Embed Size (px)
Citation preview
MEDIA PACK 2
01
6
All prices exclusive of VAT
3.5m
1 2 PEOPLE IN WALES
in
(SOURCE: ETELMAR JICREG NOV 2016, ABC JUNE 2016, COMSCORE)
reach
es
monthly unique visitors
over
3.5m
WHATEVER YOUR BUSINESS OBJECTIVE
OR TARGET AUDIENCE, WE'VE GOT THE
SOLUTION
DIGITAL SOLUTIONS
THE MOST POPULAR REGIONAL WEBSITE FOR WELSH NEWS, SPORT, LIFESTYLE AND ENTERTAINMENT INFORMATION IN THE NATION
WALESONLINE REACHES 49% OF
ADULTS IN WALES
3,595,667 MONTHLY UNIQUE VISITORS
24,275,825 MONTHLY PAGEVIEWS
Source: Comscore unique visitors monthly average Jan-June 2016, App unique browsers ABC June 2016, Penetration in Wales JICREG Nov 2016. Social Media figures as at Nov2016.
30,000 MONTHLY APP UNIQUE BROWSERS
WalesOnline
Likes
WalesOnline
Followers
WalesRugby
Followers
CardiffOnline
Followers
324K 143K 39K 40K
OUR AUDIENCE
OUR AUDIENCE BREAKDOWN
MOBILE WalesOnline APP
13,803,491 PAGEVIEWS
2,791,049 UNIQUE BROWSERS
2,818,500 UNIQUE VISITORS
4,991,420 MONTHLY PAGE VIEWS
30,000 MONTHLY UNIQUE BROWSERS
Source: Market share & Demographics JICREG 01/11/2015 Base: Wales. ABC June 2016
DESKTOP
10,441,761 PAGEVIEWS
1,765,772 UNIQUE BROWSERS
777,167 UNIQUE VISITORS
(This figure is de-duplicated by ComScore)
15-34 35-54 55+ ABC1 C2DE
26% 34% 40% 37% 48% 48% 52%
GENDER DEMOGRAPHIC AGE
BILLBOARD
SUPER MPU
LEADERBOARD
MPU
STANDARD £10CPM
ENHANCED £15CPM
ENGAGE OUR AUDIENCE HOW YOU WANT, WHEN YOU WANT AND WITH MORE CREATIVITY
DIGITAL PACKAGES
(CPM = COST PER THOUSAND)
MMA/APP BANNER
MOBILE MPU
MOBILE OVERLAY
All prices exclusive of VAT
TARGET A SEGMENT OF OUR AUDIENCE
- Pick your ad format - Choose a site section to target your ads to - Geo target your ads to a specific location (optional)
CLICKABLE SKIN
£35CPM
MAKE A HUGE IMPACT WITH A CLICKABLE SKIN AROUND THE PAGE AND
CAPTURE ATTENTION
TARGET A SEGMENT OF OUR AUDIENCE: CHOOSE A SITE SECTION TO TARGET YOUR ADS TO OR GEO TARGET YOUR ADS TO A SPECIFIC
LOCATION (OPTIONAL)
CLICKABLE SKIN
All prices exclusive of VAT
RICH MEDIA PUSH THE BOUNDARIES WITH OUR ANIMATED RICH MEDIA
FORMATS FOR ULTIMATE CREATIVITY & ENGAGEMENT
ADD £5CPM FOR RICH MEDIA FORMATS
PLEASE ALLOW AN ADDITIONAL TWO WEEKS TURNAROUND FOR RICH MEDIA FORMAT AD DESIGNS
PAGE PEEL
VIDEO BILLBOARD & VIDEO SUPER MPU
EXPANDABLE SMALL & LARGE FORMATS
RICH MEDIA AD FORMATS INCLUDE, BUT ARE NOT LIMITED TO, THE FOLLOWING:
INTERACTIVE BILLBOARD SKINS
All prices exclusive of VAT
TARGET YOUR CAMPAIGN
A great targeting option for local online advertisers. You can now target your adverts to a
geographical area based on our readers IP addresses.
For example if you're a florist in Cardiff then we would suggest targeting your adverts to our
Cardiff based readers.
A great targeting option for advertisers wanting to target an audience based on the content that they are reading. You can target your adverts to articles that use relevant keywords.
For example if you are a florist
GEOGRAPHIC TARGETING
WHERE
* ALL AREAS SUBJECT TO AVAILABILITY
WHO BEHAVIOURAL TARGETING
WHAT CONTEXTUAL TARGETING
A great targeting option for advertisers wanting to target an audience based on their age, gender, preferences and buying behaviour.
For example a florist may want a specific campaign to target, males over 35 with high
disposable income.
Targeting limits wastage & provides well qualified leads
https://youtu.be/v4ZQ1FLOQlc Want to know more about what
targeting is & how it can help you?
you may want to target your adverts to articles that use certain keywords such as 'gifts', 'flowers', 'valentines' etc.
EXCLUSIVE TAKEOVERS DESKTOP
GAIN MAXIMUM EXPOSURE WITH A TAKEOVER ON THE HOMEPAGE OF EACH WALESONLINE CHANNEL!
TAKEOVERS ARE FIXED TO THE HOMEPAGE GIVING YOU MAXIMUM EXPOSURE, AD IMPRESSIONS WILL FLUCTUATE AND CANNOT BE GUARANTEED
WALESONLINE HOMEPAGE £1,150 PER DAY
NEWS CHANNEL HOMEPAGE HOMEPAGE ONLY £300 PER DAY
PLUS 10,000 CLICKABLE SKINS - £450 PER DAY
RUGBY CHANNEL HOMEPAGE HOMEPAGE ONLY £325 PER DAY
HOMEPAGE PLUS 5,000 CLICKABLE SKINS £400 PER DAY
FOOTBALL CHANNEL HOMEPAGE HOMEPAGE ONLY £225 PER DAY
HOMEPAGE PLUS 5,000 CLICKABLE SKINS - £300 PER DAY
WHAT’S ON CHANNEL HOMEPAGE HOMEPAGE ONLY £100 PER DAY
HOMEPAGE PLUS 5,000 CLICKABLE SKINS £175 PER DAY
BUSINESS CHANNEL HOMEPAGE HOMEPAGE ONLY £175 FOR 2 DAYS
HOMEPAGE PLUS 5,000 CLICKABLE SKINS £250 FOR 2 DAYS
YOUR CLICKABLE SKIN & MPU FIXED TO A CHANNEL HOMEPAGE FOR THE ENTIRE DAY
PLUS ADDITIONAL CLICKABLE SKIN IMPRESSIONS DELIVERED ACROSS ARTICLES WITHIN THE CHANNEL
All prices exclusive of VAT
CLICKABLE SKIN
MPU
Takeovers are fixed to the homepage giving you maximum exposure, ad impressions will fluctuate and cannot be guaranteed
WALESONLINE HOMEPAGE £275 PER DAY
NEWS SECTION £800 PER DAY
RUGBY SECTION £300 PER DAY
FOOTBALL SECTION £250 PER DAY
WHAT’S ON SECTION £250 PER DAY
BUSINESS SECTION £90 PER DAY
TAKEOVER AN ENTIRE SECTION OF WALESONLINE’S MOBILE SITE WITH MOBILE
MPU & MOBILE BANNER FOR THE ENTIRE DAY
CHANNEL TAKEOVERS MOBILE
All prices exclusive of VAT
MOBILE/ APP BANNER
MOBILE MPU
IN YOUR AREA IMPACT
CARDIFF ONLINE - £380 PER DAY AREA HOMEPAGE PLUS 9,500 PRIMARY TAG SKINS
SWANSEA ONLINE - £120 PER DAY AREA HOMEPAGE PLUS 3,000 PRIMARY TAG SKINS
BRIDGEND ONLINE - £135 FOR 2 DAYS AREA HOMEPAGE PLUS 3,375 PRIMARY TAG SKINS
MERTHYR ONLINE - £100 FOR 2 DAYS AREA HOMEPAGE PLUS 2,500 PRIMARY TAG SKINS
NEWPORT ONLINE - £100 FOR 2 DAYS AREA HOMEPAGE PLUS 2,500 PRIMARY TAG SKINS
PONTYPRIDD ONLINE - £100 FOR 2 DAYS AREA HOMEPAGE PLUS 2,500 PRIMARY TAG SKINS
PEMBROKESHIRE ONLINE - £105 FOR 2 DAYS AREA HOMEPAGE PLUS 2,600 PRIMARY TAG SKINS
RHONDDA ONLINE - £100 FOR 2 DAYS AREA HOMEPAGE PLUS 2,500 PRIMARY TAG SKINS
CARMARTHENSHIRE ONLINE - £110 FOR 5 DAYS AREA HOMEPAGE PLUS 2,500 PRIMARY TAG SKINS
VALE OF GLAMORGAN ONLINE - £110 FOR 4 DAYS AREA HOMEPAGE PLUS 2,500 PRIMARY TAG SKINS
CEREDIGION ONLINE - £105 FOR 7 DAYS AREA HOMEPAGE PLUS 2,500 PRIMARY TAG SKINS
CAERPHILLY ONLINE - £100 FOR 7 DAYS AREA HOMEPAGE PLUS 2,500 PRIMARY TAG SKINS
BLAENAU GWENT ONLINE - £100 FOR 7 DAYS AREA HOMEPAGE PLUS 2,500 PRIMARY TAG SKINS
All prices exclusive of VAT
SPONSORSHIP BAR YOU CAN ADVERTISE YOUR BUSINESS ON OUR SPONSORSHIP BAR & HAVE IT FIXED
ACROSS THE CHANNEL HOMEPAGE OR FULL CHANEL FOR THE ENTIRE DAY!
SPECIAL OFFERS: Secure 5 days of Sponsorship Banners and receive the final day free of charge OR secure an entire month of sponsorship bars and receive 10 days free of charge
NEWS
News Homepage - £60 per day
News Full Channel - £200 per day
RUGBY
Rugby Homepage - £90 per day
Rugby Full Channel - £250 per day
FOOTBALL
Football Homepage - £60 per day
Football Full Channel - £200 per day
SPORT
Sport Homepage - £35 per day
BUSINESS
Business Homepage - £35 per day
Business Full Channel - £150 per day
All prices exclusive of VAT
Sponsorship bars are black with up to
50 characters & your logo
PINPOINT
WITH PINPOINT, YOU CAN DELIVER A TARGETED MESSAGE TO OUR AUDIENCE – YOUR POTENTIAL CUSTOMERS – AT A TIME THAT SUITS YOU!
MARRY THE POWER OF LOCALISATION & THE REACH PROVIDED BY SMARTPHONES, TO GET YOUR MESSAGE INFRONT OF THE RIGHT AUDIENCE AT THE RIGHT TIME
For more information and case studies visit: http://pinpoint.trinitymirroradvertising.co.uk/site/
PACKAGES ANNUAL FEE MESSAGES COST PER MESSAGE
GOLD £1000 10,000 £0.10
SILVER £500 4,000 £0.13
BRONZE £300 2,000 £0.15
LOCATION BASED ADVERTISING AT YOUR FINGERTIPS!
HYPER-LOCAL TARGETING Reach a local audience at the
right time and right place, defined down to relevant postcodes
APPOINTMENT TO ACTION Use the timeliness of pinpoint to
deliver prompts to action on specific days, hours and minutes
AMPLIFY OTHER CHANNELS Underpin national activity with
regional or local pinpoint to extend reach and drive response
YOUR MESSAGE IS UNMISSABLE ON THE
LOCK SCREEN!
YOU CAN ALSO INCLUDE AN IMAGE, MAP OR QR
CODE & LANDING PAGE OF YOUR CHOICE.
All prices exclusive of VAT
BUSINESS BROADCAST
All prices exclusive of VAT
SOCIAL SOLUTIONS TIME SPENT ON SOCIAL MEDIA NETWORKS IN THE UK IS 13 MINUTES IN EVERY HOUR! WITH HIGHLY SHAREABLE CONTENT OUR CAMPAIGNS CAN MAKE YOUR BRAND UNFORGETTABLE.
(SOURCE: JEFFBULLAS, 2014)
FACEBOOK+
Reach the ones who matter with Facebook+ Know your audience?
Not only do Facebook+ adverts offer you great value for money, they allow you to tailor the reach of your post so that it is seen by people who have a real interest in your business.
Facebook+ allows you to target users based on their:
LOCATION – GREAT FOR SMALL BUSINESSES AND SERVICES
DEMOGRAPHIC – MALE OR FEMALE, YOUNG OR OLD
INTERESTS – DO THEY ALREADY LIKE PAGES OFFERING A SIMILAR PRODUCT
Posted by our dedicated WalesOnline partner’s account, users will instantly spot our reputable news brand & your business will be noticed with the added benefit of brand association.
Our social media experts will even create the ad to maximise impact utilising their experience to create eye-catching campaigns and target them to the most relevant audiences to boost your brand awareness, and drive traffic to your website.
INVESTMENT: £150 PER WEEK
BUY 3 WEEKS AND GET THE 4TH WEEK FREE
All prices exclusive of VAT
SPONSORED SOCIAL MEDIA POSTS
PLUS YOU CAN BE SAFE IN THE KNOWLEDGE THAT YOUR MESSAGES ARE PROFESSIONALLY WRITTEN BY OUR EDITORIAL TEAMS!
TWITTER COMPETITION
5 POSTS OVER 7 DAYS TO DRIVE INTEREST & ENGAGEMENT
@WALESONLINE - £450 @CARDIFFONLINE - £200
@WALESRUGBY - £200
We’ll help you reach out to our ever-growing Twitter following via our trusted media brands that enjoy real loyalty.
Join the conversation with our 143,000 followers
SPONSORED TWEETS
PRICING PER TWEET IS AS FOLLOWS:
@WALESONLINE - £120 @CARDIFFONLINE - £50
@WALESRUGBY - £50
BUY 2 SPONSORED TWEETS & GET THE 3RD TWEET HALF PRICE
All prices exclusive of VAT
VIDEO SOLUTIONS
(Source: Forrester Marketing Group, Mediamind research)
VIEWERS SPEND 100% MORE TIME ON PAGES WITH VIDEO RICH MEDIA WITH VIDEO BOOST RESPONSE BY 600%
VIDEO PRODUCTION
We have a specialist production team to help with all your video solutions.
FULL DAY VIDEO SHOOT & EDIT FROM £1,200
HALF DAY VIDEO SHOOT & EDIT FROM £600
VIDEO PRODUCTION
TAKE A LOOK AT OUR PORTFOLIO https:// http://www.mediawalesvideo.co.uk/
A1 MINUTE VIDEO
HAS THE SAME
IMPACT AS 1.8 MILLION WORDS
Source: Forrester, Omniture July 2016, All prices exclusive of VAT
PRE-ROLL VIDEO
CAPTURE OUR AUDIENCES ATTENTION WITH YOUR PROMOTIONAL VIDEO POSITIONED IN THE PREMIUM SLOT AHEAD OF OUR POPULAR VIDEO CONTENT ON
WALESONLINE
£25CPM
OUR AUDIENCE VIEWED OVER 1.7 MILLION
VIDEOS ON WALESONLINE IN JULY 2016
Source: Forrester, Omniture July 2016, Video growth Omniture 2015-2016
OUR VIDEO VIEWS HAVE GROWN 350% YEAR ON YEAR!
>
All prices exclusive of VAT TAKE A LOOK AT OUR PORTFOLIO https:// http://www.mediawalesvideo.co.uk/
NATIVE SOLUTIONS READERS ARE SPENDING AS MUCH TIME READING NATIVE ARTICLES AS EDITORIAL ARTICLES MAKING NATIVE THE PERFECT PLATFORM TO ENGAGE OUR AUDIENCE
SOURCE: SHARETHROUGH 2015, DEDICATEDMEDIA 2015
PURCHASE INTENT IS ALSO 53% HIGHER FOR NATIVE ADS WITH 1 IN 3 SAYING THEY WOULD SHARE A NATIVE AD WITH THEIR FRIENDS & FAMILY.
NATIVE ADVERTORIALS
PLUS add more native ad impressions to your campaign from £15cpm
OPTION 1 £650 - Promotional article with an editorial angle - Plus 25,000 native ad impressions
OPTION 2 £900 - Promotional article with an editorial angle - Companion adverts around the content - Plus 30,000 native ad impressions - 2 Sponsored Tweets promoting the article - 1 Week Facebook+ promoting the article
OPTION 3 £1,500 - Promotional article with an editorial angle - Companion adverts around the article - Plus 40,000 native ad impressions - 3 Sponsored Tweets promoting the article - 1 week of Facebook+ promoting the article - 10,000 Clickable Skin impressions - 10,000 MMA Mobile Banner impressions - 10,000 App Banner impressions Optional Extra: 2,000 geo-targeted push notifications from our Apps £200
YOU MAKE THE HEADLINES
Native articles are all about your business, service or product. This gives you the perfect opportunity to share your message with our audience with the support of our editorial team. Native articles can be case studies, surveys, promotional stories, recommended lists or promotion of a video.
To promote each native article we will deliver native ads in prime slots in line with breaking news stories to drive our audience to your article.
NATIVE PACKAGES
NATIVE COMPETITION £1,250
- Promotional article with an editorial angle
- Plus 30,000 native ad impressions
- Facebook Post to promote the competition - 3 Tweets promoting the competition - All opt-in data captured will be passed onto the advertiser
A quality prize must be provided to ensure audience interest
NATIVE ARTICLE
NATIVE ADS
All prices exclusive of VAT
NEWSPAPER SOLUTIONS
THE MOST TRUSTED MEDIA WITH ICONIC TITLES AND WELSH HERITAGE OUR NEWSPAPERS ARE AT THE HEART OF THEIR COMMUNITIES, FORMING PART OF
THE FABRIC OF EVERYDAY LIFE FOR OVER 247,000 PEOPLE ACROSS WALES. (SOURCE: CONSUMER CATALYST 2014, JICREG NOV 2016)
WALES’ ONLY DAILY NATIONAL TITLE
15-34 35-54 55+ ABC1 C2DE
26% 29% 45% 56% 44% 52% 48%
GENDER DEMOGRAPHIC AGE
NEWSPAPER AUDIENCE PROFILE
WESTERN MAIL
Source: JICREG, Nov 2016 • Circulation: ABC, Jul-Dec 2015
READERSHIP
CIRCULATION
58,903
17,146
THE BEST READ PAPER IN THE AREA
15-34 35-54 55+
32% 33% 35% 51% 49%
GENDER AGE
NEWSPAPER AUDIENCE PROFILE
SOUTH WALES ECHO
Source: JICREG, Nov 2016 • Circulation: ABC, Jan-Jun 2016
READERSHIP
CIRCULATION
50,659
16,446
Penarth
Barry
Cowbridge
Porthcawl
Maesteg
Treherbert
Caerleon
Pontypool
Blackwood
Brynmawr
Cardiff
Newport
Merthyr Tydfil
Pontypridd
ABC1 C2DE
47% 53%
DEMOGRAPHIC
CASH RICH, TIME POOR, URBAN COMMUTER AUDIENCE
15-34 35-54 55+ ABC1 C2DE
25% 32% 43% 60% 40% 51% 49%
GENDER DEMOGRAPHIC AGE
NEWSPAPER AUDIENCE PROFILE
READERSHIP
CIRCULATION
62,448
26,226
Source: NRS 2016 • Circulation: ABC, Jul-Dec 2015
METRO (SOUTH WALES)
WALES’ ONLY NATIONAL SUNDAY TITLE
UNRIVALED FOR SPORTS COVERAGE
15-34 35-54 55+
30% 31% 39% 51% 49%
GENDER AGE
NEWSPAPER AUDIENCE PROFILE
READERSHIP
CIRCULATION
51,295
14,314
WALES ON SUNDAY
Source: JICREG Nov 2016 • Circulation: ABC, Jul-Dec 2015
ABC1 C2DE
39% 61%
DEMOGRAPHIC
CELTIC WEEKLY NEWSPAPERS
CYNON VALLEY LEADER
Readership 10,980 - Circulation 2,619
GLAMORGAN GAZETTE
Readership 28,126 - Circulation 7,267
GWENT GAZETTE
Readership 10,564 - Circulation 2,311
MERTHYR EXPRESS SERIES (Including Rhymney Valley)
Readership 21,478 – Circulation 5,159
PONTYPRIDD OBSERVER GROUP (Including Rhondda Leader)
Readership 27,751 - Circulation 6,321
COMBINED READERSHIP
COMBINED CIRCULATION
98,808
23,677
15-34 35-54 55+
26% 34% 40% 48% 52%
GENDER AGE
NEWSPAPER AUDIENCE PROFILE
Source: JICREG Nov 2016, Circulation: ABC, Jul-Dec 2015
ABC1 C2DE
36% 64%
DEMOGRAPHIC
Maesteg Pontycymer
Ogmore Vale
Aberkenfig Pyle
Kenfig
Porthcawl Ogmore
Bridgend Pencoed
Llanharan
Treherbert
GLAMORGAN GAZETTE
PONTYPRIDD OBSERVER
CYNON VALLEY LEADER MERTHYR EXPRESS
GWENT GAZETTE
Hirwaun Penywaun
Aberdare Cwmbach
Mountain Ash Maerdy
Treorchy Pentre
Ystrad
Tonypandy Porth
Tonyrefail
Pontyclun
Llantrisant
Church Village Beddau
Pontypridd
Abercynon Ynysybwl
Vaynor
Merthyr Tydfil
Rhymney
New Tredegar
Bargoed
Treharris
Abertillery
Llanhilleth
Cwm
Blaina Tredegar
Ebbw Vale Brynmawr
CIRCULATION AREA From Brynmawr at the head of the South Wales Valleys to the coastal town of Porthcawl, seven weekly newspapers reach 18% of adults in the area 52 weeks of the year.
CELTIC WEEKLY NEWSPAPERS
Source: JICREG, Nov 2015 • Circulation: ABC, Jul-Dec 2015
NEWSPAPER WRAPS FULL NEWSPAPER WRAP
UNBEATABLE IMPACT WITH YOUR BRANDING OVER THE ENTIRE FRONT, BACK & INSIDE COVERS.
SOUVENIR POSTER WRAP
GAIN MAXIMUM EXPOSURE AROUND WALES’ BIGGEST EVENTS WITH YOUR BRANDING OVER THE FRONT, BACK & INSIDE COVER OF A SPECIAL POSTER EDITION.
MINI WRAP
HIGH IMPACT ON THE FRONT COVER OF OUR NEWSPAPERS - MINI WRAPS GIVE YOUR BRAND PROMINENCE & EXPOSURE.
TITLE FULL WRAP SOUVENIR
POSTER WRAP MINI WRAP
WESTERN MAIL, SOUTH WALES ECHO
& WALES ON SUNDAY £15,000 £11,000 £8,000
2 TITLES* £12,000 £8,000 £6,000
WESTERN MAIL £8,000 £5,000 £3,000
SOUTH WALES ECHO £5,000 £4,000 £2,500
WALES ON SUNDAY £5,000 £4,000 £2,500
CELTICS (PER TITLE**) £4,000 £2,500 £1,500
* Western Mail plus South Wales Echo/Wales on Sunday
** Merthyr Express includes Rhymney Valley Express, Pontypridd
Observer Includes Rhondda Leader
All prices exclusive of VAT
FRONT PAGE STRIP 6 X 7
FULL PAGE 34 X 7
QUARTER PAGE 17 X 3
10 X 3
HALF PAGE 17 X 7
NEWSPAPER ADVERTISEMENTS
MAGAZINE SOLUTIONS MAGAZINES REACH THE HIGHEST SPENDERS & ARE ONE OF THE MOST INFLUENTIAL FORMS OF ADVERTISING SOURCE: TGI RESEARCH SUPPORTS NRS DATA IN SHOWING THAT MAGAZINES ARE READ MOST BY HARD-TO-REACH CONSUMERS, SUCH THE YOUNG & AFFLUENT 2008, DELOITTE MEDIA DEMOCRACY SURVEY, 2009
WM is first with fashion, beauty, bridal, entertainment, interiors and all things stylish. WM is a compelling, witty and confident glossy that delivers exactly what readers want on every single page.
A TYPICAL WM READER IS...
WM is aimed at the young-at-heart independent woman who is likely to be in a full-time professional job. She is interested in fashion, shopping and beauty and enjoys spending her disposable income on clothing, cosmetics, holidays, shoes, eating out, handbags and accessories. Selectively distributed to maximise a predominantly ABC1 female readership.
Source: ABC Jan-June 2016
WM MAGAZINE
DISTRIBUTION
21,176
15-34 35-54 55+ ABC1 C2DE
26% 29% 45% 56% 44% 52% 48%
GENDER DEMOGRAPHIC AGE
NEWSPAPER AUDIENCE PROFILE
BUSINESS IN WALES
Source: JICREG, May 2016 • Circulation: ABC, Jul-Dec 2015
WESTERN MAIL READERSHIP
WESTERN MAIL CIRCULATION
58,903
17,146
PUBLISHED QUARTERLY IN THE WESTERN MAIL
WESTERN MAIL WEEKEND MAGAZINE
Source: JICREG, May 2016 • Circulation: ABC, Jul-Dec 2015
PUBLISHED EACH SATURDAY IN THE WESTERN MAIL
15-34 35-54 55+ ABC1 C2DE
26% 29% 45% 56% 44% 52% 48%
GENDER DEMOGRAPHIC AGE
NEWSPAPER AUDIENCE PROFILE
WESTERN MAIL READERSHIP
WESTERN MAIL CIRCULATION
58,903
17,146
