. Second, there is a

    relationship between span of management and organizational structure. A

    narrow span results in a tall organization with many levels of supervision

    between top management and the lowest organizational levels. This creates more

    communication and cost problems. On the other hand a wide span for the same

    number of employees means a flat organization with fewer management levels

    between top and bottom.

    The factors governing the span of management are:

    1. Ability of Manager: Some managers are more capable than others and

    can therefore handle a large number of subordinates. In planning an

    organization, the span of management should be based on a manager of

    average ability.

    2. Ability of employees: If the employees are competent and possess

    necessary skills and motivation, less attention of manager is required and

    large span can be used. On the other hand, if employees are dissatisfied

    with their jobs, or are incompetent and untrained, close supervision by the

    manager is needed. This will reduce the span.

    3. Type of work: If employees are doing similar jobs, the span can be larger.

    If their jobs are different, a small span may be necessary.4. Well defined authority & responsibility: If the authority and

    responsibility of each employee are properly defined, then the burden of

    supervising their work is reduced. The manager can then manage a large

    number of subordinates.

    5. Geographic Location: An office manager can supervise 25 employees if

    they are all working in one room. But a sales manager who has 25 sales

    people located in 25 different areas would find direct supervision

    impossible.

    6. Sophisticated information and control system: If a company uses a

    sophisticated information and control system and objective standards to

    detect deviations from established plans, then the need for closesupervision does not exist.

    7. Level of Management: Span of management varies with each level in the

    organization. The top level will control smaller span while at lower level

    it keeps increasing.

    8. Economic considerations: Economic considerations affect the choice of

    span. Smaller spans means a larger number of managers with added

    salaries and other costs. Wide spans also involve extra costs due to

    inefficiencies due to reduced managerial leadership. Hence an economic

    balance has to be arrived at between cost savings that result from large

    span, and the added costs as the span grows too wide.

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    STAFFING

    Q: Discuss the nature & importance of Staffing.

    A: It is important to have a good organization structure and even more important to

    fill the jobs with the right people. Filling and keeping the positions provided for,

    by the organization structure filled with the right people is the staffing phase of

    management function. It includes several sub functions:

    1. Recruitment or getting applicants for the jobs as they open up.

    2. Selection of the best qualified.

    3. Transfers & promotions.

    4. Training those who need further instructions to perform their work effectively or

    to qualify for promotions.

    It is estimated that Labour cost constitute from 25 percent of production costs to

    40% of selling costs in manufacturing enterprise. Therefore a business cannot be

    successful for any length of time unless it is capable of bringing in and developing

    the right kind of people. The advantages of proper and efficient staffing are:

    1. It helps in discovering talented and competent workers and developing them to

    move up corporate ladder.

    2. It ensures greater production by putting the right man in the right job.

    3. It helps to avoid sudden disruption of an enterprises production run by indicating

    shortages of personnel, if any, in advance.4. If helps to prevent under utilization of personal through over manning and the

    resultant high labour cost and low profit margins.

    5. It provides information to management for the internal succession of managerial

    personal in the event of an unanticipated turnover.

    Q: Describe the Recruitment process:

    A: Once the requirement of man power is known, the process of recruitment starts.

    Recruitment is defined as the process of identifying the sources for prospective

    candidates and stimulate them to apply for the jobs. The management should

    have a proper plan of recruitment regarding the quantity and quality of personal

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    required and the time when it is needed. The process of recruitment and the cost

    involved in it depends on the size of the undertaking and the type of persons to

    be recruited.

    The sources of recruitment can be broadly classified into two categories. Internal

    and External. Internal sources refer to the present working force of a company.Vacancies other than at the lowest level may be filled by selecting individuals

    from amongst the existing employees of the company.

    For the external source, the following are the methods:

    1. Re-employing former employees: Former employees who have been laid

    off or have left for personal reasons may be re-employed. These people require

    less initial training than that needed by total strangers to the enterprise.

    2. Friends and relatives of present employees

    3. Applicants at the gate

    4. College & technical institutions

    5. Employment exchanges

    6. Advertising the vacancy

    7. Labour Unions

    Q: What are the steps in selection process?

    In order to determine the qualifications needed to meet the requirements of jobs,

    the company has to analyse the jobs, write job descriptions and prepare job

    specifications.

    Job analysis is the process by means of which a description is developed of the

    present methods, and procedures of doing a job, physical conditions in which a job

    is done, relation of the job to other jobs and other conditions of employment. Job

    analysis is intended to reveal what is actually done as opposed to what should be

    done.

    The results of a job analysis are set down in job description. The lower level job

    descriptions are given by personnel department, but managerial job descriptions

    are written by the incumbent executive himself or by his superior.

    A job specification is a statement of the minimum acceptable human qualitiesnecessary to perform a job satisfactorily.

    The selection procedure steps are as under:

    1.Application blank: Filling of the application blank by the candidate is the first

    step in the process of selection. In this form, the applicant gives relevant personal

    data such as his qualification, specialization, experience etc. The application

    blanks are scrutinized against requirement to decide the applicants who are to be

    called for interview.

    2.Initial Interview: Those who are selected for interview on the basis of particulars

    furnished, are called for initial interview by the comp