1M E D I A K I T

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“We’ve been working with Getaway for at least seven years now. They continue to grow and expand their brand with current and cutting-edge media strategies. We love what they bring to the table, love the product they offer, and appreciate the attention to detail they give each and every one of their clients.”

Vanessa SantoraDirector of Operations & MarketingCamp Richardson Resort

“Getaway Reno/Tahoe is a superb way to reach our visitors. The magazine is an engaging reference and the additional media offered by Getaway helps complete the messaging, making visitors aware of the many amazing things to do in our region.“

Patrick TurnerMarketing & Communications DirectorThe Discovery

“Getaway Reno/Tahoe magazine captures everything that someone visiting or new to the area needs to know. Suggestions from where to eat, what to do, and where the fun is happening are all covered in this magazine! Stay caught up on what’s new and what areas to explore with the most recent issue, which are all catered to you by season!“

Manuel SanchezDirector of Room OperationsMarriott’s Grand Residence Club

“I’m a big fan of Getaway Reno/Tahoe for advertising to out-of-town guests. They’ve got the best visibility and room presence in the area, and I’ve seen direct results from my exposure there.”

Matt LevittCEO/FounderTahoe Blue Vodka

STANDARDS @getawayrenotahoe @getawayrt #GetawayRT

OUR MISSION

Let us navigate your next adventure. Through a variety of mediums and interactive digital channels, we introduce travelers to all of the places and experiences they will want to share with friends and family back home.

OUR EDITORIAL PHILOSOPHY

Our goal is to become the trusted local friend to visitors. We openly interact with and provide recommendationsto readers and social media fans helping facilitate great getaways.

We communicate in a friendly, approachable, easy to understand way. We never talk down to our fans or use too much jargon so our followers can easily embrace what we are saying. We are family friendly. Anyone of age can pick up our magazine, watch our videos or follow-up on social media and feel comfortable.

OUR CODE OF ETHICS

The best of the best. We only accept partners who provide exceptional experiences and great customer service to tourists. Our endorsements mean something. Every client is fully reviewed by our locally based staff, and they share their first-hand knowledge and experience with our readers. We make sure it is a place WE would spend OUR money. We believe in variety. We strive to provide a well-rounded experience to our readers and highlight different types of businesses including restaurants, attractions, entertainment, and more from family friendly getaways to romantic weekends and girls’ night out on the town!

T E S T I M O N I A L S

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Tahoe Visitors SpendReno Visitors Spend

of visitors to Reno also visit Lake Tahoe during their stay

of people who visit Tahoe come for vacation time, recreation, entertainment and shopping

of people who visit Reno come for vacation time, recreation, entertainment and shopping

Average Stay

WHY WE’RE D I FFERENT @getawayrenotahoe @getawayrt #GetawayRT

Why should your business advertise to tourists? Here are the top reasons:

The top leisure activities for travelers:

• Are actively looking for new things and places to try, versus locals who are driven by routine and word of mouth.

• Must go out and eat at least two meals

per day, versus locals who can cook at home.

• Are able and looking for recreational and entertainment-based activities daily, versus locals who are working and have limited time.

• Spend money freely on experiences while they are in town, versus locals who are saving for a vacation somewhere else.

• Are hard to reach through traditional

local media such as television, radio and newspaper advertising, versus locals

who routinely pick up or tune in to one of these mediums.

Did You Know?

$773

3.3DAYS

$879P E R D A Y

I n c l u d i n g D a y T r a v e l e r s

P E R D A Y

L A K E T A H O E

R E N O

*Stats from 2015 RSCVA and 2015/2016 Lake Tahoe Visitors Profile Studies

During their stay, tourists:

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HOW WE CONNECT YOU @getawayrenotahoe @getawayrt #GetawayRT

Print:

Getaway is an in-room magazine printed quarterly, giving tourists the information they need to discover the best of what our area has to offer. The publication is filled with editorial content, local listings and advertisements that are relevant to those visiting your area. Getaway is where travelers go for insight on what to do, where to go and, most importantly, where to spend their money.

Video:

Imagine having fully produced video segments you can use anywhere you like, even on your own website. We also promote your video on our popular YouTube Channels, website, social media sights and email blasts.

Social Media:

It’s all about you on our social media sites. We engage with your brand on our social platforms so our fan base can connect with you. Ask about our social media reports too.

• Weekly Email Blasts

• Promotional Giveaways

Online:

Getaway pairs everything perfectly with our website, planmygetaway.com and has over 200,000+ impressions on our digital publication linked to issuu.com.

Visitors can view:

• A digital version of the magazine available to download

• A full, up-to-the-minute event calendar

• Listings of places to shop, eat, stay and explore

FACEBOOK

TWITTER

INSTAGRAM

@wes t sho re tahoe

@s ie r ray to l en

@geodes_

@aus t yn tay lo r

@r rdu ran t

GETAWAY IS CONNECTING YOU.Distribution is everything! Not only does our content set us apart, we also distribute through print, digital, social, online and video. Getaway continues to be a trusted local media company representing you to the Reno/Tahoe visitor. We are ambassadors to your brand. Here’s how our team works behind the scenes to ensure your business is seen:

We are an ambassador for your brand. Let us point you in the right direction.

@getawayrenotahoe @getawayrt #GetawayRT

GETAWAY MAGAZINE• Quarterly Publication - Printing 160,000+

magazines a year• Delivered by Getaway Team to:

100+ lodging properties

17,000+ in rooms

80+ business locations

Reno/Tahoe International Airport

Quarterly Carson Valley Mailer

• Restock at least once per quarter• Reaching almost 4 million visitors a year

GETAWAY VIDEO

• YouTube Channel

900,000+ total video views

100+ promoted videos

1,000+ Subscribers

• Production Services

Start to finish production

Video + Photo

Commercial development

• Kiosk Videos at Reno/Tahoe Int’l Airport

GETAWAY DIGITAL

• Digital Publications issuu.com/getawayrenotahoe

1 Million Impressions a year

Clickable links

Embedded Videos

• Weekly Email Blast

8,000+ subscribers

Featured categories: Events, Lodging,

Blogs, Video

Text to Sign Up: RENOTAHOE to 22828

• Planmygetaway.com

100 + Web listings with photos + video

Backlinks to your booking site

Interactive maps + pinpoints

GETAWAY SOCIAL• Staying connected with

Facebook @getawayrenotahoe

Instagram @getawayrenotahoe

YouTube @getawayrenotahoe

Twitter @getawyrt

• Weekly paid promotional giveaways• Social media reports to track impressions• Social media campaign development• Ambassador stories + event coverage

planmygetaway.com

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Full Page Trim: 8”x10.5” Live Area: 7.75”x10.25” Bleed: 8.75”x11.25” Non-bleed: 7.0625”x9.5”

1/2 Page Horizontal Live Area: 7.0625”x 4.625”

1/3 Page Vertical Live Area: 2.25”x 9.5”

1/3 Page Square Live Area: 4.625”x 4.625”

2/3 Page Vertical Live Area: 4.625”x 9.5”

1/6 PAGELive Area: 2.25” X 4.6275”

AD SUBMISSION GUIDELINESOur publications are printed on a four-color, cold-set web press. The following guidelines will help eliminate registration problems so your ad will print clearly and be easy-to-read.

ACCEPTED FILE TYPES:All Files MUST BE AT LEAST 300 DPI, CMYK

Reno Tahoe Magazine production department uses Apple® computers and Adobe® software to give its clients state-of-the-art graphics.

When submitting camera-ready artwork (ads you prepare yourself), we ask that you submit your ad in one of the following formats, in order of preference:Adobe PDF® with 300 dpi (or higher) images and embedded fonts (not subsets). CMYK

Adobe InDesign CS5® (INDD) and prior versions (Please package the ad to include all links and fonts OR linked files must be embedded and fonts outlined.) CMYK

Adobe Illustrator CS5® (EPS) and prior versions (Linked files must be embedded and fonts outlined.) CMYK

JPG - 300 DPI, CMYK

For Questions or for files larger than 10mb please contact your sales representative

NEED HELP CREATING YOUR AD?If you do not have access to software that can create an ad in one of the preferred formats, we have graphic designers available to assist you with your ad creation or conversion from its current format, at no additional cost to you. Please submit photos and text in an electronic format along with your ad ideas. We will be happy to prepare your ad and send you a proof for approval. Please ask your advertising representative for more information about these services.

RULES OF THE ROADListed below are some helpful tips to ensure your adreproduces to your expectations.

FULL BLEED ADS*You may choose to run a Full or Double Page ad full bleed so thatit covers the entire page, leaving no margin. Please note thatwhen setting up your artwork, your document should be the trimsize of the publication your ad will be running in if using AdobeInDesign or Quark XPress. For all other programs please use the bleed size as indicated above. Any text, logos or elements other than photos should remain .25 inches from the edge of the trim size dimensions.

PHOTOSDigital camera photos and scanned photos are acceptable. Ifusing photos taken off the Internet, you must have permissionfrom the owner. We recommend using photos you own or havepurchased. Getaway Magazine is not responsible for illegalphotos. All photos should be CMYK (not RGB). Photos shouldbe at least 300 dpi and sized correctly in Adobe Photoshop®,then saved in a .psd or .tif format. Keep the original photos in aseparate folder and work only on copies.

AD SPEC IF ICAT IONS

1/3 PAGEVERTICAL2.25” X 9.5”

1/3 PAGESQUARE4.625” X 4.625”

1/6 PAGEVERTICAL2.25” X 4.6275”

FULL PAGE 8”X 10.5”

2/3 PAGEVERTICAL4.625” X 9.5”

1/2 PAGEHORIZONTAL7.0625” X 4.625”

AD SUBMISSION DEADLINESFall: 1st week of SeptemberWinter: 1st week of DecemberSpring: 1st week of MarchSummer: 1st week on June

@getawayrenotahoe @getawayrt #GetawayRT

IN-ROOM DISTRIBUTION

Let us help navigate your next adventure.

IN-ROOM DISTRIBUTION

Let us help navigate your next adventure.

Tahoe South Type Rooms Travelers P/M Type Rooms Travelers P/MThe Ridge Tahoe TS 800 10183 The Landing Resort & Spa H 77 1063Harvey's C 740 15829 Americana Vacation Club TS 74 774Hard Rock Hotel & Casino C 538 11137 3 Peaks Resort and Beach Club H 64 1202Harrah's C 510 10909 Blue Jay Lodge H 64 1079Marriott Timber Lodge TS 473 7649 Blue Lake Inn H 61 871Montbleu Resort Casino & Spa C 436 6769 The Eagles Nest H 58 1023Marriott Grand Residence TS 350 5775 Postmarc Inn & Suites H 52 1070Beach Retreat & Lodge Tahoe H 262 5423 Camp Richardson H 52 822Vacasa Rentals SLT VR 199 4298 The Lodge Tahoe H 45 789Turn Key Vacation Rentals VR 195 3510 Ridge Sierra H 36 668Tahoe Seasons Resort TS 183 2706 Tahoe Retal Connection VR 35 756Lakeland Village Resort TS 180 2376 Lake Tahoe Accommodations NV VR 32 902Hotel Becket H 164 2829 Zephry Cove Resort H 28 547Edgewood Lodge Tahoe H 154 3129 Alder Inn H 24 331Tahoe Beach and Ski TS 140 1830 Royal Aloha Vacation Club TS 23 394Vacation Rental Assistance VR 130 3276 Secrets Inn H 22 386Lakeside Inn and Casino C 124 2310 Blackjack Inn M 20 373Lake Tahoe Accommodations SLT VR 120 3456 Gondola Vista VR 20 432Forest Suites Resort H 119 2224 Alpenrose Inn H 18 248Rodeway Inn H 117 2186 Zalanta VR 18 389Coldwell Properties VR 100 2232 Heavenly Inn H 16 290Hotel Azure H 99 1651 7 Seas Inn H 13 209Station House H 98 1555 Heavenly Valley Lodge H 11 177Holiday Inn Express SLT H 89 901 Tahoe Mountain Home - 9,000ft VR 10 1125Big Pines H 86 1706 Black Bear Lodge H 9 153Stardust Vacation Club TS 85 1190 Fireside Lodge H 9 162Econo Lodge H 81 1304 LTVA CA VC 1 250Buckingham Properties VR 80 2304 LTVA NV VC 1 150

Total Tahoe South Travelers P/M 7545 137283

IN-ROOM DISTRIBUTION

Let us help navigate your next adventure.

Let us help navigate your next adventure.

IN-ROOM DISTRIBUTION

Carson Area Type Rooms Travelers P/M Reno + Sparks Type Rooms Travelers P/MCarson Valley Inn C 227 3655 Grand Sierra Resort C 2000 437001862 David Walleys Resort TS 211 3038 Circus Circus C 1571 29810The Plaza Hotel H 168 2512 Harrahs Reno C 928 18569Wyndam Garden Carson Station C 91 1413 Sands Casino C 833 12453Holiday Inn Express Carson City H 90 1754 Boomtown Casino Hotel H 350 6843Hampton Inn & Suites H 85 1720 Whitney Peak Hotel H 300 6383Quality Inn & Suites Minden H 87 1226 SureStay Best Western Airport Plaza H 267 5082Holiday Inn Express Minden H 81 1705 Ramada H 240 3726Super 8 H 63 1210 Best Western Plus Reno/Sparks H 209 3445Hardman House H 62 713 Super 8 Meadow Wood Courtyard H 155 2377America's Best Value Inn TS 58 746 Baymont Inn H 118 2124Sorensons Resort H 36 621 Thunderbird Resort Club Reno H 112 2254Historian Inn H 35 604 Quality Inn & Suites H 108 1788Visitor Center Carson Valley VC 1 90 Holiday Inn Express Reno H 98 2169Visitor Center Carson City VC 1 180 Homewood Suites Reno H 96 2186Total Carson Travelers P/M 1296 21186 Home 2 Suites H 95 1967

Staybridge Suites H 94 1665Tahoe North Type Rooms Travelers P/M Fairfield Inn and Suites Sparks H 88 1518Tahoe Tavern Properties VR 80 1373 Hampton Inn & Suites West Robb H 86 1582Chinquapin VR 70 895 Hampton Inn & Suites H 85 1623North Lake Tahoe Accommodations VR 60 1128 Super 8 Sparks H 71 1279Incline Tahoe Accommodations VR 60 1206 Comfort Inn and Suites H 59 1108Vacasa Tahoe North VR 80 1248 Visitors Center Reno VC 1 200Vacation Rental Assistance North VR 30 360 Airport Distribution VC 1 3000Tahoe Chaparral VR 21 290 Total Reno Travelers P/M 7965 156850North Lake Lodges and Villas VR 11 211Incline Visitors Center VC 1 250 Total # of ROOMS 17220Tahoe City Visitors Center VC 1 300 Total # of TRAVELERS p/m 322579Total Tahoe North Travelers P/M 414 7260 Total Readers including street dist. + mailers 330609

Reaching 3,967,308 Million Visitors per year

STREET DISTRIBUTION Getaway Reno/Tahoe can also be found in over 80+ business locations

distributing 7,500+ copies per quarter *Street Distribution is subject to change*

Let us help navigate your next adventure.

IN-ROOM DISTRIBUTION

Let us help navigate your next adventure.

Let us help navigate your next adventure.

IN-ROOM DISTRIBUTION

Lake TahoeArtemis Ski RunArtemis South Lake TahoeAudible's Sports BarBarton Hospital Basecamp Hotel Tahoe SouthBasecamp Hotel Tahoe NorthBenko Art GalleryBiosSpirit Day SpaBliss SalonBruce Cable CPA officeCasey's RestaurantChicken in A BarrelChimayoCork & MoreCreative CrepesElevate WellnessEmanate GalleryFox & Hound BBQImagine SalonLake Tahoe AleWorXLake Tahoe Community CollegeLake Tahoe Golf CourseLake Tahoe Resort HotelLake Tahoe Vacation ResortLakeside Inn & CasinoLakeview MallMacDuffs PubMcP's TaphouseMott CanyonMTN. WestMy Choice Hotels CarsonMy Thai & NoodleOmni TahoeOverland Meat & SeafoodPrimo's Italian BistroReplenish TahoeShoreline of TahoeSombrero's RestaurantSonney's BBQ Shack Bar & GrillState Farm Insurance

Tahoe ChiropracticTahoe PourhouseThe Baked BearThe Bean BarThe Cork & MoreThe Econo LodgeThe Eye ZoneThe LoftVerde Mexican RotisserieWorldMark South Shore WyndhamXhale Bar & Lounge

Reno + CarsonBavarian worldBeerNVBella Vita BistroCarson Valley ArtsCarson Valley Golf CourseCarson Valley MailerDorinda's Chocolate DowntownDorinda's Chocolate South CreekGenoa Bar & SaloonLab CoreLiberty Food & Wine ExchangeMarriot CourtyardMelting Pot World EmporiumNeed 2 SpeedNevada Museum of ArtPigNic Pub & PatioPrism GalleryRonald McDonald House Ronald McDonald RoomRounds BakerySierra SafariThe Stix Sports LoungeWilbur D. May MuseumYoshi's Deli

SacramentoOld Town Sacramento Visitor Center