Media Kit - 2qagfx2zrxut3i1gzf2k8bjp-wpengine.netdna-ssl.com€¦ · lookbook or an interview with a key industry member. DÉCOR Content in this chapter ranges from trends in travel

Media Kit2018

OVERVIEW READER PROFILE MAGAZINE CHAPTERS DIGITAL SOCIAL CONTENT SPECS


MAGAZINE

DIGITAL WEBSITE

E-NEWSLETTERiPAD

SOCIAL MEDIAFACEBOOKINSTAGRAM

TWITTER PINTEREST

BESPOKECONTENT

CREATION

MiNDFOOD is an integrated media brand, delivering local and international content across a range of platforms. Smart Thinking is at the core of MiNDFOOD, attracting a highly engaged consumer, with a high disposable income and varied interests. MiNDFOOD’s editorial pillars of Think, Health,

Community, Beauty & Style, Décor & Travel and Food & Drink, engage the reader and introduce a world of intelligent content. MiNDFOOD’s dedicated audience can be reached across a range of multimedia platforms. MiNDFOOD offers advertisers fully integrated campaigns, targeted and tailored for specific brands, products and reach.

Reader Profile


THE AVERAGE AGE OF THE MiNDFOOD READER IS 45

24% MALE | 76% FEMALE

AVERAGE ANNUAL INCOME

$114K

ARE MORE LIKELY TO BE THE MAIN HOUSEHOLD SHOPPER

THAN THE NATIONAL AVERAGE

58%

OF READERS HAVE CHILDREN LIVING AT HOME

46%

10-19 6%

20-29 14%30-39 15%40-49 23%

50-59 25%

60-74 16%

75+ 2%

Source: Nielson Media CMI July 2015-June2016

OF MiNDFOOD READERS OWN THEIR OWN HOME

67%

TERTIARY EDUCATED

60%

Reader Insights


SHOPPING HEALTH TRAVEL FOOD & DRINK

56%

51%

13%

65%

32%

30%

40%

58%

57%57%

44%

30%

54% 58%

49%

33%

51%

42%

44%

59%58%

BEAUTY

Buy household products that won’t pollute the environment

Enjoy shopping for clothes and other personal items

Intend to purchase/sell a house/flat in the next 12 months

Have savings or investments

Agree that going shopping is a favourite pastime

Wear make-up every day

Like to use products that reduce the signs of ageing

Make an effort to eat5+ serves of fruit and vegetables a day

Believe food should be additive free

Like to use products derived from nature

Are prepared to pay more for better quality products

Prefer to buy beauty products where they get expert advice

Are intending to making a trip overseas in the next 12 months

Agree they like to try new types of foods

Choose to pay more for top quality food

Choose to pay more for premium quality wine

Are prepared to pay more for free-range produce

are prepared to pay more for fairtrade products

Are likely to go on indulgent, high-end luxury and pampering holidays

Like holidays where they can experience the local culture

Are concerned about the amount of sugar in their diet

Source: Nielson Media CMI July 2014-June2015

95%Stated personal rather than business as their main reason for travel in the last 12 months

44%Like reading new recipes and trying them out

Magazine


Magazine

MiNDFOOD Magazine frequency is 11 issues per year (plus biannual titles, MiNDFOOD STYLE, and MiNDFOOD DÉCOR, in the New Zealand marketplace). Ranged nationally across all supermarket, newsagents and airport stores, MiNDFOOD magazine has almost 20% of its circulation in subscriptions. Printed on thick 118gsm paper

stock and a 350gsm cover stock, the magazine welcomes readers with a beautiful design, using images that jump off the page. There is a section of matte stock at the back for all the puzzle and colouring-in pages. The cover is a satin stock, and as readers have said “When I first open up MiNDFOOD I find myself stroking the cover, I just love the feel of it.” The magazine engages the reader through a clean, modern design and journalism that makes readers think about their own lives and those around them. International and local content gives the reader the best in Smart Thinking.

SUPERMARKETS

NEWSAGENTS

SUBSCRIPTIONS

TRANSIT RETAILERS

PROMOTIONAL

SALONS

HOTELS

AIRPORT LOUNGES

Circulation Channels34%

25%

3%

3%

3%

3%

19%

10%

MONTHLY PRINT RUN

65,000NATIONAL DISTRIBUTION


TOPICS

CULTUREFocusing on the arts, both locally and overseas, this section looks at the latest exhibitions and artists across all mediums, followed by a feature.

COMMUNITYConnects our readers to the latest global news and ideas, including World Watch, our cover story, a reader’s My Story, followed by an in-depth feature.

HEALTHReports on latest research, along with an in-depth feature. Our resident psychologist examines mental health while advises on nutrition for considers different ailments.

BEAUTYShorter pieces on a beauty muse or trend, plus a round-up of new products, and a themed beauty shoot. The feature includes an interview and often a practical guide for readers.

STYLESimilar to our beauty section, we look at on-season trends and must-have pieces. The feature contains a lookbook or an interview with a key industry member.

DÉCOR Content in this chapter ranges from trends in travel and home décor, to new hotels and homewares. We also have a local guide, as well as an in-depth house feature.

TRAVELOur Smart Thinking pages look at key travel festivals, tips, and new destinations. Our features offer a more in-depth look at a particular location or theme.

FOOD Food is key for MiNDFOOD. It follows the Smart Thinking pages and is filled with news items, features and recipes, including “weekly Menu”, “Whole Kitchen” and seasonal food with chef Mike McEnearney.

DRINKThis section looks at new and bespoke offerings, provides an interview with winemakers or distillers, plus a feature which can include a recipe or focus on a particular theme.


MiNDFOOD content is divided into three sections: our “Smart Thinking” section with shorter articles; our long-from “Features” section; and, at the back of the magazine, “The Network”, which includes Puzzles, Bookclub, Competitions, and more, plus a page pointing to further content at mindfood.com.

BOOKMARKInspirational quotes on a bookmark, included in every issues which can be kept or given away.

Magazine Advertising Rates & Deadlines

ADVERTISEMENT RATEDOUBLE PAGE SPREAD $14,750 +GST

FULL PAGE $7,500 +GST

HALF PAGE (H/V) $4,300 +GST

THIRD PAGE (H/V) $2,860 +GST

INSIDE FRONT COVER, DPS $17,700 +GST

OUTSIDE BACK COVER $9,000 +GST


DEADLINES JAN/FEB2018

MAR2018

APR2018

MAY2018

JUNE 2018

JULY2018

AUG2018

SEPT2018

OCT2018

NOV2018

DEC2018

ADVERTISING BOOKING 22-Nov 3-Jan 7-Feb 14-Mar 11-Apr 9-May 6-Jun 11-Jul 8-Aug 5-Sep 10-Oct

ADVERTISING MATERIAL 24-Nov 5-Jan 9-Feb 16-Mar 13-Apr 11-May 8-Jun 13-Jul 10-Aug 7-Sep 12-Oct

ADVERTORIAL BOOKING 8-Nov 14-Dec 24-Jan 28-Feb 28-Mar 24-Apr 23-May 27-Jun 25-Jul 22-Aug 26-Sep

CANCELLATION 28-Oct 16-Dec 12-Jan 2-Feb 6-Mar 13-Apr 11-May 15-Jun 14-Jul 10-Aug 14-Sep

ON-SALE DATE 21-Dec 8-Feb 8-Mar 12-Apr 10-May 7-Jun 5-Jul 9-Aug 6-Sep 4-Oct 8-Nov

Deadlines & On-Sale Dates

Advertising Rates

ISSUE THEMES/TOPICSJAN/FEB 2018 SUMMER ISSUE + FUTURE TRENDS + SUMMER FOODMARCH 2018 EASTER ISSUE + COSMECEUTICALS & MEDISPAAPRIL 2018 10TH BIRTHDAY ISSUE + CRUISE SPECIALMAY 2018 SMALL BUSINESS FEATURE + LUXURY TRAVEL SPECIALJUNE 2018 WINTER WELLNESS SPECIALJULY 2018 WINTER FOOD + FOOD TRAVEL FEATUREAUGUST 2018 GADGETS & TECHNOLOGY SEPTEMBER 2018 LUXURY SPA GUIDEOCTOBER 2018 CRUISE SPECIAL + AUSTRALIAN MADE FEATURENOVEMBER 2018 JEWELLERY + ADVENTURE TRAVELDECEMBER 2018 CHRISTMAS COOKBOOK

Editorial Themes/Topics

Digital MiNDFOOD.COM • E-NEWSLETTER • iPAD • MiNDFOOD TV • MiNDFOOD RADIO


MiNDFOOD.com

Smart Thinking content is produced across the MiNDFOOD media platforms throughout the day to offer readers a stimulating and interactive complement to the magazine. In addition to editorial, mindfood.com features a range of galleries, videos and podcasts. A rich media experience adds an extra dimension in bringing brands to the MiNDFOOD audience. Mindfood.com offers a mobile compatible site.

Average time on site 2.5mins

432,075PAGE VIEWS PER MONTH

ADVERTISEMENT RATELEADERBOARD (on homepage or specific category page) $30 cpmMREC (on homepage or specific category page) $30 cpmSKINS (homepage only) $60 cpmEDITORIAL POST $1,500

• Prices exclude GST. • Minimum 10,000 page impressions bookings.• URL link through to nominated website.• Advertisement can be animated.

Average unique browsers159,345

2.71Pages per session

Statistics from November 2016

Website DEADLINESSame as print advertisements, please refer to page 8.


E-Newsletter

ADVERTISEMENT RATEDAILY RECIPE E-NEWSLETTER LEADERBOARD, MREC OR CONTENT $500 (Aust. subscribers only)

WEEKLY E-NEWSLETTER LEADERBOARD, MREC OR CONTENT $750 (Aust. subscribers only)

STYLE & DÉCOR E-NEWSLETTER LEADERBOARD, MREC OR CONTENT $500 (Aust, NZ & Intl. subscribers)

• Prices exclude GST.• Deadlines – Material is required two weeks prior to advertisement going live.

Weekly

47K+

16.78%

SUBSCRIBERS

OPEN RATE

MAILED M: Weekly menu planner

W: Health update

F: News round-up

360,000+E-NEWSLETTERS

SENT EACH WEEK


MiNDFOOD sends out 360,000+ e-newsletters each week to an ever increasing opt-in database. Advertising is available across these e-newsletters. E-newsletters allow us to drive exposure to a brand campaign instantly and drive traffic to nominated websites.

MiNDFOOD Style & Décor

MiNDFOOD Daily Recipe

17.64%OPEN RATE

31K+SUBSCRIBERSMAILED EVERY DAY

(12K+ Australian Subscribers)

16.32%OPEN RATE

15K+SUBSCRIBERS

MAILED THURSDAY

(15K+ Australian Subscribers)


iPADLaunched in 2012 and awarded the Best App two years running by the Apple Store, the MiNDFOOD app provides a platform that perfectly integrates MiNDFOOD content. In addition to editorial, the app is a media rich experience, with video, podcasts and galleries embedded throughout. There are opportunities for app sponsorship through integrated advertising campaigns.

99,439 2,485TOTAL APP DOWNLOADS ISSUE DOWNLOADS PER MONTH

iPAD RATES Full Page only – $1,000 + GST.

iPAD DEADLINESSame as print deadlines, please refer to page 8.

Swipe Your Way to Smart Thinking

Social MediaFACEBOOK • INSTAGRAM • TWITTER • PINTEREST


Social Media

MiNDFOOD manages a suite of highly dynamic and fast-growing social media platforms, used to drive traffic to mindfood.com and spotlight news relating to the core MiNDFOOD pillars. All staff at MiNDFOOD are involved across the range of social media platforms, bringing the best and most relevant content and showcasing client products, new

information and updates. MiNDFOOD consumers are active participants and are engaged with content, commenting, liking and sharing with their own communities.

SOCIAL MEDIA RATES $1,500 + GST Facebook Post$500 + GST Instagram PostSOCIAL MEDIA DEADLINES Material is required 2 weeks prior to activity being posted.

FACEBOOK facebook.com/mindfoodmagThe MiNDFOOD Facebook

page is a highly dynamic distributor of content. Articles that go live on mindfood.com get posted on the MiNDFOOD

Facebook page.

TWITTER @mindfood_mag

Official tweets on the latest happenings at MiNDFOOD

magazine and website.

278K

6.9K

17.8K

3.1K

FOLLOWERS

FOLLOWERS

FOLLOWERS

FOLLOWERS

INSTAGRAM @mindfoodmag

Daily posts featuring photography from

around the world, as well as recipe images and inspirational quotes.

PINTEREST pinterest.com/mindfoodmag

Vision boards to inspire MiNDFOOD readers.


* Minimum $500 boost

Content ADVERTORIALS • MiNDFOOD EXTRA • VIDEO CREATION • RECIPE DEVELOPMENT

PRODUCT PLACEMENT • COMPETITIONS



ADVERTORIALS MiNDFOOD EXTRA MiNDFOOD creates bespoke solutions for clients and can create any style of advertorial to meet your campaign objectives. The look and feel can range from editorial to straight branding. Advertorials are a perfect way to integrate with a particular issue’s editorial to achieve cut through to the reader.

Our portfolio of advertisers brings you the best buys this month. The MiNDFOOD Extra page in the magazine is divided into sections. Each placement includes a product description, a product image and company website.

ADVERTORIAL RATES Based on the equivalent size advertising rates (please refer to page 8) plus an additional fee for copy creation/editing and page design. POA.

DEADLINES Advertorial deadlines are outlined on page 8.

MiNDFOOD PROMOTION

BeeBio’s range of anti-ageing products is a deliciously luxurious burst of freshness for your skin. Made using a collection of the finest natural ingredients – including 16+ (superior rating) medical-grade manuka honey, bee venom and pure royal jelly – the products are formulated with potent active botanicals, all sourced from New Zealand, to ensure the best results. A natural preservative, antibiotic,

antioxidant and moisturiser, medical-grade manuka honey is a powerful force in anti-ageing. A key component of the BeeBio range, manuka honey delivers results while improving the long-term health of your skin.

BeeBio’s range is about quality, not quantity, with the products chosen and developed with scientific care – exact ingredient quantities are used to ensure efficacy. This commitment to the best means that every product is genuinely special.

NEW FOR 2016BeeBio’s new Nectar V Shaping Serum is a powerful formulation of ingredients that are pure indulgence for your skin. The key component, manuka honey, is combined with New Zealand ponga fern; lemon, lime and rosewood oil; and grapeseed extract – all ideal for lifting and firming the skin and helping to contour the face and neck. Light and highly absorbent, the new Nectar V Shaping Serum works fast to reduce fine lines and wrinkles, leaving your skin looking radiant, smooth and toned. The special formulation has been developed to work wonderfully on the skin of the neck and upper chest. Launched in March, the Nectar V will be closely followed by a series of mud masks.

The quest for the nectar of youth has taken a delicious turn with the skincare range from BeeBio that fights the signs of ageing with manuka honey as its star ingredient.

THE SWEETEST THING

PRESERVATIONBeeBio’s new campaign images (opposite page) come courtesy of talented artist Blake Little, whose “Preservation” series saw models coated in honey. Original and eye-catching, the series reflects BeeBio’s ethos when it comes to skincare: preserving skin health and enhancing natural beauty.

mindfood.com | 117

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LUXURIOUS SOFTNESSThe UltraSoft luxury of Paseo UltraSoft facial tissues is now available in Paseo UltraSoft Luxury Cleansing Wipes and Toilet Tissue with Aloe Vera to add a little luxury to your daily routine.

SILKY HAIRJoico’s K-Pak Intense Hydrator is for frizzy, dry locks damaged by chemical treatments or winter weather. Apply generously after shampooing and allow to penetrate for five minutes to reveal silky hair with intense shine ($33, 250ml).

GREAT BROWS GreatShape Eyebrow Kit is a take-anywhere pack that includes a dual-ended applicator, transparent botanical brow wax and a pigmented brow powder, available in either blonde or brunette, $74.80, janeiredale.co.nz.

WINTER HEALTHThe Good Health Winter Survival Kit can help you stay healthy this winter. The Viralex range provides powerful immune support with Viralex everyday support, Viralex Attack rapid immune defence and Viralex Soothe throat lozenges, goodhealth.co.nz.

FORTIFYINGFace winter head on with certified organic Lifestream Spirulina Immunity, formulated with spirulina and natural vitamin C to energise and strengthen the immune system (from $21.90), lifestream.co.nz.

Our portfolio of advertisers bring you the best buys this month.

MiNDFOOD Extra

MiNDFOOD EXTRA RATE$1,200 + GST

DEADLINEAdvertorial deadlines are outlined on page 8.


Custom Video CreationGenerating engaging, Smart Thinking content, which includes how-to material, from the source, Q&As and recipes. MiNDFOOD creates the content and the video, this can be pushed out through the MiNDFOOD channels and/or used by the client independently. MiNDFOOD channels include mindfood.com, Facebook, YouTube as well as our weekly e-newsletters (please refer to rates).

MiNDFOOD COOKING DEMO MiNDFOOD FROM THE SOURCE MiNDFOOD HOLLYWOOD INTERVIEWS

CUSTOM VIDEO RATESPlease contact your account manager for rates, which are POA.

DEADLINESTBA, dependent on activity, location etc.

MiNDFOOD is part of the Hollywood Foreign Press with our LA-based writer Michele Manalis, who since launch has written exclusively and interviewed the celebrities you see on the MiNDFOOD cover. MiNDFOOD not only interviews a range of celebrities each month but also videos them on MiNDFOOD TV. There is opportunity for clients to work alongside MiNDFOOD with these interviews.

Hollywood Foreign PressThere are multiple opportunities where products can be seamlessly integrated into editorial content, both through the MiNDFOOD magazine and the MiNDFOOD digital and social multimedia platforms. For example:

249,000SHARES

REACH

VIEWS

750

7,344,066

26 DECEMBER 2015

SHARES

REACH

VIEWS

89

1,689,769

40,000

13 JANUARY 2016

SHARES

REACH

VIEWS

3

169,38313,900

2 MARCH 2016


Recipe DevelopmentRecipes are created by MiNDFOOD’s Food Director and are triple tested. Recipes showcase the client’s products and inspire readers to engage with MiNDFOOD and the client’s brands. Recipes can be used independently of MiNDFOOD or the client can pay to feature the recipe in an issue of MiNDFOOD, on mindfood.com, in an E-newsletter and/or through the MiNDFOOD social media channels. Recipe development is POA. Clients can choose recipe only, or with images and accompanying video.

RECIPE DEVELOPMENT RATES Please contact your account manager for rates, which are POA.

DEADLINESTBA

022 | mindfood.com

mindfood promotion

great grainsthese spanish-inspired arancini are a delicious way to enjoy new easy-to-prepare nutritious sunrice steamed rice, with the added benefits of the super grain,chia.

ArAncini – SpAniSh rice And chiA BAllSServes 2

250g packet of Sunrice Steamed rice & Chia

20g butter1 tbsp olive oil1 small brown onion, finely diced1 small clove garlic, crushed1 chorizo sausage¾ cup chicken stockpinch saffron fronds, plus extra for aioli¾ cup parmesan cheese4 baby mozzarella balls½ cup plain flour, plus extra for dusting2 eggs, beaten1¼ cups dry breadcrumbsolive oil cooking spray1 cup store-bought aiolispicy tomato sauce, to servebasil leaves, to servelemon wedges, to serve

Cook Sunrice Steamed Rice & Chia according to the instructions on the packet.

Heat butter and oil in a frying pan over medium heat. When butter has melted and is sizzling, add onion and cook for 3 minutes or until soft. Add garlic and cook for 1 minute. Remove skin from chorizo and break sausage into small pieces. Add sausage to the pan and cook for 1 minute. Add SunRice Steamed Rice & Chia. Stir until well combined and rice is coated with butter and oils.

Add stock, saffron and parmesan. Stir until rice mixture comes together. Allow to cool. Preheat oven to 180°C. Line a baking tray with baking paper. Dust mozzarella balls with flour and cover with rice mixture to form 4 arancini balls.

Place flour into a bowl. Whisk eggs in a shallow dish. Place breadcrumbs into a bowl. Lightly coat arancini balls with flour, roll in beaten egg and then www.Sunrice.com.Au

breadcrumbs. Place onto prepared tray.Spray with olive oil and bake for

15-20 minutes or until lightly golden and heated through.

To make saffron aioli, place saffron in a bowl with 1 tablespoon boiling water; let stand for 5 minutes. Add aioli and mix to combine. Serve arancini with aioli, spicy tomato sauce, basil leaves and lemon wedges.

Steamed rice joinS the Sunrice familyNew SunRice Steamed Rice is gently steamed to perfection delivering light, wholesome gluten-free grains with nothing artificial and endless possibilities for a quick, satisfying and nutritious meal.

Sunrice SteAmed ricehundreds of

grains. millions of possibilities. for the

full range of products visit sunrice .com.au/

products

VITAMIX SUNRICE

KITCHENAID


Competitions

• Monthly wine page • Competitions • Fitness shoots • Book Club page • Smart Thinker• In fashion and beauty shoots • Wine matching with recipes• Brand mentions in recipe ingredient lists• The MiNDFOOD Smart Thinking pages at the beginning of

each chapter

There are multiple opportunities where products can be seamlessly integrated into editorial content both through the MiNDFOOD magazine and the MiNDFOOD digital and social multimedia platforms. For example:

Product Placement

MiNDFOOD hosts a range of competitions each month featuring in the magazine and online. Competition entries average approximately 1300 per competition.

SUBS CLUBIncluded in the magazine at the front of the book and also across a double page spread, as well as being included in all digital subscription marketing at mindfood.com and the MiNDFOOD e-newsletter.

INSTA PRIZEPromoted in the magazine across a full page. Each month we encourage readers to share images inspired by the latest issue of MiNDFOOD. We offer a prize to our favourite Instagram each month, which we publish in the magazine.

PLAY & WINPromoted on a full page in the magazine, with an individual competition listing and entry mechanism hosted on mindfood.com and included in e-newsletters.

E-NEWSLETTER SIGN-UP PRIZEIncluded in the magazine at the front of the book and across all digital marketing to promote e-newsletter subscriptions. We promote monthly prizes to drive sign up.

SUBSCRIBE OR GIVE A GIFT SUBSCRIPTION

FOR ONLY

$69FOR ONE YEAR

PAY ONLY $69 FOR ONE YEAR (11 ISSUES) OF MiNDFOOD & SAVE 37% ON THE COVER PRICE

ENJOY CONVENIENT HOME DELIVERY AND NEVER MISS AN ISSUE

THERE ARE TWO EASY WAYS TO ORDER:MiNDFOOD.COM Head online to mindfood.com/shop to subscrible

PHONE Give us a call to subscribe on (09) 362 0770

THIS OFFER ENDS ON JULY 3, 2016. THE PRICE IS QUOTED IN NEW ZEALAND DOLLARS, FOR DOMESTIC SUBSCRIPTIONS ONLY.

Subscribe or extend your subscription to MiNDFOOD by July 3 and be in to win one of 10 packs of Joico Professional K-Pak products, valued at $100. K-Pak’s multi-action formulas repair and strengthen hair precisely where it needs it, when it needs it.

We Love Seeing Your

Snaps!

Style up and Instagram our July issue with Jodie Foster on the cover. This month’s winner receives a pack of Byron Bay Cookies, featuring Christine Manfield’s creation. Don’t forget, tag us @mindfoodmag or #mindfoodmag.

@speakingclealy

@ berky_franks

@annabelhcphotography

@mmadbeau

@by_candle

@petdavidson

@ms_onur_kurt

@baker_lou_street

facebook.com/mindfoodmag twitter.com/mindfood_mag pinterest.com/mindfoodmag @mindfoodmag

Connect with us on Instagram, Facebook and Twitter!

WinnerJune

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Satisfy even the pickiest peanut lover with a Picky Picky Peanuts gift pack, valued at $50.89 each. We have five to give away.

Play & Win

FOR FULL TERMS AND CONDITIONS, GO TO MiNDFOOD.COM

We have 20 double passes to give away for Love and Friendship, a witty adaptation of Jane Austen’s Lady Susan, worth $34 each.

We have 20 copies of the Steve Jobs DVD, starring Michael Fassbender and Kate Winslet, to give away, valued at $29.95.

Win one of five BeefEater baking dishes with roast holder and a chicken holder and vegetable tray, worth $80.85 each.

We have four Bio-Oil packs to give away, valued at $150, with a body brush, foam roller, candle, Bio-Oil and The Healthy Chef.

We have five McKenzie’s Winter Warmer hampers, including products such as sea salt, red lentils and coconut, worth $50.

Feel confident and courageous as you step out with purpose in an Omika dress. We have three $100 vouchers to give away.

facebook.com/mindfoodmag twitter.com/mindfood_mag pinterest.com/mindfoodmag @mindfoodmag

Visit mindfood.com this month to enter

our daily competitions and you could win

some of these great prizes.

Top up with a nourishing super-powered Barker’s of Geraldine Winter Wellness blend! We have four packs worth $65 each.

Physical product placement can be implemented through numerous events, dinners and exhibitions. MiNDFOOD hosts a range of bespoke reader events and dinners, as well as being involved in and sponsoring exhibitions and events throughout the year. If you would like your products to be considered for inclusion in the MiNDFOOD gift bags. Please contact your account manager to discuss.

116 | mindfood.com

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Clockwise, from right: Kate Radburnd Vine Velvet Pinot Noir 2013 ($16.99) This soft, sweet wine is balanced by grainy tannins, with lovely silky lines of flavour and a bright finish. Oyster Bay Marlborough Pinot Noir 2014 ($24.99) Expect fragrant notes of violet and black cherry with an elegant and seductive texture. Tumbarumba Pinot Noir Cool Climate Series ($16) This light-bodied wine is silky and savoury with flavours of plums, nutmeg, cinnamon and toasty French oak. Fox by John Belsham Pinot Noir 2014 ($28) Fox has aromas of red roses and ripe cherries that unite with flavours of cocoa, Indian spices and berries. Georges Duboeuf Beaujolais-Villages ($19.99) Very aromatic with a red berry nose, this wine enjoys a fresh, fruity flavour. Seppelt Original Sparkling Shiraz ($29.99) Aromas of mulberry, blue fruits and rhubarb crumble combine with spiced pears and a lifted floral nose. The palate is a fine sparkling bead combined with juicy red fruits and spice. Taylors Estate Shiraz ($18.50) This wine has a seductive, lifted aroma characterised by plum, blackcurrant and dark cherry fruits along with subtle chocolate and a touch of oak derived spice. Rich, luscious and round.

Think that red wine should only be consumed around the fire in winter? You’ll change your mind when you try these delicious chilled drops.

Chilled Out

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mindfood.com Read tips on how to chill red wine and what foods to pair with it. KEYWORDs: Chilled, Red, Wines

116 | mindfood.com


MiNDFOOD Specs DigitalMagazine

DOUBLE-PAGE SPREADTrim: 450mm x 297mmSafe Type: 440mm x 287mm With Bleed: 460mm x 307mm

FULL PAGETrim: 225mm x 297mmSafe Type: 215mm x 287mmWith Bleed: 235mm x 307mm

HALF-PAGE VERTICALTrim: 112mm x 297mmSafe Type: 102mm x 287mm With Bleed: 122mm x 307mm

HALF-PAGE HORIZONTALTrim: 225mm x 148mmSafe Type: 215mm x 138mmWith Bleed: 235mm x 158mm

THIRD-PAGE VERTICALTrim: 83mm x 297mmSafe Type: 73mm x 287mmWith Bleed: 93mm x 307mm

THIRD-PAGE HORIZONTALTrim: 225mm x 99mmSafe Type: 215mm x 89mm With Bleed: 235mm x 109mm

iPADFull Page only – 2048 x 1536 pixels – supplied as a PDF.

SOCIAL MEDIA & CONTENT:Please supply images in a jpeg, or tiff. File minimum 5MB. Please supply logos in vector eps or .ai files.

LEADERBOARD728 x 90, jpeg, animated GIFMOBILE LEADERBOARD320 x 50, jpeg, animated GIFMREC300 x 250, jpeg, animated GIF, max file size is 50kbSKINS (WEBSITE ONLY) - Supply 2 separate files, each one to be, 460w x 1200h, jpeg, animated GIF, Max file size 80-100 kb

SKIN SAFE SPACE140px in from the edge of content area. This is the space that will be viewed on all browsers.

SKIN FILLER SPACE320px of the skins width filler space.How much of this space will be viewed will depend on the browser. Try to avoid putting any text in this area, just an image.

CROP MARKS

SAFE TYPE AREA

BLEED 5mm

BLEED 5mm

BLE

ED

5m

m

BLE

ED

5m

m

SP

INE

10mm10mm

PLEASE ENSURE MATERIAL IS

SUPPLIED WITH:-Crop Marks-5mm Bleed

-High Resolution Final PDF

Documents

Media Kit - 2qagfx2zrxut3i1gzf2k8bjp-wpengine.netdna-ssl.com€¦ · lookbook or an interview with a key industry member. DÉCOR Content in this chapter ranges from trends in travel