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A C K N OW L E D G E Y O U R S T Y L E

THE CALM BEFORE THE STORM

INTERVIEWS withModel, Sebastian Sauve

Photographer, Peter Fedrizzi

WIN €200 TO SPEND at River island

mfimagazine.com

MFI MAGAZINEISSUE 07

Magazine CreditsEditor

Adam Gaffey

Graphic DesignerMichelle Walsh

Copy EditorElaine Connolly

PhotographerRicky Mangala

WritersJosh StledgerJames Butler

Jennifer Gleeson

Guest WritersJustine King

Courtney SmithSean Taffe

Lewis CameronJames McDonald

Contributing Photographers XE Mad

Eilish McCormickShannon Laurine

Contributing IllustratorGrace Coakley

With Assistance fromChloe Hines

Ciarán MurphyHazel Flynn

Issue 07 | On the CoverPhotographer Eilish McCormickStylist Brian ConwayModel Caoimhin O’Brien (Morgan the Agency)Grooming Aidan Darcy @ Toni & Guy

Contact InformationFor all enquires and submissions, please email us at mensfashionireland@gmail.com

@MFIMagazine

MFI Magazine has official channels on Facebook, Twitter, Instagram, Youtube and Pinterest.

MFI Magazine past issues available through ISSUU.COM

MFI Magazine is registered in Co.Wicklow, Ireland.

Printed by Pixart Printing

ISSN 2009-7662

EDITOR’S LETTER

Welcome to the seventh issue of MFI Magazine where we bring you our latest on people, products and style within men’s fashion both in Ireland and internationally.

Reminiscing on the first time I could see fashion as a serious career path, proves that vision is necessary in a life of reality. It gives us drive, hope and motivation to reach for things that seem impossible to achieve.

But nothing is impossible to achieve when you are dressed right, or when you feel and look like you are meant for a throne. Going for a job interview, a romantic dinner or a city cruise with friends, you should always pay attention to your style.

Like Charles Bukowski once said “Style is the answer to everything. A fresh way to approach a dull or dangerous thing. To do a dull thing with style is preferable to doing a dangerous thing without it. To do a dangerous thing with style is what I call art.”

Be brave, try new things, step out of your comfort zone and see what works for you. Set the trends, don’t follow them, because fashion is what everyone wears but STYLE is your OWN identity.

ADAM GAFFEY

MFI HOT BUY

Reiss Leopard Print Sweater €95.00 @ Arnotts

ALBUM OF THE MONTH

The Script | No Sound without Silence

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ContentsWHAT YOU NEED TO READ

10 #TrendingAlways having his eyes peeled open, keeping up to date with all the trends on the streets, let Josh Stledger fill you in on why, when and how so you can stay on point throughout the Autumn season.

12 Street TalkIt’simportant to us to connect with our audience which is why we present the characters and faces from the fashionable streets of Ireland, talking about style, favourites and much more.

17 Gadgets & GizmosDo you struggle when picking out presents? Well with Christmas only around the corner, we prepare you for gift season. Unique products at affordable prices to please all your family members.

18 Boot CutThis season, boots are on our wardrobe essential list, protecting our feet from the seasonal streets and keeping any outfit choice on point.

20 Foresight MFI photographer Ricky Mangala presents this edgy editorial with models Shane Gallagher and Lee Lohan. Styled by Robert Plant.

26 DiscoveredMFI editor Adam Gaffey discovered model Michael Olden in Cork recently who has now been signed to Hotlook Models. Check out Michael and his latest shoot.

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28 Turning TablesBack in July is when we met talented DJ duo FONC project, after smashing our summer celebration in Lillie’s Bordello. We caught up with the Dubliners after their musical venture to the golden island of Ibiza.

30 Comb ThroughAward winning hair stylist Sean Taffe joins us for the first time to give his take on men’s hairstyle trends right now. What’s hot and what’s not?

31 Skin CraftAll year round, it’s important to look after your body and skin and there is a way of keeping distance from any negative effects of a cold climate. Check it out.

32 Sebastian SauveWe met Premier model Sebastian Sauve at LC:M in June and even had a nice “model” brunch. Currently featuring in the River Island A/W14 campaign we caught up with Sebastian on everything from how his career began to what his take is on the industry.

36 The Influence of Culture on Fashion TrendsFashion stylist Justine King takes us through the rotation of trends and how culture has such a big impact each season.

38 London Street Style We bring you the best looks straight from the London streets!

40 Sports Lux Sports Lux is taking over right now and Beyond Man Magazine Editor Lewis Cameron brings us through the evolution of the trend, and predicts what the future has in store.

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42 EditorialXE Mad presents this Sports Lux editorial with Assets model Leon McDonald, styled by James Butler and groomed by Natalie Ford.

50 Collection reviewFashion contributor James Butler reviews the luxurious, affordable A/W collection from COS. Recently opening their first Irish flagship store, it has become one of our favourites in Dublin.

52 The Calm Before the StormFashion photographer Eilish McCormick takes over our October/ November cover with fashion stylist Brian Conway and models Caoimhín O’Brien and Darren Regazzoli in this exquisite editorial.

60 What’s Fonzie? The Style Council’s James McDonald bring us the latest on tweed and denim, how to work it in with your style and pull of that cool guy look.

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64 Questioned by CocoIrish fashion stylist Courtney Smith sets her eyes over the city to find the most stylish men. This time around Courtney talks to personal trainer Brian Lee from Fairview, Dublin.

68 Insights with Peter FedrizziDistinct Management photographer Peter Fedrizzi is an artist that we admire for hard work and pure skill. We caught up with Peter this month to find a bit more about his background and his future aspirations.

78 Man of the MonthJennifer Gleeson presents her man of the month for October. She has chosen legendary footballer and fashion icon David Beckham.

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Out with the shorts and shades and in with the hats and scarfs, for Autumn has arrived. Most people moan and sigh about Autumn/Winter but for us it’s just another season to express our style and fashion with the latest that menswear has to offer.

When you think Autumn you think cold mornings, cold evenings and cutting winds but that isn’t always a bad thing. Just because it’s cold, it doesn’t mean we have to slack and hide away from fashion altogether. We should take it and embrace it.

We get to break in our new tones, patterns and pieces and still rock our favourite old woolly jumpers. We can cover up that crazy wind-swept hair with a slick new hat. We can even hold our Starbucks cup in one hand and our fashion bible (MFI magazine) in the other, with our groovy gloves and still look and feel good. It isn’t all bad when you think about it?

Another thing you may think is that A/W is so dull. But it’s not! It’s not always about attempting to find dull colours for your dull outfit that matches the dull skies. It’s about putting your personal twist on the season. It’s about making an outfit work for you sometimes taking a risk like adding something colourful to your get-up.

As always take risks. Fashion is only a guideline for you to take what you want from it. Have fun. Be a blank canvas and wear what works for you. But never forget...

Be good. Look good. And feel good.

JOSH STLEDGER

Lyle & Scott socks selection Arnotts

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Check out what’s trending this Autumn.

KNOCK YOUR SOCKS OFFFunky socks are trending this season from high street Huf socks to cool designer footwear – they’re all in! Historically, socks were always worn and never seen. Now they should be a statement piece for your look. From spots and stripes to stylish and cool new patterns, they are the key to a good outfit and always a fantastic finishing flourish.

HANGING ‘ROUNDThe 90’s trend of a flannel shirt around your waist is BACK!! When you feel you’re missing something, this easy-to-wear trend is your answer. It looks so stylish when it’s done well and worn the right way. All you have to do is tie a light, sleeved shirt around your waist and you’re ready to go! It’s quick, easy and makes your outfit instantly cooler.

KEY ACCESSORIESWhen you hear accessories, you might think ‘that’s feminine’ or ‘that’s only for women’… We’re two seconds away from changing your mind. Men’s accessories are more common now than ever before.The simplest bracelet can transform a whole look or adding a classic chain can create some diversity for your outfit. Rings can be used subtly - no more than one - and it’s so easy. So make sure to make that extra effort with your accessories this season.

GLORIOUS HATSHats are a must for AW. Choose wisely so that whatever hat you buy fits your style. From caps, and bucket hats to beanies and trapper hats, they are trending for sure. They are, without a doubt, trending this season. It’s a minefield of caps, bucket hats, beanies and trapper hats and the most controversial of all: the fedora hat. It has the potential to make an outfit look edgy, it’s all about classic vibes this season. It’s a slick addition to any outfit.

Bracelets Topman

Hat Reiss at Arnotts

Hat Reiss at Arnotts

Watch Komono

Rings Stonechat Jewellers

Hat Next

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Sacha, 22

What would you never be caught wearing? A poncho

Gav, 27

What would you never be caught wearing? A mun/man bun

Patrick, 20

What would you never be caught wearing? Baggy Jeans

STREET STYLE

DUBLIN

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We are regularly on the lookout for fresh, well co-ordinated style to showcase and we’re not going to lie, it sure is a tough task sometimes.

Flares still exist, holes in runners are popular and our cities are very much over populated by tracksuits. This doesn’t go for everyone but it’s nearly 2015, and Irish men are way behind when it comes to style.

For the exceptional men that stay dressed every day, we managed to find them to fill us in on what the word on the street is, take a look.

Acknowledge your style

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Key West (Band), Mid 20’s

How would you describe Key West’s fashion style? Simple and contemporary

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INSTAFEEDLive from Instagram, we bring you our fashionable followers. Don’t forget to tag #MFIInstapic in your pictures and you could be featured below.

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1 SMARTPHONE PROJECTOR | MINI CINEMA Designed by Luckies in London, you can pick up this smartphone projector in Designist on George’s Street, Dublin for only €25.00. Designed to create intimate screenings any time, whether you want to set up visuals for a house party or simply watch music videos.

2 VIEW QUEST COLOURGEN RETRO DOCKING RADIOThis retro styled docking radio is the perfect gift for music lovers in the family. Simple and clean with FM radio and iPhone docking platform included. Available at Harvey Norman for €129.99.

3 LG G PAD 7 If you’re buying for somebody who is ahead of the technology curve and you want to splash out a little on something sleek like this LG G Pad 7. Exclusive to Harvey Norman, this tablet is €179.99.

GADGET GUIDEThat time of year is approaching, when we automatically start thinking about winter time, Christmas and the forever growing list of generous gifts we’d like to get for our loved ones over the holidays. After all, it is the time for giving!

We have taken it upon ourselves to present a guide to all the latest gadgets and gizmos, technology and toys that simply can’t be missed.

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4 SMARTCAM 2 HD DASH CAMERANow, on to the toys, this Smartcam 2 dash camera for in-car recording. Cool or not, this is a gadget that every man will find some use or other.. It carries a high quality kit and is small enough to be discreet but not too small to be fiddly to use. It’s attractive and the brushed aluminium and high gloss plastic finish. Available at Micks Garage for €79.95

5 NETFLIX SUBSCRIPTIONHow about the movie fanatics in the family? Why not gift them with unlimited access to movies and TV shows with a Netflix subscription. Saving you the hassle of leaving the house to gift hunt this is an easy option if you don’t like to shop. www.netflix.com Starting from €7.95

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Choice of footwear is crucial nowadays and for many men out there, footwear is the most important part of their outfit choice each morning. That’s why we think it’s best to choose your footwear first when getting dressed and start from there. After all there is nothing worse than picking an outfit to wear and then not having the right shoes to go with it, right?

In this Issue, we are focusing on the “boot.” Originally, boots were created to provide extra ankle protection from the elemental streets, designed to keep away water, dirt or snow. They were constructed by permanently joining

leggings, soles and, uppers to form one shoe with rough fabrics. We have to thank our ancestors for this perfect creation!

Today, we live the fabulous life of fabric variety. We have footwear that is made for nothing but comfort and style. With brands like Reiss and Tommy Hilfiger you can stay booted up with whatever look you are channeling this Autumn while holding off that hole in your wallet, take a look!

Tag #MFIInstapic in your Instagram pictures to show us your style.

ADAM GAFFEY

BOOT CUT

Reiss €235

Kurt Geiger €150

Kurt Geiger €190

Cliffdale, Tommy Hilfiger €149

Dalton, Tommy Hilfiger €159

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FORESIGHT

We all know how hard it is to break into the fashion industry, whatever lane you may be in. Photography, grooming, modelling, it’s the same for everybody. Lucky for 18-year old Michael Olden from Cork, MFI’s editor in chief Adam Gaffey came across him on a day trip down south back in June.

It’s not every day you get asked to have your picture taken for a magazine right? Unless you look like David Gandy of course. After speaking to Michael for a bit, Adam took him to the streets and snapped him on the spot before sharing the images on MFI social networks that evening to a frenzy of support.

Not long after, we were contacted by Darren Kelleher from Hotlook Model Management in Cork asking about Michael and how they could get in touch with him. This was a perfect opportunity for a young man in Ireland to get into something enjoyable, rewarding and fun. So after passing on Michael’s information, he is now represented by Hotlook Management and is seen here in his latest photo shoot.

Michael says “It’s been a great experience so far working with Darren at the team over at Hotlook models. I appreciate the opportunities that have come around my way and I hope to keep working in this industry.

MICHAEL OLDENDISCOVERED

FACT SHEETEd Sheeran, ‘Thinking Out Loud’ is the #1 played song on his iPod

The first thing he would do if he won the lotto is spoil his mom

The best part about waking up for him is knowing there is another great day ahead

His favourite hobbies include boxing and the odd party

If his name wasn’t Michael, he would be named Timothy after his grandfather

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Photographer Darren Kelleher

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Whether you are in a lane of fashion, TV or music, if you work in the media industry you will know that it’s not an easy path for most. Knocking down doors, putting your name out and learning about yourself to find that break into rotation.

Well both Ciarán Fox (20) and Ciarán O’Neill (20) from Blanchardstown Dublin have paved their way into the DJ club scene in Ireland, the UK and recently the golden island, Ibiza.

So where did it all begin for this dynamic duo? While they both went to the same school and grew up around each other they actually began as single acts, one playing under 18’s club events and the other playing family occasions, 21st birthdays etc. In October 2012 was when they first joined forces, after playing a packed out back to back gig in The Industry nightclub. A couple of days after the gig they decided to continue

as a duo and named themselves FONC Project.

The F stands for Fox, the ON stands for O’Neill and the C comes from both of their first names, Ciarán, which is a pretty cool concept.

Since then they have remixed some serious sounds including Frankie Rizardo’s track ‘The End’ and have played in clubs all over the globe including Ibiza clubs like Plastik, Hush & Viva. They describe their style as “a mix of everything good about house music”, up-lifting vocals, lots of piano and instrument sounds, keeping the energy on a high throughout their sets.

After a smashing set at our Summer Celebration recently we tune in every week to Tonik radio and look forward to hearing more from these guys.

Follow @FONC_Project on Twitter and Instagram.

TURNING TABLES

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In the last year we have seen so much facial hair on men around the world, it’s like the bigger and bushier the beard, the better. Well this season, there is a move away from beards. They are still popular but they are becoming significantly controlled and considerably more tamed.

Moving on to what’s becoming the most obsessive hair style for men lately. The “mun” also known as the man bun or male topknot, as I like to call it, is sure to be a popular choice this season. A lot of people who are embracing this style are wearing it with aggressively short hair which is bang on trend.

If that’s not your thing, try slightly longer hair on top, tousled messy hair on top or fringes are all on trend this season. The key thing however is to make sure the finished lines around the edges are impeccable. For those guys who aren’t afraid of colour we are working with a

lot of greys and silver tones with bright splashes spread throughout. Don’t try it at home, it’s not worth it.

Over the last few seasons we have seen a lot of matte pastes for more natural undone bed head sort of looks. But this season it’s equally acceptable to go for a shiny finish, from a wax, polish or pomade product. The key thing here guys is, don’t overuse and lash it on, use a little at a time and layer it on. If you overdo it you have two options: wash your hair again or go around like a grease monkey for the day.

Last but not least, try and make sure products aren’t too heavily scented, for one, it’s not great for your scalp. But also between your deodorant, aftershave and hair products there could be a sensory overload.

SEAN TAFFE

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Photographer Pawel Nowak

Photographer Kestutis Anuzis Model Adam O’Connor MU Michelle O’Connor

COMB THROUGH

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Serge De Nimes AW14 Lookbook

Photographer Kestutis Anuzis Model Adam O’Connor MU Michelle O’Connor

SKIN CRAFTThe summer is long over and we know we didn’t get a great year for sunshine.We still need to take care of our body all year round especially as you can get four seasons in one day in Ireland and you can’t escape that pesky humidity in the warmer months.

Whether it’s dry and cold or humid and warm, the weather can have a heavy impact on our skin, causing everything from acne break-outs to dry patches and eczema. The weather can exacerbate existing skin conditions or even cause new ones that we could really do without!

Colder climates in these seasons affect your skin in the same ways, cutting winds that strip moisture from any exposed areas, drying up the skin. This can cause itchiness, flakiness, and tightening of the skin. You can wear a scarf all you want; you won’t be able to cover every area.

This is why we not only need change our wardrobe for each season but we should also switch up our cleansing routines.

You can prevent or treat these annoying occurrences by being proactive. First of all, stop spending a half an hour in the shower; this really is just over-cleansing your pores and softening your skins oil. This is why it’s a good idea to use lukewarm water when showering and only spend between 5 & 10 minutes each time.

If you add your soaps etc. to a really long, hot shower or bath you will break down all oil barriers and dry out your skin before stepping outside. So take our advice with short sessions and keep your body moisturised from head to toe and you will for sure see better results for your skin this winter.

ADAM GAFFEY

TIPPeach paste combined with yogurt can be

applied to the skin to restore hydration and when rinsed with lukewarm water it

can not only moisturise the skin but leave it supple and soft too.

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Turning heads right now is Premier Model Managements Sebastian Sauve who is appearing in the current, worldwide River Island campaign. From photo shoots to TV adverts, Sebastian is on a hell of a journey in the fashion world.

We had met Sebastian backstage at the KTZ SS15 show recently and sat down for a quick brunch before heading to the Hackett London show. Chatting about everything from festivals to Father Ted’s house, Sebastian had a great sense of humour and is keen to visit Ireland soon for a holiday.

Staying in touch, we caught up recently for a chat about modelling, working abroad and his new campaign. Check it out!

Let us begin by talking about how your career began. Was modelling something that landed on your door step or was it something you always saw yourself doing?

Fully something that landed on my doorstep, and so it should be. I can’t really see someone always wanting to be a model then growing to those exact specifications that make him a model, unlikely. My career started by complete coincidence, a lucky encounter in fact.

What do you think has been the hardest point in your career so far and why?

Being away from my family, friends, girlfriend, not being able to commit to things. Not knowing what’s happening tomorrow.

What is your favourite and least favourite thing about working abroad a lot?

Seeing the world, meeting people and eating the food. Least favourite are the planes, trains and automobiles. Especially the very long stop overs in a cold airport.

How does it feel to be in a worldwide brand campaign? It must feel good right?

It’s the best feeling I could hope to have, very good indeed.

You are surrounded by fashion everywhere you go. Is shopping for clothes still something you can enjoy?

More so if anything, especially now I have knowledge of designers, materials, worth, etc. and a keener interest and passion for it.

What other aspirations or goals do you have in life?

I can’t tattle-tail but I’m working on a business plan right now. I also part own a magazine and have many other ideas planning and will eventually build a hostel, hotel, bar, restaurant, combo empire.

Do you see yourself doing something like modelling long term? Or leave the fashion industry altogether?

I don’t think I’ll ever quite leave since I’m gripped now. As long as there’s a market for me, I’ll keep modelling, otherwise I’ll move on to the next thing.

If you had never begun modelling where do you think you would be now?

Either still in Nandos or working as a marketing consultant was the plan.

As fashion is still a predominantly female focused industry, do you think it’s having positive or negative effects on men’s fashion?

Very tough question and too broad. It’s different, different markets within each. Men’s fashion is growing and is now finally starting to focus high fashion labels on straight men which never used

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SEBASTIAN SAUVE

to be the case. In this aspect, female fashion is having a positive effect because now straight men want to look good and fashionable to impress the ladies, if that makes sense?

Are you seeing any major changes and developments in men’s fashion?

Like I said, the high fashion market was predominantly gay but is gunning towards both gay and straight men now. I think this is a major development.

Do you feel there is pressure to conform to a certain body type as a model?

Yes and no; If a model wanted to be in a specific market yes. Commercial or runway, he’d need that body type but for editorial, not so much. There certainly is pressure though, in the beginning anyway.

What do you do to maintain your good health and fitness?

Just a healthy metabolism really, maintaining a healthy diet and being proactive, oh, and I take my vitamins.

If there was a movie produced about your life, who would play you, and why?

Ideally, Will Ferrell for shits and giggles.

MY CAREER STARTED BY COMPLETE COINCIDENCE, A LUCKY ENCOUNTER IN FACT.

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Belt €25, Watch €45, Jeans €35, Jacket €105, Shirt €40, Shoes €65, All from River Island.

With every new fashion season comes a series of new trends - a specific range of colours, shapes, prints or otherwise - shared across a number of differnt designer collections which are then picked out by fashion editors as a seasonal “trends” that will then trickle down to the high street shop floor and onto the bodies of the general mass public. But what influences designers to send a specific style down their runway? And how do two different designers - most of whom are notoriously private about their upcoming collections prior to public debut - manage to share the same idea each season and turn it into a trend? Each season, whispers surface of designers bribing fabric suppliers for the details of prints and fabrics bought in by their competitors. The most obvious reason for similarities in designers’ inspirations for their collections is external influences, more particularly the social and cultural changes happening around them. These could be commercial as a popular music or film release (such as the sudden resurgence of flapper dresses and tailcoats with Gatsby’s release last year), or as important as major political events (such as world wars) or advances in technology.

The impact of culture on fashion trends and ideas can easily be examined through major trends in menswear across the centuries. Traditionally clothing has made a statement about one’s status in society. The type of fabric and the quality of the clothing was an indication of a person’s status and class in society. As time went on and class division became less obvious, we can see the influences that both world wars had on fashion. When we look to the popular men’s fashion trends of that time - broad shouldered suits and durable pieces like leather jackets. The rationed clothing materials meant women looked to their husband’s wardrobes and tailored men’s garments to adapt for themselves, which saw women wear trousers for the first time and thus marked the advent of unisex clothing.

A more recent cultural phenomenon has strongly influenced the fashion choices of the past century: celebrity culture. From aspirational fashion icons like the Old Hollywood stars of the 40s and 50s to the more accessible celebrity culture stars of our own generation. For the first time celebrities being used for fashion brand endorsement, both in large-

THE INFLUENCE OF CULTURE ON

FASHION TRENDS

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scale, international advertising and simply being photographed wearing a particular brand during their downtime. This has a direct and powerful influence on international sales. The general public’s growing interest in celebrity’s personal lives - thanks to the explosion of tabloid magazines and reality television - means celebrities themselves have the ability to set their own fashion trends and no longer even have to rely on the designer runways to showcase or dictate trends.

The third and perhaps most recent cultural influence impacting fashion trends is the rise of subcultures outside the mainstream. From the 1970s right up the present, subculture like skate, graffitti and hip hop have influenced fashion trends leading to the growing impact of street style on high fashion trends. Designers like Marc Jacobs, Calvin Klein and Mary Katrantzou have openly spoken about how they source inspiration for their collections directly from the people they encounter on the street, representing a complete 360˚ circle of influence and creation between designers and the people they design for. Katrantzou stated “Individuality really begins on the streets; it’s about a person telling a story and channelling their

personality through their clothing. That will always be a powerful catalyst when it comes to inspiration, because it’s the truest way to curate fashion outside a fashion show or a magazine. We have so many online sources that allow that image to be communicated back to designers, so the whole process of creation is really more of a circle now.”

So with culture having more of an influence on the creation of fashion trends than ever before and the lines between designer and individuals becoming increasingly blurred, is it possible for designers to continue to create new and fresh trends? Belgian designer Walter Van Beirendonck reflects on this when he says “Fashion designers are the catalysts, and our collections do reflect what the world is telling us and how we experience this moment. ‘Dream the world awake.’

JUSTINE KING

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“…they source inspiration for their collections directly from the people they identify on the street…”

STREET STYLE

LONDON

This September, London was teeming with stylish men at London Fashion Week.

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Since 2012, menswear has seen a constant reinvention of the Sports Lux trend, ever-evolving as designers and brands utilise new shades, new materials, new silhouettes and new cutting-edge designs. It all stems back to the Olympics of course, catapulting the words sports and lux into everyone’s minds as sportswear received a makeover of all things catwalk inspired, and thankfully the world welcomed it with open and enthusiastic arms.

Fast forward two years and the Sports Lux appeal is pretty much the predominant factor in most of the menswear collections making their presence known on the international Men’s Fashion Week runways. Mostly thanks to neoprene and mesh fabrics, paneled detailing, cocoon shapes and silhouettes, white on white styles and futuristic design features. All of which are shown on the menswear catwalks on a reoccurring basis.

One of the key pieces is naturally the bomber jacket but jersey materials in light grey are the perfect addition to this trend, keeping things cool and

casual but most definitely high-end in appearance. Boxy sweaters, sleek vests, sheer oversized t-shirts and anything with a hint of sport infused flare is an absolute yes. Why? Because the Sports Lux trend is all about revitalising traditional sportswear aesthetics and giving them a more modern, more futuristic twist.

Making the Sports Lux trend one of accessibility, functionality and comfort alongside a more contemporary, catwalk fuelled philosophy that screams opulent, confident and 100% fluent in all things on trend. High-tops and funky trainers are therefore the element that tones down the informal aspect here, bringing an overall tone of fun and enjoyment in the form of psychedelic colors, shapes and statement styles.

Moral of the story is this: Sports Lux is here to stay, so embrace it and I for one can’t wait to see what form it takes next as it continues to change and transform season after season.

LEWIS CAMERONwww.beyondman.co.uk

AESTHETIC FACTORS

“…Sports Lux trend is all about revitalising traditional sportswear aesthetics and giving them a more modern, more futuristic twist.”

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Styling, Creative Direction Lewis Cameron (Beyond Man)Photography Mitchell CahoonModels Cameron Kelly & Marc Neill

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Photographer XE MadModel Leon McDonald (Assets Model Agency)Styling James ButlerMUA Natalie Ford

Since its inception in 2007, COS has been a champion of minimalist menswear- presenting its customer with a series of sartorial selections that embody simplicity, sophistication, and a sense of almost intentional indifference. Given its apparent rejection of ‘trends’ and its fleeting use of pattern and print, one could be forgiven for believing that COS is a store primarily focused on maintaining a consistency of high quality, but selectively safe, basics. However, this most certainly isn’t the case. As anyone who owns a COS item will confirm, the brand’s pieces often garner numerous compliments from amorous onlookers, who are inevitably astounded at the acquisition of such fashion forward items (with considerably attractive price tags).

Of course, one cannot mention minimalist fashion in 2014 without referencing the meteoric rise of the ‘Normcore’ trend. Known as a movement that rejects trends and focuses on basic functionality in fashion, Normcore has, in fact, become a trend in its own right. Given the hesitation of some Irish men to embrace outlandish ensembles, this anti-trend could perhaps be the perfect antidote to any wardrobe woes they may have. A simple uniform of a basic bomber, classic cotton tee and slim fit jeans is just one example of the Normcore trend at work, and with COS offering a variety of such pieces in high quality measure in its latest collection, perhaps our sassy selections could take you out of an unfortunate style rut!

For A/W14, COS menswear continues in its quest for simplistic success, but the physical structure and cut of the garments available are where its minimalist tendencies end. As is so often the case with the brand, COS has paid exceptional attention to the construction of its pieces, manipulating fabrics and features to

create one-of-a-kind items that will subtly but succinctly set its customer apart from their fashion peers.

Aviation jackets in boiled grey wool and rich olive sateen are paired with detachable teddy collars to create fashion forward functionality, while formality flows further with the new suit-like structure of on trend tracksuits. The manipulation of menswear basics continues with leather laden polo shirts, while cosy merino wool knits and classic cotton shirts are adorned with subtle brushstrokes prints. Proceeding to accessories, why not team a timeless black leather bag with inexhaustible crepe sole ankle boots in a delectably dark hue? The possibilities of such pieces are endless.

The relevance of this high street haven’s status in style is further reinforced when elements of utilitarianism - found on McQueen’s A/W14 runway - are echoed throughout this season’s COS collection with the unimposing, but ultimately effective, use of zips. Placed on single jacket pockets or at the end of sweaters, statement zips punctuate a number of pieces this season, and are certain to add an unexpected edge to your otherwise inoffensive ensemble.

Such fabulous fabrics and stand out pieces are made all the more attractive to the Irish consumer by their spacious surroundings in COS’s recently opened flagship store on Dublin’s Wicklow Street. While the typical Irish male may be bewildered by the barrage of merchandise available in other high street stores, COS offers a pleasant experience to its customer, offering timeless pieces that are similar in colour, composition and cost.

So MFI men, what will be on the top of your A/W wish list?

JAMES BUTLER

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Photographer Eilish McCormick (eilishmccormick.com)Stylist Brian Conway (briconstyle.com)Model Caoimhin O’Brien (Morgan the Agency) & Darren Regazzoli (Assets)Grooming Aidan Darcy @ Toni & Guy

THE CALM BEFORE THE STORM

Black Coat €408 All Saints, Jumper €108 All Saints, Trousers €120 Reiss, Boots €220 Loake. All available at Arnotts

This Page: Orange Polo €43, Camel trench coat €160, Black skinnies €35, all River Island. Boots €220 Loake, Arnotts.

Opposite Page: Camel Coat, Polo, Both COS. Striped Blazer €390 Ted Baker, Available at Arnotts.

This Page: Polo COS, Striped Blazer €390 Ted Baker, Wine Trousers €125 Ted Baker, Shoes €245 “Gunther” Kurt Geiger, Available at Arnotts.

Opposite Page: This Page: Orange Polo €43, Camel trench coat €160, Black skinnies €35, all River Island. Boots €220 Loake, Arnotts.

This Page: Black coat with silver zips €120 River Island, Blue jumper €95 Reiss, Blue pants €60 Topman, Shoes €245 “Gunther” Kurt Geiger London

Opposite Page: Polo €89, Navy Blazer €190, Navy trousers €89, all by COS. Shoes €330 Grenson, available at Arnotts

Right now is an awkward time of year for the sartorially inclined; sudden change in temperature, rain, hail and sunshine in one day? This is what we have come to expect from our weather here in Ireland.

So what can we do? Tweed and Denim ol’ chap!

This one is so simple, yet so versatile. Get yourself a pair of slim dark indigo jeans (Levis 511 commuter jeans/Nudie Grim Tim Dry Ring). Denim is a water repellent material to a certain point. It will do well in light showers but heavy downpours will soak. Levis 511 commuter jeans are specifically for ‘the modern cyclist’ and are coated with a water-resistant and dirt-repellent treatment called Nano sphere.

Tweed is a very warm material and is also water resistant and will repel light rain for some time. Preferably choose a a classic brown or green colour, to keep the heritage feel. Magee or Harris tweed will be a long-surviving staple of your wardrobe if you invest wisely in them, the hairier the tweed, the more water-repellent. This combo can be worn in virtually every environment, taking you from smart to dress-down to slouch.

SMARTA crisp collar and tight knot is the key here. Go for a classic white or light blue

shirt and royal blue polka-dot silk tie, to keep the warmth of the colours alive in the outfit. For extra style points, find a contrasting waistcoat to sit underneath the tweed, yet complement the whole outfit.

DRESS-DOWNThe key to this one is the chambray shirt. This should be a staple of every man’s wardrobe. Team with a warm-coloured knit tie and cardigan underneath to get the perfect ‘smart-casual’ look. Bonus style points on this outfit for flare. Show your individual style with pops of colour by adding a pocket square that picks up the subtle colours within the tweed.

SLOUCHFor this one, put the emphasis on your knitwear. Go for a chunky knit roll-neck in mustard or grey, in colder weather. Alternatively, a light merino-wool jumper and open-neck shirt will allow for easy layering, on or off, to suit the weather.

That’s it for What’s Fonzie?: Tweed & Denim, if you have any questions, comments or you would like to show your own “tweed and denim” interpretations, feel free to drop by ‘The Style Council Cork’ page on Facebook or find us on Twitter and Instagram @thestylecouncilcork

JAMES MCDONALD

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WHAT’S FONZIE?TWEED AND DENIM

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Harris Tweed Jacket €95, Harris Tweed Waistcoat €35, Shirt €11, Trousers €17, Belt €5, Beanie €4. Available at Penneys

If, as Ms Monroe said, diamonds are indeed a girl’s best friend, then what is the aesthetic equivalent for the modern man? Some may argue cars, watches, or even shoes, but I personally am a proud purveyor of the iconic pocket square, an accessory that has steadily emerged as a must-have for a multitude of men. While pocket squares may previously have been the reserve of decadently dapper gentlemen of an arguably older generation, the high street is now awash with a plethora of pieces, in varying textures, prints and patterns, all with the same intention - to turn that mundane blazer from drab to fab with one style savvy swoop.

The Irish man can often run a mile when confronted with the testing task of accessorising. While we have, of course, come on in leaps and bounds in recent years (popped collars and deck shoes are but a distant memory), some men are still wary of venturing any further than a basic tee and blazer combo. As aesthetically appealing as this may be it can be ultimately rather boring. So why not spice up your suit jacket with the simple addition of a pocket square? With some high street stores offering pieces for the price of a pint, there really is no reason not to embrace your inner gentleman!

When contemplating your pocket square du jour, there is essentially just one factor (crucial as it may be) to consider: co-ordination. The key is to incorporate your handsome handkerchief into your entire ensemble, paying close attention to colour, pattern and fabric. For example, coming into winter, most men should opt for rich fabrics and colours, perhaps teaming a velvet waistcoat with a succulent satin square. Similarly, pocket squares can pack a powerful punch when it comes to colour. Select a square to complement the chic shades that punctuate the rest of your look, and don’t be afraid to have a little fashion fun - socks and squares in matching shades are endearing, while a tartan bow tie and square twin set can be simply sublime.

Of course, some sartorial Scrooge’s may argue that a pocket square is a superfluous expense in these trying times, but believe me gentlemen, there is a lot of value to be found in variation - why not choose a pocket square that has detailed elements to it? For example, select a square that has a print in the main body of the piece, along with a contrasting colour trim along the perimeter- that way, you can create the illusion of two different handkerchiefs with the various ways you choose to wear it - one day have the polka dots proudly on show,

POCKET POWER

Pocketsquares €35 Hackett

“…textures, prints and patterns…”

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then opt for a fabulous fan fold for your next occasion, highlighting the tasteful trim. Subsequently, find squares that have different prints on each side - two looks from one square mean one heck of a savvy selection.

When it comes to folding your chosen square, it’s each to their opulent own. For a more casual look for your favourite tweed blazer and white shirt, simply fold your square into four and slip it nonchalantly into your breast pocket, leaving the desired amount of the rectangular shape on.

So gentlemen - with our cheeky guide to this essential dapper detail, what will be your pocket square of choice? Why not share your selections and get in touch with us on social media using the hash tag #MFIInstapic, We’d love to see your preppy pieces!

JAMES BUTLER

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Fashion stylist Courtney Smith casts her eyes over the stylish streets of Dublin to find her man of the month.

This month we meet Brian Lee, a personal trainer who also owns and runs chopped healthy food company and Fit Studios in Fairview, Dublin. Although he wears gym gear on a daily basis, his personal style is a lot more fashion forward and he loves to mix it up with heritage textures and print.

Brian, would you consider yourself stylish?

I guess so, I’m definitely conscious about what I wear and enjoy shopping and dressing smart, I think first impressions say a lot.

What is your favourite brand?

I like to mix it up. Ted Baker is usually my first stop for dressy occasions because their tailoring is great but a little different from the norm, like this tweed style waistcoat and trousers I am wearing.

But for casual daytime looks I love Superdry, their jackets are the best.

Which male celebrity’s style do you admire?

Eh I guess I’ll have to say Ryan Gosling, he’s pretty suave and knows how to pull off a cool, casual look as well as a slick suit.

QUESTIONED BY COCO

Steal Brian’s style at Ted Baker.

Shoes €140Waistcoat €150Trousers €170Shirt €115

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What style mistake do you think guys often make?

Skinny jeans... some men don’t realize they don’t have the body type to pull them off and look ridiculous.

If we gave you 200 euro where would you go first?

As mentioned before, Ted Baker on Grafton St, I just find their slim fit one of the best on the high street and the quality is really good, as well as something a little different from what you find elsewhere.

Which city in the world has the best men’s shopping?

I’d have to say London at the moment, it just has way more to offer in terms of brands and styles. But we are getting better in Ireland, like Massimo Dutti just opening up is great for shirts.

What item of clothing could you not live without?

You can’t beat a great pair of slim fit (*not skinny) jeans, they work for both day and night.

What determines your style?

The day or event, when I’m working I live in gym gear so I like being able to get dressed up for a meeting or occasion.

How do you shop? With military precision or regularly picking up random pieces?

I enjoy shopping actually but I usually go in with a mission. If I have an event or occasion or just need new clothes I’ll usually do a full shopping spree in a few hours. Also with training my body changes, often I can go from being really built to more slimmed down depending so it’s almost like I need two wardrobes.

COURTNEY SMITH@BrianLBruce @FitStudiosIrl @CocoSmithStyle

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Photographer Shannon LaurineModel Antonio LujakMale Grooming Natalie Malchev

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Most men at the age of 21 are out in the club every weekend, living it up, and not giving a damn about what’s going on their lives. But for 6ft model/actor Collin Nnaama Nwabueze, life is too valuable for wasting.

Collin featured on our cover shoot back in June and since then has been working ambitiously to chase his dream of acting. Inspired by Denzel Washington, David Gandy, and Donald Trump, a trio that together would create an unstoppable team, Collin says he is a hard worker and has been acting for quite a while now.

Studying journalism originally Collin realised he wanted to pursue a career in acting after attending the Gaiety School of Acting in 2012 and will continue to study there throughout this year. A dreamer and a believer, he has also been modelling with Assets Model Agency since February 2014 and has booked a fair amount work. Thanking Derek Daniels for opening the door to him, Collin plans to continue modelling in the industry as long as he has a place.

Taking pride in how he looks and feels, Collin describes his personal style as “simple and smart with a bit of edge”, and says he likes to feel like a rock star wherever he goes (even in the gym), while staying fit and healthy with a good diet, sleep and for mental health, some mind clearing meditation.

ACTING UP

FACTS Big fan of Kanye West

Supports Real Madrid and Manchester United

Favourite piece of clothing: “A blazer. It’s very flexible. Once you have a blazer you’re fine, the rest just follows.”

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Following this artists work for some time now, we wanted some insights on photographer Peter Fedrizzi who is represented by Distinct Model Management here in Ireland. After coming here from Poland over 8 years ago, Peter has presented some magnifecent work and has shot models including Madeline Mulqueen and Burberry Irish star Li-Ann Small.

How did you get started in photography and how old were you?

I don’t remeber exactly how old I was, it had to be at quite a young age, probably 7 or 8. I was walking around the house with my dad’s old Russian camera (by the way I still have it) looking through the viewfinder, everything was upside down, it was fascinating. The world looked so different from a “camera” perspective. Through that I learned to pay attention to every detail. I wasn’t taking pictures at first, just watching the world. With time a game turned into a passion. Even today the most satisfying moment is watching and finding the right

frame. Then the sound of the shutter, freezing time.

So how did you move make the move towards fashion photography?

It was only few years ago, my friend asked if I could help build her portfolio. It was something new, but I wanted to try. It was my first time working with models and I liked it a lot. Before then I was mainly doing street photography and art and only very few close friends knew about my passion.

Where did you grow up?

It was a very small town, I was always a bit of an outsider, and I felt like I belonged somewhere else. Since I was very young, big cities always fascinated me. I’m just in the middle of moving to London, I can’t wait – big city streets are so inspiring.

What is an issue you have with the state of the fashion photo industry today?

Every industry has dark and bright sides, high expectations and its own rules. The biggest problem is that sometime

PETER FEDRIZZI

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PETER FEDRIZZI

it’s hard to be yourself. People very often are afraid to be true to who they are, they try to fit in, feed the needs of the industry, they’re afraid they won’t make it otherwise. But when you’re not yourself, you’re no one, you’re lost, and that’s the biggest damage an artist can do to themselves.

Why do you think many artists do this to themselves?

Trying to fit in, to make a name, to satisfy customers, etc. When you’re true to yourself you can grow as an artist, when you’re trying to be someone else it’s easy to get lost. When you’re lost, your growth stops and you’re not moving forward, your “retreat” starts. You lose your perspective and your passion. Every arstist should question, research, be never satisfied, look for new ways of expressing and showing their skill.

What is it you look for in a fashion model (male and female)?

I‘m looking for what’s inside them, for who they are. It could be their bright or dark side, soft or hard. I’m looking for emotion,

for the story, to create a connection and showing it through the picture.

How do you stay motivated to keep going in such a competitive field?

I am a Capricorn, they’re very stubborn. I‘ve always wanted to be the best at what I do, if I couldn’t be the best, I would prefer not to do it at all. But can you be the best in photography? Not in a general sense, I don’t think so. I don’t think there is such a thing as “the best photographer.” But you can try to be better yourself each day, it’s a process that never ends and that‘s amazing.

What advice would you give for someone who is thinking about starting photography?

Don’t, find a real job. (just kidding). For real, go for it, never give up, take loads of pictures (I know it seems simple, but that’s the best way to learn). Don’t be afraid of failure and be yourself.

What is lined up for you in 2015?

The list is long. Well, definitely drink more champagne, visit Greenland, move to London and work around the world.

“I wasn’t taking pictures at first, just watching the world.”

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Photographer Jonathan CroftModel Mike Scocozza

Photographer Jonathan CroftModel Mike Scocozza

Photographer Jonathan CroftModel Mike Scocozza

Mike Scocozza was discovered by Tyra Banks when working in an ice-cream van. Luckily for Mike, he made a solid path to the top 14 contestants of America’s Next Top Model Cycle 2.0, the very first season of ANTM to include male contestants.

A transformation that would leave anyone in disbelief, Mike battled his way to the 5th round of elimination, before leaving the house. Moving on from the show Mike has continued to work predominantly in the modelling world by collaborating with a variety of talents and we wanted to catch up to see how he is doing.

Let’s start by asking what you have been up to recently?

I have signed with a modelling agency in L.A. and have been busy working and building my portfolio. I also started taking acting and hosting classes. I’m looking to get more into the TV field. My newest project is a web series that I’ll be releasing in the coming months. I’ve been working non-stop on that and I’m very excited to share it with everyone.

You were discovered by Tyra Banks herself while working in an ice-cream van. That must have been a surreal moment, tell us what it was like for you?

To be honest, I didn’t realise it was her at first. She was with a friend and they were in workout gear and hats. We were chatting it up for a few minutes and it wasn’t until she asked me if I had done modelling before and told me about the show that I realised it was her. After I figured it out I got a little nervous, but she was so sweet. It was one of those “right time at the right place” moments and my life changed because of it.

Did you feel like you were at a disadvantage to the majority of other competitors in your cycle because you had no previous experience in modelling?

As far as modelling experience, yes. It took me a while to get comfortable in front of the camera. Learning how to find the light and using your body and angles, stuff I had never thought about before. The other competitors certainly had an advantage there. But this is also a reality show. I’ve been in so

many different situations in my life that I’m able to adapt quickly. I think I was much stronger mentally than anyone else there. I tried to use that to my advantage, but at the end of the day I could only get so far.

How did you feel after getting eliminated?

I’m a competitive guy, so I always want to win. But for me, the fact that I was pulled off the street and made it to the top 14 out of the thousands of people who auditioned, is pretty amazing. Would I have liked to make it further, of course. But I have no regrets with how it went down.

You said before you have a music background, tell us a little bit about that?

I do. I play guitar and when I was 17, I signed my first record deal. I played in metal bands, believe it or not, and toured until I was 19. After I stopped playing, I started tour managing for other bands and eventually did day-to-day management at a management firm. Music is my first love and to this day most of my good friends still work in the music industry. There are so many parallels between the music and fashion industry and I’ll be incorporating them in my new web series, which is exciting for me.

How do you combine that with fashion?

To me, music and fashion go hand in hand. Just look at people like Kanye West, Rihanna, and Lady Gaga. It’s all art. It’s a form of creating and expressing yourself, which is ultimately what I love.

Have you been tuned in to cycle 21 of ANTM?

I have. I host an after show for the new season of ANTM over at AfterBuzz TV. You can check it out at www.afterbuzztv.com. If you look closely, I make a few cameo appearances this season.

How do you feel you have developed as a model since you started?

I feel like I’ve developed by leaps and bounds since doing the show. I’ve really learned to love the space and have fun with it. I’m shooting all the

MIKE SCOCOZZA

time, constantly trying new things and experimenting. I’ve come a long way, but I always want to continue to get better.

What has been the toughest part of your journey so far?

The toughest part has been dealing with the scrutiny from people online. For me, this was something new that I had never done before. There are always going to be growing pains and embarrassing moments when learning something new. Most people get to deal with that in private. But for me, millions of people got to watch me embarrass myself and some people are harsh about it. They forget sometimes that I had no idea what I was doing. But you have to have a tough skin in this business. It’s very subjective and downright mean at times. That’s the side of the industry that people don’t see most of the time. I’ve learned from it though and I’m stronger now because of it.

If you could work with any other model, male or female, who would it be?

David Gandy is the male model I look up to the most. His charisma and longevity, there’s no one else quite like him, so it would be cool to work with him some day. As far as females go, I always love working with pretty ladies. Kate Upton and Samantha Hoopes stand out for me. And I would love to do a shoot with just Tyra and I; that would bring things full circle. Maybe even involving some ice-cream.

Photographer Jonathan CroftModel Mike Scocozza

This spreadPhotographer & Stylist Toby NguyenModel Evan Combs

This spreadPhotographer & Stylist Toby NguyenModel Evan Combs

This spreadPhotographer & Stylist Toby NguyenModel Otto Seppalainen

Photographer Stewart Duffy Models Alan Byrne & Ciara Owens Hair Raissa Gilligan MU Debbie Loughran Styling Deborah Bux Clothing Arnotts and So Amazing Location Lillies Bordello

RIVER ISLAND GIVEAWAY

October - November 2014Closing date for entries 15th November 2014

To celebrate our first print issue, we have a €200.00 gift voucher for high street fashion brand River Island, to give away to one of our lucky readers, so you can add to your wardrobe for the coming season.

All you have to do is e-mail us at mensfashionireland@gmail.com referencing the subject RIGIFTCARD along with your name and address, and answer the following question:

COMPETITION

T&C ApplyEmail us your answer to mensfashionireland@gmail.com reference “rigiftcard” along with your name and address. All entries must be sent before 12pm 15th November 2014. All entries sent after this deadline will not be accepted. Gift card is non-transferable and regulates the River Island Gift Card terms and conditions. Please note information and data which is provided by entrants when they enter (“personal data”) will be held and used by MFI Magazine in order to administer the competition. Full T&C at www.mfimagazine.com.

How many issues of MFI Magazine have been published to date?

A. Five

B. Seven

C. Eight

€200 VOUCHERfor

RIVER ISLAND

Father of four and husband to the extremely stylish Victoia Beckham, David Beckham is this months’ MFI Man of the Month. He is one of the most handsome and stylish men to ever grace a soccer field.

The retired footballer started his professional career at just 17 years of age with football club Manchester United. He has become known for more than just his soccer skills and is now highly recognised as a fashion icon, so much so that he even made publishing history by being the first solo man to appear on the front cover of women’s top selling fashion magazine, ELLE, in 2012.

David Beckham has been associated with huge brand names such as Pepsi and Samsung but is now really made his name in the fashion industry, being

linked with both high end and high street brands. He has a €160 million lifetime contract with Adidas and has endorsements with luxury fashion brands such as Armani as well as having his own fragrance, Homme by David Beckham.

He can be spotted on billboards and in advertising campaigns for H&M where he is promoting his body wear range. Which launched on the 21st of August.

A man who is getting more stylish with age, there is so much inspiration to take from David Beckham from his choices in clothing down to his tattoos and grooming. And don’t forget to keep an eye on his sons because the Beckham boys seem to be following in their dad’s stylish footsteps.

JENNIFER GLEESON

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