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The ProblemExperimental methods are currently like trying to bake a cake with no recipe
This affects over one million researchers worldwide
Our solution
Web based ‘wiki’ providing clear and simple to understand step by step experimental methodologies.
User ValidationExpressed Interest - 90% would use!
Registrations - 28 Pre Registrations
Contributors - 11 Writers, 14 Methods
Yale University (USA)
Promoting us around the
University in two weeks
École Normale Supérieure
(France)
Encouraging lab members to use
our tool for collaboration
Otago University(NZ)
Support from Genetics Otago
Waikato University (NZ)
Support from HOD Sciences
Our Supporters
Business Model
Our Site
UsersMicropayments
Institutions’Subscriptions
$$$ $
Free to Read99c to Download
Business Model•! 500,000 postgrads experimenters in the UK, US, India•! 5 million+ undergrad experimenters•! Targeted marketing means 1000 pre-registrations•! Each user refers 2 others•! Survey data used to estimate views/user/month
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1" 2" 3" 4" 5" 6" 7" 8" 9" 10" 11" 12" 13" 14" 15" 16" 17" 18"Months'from'launch'
User'Projec3ons'
Unique"Users"
Protocol"views"
Paid"downloads"
Users’
Business ModelRevenue
•! 25% of registered user views convert to 99c purchase•! Institutional subscriptions @ $4/student begin at 10,000 users•! On-going costs - $200 server costs•! Later in the model – option for paid staff