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Memorandum of Understanding Petrobras / CENPES – Innovation Norway Næringslivsseminar - Regjeringens Brasil-strategi Jon Hanssen, spesialrådgiver

Memorandum of Understanding Petrobras / CENPES – Innovation Norway

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Memorandum of Understanding Petrobras / CENPES – Innovation Norway. Næringslivsseminar - Regjeringens Brasil-strategi Jon Hanssen, spesialrådgiver . Form the basis of the future technological cooperation by initiating discussions for; Search Identification - PowerPoint PPT Presentation

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Page 1: Memorandum of Understanding Petrobras / CENPES – Innovation Norway

Memorandum of UnderstandingPetrobras / CENPES – Innovation Norway

Næringslivsseminar - Regjeringens Brasil-strategi Jon Hanssen, spesialrådgiver

Page 2: Memorandum of Understanding Petrobras / CENPES – Innovation Norway

Form the basis of the future technological cooperation by initiating discussions for;

•Search•Identification•Development of Pre-competitive R & D projects

The MOU formalizes the common interest in carrying out the pursuit of potential Pre-competitive R&D Projects

Page 3: Memorandum of Understanding Petrobras / CENPES – Innovation Norway

Industrial and public research and development contract (IRD and PRD)

InnovativeNorwegiansupplier

IRD/PRD contract

Technology Public or private enterprise

Offer:New products or solutions

Requirements:Are not met by existing products in the market

• Level of innovation• Market potential

DemandingClient/innovation partner

Market driven innovation

• Specifications• Market channel• Reference

• SME with ambitions to grow

Page 4: Memorandum of Understanding Petrobras / CENPES – Innovation Norway

• The grants are given to the supplier companies (normally small or medium sized companies)

• They can be supported by a maximum of 25-60% of eligible costs. The upper limits are set by EU regulations.

• Innovation Norway sign a contract with the supplier who must have a binding agreement, IRD-contract, with the customer.

Innovation Norway

Supplier

Customer

Funding of the IRD/PRD scheme

Page 5: Memorandum of Understanding Petrobras / CENPES – Innovation Norway

The programme is probably a successful innovation itself

Source: ”Supporting the internationalisation of SMEs”European Commission 2008

”The Industrial R&D Contracts programme is considered to be one of Innovation Norway’s most successful support schemes encouraging both innovation and internationalisation at the same time.”

Positive feedback from participants:• 72 %: Project would not be accomplished

without the program• 60 %: Totally new products to the world market• 92 %: The program is significant to the company’s turnover

Page 6: Memorandum of Understanding Petrobras / CENPES – Innovation Norway

CENPES

SME

IFU Prototype

IN

INTSO K

Partners:•Brazilian Innovation AgencyFINEP

•Brazilian Development BankBNDES

•Research Council of Norway

•INTSOK

•Innovation Norway

Research and Development – Commercialization

Page 7: Memorandum of Understanding Petrobras / CENPES – Innovation Norway

Market DevelopmentMarket EntryMarket

StrategyMarket

Preparation

Phase I Phase II Phase III Phase IV

• Market Analysis

• Market Scan

• Market Intelligence

• Partner Search

• Visit Programs

• Business Implementation Support

• Inter-company Agreements

• Business Support Office

• Virtual Office

• Business Development Support

• Define Strategy

• Develop Business Plan

IN Brazil Services

Page 8: Memorandum of Understanding Petrobras / CENPES – Innovation Norway

8

Our services

Promotional services

Competenceservices Advisory

services

Networking services

Financing services

Page 9: Memorandum of Understanding Petrobras / CENPES – Innovation Norway

COPACABANA

NBIO

HYDRO

STATOIL

IPANEMA

LEBLON

PETROBRAS

DOWNTOWN

CENPES

DOMESTIC

AIRPORT

INTERNATIONAL AIRPORT

Business Incubator

Page 10: Memorandum of Understanding Petrobras / CENPES – Innovation Norway

10

The Norwegian Pavilion at OTC Brasil 2011

Page 11: Memorandum of Understanding Petrobras / CENPES – Innovation Norway

General Services

• Door-opening for Norwegian Government towards the Brazilian petroleum authorities;

• Political, Research and Development Cooperation between Brazilian and Norwegian cities;

• Immigration issues – creating a better relationship between Norwegian companies and Brazilian immigration authorities.

• Connection and cooperation with ministries and other government institutions – important for your success in Brazil.

Team Norway Efforts

Proactive Liaison BuildingTeam Norway

• Innovation Norway;

• The Royal Norwegian Embassy / Consulate General;

• Industry Representatives;

Page 12: Memorandum of Understanding Petrobras / CENPES – Innovation Norway

The IN Network – Cross Industry

Business Network

FinanceNetwork

PoliticalNetwork

LegalSupport

IN

Corporate Services

Page 13: Memorandum of Understanding Petrobras / CENPES – Innovation Norway

Innovation NorwayRua Lauro Muller 116/sala 2206-Torre Rio Sul Rio de Janeiro – RJCEP: 22290-160BRASIL

Tel: + 55 21 2541 7732Fax: + 55 21 2275 0161

Innovation Norway – Rio de Janeiro

                                

Thank you for your attention!