Previously known as Fastline Publications,

Fastline Media Group has been serving the

American farmer and rancher since 1978.

Fastline Media Group offers a full suite of marketing

products including online banner ads, listings,

direct mail, inserts, catalogs, video packages and

innovative marketing solutions

– all to help the agricultural industry succeed.

Is Now

MEDIA KIT 2016

Fastline Media Group is dedicated to quality advertising both in print and online.

Founder, Bill Howard, started his first truck publication in July 1978, The Kentucky Truck Trader (later known as the Bluegrass Trucker), serving the trucking industry in Kentucky.

Three years later, the company that would become Fastline had grown to five trucking industry publications. Advertiser and reader response indicated strong interest and support in similar advertising publications.

The company looked for other industries to serve with our style of trade publication. In 1986 the Ohio Fastline and Indiana Fastline – two agricultural trade publications with similar formats to our truck publications – were purchased. These were the first of many farm trade publications that would come to be produced under the name Fastline. In 1997 Fastline.com was launched.

Developed in 2004, Fastline de Mexico is the only new and used farm equipment catalog printed and distributed exclusively for farmers and producers in Mexico.

In 2011, Fastline began publishing complimentary content specifically for the large-acre producer. Distributed to this large-acre producer audience in eash Fastline territory, Big Ag has a nationwide distribution of 100,000 copies per edition.

Farming has a reputation for being a man’s business, but times are changing. According to the USDA, the number of farms in the U.S. operated by women nearly tripled in the last 30 years. In 2014 Fastline launched PinkTractor.com to address the specific interests of this growing demographic. The following year, Pink Tractor magazine began.

Also in 2015 was the launch of BigAg.com, a community-based website that brings together owners and operators of large commercial farming operations.

Based in Buckner, Kentucky just outside of Louisville, Fastline Media Group produces:

• 22 Fastline farm equipment catalogs across the continental United States,

• Fastline de Mexico,

• a nationwide Big Ag catalog, and

• a publication for women in agriculture, Pink Tractor.

Each publication is supported by its own website:

• Fastline.com has the largest, freshest database of agricultural equipment online.

• BigAg.com is the first of its kind, community-based website for large commercial farming operations.

• PinkTractor.com recognizes women in ag and provides tips, information and more.

An early adopter of social media, Fastline Media Group has dedicated staff members connecting with, and engaging with, each brand’s fans and followers:

111

Fastline produces 22 catalogs across the United States, 17 times a year. Each catalog covers a particular state or territory in the continental United States and is mailed directly to the homes/offices of 20,000 buyers each edition, with over 850,000 in total circulation. Broken down into 7 regions Fastline offers the opportunity to stand-out in center of multiple local catalogs. 7,480,000 Fastline catalogs mailed annually.

TM

Fastline de Mexico is the only new and used farm equipment catalog printed and distributed exclusively for Mexico. It is direct mailed 13 times a year to over 11,000 farmers and ranchers with an additional 7,000 distributed via agriculture industry racks.

Big Ag exclusively targets commercial farmers and ranchers with 1,000+ acres. Big Ag is mailed 17 times a year directly to the homes/offices of to 100,000 buyers in conjunction with the local Fastline catalog. 1,700,000 Big Ag catalogs mailed annually.

Pink Tractor is a quarterly magazine for women in agriculture. It’s mailed directly to 20,000 female farmers each edition. Articles spotlight real women in ag, provide tips, information, resources and more.

Each year Fastline Media Group exhibits at more than two dozen top agriculture tradeshows around the country. Renewing current subscribers and signing-up new subscribers is a main objective, as is gaining exposure for advertisers with the nearly 100,000 additional catalogs distributed. To take advantage of this additional exposure ask your local sales and marketing representative which publications, and specifically which editions, are being distributed at tradeshows.

For an in-depth look at Fastline and Big Ag catalog distribution lists visit: www.Fastline.com/Distribution.

20,627

24,556

13,075

15,159

6,131

7,542

11,598

PRINT PUBLICATIONS

2

Trim Size: 7.5" x 10.5" (45p x 63p)

Bleed Size: 8.5" x 11.5" (51p x 69p)

Safe Area (Full Page): 6.5" x 9.5" (39p x 57p)

Acceptable artwork

• CMYK process• Adobe creative suite: InDesign, Illustrator,

Photoshop• PDFs

Specified positons are offered on a space available basis. An additional charge per page will be applied.

Ad Submission: Email files to submitad@fastline.com

When submitting artwork, please include:

• Company name• Phone number• Ad size• Catalog and edition

where ad is to be placed

Questions: 800-626-6409 x6392

FASTLINE FASTLINE REGIONS BIG AG FASTLINE DE MEXICO PINK TRACTOR

B/W; Color Color Color Color Color

Front Cover: Full 7" x 6.15" n/a 7" x 6" 7" x 6.15" n/a

Front Cover: Post-It Approx. 2" x 2" n/a Approx. 2" x 2" n/a Approx. 2" x 2"

Front Cover: Featured Items

Up to 4 per catalog per edition. n/a n/a n/a n/a

Front Cover: Banner 6.5" x 1.5" n/a n/a n/a Available

2 Page Spread 14" x 9.5" 14" x 9.5" 14" x 9.5" 14" x 9.5" 14" x 9.5"

Full Page 6.5" x 9.5" 6.5" x 9.5" 6.5" x 9.5" 6.5" x 9.5" 6.5" x 9.5"

2/3 Page n/a n/a n/a n/a 6.5 x 6.33"

Half Page: Horizontal 6.5" x 4.7" 6.5" x 4.7" n/a 6.5" x 4.7" 6.5" x 4.7"

Half Page: Vertical 3.2" x 9.5" 3.2" x 9.5" n/a 3.2" x 9.5" 3.2" x 9.5"

Back Cover 6.5" x 9.5" n/a 6.5" x 9.5" 6.5" x 9.5" 6.5" x 9.5"

Inserts/Tip-Ins Available Available Available n/a Available

& SPECIFICATIONS

FULL PAGE HALF VERTICAL

HALF HORIZONTAL

BLEED

BLEED

TRIM

TRIM

BLEEDTRIM

SAFE 6.5" X 9.5"

Add ½" All Around For Trim

Add 1" All Around For Bleed

SAFE 6.5" X 4.7"

Add ½" All Around For Trim

Add 1" All Around For Bleed

SAFE 3.2" X 9.5"

Add ½" All Around

For Trim

Add 1" All Around For

Bleed

3

BUYER DEMOGRAPHICS

There are 22 Fastline catalogs across the United States, 17 times a year. Each catalog covers a particular state or territory in the continental United States and is mailed directly to the homes/offices of 20,000 buyers each edition, with nearly 850,000 in total circulation. A digital version of each catalog is also emailed directly to online edition subscribers a week before the printed catalog arrives in homes. Editions remain archived online. For additional exposure ask your local sales and marketing representative which publications and specifically which editions are being distributed at tradeshows.

92% of verified Fastline catalog recipients in our database report that they farm 75+ acresSee page 3 for specs.

• Rates for black and white vs. color.• Specified positons are offered on a space available basis. An additional charge per page will be applied.• Discount rates available for 6X, 11X and 17X.• Discount rates available for multiple territories.

*Social media is an add-on opportunity with Front Cover options

For an in-depth look at Fastline and Big Ag catalog distribution lists watch a brief video at: www.Fastline.com\Distribution.

Acres Farmed by Fastline Readers 1-250 40% 251-500 22% 501-1,000 13% 1000-2500 19% 2500-5000 5% 5000+ 1%

Sources: 2015, Edition 9 Circulation Report2015, May Demographics Report

FASTLINE DEMOGRAPHICS BY STATE/TERRITORYApproximate

Number Of Farmers Receiving Fastline By

State/ Territory

VERIFIED FASTLINE CATALOG RECIPIENTS IN OUR DATABASE REPORT GROWING/RAISING:

CROPS LIVESTOCK

CORN WHEAT HAY CATTLE DAIRY

DAKOTA 33,500 56% 46% 40% 16% 1%

FAR WEST 27,100 17% 14% 27% 33% 13%

ILLINOIS 39,800 88% 26% 21% 10% 2%

INDIANA 27,800 86% 27% 27% 18% 4%

IOWA 39,600 91% 1% 41% 19% 3%

KANSAS 33,700 32% 64% 31% 20% 1%

KENTUCKY 37,300 50% 22% 35% 25% 4%

MICHIGAN 30,300 59% 33% 40% 32% 16%

MIDATLANTIC 48,300 51% 28% 27% 22% 9%

MIDSOUTH 32,600 13% 13% 28% 37% 3%

MINNESOTA 40,500 83% 18% 46% 42% 17%

MISSOURI 39,700 56% 39% 31% 34% 3%

NEBRASKA 37,600 79% 27% 46% 17% 1%

NORTHEAST 48,000 67% 16% 61% 42% 35%

NORTHWEST 33,500 16% 23% 44% 27% 8%

OHIO 35,200 84% 48% 20% 6% 7%

OKLAHOMA 31,000 4% 41% 33% 44% 2%

ROCKY MOUNTAIN 29,800 19% 28% 49% 43% 3%

SOUTHEAST 39,000 30% 14% 25% 32% 3%

TENNESSEE 31,000 26% 16% 38% 41% 3%

TEXAS 36,800 12% 37% 22% 37% 3%

WISCONSIN 35,300 79% 17% 68% 40% 32%

TOTAL 55% 26% 37% 28% 9%

4

& DEADLINES

EDITIONS 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17

Dakota 12/18 1/19 2/2 2/16 3/15 3/29 4/12 5/10 6/7 7/5 7/19 8/2 8/30 9/27 10/25 11/8 11/21

FarWest 1/4 2/1 2/15 2/29 3/28 4/25 5/9 5/23 6/20 7/18 8/15 8/29 9/12 10/10 10/24 11/7 12/5

Illinois 12/11 1/11 2/8 2/22 3/7 4/4 4/18 5/2 5/27 6/27 7/25 8/8 8/22 9/19 10/17 10/31 11/14

Indiana 12/14 1/12 2/9 2/23 3/8 4/5 4/19 5/3 5/31 6/28 7/26 8/9 8/23 9/20 10/18 11/1 11/15

Iowa 12/31 1/29 2/12 2/26 3/25 4/8 4/22 5/20 6/17 7/15 8/12 8/26 9/9 10/7 11/4 11/18 12/2

Kansas 12/28 1/27 2/10 2/24 3/23 4/6 4/20 5/18 6/15 7/13 8/10 8/24 9/7 10/5 11/2 11/16 11/30

Kentucky 12/15 1/13 2/10 2/24 3/9 4/6 4/20 5/4 6/1 6/29 7/27 8/10 8/24 9/21 10/19 11/2 11/16

Michigan 12/21 1/20 2/3 2/17 3/2 3/16 4/13 5/11 6/8 7/6 8/3 8/17 8/31 9/28 10/26 11/9 11/22

MidAtlantic 12/14 1/12 2/9 2/23 3/8 4/5 4/19 5/3 5/31 6/28 7/26 8/9 8/23 9/20 10/18 11/1 11/15

MidSouth 12/8 1/6 2/3 2/17 3/2 3/30 4/13 4/27 5/25 6/22 7/20 8/3 8/17 9/14 10/12 11/9 11/23

Minnesota 12/21 1/20 2/3 2/17 3/16 3/30 4/13 5/11 6/8 7/6 7/20 8/3 8/31 9/28 10/26 11/9 11/22

Missouri 12/24 1/26 2/9 2/23 3/22 4/5 4/19 5/17 6/14 7/12 8/9 8/23 9/6 10/4 11/1 11/15 11/29

Nebraska 12/29 1/28 2/11 2/25 3/24 4/7 4/21 5/19 6/16 7/14 8/11 8/25 9/8 10/6 11/3 11/17 12/1

Northeast 12/22 1/21 2/4 2/18 3/3 3/17 4/14 5/12 6/9 7/7 8/4 8/18 9/1 9/29 10/27 11/10 11/23

Northwest 12/31 1/29 2/12 2/26 3/25 4/22 5/6 5/20 6/17 7/15 8/12 8/26 9/9 10/7 10/21 11/4 12/2

Ohio 12/23 1/22 2/5 2/19 3/4 3/18 4/15 5/13 6/10 7/8 8/5 8/19 9/2 9/30 10/28 11/11 11/28

Oklahoma 12/4 1/4 2/1 2/15 2/29 3/28 4/11 4/25 5/23 6/20 7/18 8/1 8/15 9/12 10/10 11/7 11/21

Rocky Mountain 12/29 1/28 2/11 2/25 3/24 4/21 5/5 5/19 6/16 7/14 8/11 8/25 9/8 10/6 10/20 11/3 12/1

Southeast 12/15 1/13 2/10 2/24 3/9 4/6 4/20 5/4 6/1 6/29 7/27 8/10 8/24 9/21 10/19 11/2 11/16

Tennessee 12/16 1/14 2/11 2/25 3/10 4/7 4/21 5/5 6/2 6/30 7/28 8/11 8/25 9/22 10/20 11/3 11/17

Texas 12/7 1/5 2/2 2/16 3/1 3/29 4/12 4/26 5/24 6/21 7/19 8/2 8/16 9/13 10/11 11/8 11/22

Wisconsin 12/23 1/21 2/4 2/18 3/17 3/31 4/14 5/12 6/9 7/7 7/21 8/4 9/1 9/29 10/27 11/10 11/23

2016 Fastline State/Territory Space Deadlines

Materials due within 2 business days of space deadline.

5

Number of Farmers Receiving Fastline by

Region each Edition

Edition1

Edition2

Edition3

Edition4

Edition5

Edition6

Edition7

Edition8

Edition9

Edition10

Edition11

Edition12

Edition13

Edition14

Edition15

Edition16

Edition17

Region 1 60,000 12/17 1/18 2/1 2/15 2/29 3/14 4/11 5/9 6/6 7/1 8/1 8/15 8/29 9/26 10/24 11/7 11/21

Region 2 60,000 12/10 1/8 2/5 2/19 3/4 4/1 4/15 4/29 5/26 6/24 7/22 8/5 8/19 9/16 10/14 10/28 11/11

Region 3 60,000 12/9 1/7 2/4 2/18 3/3 3/31 4/14 4/28 5/25 6/23 7/21 8/4 8/18 9/15 10/13 10/27 11/10

Region 4 60,000 12/16 1/15 1/29 2/12 3/11 3/25 4/8 5/6 6/3 6/30 7/15 7/29 8/26 9/23 10/21 11/4 11/17

Region 5 80,000 12/22 1/22 2/5 2/19 3/18 4/1 4/15 5/13 6/10 7/8 8/5 8/19 9/1 9/30 10/28 11/11 11/23

Region 6 60,000 12/2 12/29 1/28 2/11 2/25 3/24 4/7 4/21 5/19 6/16 7/14 7/28 8/11 9/8 10/6 11/3 11/17

Region 7 60,000 12/24 1/26 2/9 2/23 3/22 4/19 5/3 5/17 6/14 7/12 8/9 8/23 9/4 10/4 10/18 11/1 11/29

Fastline Regional Reader DemographicsStandout in one of 7 regions – printed on glossy stock and in the center of multiple local Fastline catalogs mailed 17 times a year directly to the homes/businesses of qualified farmers and ranchers. For additional exposure ask your local sales and marketing representative which publications and specifically which editions are being distributed at tradeshows.

2016 Fastline Region Space Deadlines

Materials due within 2 business days of space deadline.

See page 3 for specs.

• All ads color.• Specified positons are offered on a space available basis. An additional charge per page will be applied.• Discount rates available for 6X, 11X and 17X.• Discount rates available for multiple regions

REGIONAL SECTIONS

3

NorthwestFarm Edition(ID, WA, OR, UT)

Rocky MountainFarm Edition(MT, WY, CO)

NebraskaFarm Edition

IowaFarm Edition

KansasFarm Edition Missouri

FarmEdition

Far West AgEdition (CA, NV,NM, AZ)

Mid-SouthFarmEdition(AR, MS,LA)

SoutheastFarmEdition(AL, GA, FL)

TennesseeFarm Edition

OklahomaFarm Edition

TexasFarm Edition

Mid-AtlanticFarm Edition(NC, SC, VA,WV, DE, MD)

KentuckyFarm Edition

IlinoisFarmEdition

IndianaFarmEdition

OhioFarmEdition

MichiganFarmEdition

Northeast FarmEdition (NH, VT,MA ME, CT, NJ,NY, PA, RI)

7

5

3

6

1

2

Edition (ND, SD)

Minnesota

Edition

4

Dakota Farm

Farm Edition

WisconsinFarm

6

Big Ag Reader DemographicsBig Ag exclusively targets farmers and ranchers with 1,000+ acres. Big Ag is mailed 17 times a year directly to the homes/offices of to nearly 100,000 buyers in conjunction with local Fastline catalogs. This unique opportunity allows manufacturers, dealers and other agriculture companies direct access to the largest farms and ranches across the U.S.

Big Ag Readership & Demographics by Region

Sources: 2015, Edition 9 Circulation Report2015, May Demographics Report

2016 Big Ag Space Deadlines

PLANTABLE ACRES CROPS LIVESTOCK

Total Farms 1000 – 2500 Acres 2500 – 5000 Acres 5000+ Acres Corn Soybeans Wheat Hay Cattle Diary

Region 1 7,542 6,093 1,177 272 89% 79% 58% 40% 17% 14%

Region 2 6,131 4,497 1,260 374 74% 73% 53% 26% 17% 3%

Region 3 15,159 12,049 2,575 535 95% 93% 47% 26% 11% 2%

Region 4 20,627 14,958 4,333 1,336 76% 73% 55% 43% 14% 4%

Region 5 24,556 19,627 4,045 884 82% 76% 42% 40% 12% 1%

Region 6 13,075 9,196 2,834 1,045 32% 35% 48% 24% 21% 1%

Region 7 11,598 7,652 2,574 1,372 24% 4% 52% 42% 30% 4%

TOTAL 98,688 74,072 18,798 5,818 69% 64% 49% 35% 16% 3%

Edition 1 12/2

Edition 2 12/30

Edition 3 1/28

Edition 4 2/11

Edition 5 2/25

Edition 6 3/11

Edition 7 4/7

Edition 8 4/21

Edition 9 5/19

Edition 10 6/16

Edition 11 7/14

Edition 12 7/28

Edition 13 8/11

Edition 14 9/8

Edition 15 10/6

Edition 16 10/27

Edition 17 11/10

Materials due within 2 business days of space deadline.

See page 3 for specs.

• All ads color.• Specified positons are offered on a space available basis. An additional charge per page will be applied.• Discount rates available for 6X, 11X and 17X.* Social media is an add-on opportunity with Front Cover options

For an in-depth look at Fastline and Big Ag catalog distribution lists watch a brief video at: www.Fastline.com\Distribution.

DEMOGRAPHICS & DEADLINES

7

Edition 1 12/8

Edition 2 1/6

Edition 3 2/3

Edition 4 3/2

Edition 5 4/1

Edition 6 4/27

Edition 7 5/25

Edition 8 6/22

Edition 9 7/20

Edition 10 8/17

Edition 11 9/14

Edition 12 10/12

Edition 13 11/9

Edition 14 9/8

Edition 15 10/6

Edition 16 10/27

Edition 17 11/10

Materials due within 2 business days of space deadline.

See page 3 for specs.

• All ads color.• Specified positons are offered on a space available

basis. An additional charge per page will be applied.

TM

Fastline de Mexico Fastline de Mexico is the only new and used farm equipment catalog printed and distributed exclusively for Mexico. It is direct mailed 13 times a year to over 11,000 farmers and ranchers with an additional 7,000 distributed via agriculture industry racks.

2016 Fastline de Mexico Space Deadlines

DEADLINES

8

Pink Tractor is a quarterly magazine for women in agriculture. It’s mailed directly to 30,000 female farmers each edition. Articles spotlight real women in ag, provide tips, information, resources and more. For additional exposure, at no extra charge, ask your local sales and marketing representative which publications and specifically which editions are being distributed at tradeshows.

Reader Demographics

• 99% of Pink Tractor’s audience is female, ages 21 to 59 in the ag industry• 80% farm up to 250 acres• 60% grow corn• 40% grow soybeans• 40% grow hay• 30% raise cattle

2016 Pink Tractor Space Deadlines

First Quarter 1/27

Second Quarter 4/28

Third Quarter 7/28

Fourth Quarter 10/20

PRINT SPECIFICATIONS

2/3 PAGE HORIZONTAL6.5" X 6.33"

Add ½" All Around For TrimAdd 1" All Around For Bleed

BLEEDTRIM

SAFE

9

Trim Size: 7.5" x 10.5" (45p x 63p)

Bleed Size: 8.5" x 11.5" (51p x 69p)

Safe Area (Full Page): 6.5" x 9.5" (39p x 57p)

Acceptable artwork

• CMYK process• Adobe creative suite: InDesign, Illustrator,

Photoshop• PDFs

Specified positons are offered on a space available basis. An additional charge per page will be applied.

Ad Submission: Email files to submitad@fastline.com

When submitting artwork, please include:

• Company name• Phone number• Ad size• Catalog and edition

where ad is to be placed

Questions: 800-626-6409 x8320

FULL PAGE

BLEEDTRIM

SAFE 6.5" X 9.5"

Add ½" All Around For Trim

Add 1" All Around For Bleed

HALF VERTICAL

BLEEDTRIM

SAFE 3.2" X 9.5"

Add ½" All Around

For Trim

Add 1" All Around For

Bleed

The largest, freshest database of agricultural equipment online with a faster load time than the competition. Fastline.com users are active in the equipment buying process.

Ads can be targeted to specific equipment categories, geographies and run of site based on the levels of exposure needed.

Ask about new sponsorship opportunities coming to Fastline.com.

Banner sizes are as follows, depending on the spot sold.

• Skyscraper 160 x 600

• Leaderboard 728 x 90

• Rectangle 300 x 250

• Square 180 x 150

Placement Options

* run of site at the top or bottom of homepage, middle of targeted category page, interrupter appears in line with targeted listing or parts results, run of site at the top of the parts page

** right side of homepage right hand of homepage in the middle or at the bottom, appears at the top of drilldown pages of targeted listing

*** right or left side of a target category page, left side of drilldown pages in targeted listings, left side of page with targeted parts results

Specs

• Minimal creation fee applied for artwork created by Fastline.

Banners can be any of the following formats:• GIF• JPEG• HTML• Flash* We suggest keeping file sizes around 35K or so.

* Keep in mind Flash banners may not be viewable on some mobile devices.Flash Banner Tracking Directions: Follow the instructions at http://admin.adbutler.com/flash.spark (minus the "Adding a flash banner in AdButler" section) or send us the original .fla file so that we can take the necessary steps to allow banner tracking in our banner management software.

L E A D E R B O A R D 7 2 8 X 9 0 *

S Q U A R E . .1 8 0 X 1 5 0 * *

R E C T A N G L E . .3 0 0 X 2 5 0 * *

DIGITAL SOLUTIONS

10

Manufacturers can grow their distribution network through Fastline’s Real-Time Equipment Database. Known as F.R.E.D., Fastline’s Real-Time Equipment Database is a complimentary tool used by hundreds of Fastline dealers on a daily basis.

Banner sizes are as follows, depending on the spot sold.

• Leaderboard 728 x 90

• 240 x 400

Placement Options

* run of site, appears at top** appears right side of home pageSpecs

• Minimal creation fee applied for artwork created by Fastline.

Banners can be any of the following formats:• GIF• JPEG• HTML• Flash* We suggest keeping file sizes around 35K or so.

* Keep in mind Flash banners may not be viewable on some mobile devices.Flash Banner Tracking Directions: Follow the instructions at http://admin.adbutler.com/flash.spark (minus the "Adding a flash banner in AdButler" section) or send us the original .fla file so that we can take the necessary steps to allow banner tracking in our banner management software.

DIGITAL SOLUTIONS

2 4 0X

4 0 0 * *

L E A D E R B O A R D 7 2 8 X 9 0 *

11

Launched as a companion website to the Big Ag catalog, BigAg.com features a mix of editorial articles, timely news articles, as well as field reports from famers and ag professionals around the country.

Sponsored content placement options and customized sponsorship packages may be available. Ask your Fastline Media Group representative for a customized package to fit your campaign goals and budget.

DIGITAL SOLUTIONS

12

Recognizes women in ag and provides tips, information and more.Pink Tractor digital packages receive 30,000 impressions per month. All packages are for one month in duration.

Specs

• Minimal creation fee applied for artwork created by Fastline.

DIGITAL SOLUTIONS

13

LeaderboardBanner ad (728 x 90)

30,000+ Impressions

RectangleBanner ad (300 x 250)

30,000+ Impressions

L E A D E R B O A R D 7 2 8 X 9 0

3 0 0 X 2 5 0

Fastline.com Gallery PackagesIdeal for equipment dealers looking to bring awareness to a specific group of products, the Fastline.com Gallery Packages provide the flexibility to select the one best suited to current inventory needs. With all of the gallery packages, the advertiser is in control. You decide which pieces of your inventory receive premium placement. As pieces sell, you can change or edit your inventory moving another piece into the premium position. Any edits or changes you make are done in Fastline’s Real Time Equipment Database (known as F.R.E.D.) and take place immediately.

• Premium position on the results page• Based on package, will be in the top three listed groups of equipment (gold, silver or bronze)• Can easily be edited or changed via F.R.E.D. as equipment sells• Available for current advertisers only.

PACKAGEOPTIONS

GALLERYITEMS PREMIUM POSITIONING

ABOVE NON-GALLERY

ABOVE BRONZE

ABOVE SILVER

GOLD 120 120 ✔ ✔ ✔

GOLD 60 ✔ ✔ ✔

SILVER 30 ✔ ✔

BRONZE 10 ✔

GALLERY PACKAGES

14

Packages are billed every four weeks.

Fastline.com Video PackagesDesigned with motion and sound Fastline.com Video Packages showcase your product from multiple angles. With priority placement, listings with Video Packages receive more emails to the advertiser than those without. Choice between a Premium, Business, Basic or Traditional package. Packages starting at up to 100 individual items with video.

• Two ways to set your inventory in motion:• A custom, narrated slideshow creation• Supply your own video

FASTLINE.COMPRIORITY POSTING

SLIDESHOW CREATION

YOUTUBE™UPLOAD WEB SEO ADVERTISER

SUPPLIED VIDEO

Premium ✔ ✔ ✔ ✔ ✔

Business ✔ ✔ ✔ ✔

Basic ✔ ✔

Traditional ✔ ✔

VIDEO PACKAGES

15

Packages are billed every four weeks.Minimum of four images required for slideshow creation.

WEB DESIGN/HOSTING

Web Design and HostingFastline Media Group’s IT department works behind-the-scenes on the company’s full suite of websites making sure buyers can find what they’re looking for easily and fast. They’re also here to fulfill your company’s website needs – offering custom design, hosting and updates to give you a branded presence on the internet.

• Choice of customizable designs• Mobile-friendly web design available• Includes:

• 4 pages, additional pages available for a one-time fee• 6 hours maintenance per year• Up to 10 email accounts

• Hosting includes: • Registration/transfer of domain

16

FEATURES

HOTLIST

HotList & HotList PremierAn ideal combination of print, digital and social, this preferred positioning product, at www.Fastlie.com/HotList puts specific pieces of equipment in front of more buyers – at a price they will like and that saves you from deflated value at auction. Choose from HotList or HotList Premier based on your needs.

HotList sees an average of 14 times more summary views and 7 times more detail views over a standard listing average on Fastline.com.

Priority ranking in Fastline.com search results for 45 days ✓ ✓

Added attention with HotList icon ✓ ✓

Choice of placement in a Region or Big Ag catalog section ✓ ✓

Promoted through HotList monthly email ✓ ✓

Saves you from losing more money at auctions ✓ ✓

Promoted through banner ads on Fastline.com ✓ ✓

Promoted on Fastline social media ✓ ✓

Promoted on the Fastline catalog front covers ✓ ✓

Promoted in house ads in Fastline catalogs ✓ ✓

Increased details views on Fastline.com ✓ ✓

Designed to move aged equipment ✓ ✓

One detailed listing in monthly HotList email ✓

Promoted in bi-weekty Fastline newsletter ✓

Priority placement in HotList ad in Regional or Big Ag section in Fastline catalogs ✓

Priority placement on Fastline.com's HotList page ✓

Gold status exposure ✓

Specialized social media exposure ✓

Equipment must be 2010 or newer ✓

Priority Placement in HotList email alerts ✓

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Reach farmers with a message about special events, auctions, products and services, or simply increase brand awareness by leveraging Fastline’s nationwide email marketing database of over 60,000, or target your message by state or region.

• 11% average open rate• Complimentary design, or supply your own .html• Post-campaign report, stats include:

• Number delivered• Number opened• Open Rate• Total Clicks• Percentage opened by device: – Computer – Phone – Tablet

• Pricing based off estimated quantities, only emails that are successfully delivered are billed.• Up to 4,000• 4,001-12,000• 12,001-30,000• 30,001+

Recommended Specs• .html 600px wide for better viewing on a smart phone• Optimize photos to 72 dpi and submitted as .jpg, png or .gif to reduce email size

BY STATEAlabama 600Arizona 100Arkansas 700California 1,100Colorado 700

Connecticut 100Delaware 50

Florida 400Georgia 1,100Idaho 400Illinois 2,300Indiana 1,500

Iowa 3,200Kansas 1,600

Kentucky 2,000Louisiana 500

Maine 75Maryland 200

Massachusetts 100Michigan 1,300

Minnesota 2,400Mississippi 500Missouri 2,000Montana 500Nebraska 1,800Nevada 50

New Hampshire 50New Jersey 100New Mexico 100

New York 1,000North Carolina 1,000North Dakota 1,000

Ohio 1,700Oklahoma 1,700

Oregon 500Pennsylvania 1,000Rhode Island 25

South Carolina 400South Dakota 1,500

Tennessee 1,700Texas 2,100Utah 100

Vermont 100Virginia 500

Washington 700West Virginia 100

Wisconsin 1,500Wyoming 200

BY REGIONRegion1 5,500Region2 6,300Region3 5,800Region4 6,500Region5 8,700Region6 5,600Region7 4,700

EMAIL MARKETING

Approximate Number Of Farmer Emails

Source: Fastline email database, December 2015

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BEST IN AG

The Best in Ag Online CatalogThe Best in Ag is a digital product designed to bring year-round brand awareness to a wide range of agricultural suppliers and manufacturers. Visit www.Fastline.com/TheBestInAg to see the most recent edition, or www.Fastline.com/TBIA to reserve your space.

Distribution• Emailed Quarterly to Fastline’s buyer email database of 60,000+• Emailed to people who subscribe to Fastline.com Online Editions• Receive unlimited exposure on Fastline.com for 12 months

Features• Opportunities to add links to other company profile pages (Facebook, Twitter, Instagram, etc.)• Opportunities for videos to be embedded in the ad• Targeted audience reach• Layered marketing• Opportunity to update ad every quarter• Quarterly marketing on Fastline’s Facebook page

Placement Options• 1 Page

• Includes links to social media, videos, catalogs and additional photo gallery• 2 Page Spread

• Includes links to social media, videos, catalogs and additional photo gallery• Inside front Premium Position

• Quarterly Primary Sponsor• Front cover with video link• Annual Category Sponsor• 1st page location in category with embedded video

• Includes links to social media, videos, catalogs and additional photo gallery• Listing in Index• Listing in Index with Link• Listing in Index with Link & Logo

Add-ons• Embedded video

Video Specs• Recommended video length is 30-45 seconds (maximum 1:30)• Formats • FLV • MP4 • MOV

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Custom Print Solutions

Fastline Media Group provides marketing solutions through custom print and digital solutions and value added programs. Above and beyond its catalog and website offerings, Fastline Media Group develops postcards, brochures and more based on the advertisers’ needs. A one-stop direct mail solution Fastline Media Group can handle the design, printing, mailing lists and delivery.

Postcards

• Custom postcards mailed directly • to your customers• and/or the Fastline database

• Tipped into a catalog• Fastline• Big Ag• Pink Tractor

• Full design and delivery options available

Brochures

• Custom brochures• Tipped into a catalog

• Fastline• Big Ag• Pink Tractor

• Full design options available

Fastline Media Group has an extensive database of farmers, ranchers, equipment dealers and manufacturers. These qualified lists can be rented for a one-time use for mailing and/or merged with the advertiser’s current list of clients.

List Rental

• Segmented down to the ZIP code level for precise targeting• One-time use for mailing

Mail Merge

• Provide your list of current clients• Fastline compares and combines your list with its list• Result is new list of potential clients

CUSTOM PRINT SOLUTIONS

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www.FastlineMediaGroup.com

TM