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The leading technical journal for the global foundry industry
Print & E-Paper
Media-Information 2018
AMF
FOTO
: A
ND
REA
S B
EDN
AR
ECK
CASTINGPLANT AND TECHNOLOGY
INTERNATIONAL
FRP – the digital transformation of metal casting industry
ww
w.g
iess
erei
.eu
CASTINGPlant and Technology
International
CP+T International page
1 Profile 1
T Dates and planned topics 2
P Rate card 3 – 4
F Formats and technical details 5 – 6
2 Circulation and distribution analysis 7
3-E Reader analysis 8 – 10
Geographical breakdown 11 – 12
Website www.giesserei.eu
1 Profile 13
P Rates / Advertising options 13
F Formats and technical details 14
General terms and conditions 15
Being a specialized English language technical journal for the foundry industry CP+T International covers all aspects of foundry technology. Editorial contents include major articles on plant and equipment and many short news items.
Important subjects covered in every issue are:
• Planning and engineering of foundry plants • Automation • Coremaking/Binders • Melting shop • Pouring process • Cleaning, fettling and finishing • Quality assurance
CP+T International is dedicated to inform the top and middle management in foundry industries as well as the relevant ministries, officials and consultants.
CP+T International – appearing 4 times a year, with a controlled circulation of about 6,000 copies per issue in 124 countries.
CASTINGPLANT AND TECHNOLOGY
INTERNATIONAL
FRP – the digital transformation of metal casting industry
ww
w.g
iess
erei
.eu
Actual circulation 5,452
Print run 5,703
(Annual average from July 2016 – June 2017)
www.giesserei.eu
CASTINGPlant and Technology
International
AMF
1
Technical journal Profile 1
1 Title: CP+T International
2 Brief description: CP+T International is the leading English langua-
ge technical journal for the foundry industry with a
worldwide distribution.
3 Target group: Top and middle management in the international
foundry industry, and ministries, authorities and
consulting firms relevant for this sector.
4 Frequency: 4 times a year
5 Format: DIN A4 standard
6 Volume: 2018 will be the 34th year of publication
7 Subscription rate: Annual subscription 110.00 € incl. postage
SIngle copies 33.00 € incl. postage
8 Organ: –
9 Membership/ IVW, Verband Deutscher
Participation: Zeitschriftenverleger e.V.
10 Publishing house: Giesserei-Verlag GmbH
P. O. Box 10 25 32, 40016 Düsseldorf
Sohnstr. 65, 40237 Düsseldorf
Phone: +49 211 6707 - 0
Fax: +49 211 6707 - 555
Internet: www.giesserei.eu
E-Mail: [email protected]
11 Publisher: German Foundry Association (BDG)
12 Advertising: Katrin Küchler
manager Phone: +49 211 6707 - 563
Fax: +49 211 6707 - 597
E-Mail: [email protected]
13 Editor staff: Chief editor: Michael Franken M.A.
Managing editor: Robert Piterek M.A.
Phone: +49 211 6871-358
Fax: +49 211 6871-365
Assistent to Chief editor: Ruth Frangenberg-Wolter
E-Mail: [email protected]
14 Breakdown of volume: 2016 = 4 Issues
Total volume: 228.0 pages = 100.0 %
Editorial part: 192.02 pages = 85.5%
Advertisements: 32.98 pages = 14.5%
there of
Situations vacant and classified ads: 0.50 pages = 1.52 %
Advertisements by the publisher: 3.08 pages = 9.34%
Bound-in inserts: – pages = –
Loose inserts: – piece = –
15 Analysis of editorial contents: 195.02 pages = 100.0 %
Major articles 168.11 pages = 86.2 %
Short editorials 18.91 pages = 9.7 %
Content 8.00 pages = 4.1 %
CASTINGPlant and Technology
International
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Issue Date The Topical Theme Trade fairs / Exhibitions / Additional distribution
1March
Publication date:March 14, 2018
Ad-closing date:February 23, 2018
Printing material:February 27, 2018
– Coremaking / molding materials
– Automation– Quality assurance – Melting plants
HANOVER Fair, Hanover / Germany / April 23 – 27
Foundry Day, Salzburg / Austria | April 26 – 27
Metallurgy-Litmash, Moscow / Russia | May 28 – 31
Die & Mould China, Shanghai / PR of China | June 1
CastForge 2018, Stuttgart / Germany | June 5 – 7
Metalforum, Poznan / Poland | June 6 – 9
2June
Publication date:June 13, 2018
Ad-closing date:May 25, 2018
Printing material:May 29, 2018
– Materials– Casting technology– Simulation – Cleaning, fettling &
finishing
3September
Publication date:September 12, 2018
Ad-closing date:August 24, 2018
Printing material:August 28, 2018
– Coremaking / molding materials
– Pressure die casting– Quality assurance– Planning and engineering
of foundry plants
73rd World Foundry Congress, Krakow / Poland | September 20 – 22
METAL, Kielce / Czech Republic | September 25 – 27
FOND-EX, Brno / Czech Republic | October 1 – 5
ALUMINIUM, Dusseldorf / Germany | October 1 – 5
Die Casting Congress, Indianopolis / USA | October 15 – 17
ANKIROS-Turkcast, Istanbul / Turkey | September 20 – 22
ALUCAST, Dehli / India | December 6 – 8
4December
Publication date:December 12, 2018
Ad-closing date:November 23, 2018
Printing material:November 27, 2018
– Pressure die casting– Automation– Simulation– Melting plants
Technical journal
Publishing and Topics schedule TCASTINGPlant and Technology
International
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3
Technical journal
Rate card No 27, valid since 1 January 2016 P1 Ad rates and sizes (prices in euro, surcharges non-discountable)
All prices are net, without VAT.
* plus 3 mm bleed (trimming allowance) at all sides
Actual circulation 5,452 copies
SizeSize of print area
Width x height in mm
Trimmed size
Width x height in mm*
Base rate
b / w2-colour 3-colour 4-colour
1/1 page 174 x 260 210 x 297 2,587.00 2,855.00 3,123.00 3,391.00
2/3 page, wide 174 x 172 210 x 191 1,780.00 2,048.00 2,316.00 2,584.00
2/3 page, high 114 x 260 130 x 297 1,780.00 2,048.00 2,316.00 2,584.00
Juniorpage 128 x 174 145 x 210 1,484.00 1,752.00 2,020.00 2,288.00
1/2 page, wide 174 x 128 210 x 145 1,350.00 1,618.00 1,886.00 2,154.00
1/2 page, high 85 x 260 102 x 297 1,350.00 1,618.00 1,886.00 2,154.00
1/3 page, wide 174 x 85 210 x 100 919.00 1,187.00 1,455.00 1,723.00
1/3 page, high 54 x 260 72 x 297 919.00 1,187.00 1,455.00 1,723.00
1/4 page, wide 174 x 62 210 x 82 706.00 974.00 1,242.00 1,510.00
1/4 page, high 40 x 260 57 x 297 706.00 974.00 1,242.00 1,510.00
1/4 page, postcard 85 x 128 102 x 145 706.00 974.00 1,242.00 1,510.00
CASTINGPlant and Technology
International
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4
Technical journal
Rate card No 27, valid since 1 January 2016 P2 Surcharges
Position: cover pages 2 and 4 517.40 €
cover page 3 258.70 €
other reserved positions: gross basic rate black / white +10%
Special positions surcharges will not be discounted
Colours: Each standard colour
cyan, magenta, yellow of European scale
and red like HKS 13 268.00 €
4-colour advertisement (European scale) 804.00 €
each special colour 638.00 €
Colour surcharges will not be discounted
Format: There is no trimming surcharge for advertisements larger
than print area.
3 Discounts: For a booking period of one year
Series discount Quantity discount
2 advertisements 3 % 2 pages 5 %
4 advertisements 5 % 4 pages 10 %
8 advertisements 10 % 6 pages 15 %
8 pages 20 %
No discount on colour surchages, additional technical
effort charged and situations vacant.
Combinations: 3 % for simultaneous placement in CP+T
and “Giesserei” of at least 3 advertisements within one year
4 Columns: on request
5 Special forms of Bound-in inserts
advertisement: Discountable, 1 bound-in insert = 1/1 page ad
Weight up to 11g/sheet.
Minimum size untrimmed (also folded)
216 x 307 mm. Allowance for trim: On top
and at the bottom of the page 5 mm each,
outside and inside 3 mm each for binding.
Only whole circulation.
1 sheet = 2 pages 2,781.00 €
2 sheet = 4 pages 5,562.00 €
Loose inserts:
Not bound in, max. size 205 x 295 mm.
Weight up to 25 g 2,844.00 €
Glued-on items on request
6 Contact: Information and booking:
Katrin Küchler
Phone +49 211 6707 - 563
Fax +49 211 6707 - 597
E-Mail [email protected]
Contact for delivery of data, invoicing,
voucher copies
Csilla Kirjak, Order processing
Phone +49 211 6707 - 564
Fax +49 211 6707 - 578
E-Mail [email protected]
7 Terms of payment: 2 % discount on payments within 14 days
and net price for payments within 30 days
from the date of the invoice.
Bank account: Commerzbank AG Düsseldorf (BLZ 300 400 00)
Account no. 110 82 99
IBAN DE 81 3004 0000 0110 8299 00
CASTINGPlant and Technology
International
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5
Technical journal Formats and technical details F
1 Size of journal: 210 mm wide, 297 mm high, DIN A4
format untrimmed: 216 mm wide,
303 mm high. 3 mm trimming allo-
wance at all sides
Print area: 174 mm wide, 260 mm high
2 columns, 85 mm wide each
2 Printing and binding method: Offset, perfect binding
3 Transmission of digital data: [email protected]
4 File formats: We recommend PDF/x-3 data files. The
transmission of open data (e.g. InDesign,
Quark Xpress, etc) should be avoided.
The file must be printable, i.e. with all
used fonts embedded in the file. Half-
tone images should have a resolution of
300 dpi, line-art images a resolution of at
least 600 dpi.
5 Colours: European scale (CMYK) according to ISO
12647-2 (PSO), spot colours on request.
For conversion and control of the colour
space (ICC Color Management), please
refer to the standard ECI offset profiles.
(The “ECI_Offset_2009” package is
available free of charge at www.eci.org).
6 Proofs: Compulsory colour proofs according to
“Media Standard Printing” (bvdm). Digi-
tally produced proofs must be delivered
with the FOGRA media wedge which is
used to control color values (the media
wedge can be purchased from www.
fogra.org). Preprint proofs must contain
an official print control strip.
7 Archiving of data: As the data are archived, it is generally
possible to use the data in an unchanged
ver sion for reprints. However, we do not
assume any responsibility for the provi-
ded data.
8 Warranty: We accept no responsibility for the prin-
ting result, if the data (for texts, colours,
artwork) provided are incomplete or
deviate from the proof. Wrong expo-
sures due to incomplete or faulty files,
wrong settings or incom plete instruc-
tions will be charged extra. Also additio-
nal typesetting or copying effort and the
production of faulty proofs will be extra
charged.
9 Contact: Csilla Kirjak, Order processing
Phone: +49 211 6707 - 564
Fax: +49 211 6707 - 578
E-Mail: [email protected]
CASTINGPlant and Technology
International
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1/1 page 1/2 page, high
1/3 page, wide 1/3 page, high 1/4 page, wide
174 x 260 mm
216 x 303 mm
2/3 page, wide
174 x 172 mm
216 x 194 mm
2/3 page, high
114 x 260 mm
133 x 303 mm
1/2 page, wide
174 x 128 mm
216 x 148 mm 85 x 260 mm
105 x 303 mm
174 x 85 mm
216 x 103 mm
54 x 260 mm
75 x 303 mm
174 x 62 mm
216 x 85 mm
1/4 page, high 1/4 page, postcard
40 x 260 mm
60 x 303 mm
85 x 128 mm
105 x 148 mm
■ Type area
Width x Hight
■ Trimmed size*
Width x Hight
■ Type area
Width x Hight
■ Trimmed size*
Width x Hight
* Formats incl. 3 mm bleed.
Juniorpage
128 x 174 mm
148 x 213 mm
CASTINGPlant and Technology
International
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Technical journal Formats and technical details F
7
Technical journal Distribution Analysis 2CASTING
Plant and TechnologyInternational
AMF
1 Audited by:
2 Distribution: Copies per issue, annual average
(July 1, 2016 to June 30, 2017)
3.1 Distribution of non-German circulation
3 Geographical circulation analysis:
Print run 5,703
Actual circulation:5,452 thereof outside Germany 3,674
Sold circulation: 53 thereof outside Germany 21
Subscribed circulation: 53 thereof to members –
Single copies sold: –
Other paid circulation: –
Free copies: 5,399
Surplus, courtesy and
archive copies 251
Percentage of actual circulation
Economic region % copies
Germany 32.6 1,778
Outside Germany 67.4 3,674
Actual circulation 100.0 5,452
Percentage of actual circulation
Economie region % copies
Europe 52.5 2,860
Canada / USA 12.5 680
Latin America 6.3 345
Australia / Oceania 2.1 113
Asia 19.9 1,085
Africa 6.8 369
Actual circulation 100.0 5,452
For more specific geographical distribution see pages 11 – 12.
Summary of the surveying method
1. Method: Analysis of recipient structure by data evaluation -
100 % survey
2. Population: actual circulation 5,452 = 100.0 %
3. Sample: 100 % survey
4. Target persons of the survey: –
5. Period of the survey: July 1, 2016 – June 30, 2017
6. Survey conducted by: Giesserei-Verlag GmbH
A detailed description of the surveying method
can be requested by [email protected]
8
Technical journal Reader Analysis 3-E
1.1 Industries / Economic sectors / Company types:
Dept,/ group/ class
Branches (as per classification of economic sector)Percentage of actual distribution
% copies
B 01 Iron, steel and malleable foundries 34.2 1,864
B 02 Non ferrous metal foundries (heavy and light metals) 8.3 450
B 03 Die casting foundries 2.5 138
B 04 Investment casting foundries 2.8 155
B 05Manufacturer/suppliers of metallic charge materials, alloying metals and additives of iron, steel
and malleable foundries1.5 79
B 06Manufacturer/suppliers of metallic charge materials, alloying metals and additives for non-ferrous
foundries0.5 26
B 07 Manufacturers of foundry equipment (plant and machinery, electrical equipment) 1.2 66
B 08 Industrial furnaces 0.3 18
B 09Suppliers of ancillary materials and operating equipment (e,g, moulding material binders, refractory
products ancillary foundry materials, hydraulic computers, measurement and control equipment etc,)0.9 50
B 10 Pattern and permanent mould makers 0.2 11
B 11 Ministries and other authorities engaged with industrialization in Third world countries 6.2 338
B 12 Universities and technical colleges, research and advisory institutes 1.3 68
B 13
Engineering companies and consultancies engaged in the foundry industry as well as importers
and exporters of foundry plant and equipment, subsidiaries or agencies in third countries without
own production facilities
4.5 243
B 14 Trade, technical and scientific organizations, chambers of commerce, banks 0.6 35
B 15 Others 2.4 131
No indication 32.6 1,780
Actual circulation 100.0 5,452
CASTINGPlant and Technology
International
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9
1.2 Size of business unit:
Details were not requested because the value of this journal is not dependet on this.
2.1. Occupational features
2.1.1 Field of responsibility
Groups of recipientsPercentage of actual distribution
% copies
F 01 Executive function in a ministry or other authority 4.0 217
F 02 Company management, plant management 39.0 2,124
F 03 Assistant to company or plant management 2.5 136
F 04 Research, development, pilot plant 1.4 77
F 05 Production planning, production control operations scheduling 1.1 58
F 06 Pattern and permanent mould manufacture 1.0 52
F 07 Moulding and core making 0.3 18
F 08 Melting and casting 6.6 362
F 09 Continuous casting 0.4 22
F 10 Cleaning, fettling, finishing 0.1 7
F 11 Quality control 1.1 62
F 12 Project planning, plant planning, design 1.6 89
F 13 Maintenance, workshops, ancillary facilities 0.4 23
F 14 Environmental protection, Ergonomics 0.1 2
F 15 Energy and heat management 0.1 2
F 16 Transport, stores, traffic management 0.1 6
F 17 Purchasing, materials management 0.4 22
F 18 Marketing and other commercial functions 1.1 60
F 19 Others (also technical libraries) 1.7 95
F 20 Function not known 4.2 230
No indication 32.8 1.788
Actual circulation 100.0 5,452
J Production
1010
Technical journal Reader Analysis 3-E
Groups of recipientsPercentage of actual distribution
% copies
P 01 Executive function in a ministry or other authority 4.0 216
P 02 Owner, company management 38.2 2,080
P 03 Assistant to company management 3.1 168
P 04 Chief Engineer, chief designer or chief metallurgist 3.4 188
P 05 Works or departmental manager 2.7 145
P 06 Works engineer, design engineer, works assistant 4.0 217
P 07 Moulding or melting shop foreman 1.6 87
P 08 Consulting engineers 0.3 17
P 09 Consulting engineers 1.8 100
P 10 Teachers at universities, technical colleges, technical high schools 0.6 35
P 11 All others 2.8 151
P 12 Position unknown 4.7 259
No indication 32.8 1,789
Actual distribution 100.0 5,452
Summary of the surveying method
1. Method: Analysis of recipient structure by data evaluation -
100 % survey
2. Population: actual circulation 5,452 = 100.0 %
Not considered in the survey: 764 = 15.8 %
3. Sample: 100 % survey
4. Target persons of the survey: personal recipients in the institutions
contained in the data pool
5. Period of the survey: July 1, 2016 – June 30, 2017
6. Survey conducted by: Giesserei-Verlag GmbH
A detailed description of the surveying method
can be requested by [email protected]
2.1.2 Position in the works
CASTINGPlant and Technology
International
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Geographical Breakdown Actual cirulation
11
Code Country Regular Receivers
Africa
204 Morocco 2
208 Algeria 5
212 Tunisia 1
220 Egypt 85
224 Sudan 11
228 Mauretania 1
232 Mali 2
240 Niger 3
248 Senegal 1
260 Republic of Guinea 2
268 Liberia 5
272 Ivory coast 1
276 Ghana 19
280 Togo 1
288 Nigeria 15
302 Cameroon 3
314 Gabon 3
318 Democratic Rep. of Congo 2
322 Republic of Kongo 9
330 Angola 2
334 Ethiopia 56
342 Somalia 3
346 Kenya 10
350 Uganda 8
352 Tanzania 19
370 Madagascar 3
373 Mauritius 1
378 Sambia 9
382 Simbabwe 5
386 Malawi 3
Code Country Regular Receivers
388 Republic of South Africa 73
391 Botswana 4
393 Swasiland 2
369*
Latin America
412 Mexico 19
416 Guatemala 1
424 Honduras 3
428 El Salvador 1
432 Nicaragua 3
436 Costa Rica 2
442 Panama 3
448 Cuba 6
469 Barbados 1
472 Trinidad and Tobago 15
480 Columbia 4
484 Venezuela 2
500 Ecuador 9
504 Peru 17
508 Brazil 137
512 Chile 35
516 Bolivia 9
520 Paraguay 10
524 Uruguay 1
528 Argentinia 67
345*
CASTINGPlant and Technology
International
Code Country Regular Receivers
Asia
604 Lebanon 8
608 Syria 17
612 Iraq 13
616 Iran 45
624 Israel 38
632 Saudi-Arabia 20
636 Kuwait 6
644 Qatar 10
647 United Arab Emirates 8
660 Afghanistan 1
662 Pakistan 30
664 India 562
666 Bangladesh 2
669 Sri Lanka 9
672 Nepal 4
676 Myanmar 7
680 Thailand 15
690 Vietnam 4
700 Indonesia 10
701 Malaysia 22
706 Singapore 5
708 Philippines 69
720 People´s Rep. of China 103
728 South Korea 20
732 Japan 10
736 Taiwan 44
740 Hong Kong 3
1,085*
Australia / Oceania
800 Australia 112
804 New Zealand 1
113**As at per 02 June 2017
Code Country Regular Receivers
Europe
001 France 247
002 Belgium 9
003 Netherlands 39
004 Germany 140
005 Italy 146
006 Great Britain 232
007 Rep. of Ireland 8
008 Denmark 30
009 Greece 6
010 Portugal 23
011 Spain 33
028 Norway 11
030 Sweden 49
032 Finland 44
038 Austria 22
039 Switzerland 23
041 Faröe Islands 3
052 Turkey 56
054 Lettland 1
060 Poland 13
061 The Czech Republic 25
063 Slovakia 6
064 Hungary 2
066 Romania 3
068 Bulgaria 10
072 Ukraine 7
073 Belarus 1075 Russia 15
091 Slovenia 11
1,215*
Canada / USA
400 USA 609
404 Canada 71
680*
13
Website Profile 1CASTING
Plant and TechnologyInternational
AMF
2 Discounts: on request
3 Columns: –
4 Special topics: –
5 Terms of payment: 2 % discount on payments within 14 days,
and net price for payments within 30 days from the date of the invoice.
Bank account: Commerzbank AG Düsseldorf (BLZ 300 400 00)
Account no. 110 8299 · IBAN DE 81 3004 0000 0110 8299 00
1 Web adress:
www.giesserei.eu
2 Brief description: Comprehensive
Internet offer with topical news,
product database and job market
3 Target group: professional
decision-makers in foundries (iron,
steel and malleable iron foundries,
non-ferrous metals foundries and
die casting shops), foundry equip-
ment manufacturers and mechanical
engineering companies, foundry
customers and suppliers, processing
industry
4 Publishing house:
Giesserei-Verlag GmbH
Sohnstraße 65, D-40237 Düsseldorf
P.O. Box 10 51 64, D-40042 Düsseldorf
Contact Editorial staff:
Robert Piterek
Phone: +49 211 6871-358
E-Mail: [email protected]
Contact Online advertising:
Katrin Küchler
Phone: +49 211 6707-563
E-Mail: [email protected]
1 Rates and advertising options:
Werbeform PlatzierungFormat /
Größe in Pixel
Daten-
volumen bis
Preis in
€ / Zeiteinheit
slider start page 1168 x 470 40 KB 498.00 per month
slider start page +
suboordinate pages1168 x 471 40 KB 598.00 per month
skyscraper start page +
suboordinate pages160 x 840 40 KB 498.00 per month
full banner start page 468 x 60 40 KB 398.00 per month
premium banner start page 1600 x 240 40 KB 398.00 per month
medium rectangle all subordinate pages 300 x 250 40 KB 298.00 per month
video-ad mediatek – – 398.00 per month
14
Website Formats and technical details F
1 File formats: gif, jpg max. 40 kB
swf, flash max. 40 kB
The data volumes (kB) indicated are maximum values,
including all data required to define the advertisement
(incl. data to be downloaded, sniffer code, artwork,
flash, etc.).
2 To be sent to: Please send the material for your advertising cam-
paign to:
3 Deadline: 3 days before start of the campaign
This deadline gives you and us enough time to test the
formats and ensure a smooth start of the campaign.
We accept no responsibility for delays due to receipt
of the material after the above specified deadline.
Along with the delivered data, we need the following meta-information:
– Name of customer
– Name of campaign
– Period booked
– Site covered
– Positioning of the site
– Type of advertising
– Customer’s point of contact
– Name of motif (optional)
– Click URL
Reporting: On request, you will receive an evaluation of the advertising
effect and Ad clicks.
4 Contact: Katrin Küchler
Phone: +49 211 6707 - 563
E-Mail: [email protected]
See banner samples on page 15
CASTINGPlant and Technology
International
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15
B
A
C D
Anzeige
Anzeige
E
Anzeige
F
G
Text
Position on the start page:
Position on all subordinate pages Position under the steel news
A Slider
Format: 1.168 x 470 px
B Skyscraper
Format: 160 x 840 px
C + D Full Banner
Format: 468 x 60 px
E Premium Banner
1.600 x 240 px
F Medium Rectangle
300 x 250 px
G Video-Ad
Banner types:
CASTINGPlant and Technology
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16
Section 1 The “advertising order” – as it is intended in the following general terms and
conditions of business – is the contract for publication of one or more advertisements
by an advertiser in a publication for the purpose of distribution.
Section 2 In case of doubt, advertisements shall be requisitioned for publication within
one year after the publishing agreement is concluded. If the right to requisition indi-
vidual advertisements is granted under the terms of an agreement, the order must be
carried out within one year after publication of the first advertisement, insofar as the
first advertisement is requisitioned and published within the time period designated
in Section 1.
Section 3 With the closing of agreements, the Ordering Party is also entitled to requisi-
tion other advertisements, in addition to the number of advertisements named in the
order within the time period agreed upon, or that which is cited in Section 2.
Section 4 If an order is not filled for reasons that are not the fault of the publisher, the
Ordering Party, notwithstanding additional legal obligations, shall pay the publisher the
difference between the promised discount and the discount corresponding to the actual
purchase. This payment is not required, if the non-fulfillment is due to force majeure
within the risk area of the publisher.
Section 5 Orders for advertisements and inserts, which are expressly to be published
exclusively in specific numbers, issues or in specific places of the publication, must be
received by the Publisher in sufficient time, so that the Ordering Party can be informed
prior to completion of the advertisement, in the event that the order cannot be executed
in this manner. Categorized advertisements shall be printed in their respective catego-
ries, without requiring this to be expressly agreed upon.
Section 6 The Publisher reserves the right to refuse advertising orders – as well as
individual requisitions within the terms of a contract – and insert orders based on the
content, the source or the technical form according to uniform, fact-based principles
established by the Publisher, if their content violates applicable laws or official regula-
tions or if their publication is unreasonable for the Publisher. This also applies to orders
placed by agencies, receiving agents or representatives. Insert orders are only binding
for the Publisher after presentation and approval of a sample of the insert. Inserts having
a design or presentation that create the impression for the reader that they are part of
the publication, or which contain third-party advertisements, shall not be accepted. The
Ordering Party will be informed immediately regarding the refusal of an order.
General terms and conditions of business for advertising and insert supplements in newspapers and periodicals
Section 7 The Customer is responsible for the punctual delivery of the advertisement copy and error-free print documents or inserts. For recognizably unsuitable or damaged print documents, the Publisher shall request a replacement immediately. The Publisher guarantees the printing quality customary for the designated publication, within the limits set by the printing documents.
Section 8 In case of illegible, incorrect or incomplete printing of the advertisement, in whole or in part, the Ordering Party is entitled to a reduction in payment or to a cor-rect substitute advertisement, but only to the extent that the purpose of the advertise-ment has been impaired. If the Publisher should exceed a reasonable time period set for the publication of the substitute advertisement, or if the substitute advertisement again contains errors, the Ordering Party has the right to reduction in payment or a cancellation of the order. Indemnity claims arising from positive breach of obligation, negligence in contracting and mishandling are excluded – including orders placed by telephone; indemnity claims due to impossibility of performance and delay are limited to the replacement of foreseeable damages and, in the monetary amount, to the com-pensation to be paid for the affected advertisement or insert. This does not apply to intentional and gross negligence of the Publisher, its legal representatives and agents. The liability of the Publisher for damages due to lack of guaranteed qualities shall reMayn unaffected. Furthermore, the Publisher is not responsible for the gross negligence of its agents in commercial transactions; in all other cases, the liability for gross negligence with respect to businesspersons is limited in its extent to the foreseeable damages up to the amount of the cost of the affected advertisement. With the exception of defects that are not obvious, complaints must be put forward within 4 weeks of receiving the invoice and receipt.
Section 9 Proofs are provided only when expressly requested. The Ordering Party bears responsibility for the correctness of returned proofs. The Publisher shall take into account all error corrections which are communicated to it within the period set at the time of forwarding the proofs.
Section 10 If no specific size has been stipulated, the actual print size customary for the type of advertising shall be the basis for invoicing.
Section 11 In the event that the Ordering Party does not pay in advance, the invoice shall be sent immediately, if possible, however, fourteen days after publication of the advertisement. The invoice shall be paid within the period as indicated in the price list, unless a different payment period or prepayment has been agreed upon in individual cases. Possible discounts for early payments are granted according to the price list.
General Terms and conditions of Business
CASTINGPlant and Technology
International
17
Section 12 In the case of delayed payments, or those allowed an extended time for
payment, interest and collection fees will be charged. In case of delayed payment, the
Publisher can hold back further execution of the current order until payment has been
made, and can demand prepayment for the reMayning advertisements. In case of reason-
able doubt of the Ordering Party‘s ability to pay, the Publisher shall be entitled to make
the appearance of further advertisements dependent on prepayment of the amount and
the settlement of any open invoice amounts, even within the duration of an advertisement
contract, regardless of the terms of payment that were originally agreed upon.
Section 13 Upon request, the Publisher shall deliver a specimen of the advertisement
along with the invoice. Depending upon the type and scope of the advertising order,
the specimens shall be delivered as clippings, entire pages or entire issues. If a speci-
men can no longer be obtained, the Publisher shall provide instead a legally binding
certification of the publication and distribution of the advertisement.
Section 14 The Ordering Party shall bear the costs for the production of ordered print-
ing documents and drawings, as well as for the considerable modification of previ-
ously agreed upon versions, which the Ordering Party has requested or for which he
is responsible.
Section 15 In case of a contract for multiple advertisements, a claim to reduction
in price may result from a reduction in circulation, if the average circulation for the
insertion year, beginning with the first advertisement, is below the average circulation
stated in the price list or otherwise, or – if no circulation quantity is stated – is less than
the average circulation sold (for trade journals, this can also be the average number
actually distributed) in the previous calendar year. A drop in circulation only grants the
right to price reduction when – for circulations of up to 50,000 – it amounts to 20%.
Furthermore, claims to price reduction are excluded, if the Publisher has informed the
Ordering Party in due time of the drop in circulation, allowing time for withdrawing from
the contract prior to publication.
Section 16 In the case of keyed advertisements, the Publisher shall take as much care
in handling and punctually passing on the offers as would a responsible business-
man. Registered and express Mayl responses to keyed advertisements shall only be
forwarded by conventional post. Responses to keyed advertising shall be kept for four
weeks. Responses not collected within this time period will be destroyed. The Publisher
will return valuable documents without being obligated to do so. The Publisher reserves
the right, in the interest of the Ordering Party and for the protection of same, to open
incoming offers for inspection purposes, so that the misuse of keyed advertising ser-
vices is prevented. The Publisher is not bound to forward business recommendations
or offers to act as agents.
Section 17 Print documents are returned to the Ordering Party on express request. The
obligation of retention shall end after a period of one year.
Supplementary terms and conditions of business of the Publisher
a) In regard to changes in advertising prices, reduction in prices for current orders
take effect immediately and price increases take effect following a waiting period
set by the publisher. Reference to the corresponding valid price list may be found
in the Imprint.
b) The exclusion of competing companies can only be agreed upon for two pages lying
opposite of one another. Excluding the competition cannot be guaranteed, when a
specific advertisement has been bindingly accepted and confirmed.
c) Verbal acceptance (such as for placement) first becomes binding with written con-
firmation by the Publisher.
d) Advertising agencies and other advertisers are obliged to adhere to the price list of
the Publisher in their offers, contracts and invoices in respect of advertisers.
We also offer our general terms and conditions of business as a PDF file for downloading. In that way, you make read them offline at your leisure.
In the event that you do not have the Acrobat Reader necessary for reading the PDF file, you may obtain this free of charge at the Adobe Web site.
In case of changes the actual version of these General Terms are to be found at the internet site www.stahleisen.de
01. September 2007
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CASTINGPLANT AND TECHNOLOGY
INTERNATIONAL
Print & E-Paper
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CASTINGPlant and Technology
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