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Presented by : Gurpreet Singh(08-MBA-06) Namrata Soodan(12-MBA-06) Sonali Raina(29-MBA-06) Sahina Sethi(24-MBA-060 Varun Abrol(37-MBA-06)

Merger Final

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Page 1: Merger Final

Presented by:

Gurpreet Singh(08-MBA-06)Namrata Soodan(12-MBA-06)

Sonali Raina(29-MBA-06)Sahina Sethi(24-MBA-060Varun Abrol(37-MBA-06)

Page 2: Merger Final

INDIAN AVIATION INDUSTRY

Page 3: Merger Final

Domestic market: current scenario

Indian 21% Air Sahara

11%

Air Deccan 19%

Jet Airways Kingfisher Others 34% Go Air SpiceJet Airlines 1%

2% 6% 8%

Full-service carriers: 72% share

(Jet Airways, Indian, Air Sahara, Kingfisher Airlines)

No-frills carriers: 28% share

(Air Deccan, SpiceJet, Go Air)

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Corporate Strategies in M&A

Why? • Gain market share• Economies of scale• Enter new markets• Acquire technologies• Strategic Benefit• Utilisation of surplus funds• Managerial Effectiveness• Integrate vertically

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Corporate Strategies in M&A

Exploit market power, economies of scale & scope, and market inefficiencies

Same industry/Same market- Consolidation

Related industries- Horizontal-Jet-Sahara

Same industry/Different market(Conglomerate)-LIC-UTI Bank

Suppliers-Vertical-ITC

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HOT DEALSMittal- ArcelorSBI- GEICICI- Sangli BankUnited Breweries- Shaw WallaceTata- CorusJet- SaharaLIC may buy UTI Bank

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Air Sahara in Jet Air Fold

Deal for Rs 1450 crore, 40% less than the deal in Jan’ 2006.The merged entity will have a market share of 42% (largest domestic private )Buyout helps Jet Air to go International.

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Abstract

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Chronological Events in the deal

• JAN 19, 2006• JUNE 20, 2006• JUNE 21, 2006• JUNE 22, 2006• SEPT 22, 2006• APR 12, 2007• APR 16, 2007• APR 20, 2007

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Did Jet Airways pay too much for Air Sahara???

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To defend the dominance of Indian Skies

New Players Explosive 20-25% growth for industry.But Jet’s share declined from 42% to

37%

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Regaining the dominance…Three dimensions to dominance…

1.Increase in market share2.Control over a substantial part of available

airport infrastructure.3.The only private player to fly international.

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This is not a market share game ,but of infrastructure.

Substantial cost reductions.Staffing issues.

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Advantages Jet will get from the deal.