Media CPT E 2018 - Giesserei · and red like HKS 13 268.00 € ... For conversion and control of the colour space ... used to control color values (the media

The leading technical journal for the global foundry industry

Print & E-Paper

Media-Information 2018

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CASTINGPLANT AND TECHNOLOGY

INTERNATIONAL

FRP – the digital transformation of metal casting industry

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CASTINGPlant and Technology

International

CP+T International page

1 Profile 1

T Dates and planned topics 2

P Rate card 3 – 4

F Formats and technical details 5 – 6

2 Circulation and distribution analysis 7

3-E Reader analysis 8 – 10

Geographical breakdown 11 – 12

Website www.giesserei.eu

1 Profile 13

P Rates / Advertising options 13

F Formats and technical details 14

General terms and conditions 15

Being a specialized English language technical journal for the foundry industry CP+T International covers all aspects of foundry technology. Editorial contents include major articles on plant and equipment and many short news items.

Important subjects covered in every issue are:

• Planning and engineering of foundry plants • Automation • Coremaking/Binders • Melting shop • Pouring process • Cleaning, fettling and finishing • Quality assurance

CP+T International is dedicated to inform the top and middle management in foundry industries as well as the relevant ministries, officials and consultants.

CP+T International – appearing 4 times a year, with a controlled circulation of about 6,000 copies per issue in 124 countries.


INTERNATIONAL

FRP – the digital transformation of metal casting industry

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Actual circulation 5,452

Print run 5,703

(Annual average from July 2016 – June 2017)

www.giesserei.eu


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Technical journal Profile 1

1 Title: CP+T International

2 Brief description: CP+T International is the leading English langua-

ge technical journal for the foundry industry with a

worldwide distribution.

3 Target group: Top and middle management in the international

foundry industry, and ministries, authorities and

consulting firms relevant for this sector.

4 Frequency: 4 times a year

5 Format: DIN A4 standard

6 Volume: 2018 will be the 34th year of publication

7 Subscription rate: Annual subscription 110.00 € incl. postage

SIngle copies 33.00 € incl. postage

8 Organ: –

9 Membership/ IVW, Verband Deutscher

Participation: Zeitschriftenverleger e.V.

10 Publishing house: Giesserei-Verlag GmbH

P. O. Box 10 25 32, 40016 Düsseldorf

Sohnstr. 65, 40237 Düsseldorf

Phone: +49 211 6707 - 0

Fax: +49 211 6707 - 555

Internet: www.giesserei.eu

E-Mail: [email protected]

11 Publisher: German Foundry Association (BDG)

12 Advertising: Katrin Küchler

manager Phone: +49 211 6707 - 563

Fax: +49 211 6707 - 597


13 Editor staff: Chief editor: Michael Franken M.A.

Managing editor: Robert Piterek M.A.

Phone: +49 211 6871-358

Fax: +49 211 6871-365

Assistent to Chief editor: Ruth Frangenberg-Wolter


14 Breakdown of volume: 2016 = 4 Issues

Total volume: 228.0 pages = 100.0 %

Editorial part: 192.02 pages = 85.5%

Advertisements: 32.98 pages = 14.5%

there of

Situations vacant and classified ads: 0.50 pages = 1.52 %

Advertisements by the publisher: 3.08 pages = 9.34%

Bound-in inserts: – pages = –

Loose inserts: – piece = –

15 Analysis of editorial contents: 195.02 pages = 100.0 %

Major articles 168.11 pages = 86.2 %

Short editorials 18.91 pages = 9.7 %

Content 8.00 pages = 4.1 %


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Issue Date The Topical Theme Trade fairs / Exhibitions / Additional distribution

1March

Publication date:March 14, 2018

Ad-closing date:February 23, 2018

Printing material:February 27, 2018

– Coremaking / molding materials

– Automation– Quality assurance – Melting plants

HANOVER Fair, Hanover / Germany / April 23 – 27

Foundry Day, Salzburg / Austria | April 26 – 27

Metallurgy-Litmash, Moscow / Russia | May 28 – 31

Die & Mould China, Shanghai / PR of China | June 1

CastForge 2018, Stuttgart / Germany | June 5 – 7

Metalforum, Poznan / Poland | June 6 – 9

2June

Publication date:June 13, 2018

Ad-closing date:May 25, 2018

Printing material:May 29, 2018

– Materials– Casting technology– Simulation – Cleaning, fettling &

finishing

3September

Publication date:September 12, 2018

Ad-closing date:August 24, 2018

Printing material:August 28, 2018

– Coremaking / molding materials

– Pressure die casting– Quality assurance– Planning and engineering

of foundry plants

73rd World Foundry Congress, Krakow / Poland | September 20 – 22

METAL, Kielce / Czech Republic | September 25 – 27

FOND-EX, Brno / Czech Republic | October 1 – 5

ALUMINIUM, Dusseldorf / Germany | October 1 – 5

Die Casting Congress, Indianopolis / USA | October 15 – 17

ANKIROS-Turkcast, Istanbul / Turkey | September 20 – 22

ALUCAST, Dehli / India | December 6 – 8

4December

Publication date:December 12, 2018

Ad-closing date:November 23, 2018

Printing material:November 27, 2018

– Pressure die casting– Automation– Simulation– Melting plants

Technical journal

Publishing and Topics schedule TCASTINGPlant and Technology

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Technical journal

Rate card No 27, valid since 1 January 2016 P1 Ad rates and sizes (prices in euro, surcharges non-discountable)

All prices are net, without VAT.

* plus 3 mm bleed (trimming allowance) at all sides

Actual circulation 5,452 copies

SizeSize of print area

Width x height in mm

Trimmed size

Width x height in mm*

Base rate

b / w2-colour 3-colour 4-colour

1/1 page 174 x 260 210 x 297 2,587.00 2,855.00 3,123.00 3,391.00

2/3 page, wide 174 x 172 210 x 191 1,780.00 2,048.00 2,316.00 2,584.00

2/3 page, high 114 x 260 130 x 297 1,780.00 2,048.00 2,316.00 2,584.00

Juniorpage 128 x 174 145 x 210 1,484.00 1,752.00 2,020.00 2,288.00

1/2 page, wide 174 x 128 210 x 145 1,350.00 1,618.00 1,886.00 2,154.00

1/2 page, high 85 x 260 102 x 297 1,350.00 1,618.00 1,886.00 2,154.00

1/3 page, wide 174 x 85 210 x 100 919.00 1,187.00 1,455.00 1,723.00

1/3 page, high 54 x 260 72 x 297 919.00 1,187.00 1,455.00 1,723.00

1/4 page, wide 174 x 62 210 x 82 706.00 974.00 1,242.00 1,510.00

1/4 page, high 40 x 260 57 x 297 706.00 974.00 1,242.00 1,510.00

1/4 page, postcard 85 x 128 102 x 145 706.00 974.00 1,242.00 1,510.00


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Technical journal

Rate card No 27, valid since 1 January 2016 P2 Surcharges

Position: cover pages 2 and 4 517.40 €

cover page 3 258.70 €

other reserved positions: gross basic rate black / white +10%

Special positions surcharges will not be discounted

Colours: Each standard colour

cyan, magenta, yellow of European scale

and red like HKS 13 268.00 €

4-colour advertisement (European scale) 804.00 €

each special colour 638.00 €

Colour surcharges will not be discounted

Format: There is no trimming surcharge for advertisements larger

than print area.

3 Discounts: For a booking period of one year

Series discount Quantity discount

2 advertisements 3 % 2 pages 5 %



8 pages 20 %

No discount on colour surchages, additional technical

effort charged and situations vacant.

Combinations: 3 % for simultaneous placement in CP+T

and “Giesserei” of at least 3 advertisements within one year

4 Columns: on request

5 Special forms of Bound-in inserts

advertisement: Discountable, 1 bound-in insert = 1/1 page ad

Weight up to 11g/sheet.

Minimum size untrimmed (also folded)

216 x 307 mm. Allowance for trim: On top

and at the bottom of the page 5 mm each,

outside and inside 3 mm each for binding.

Only whole circulation.

1 sheet = 2 pages 2,781.00 €

2 sheet = 4 pages 5,562.00 €

Loose inserts:

Not bound in, max. size 205 x 295 mm.

Weight up to 25 g 2,844.00 €

Glued-on items on request

6 Contact: Information and booking:

Katrin Küchler

Phone +49 211 6707 - 563

Fax +49 211 6707 - 597

E-Mail [email protected]

Contact for delivery of data, invoicing,

voucher copies

Csilla Kirjak, Order processing

Phone +49 211 6707 - 564

Fax +49 211 6707 - 578

E-Mail [email protected]

7 Terms of payment: 2 % discount on payments within 14 days

and net price for payments within 30 days

from the date of the invoice.

Bank account: Commerzbank AG Düsseldorf (BLZ 300 400 00)

Account no. 110 82 99

IBAN DE 81 3004 0000 0110 8299 00


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Technical journal Formats and technical details F

1 Size of journal: 210 mm wide, 297 mm high, DIN A4

format untrimmed: 216 mm wide,

303 mm high. 3 mm trimming allo-

wance at all sides

Print area: 174 mm wide, 260 mm high

2 columns, 85 mm wide each

2 Printing and binding method: Offset, perfect binding

3 Transmission of digital data: [email protected]

4 File formats: We recommend PDF/x-3 data files. The

transmission of open data (e.g. InDesign,

Quark Xpress, etc) should be avoided.

The file must be printable, i.e. with all

used fonts embedded in the file. Half-

tone images should have a resolution of

300 dpi, line-art images a resolution of at

least 600 dpi.

5 Colours: European scale (CMYK) according to ISO

12647-2 (PSO), spot colours on request.

For conversion and control of the colour

space (ICC Color Management), please

refer to the standard ECI offset profiles.

(The “ECI_Offset_2009” package is

available free of charge at www.eci.org).

6 Proofs: Compulsory colour proofs according to

“Media Standard Printing” (bvdm). Digi-

tally produced proofs must be delivered

with the FOGRA media wedge which is

used to control color values (the media

wedge can be purchased from www.

fogra.org). Preprint proofs must contain

an official print control strip.

7 Archiving of data: As the data are archived, it is generally

possible to use the data in an unchanged

ver sion for reprints. However, we do not

assume any responsibility for the provi-

ded data.

8 Warranty: We accept no responsibility for the prin-

ting result, if the data (for texts, colours,

artwork) provided are incomplete or

deviate from the proof. Wrong expo-

sures due to incomplete or faulty files,

wrong settings or incom plete instruc-

tions will be charged extra. Also additio-

nal typesetting or copying effort and the

production of faulty proofs will be extra

charged.

9 Contact: Csilla Kirjak, Order processing

Phone: +49 211 6707 - 564

Fax: +49 211 6707 - 578



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1/1 page 1/2 page, high

1/3 page, wide 1/3 page, high 1/4 page, wide

174 x 260 mm

216 x 303 mm

2/3 page, wide

174 x 172 mm

216 x 194 mm

2/3 page, high

114 x 260 mm

133 x 303 mm

1/2 page, wide

174 x 128 mm

216 x 148 mm 85 x 260 mm

105 x 303 mm

174 x 85 mm

216 x 103 mm

54 x 260 mm

75 x 303 mm

174 x 62 mm

216 x 85 mm

1/4 page, high 1/4 page, postcard

40 x 260 mm

60 x 303 mm

85 x 128 mm

105 x 148 mm

■ Type area

Width x Hight

■ Trimmed size*

Width x Hight

■ Type area

Width x Hight

■ Trimmed size*

Width x Hight

* Formats incl. 3 mm bleed.

Juniorpage

128 x 174 mm

148 x 213 mm


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Technical journal Formats and technical details F

7

Technical journal Distribution Analysis 2CASTING

Plant and TechnologyInternational

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1 Audited by:

2 Distribution: Copies per issue, annual average

(July 1, 2016 to June 30, 2017)

3.1 Distribution of non-German circulation

3 Geographical circulation analysis:

Print run 5,703

Actual circulation:5,452 thereof outside Germany 3,674

Sold circulation: 53 thereof outside Germany 21

Subscribed circulation: 53 thereof to members –

Single copies sold: –

Other paid circulation: –

Free copies: 5,399

Surplus, courtesy and

archive copies 251

Percentage of actual circulation

Economic region % copies

Germany 32.6 1,778

Outside Germany 67.4 3,674

Actual circulation 100.0 5,452

Percentage of actual circulation

Economie region % copies

Europe 52.5 2,860

Canada / USA 12.5 680

Latin America 6.3 345

Australia / Oceania 2.1 113

Asia 19.9 1,085

Africa 6.8 369


For more specific geographical distribution see pages 11 – 12.

Summary of the surveying method

1. Method: Analysis of recipient structure by data evaluation -

100 % survey

2. Population: actual circulation 5,452 = 100.0 %

3. Sample: 100 % survey

4. Target persons of the survey: –

5. Period of the survey: July 1, 2016 – June 30, 2017

6. Survey conducted by: Giesserei-Verlag GmbH

A detailed description of the surveying method

can be requested by [email protected]

8

Technical journal Reader Analysis 3-E

1.1 Industries / Economic sectors / Company types:

Dept,/ group/ class

Branches (as per classification of economic sector)Percentage of actual distribution

% copies

B 01 Iron, steel and malleable foundries 34.2 1,864

B 02 Non ferrous metal foundries (heavy and light metals) 8.3 450

B 03 Die casting foundries 2.5 138

B 04 Investment casting foundries 2.8 155

B 05Manufacturer/suppliers of metallic charge materials, alloying metals and additives of iron, steel

and malleable foundries1.5 79

B 06Manufacturer/suppliers of metallic charge materials, alloying metals and additives for non-ferrous

foundries0.5 26

B 07 Manufacturers of foundry equipment (plant and machinery, electrical equipment) 1.2 66

B 08 Industrial furnaces 0.3 18

B 09Suppliers of ancillary materials and operating equipment (e,g, moulding material binders, refractory

products ancillary foundry materials, hydraulic computers, measurement and control equipment etc,)0.9 50

B 10 Pattern and permanent mould makers 0.2 11

B 11 Ministries and other authorities engaged with industrialization in Third world countries 6.2 338

B 12 Universities and technical colleges, research and advisory institutes 1.3 68

B 13

Engineering companies and consultancies engaged in the foundry industry as well as importers

and exporters of foundry plant and equipment, subsidiaries or agencies in third countries without

own production facilities

4.5 243

B 14 Trade, technical and scientific organizations, chambers of commerce, banks 0.6 35

B 15 Others 2.4 131

No indication 32.6 1,780



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1.2 Size of business unit:

Details were not requested because the value of this journal is not dependet on this.

2.1. Occupational features

2.1.1 Field of responsibility

Groups of recipientsPercentage of actual distribution

% copies

F 01 Executive function in a ministry or other authority 4.0 217

F 02 Company management, plant management 39.0 2,124

F 03 Assistant to company or plant management 2.5 136

F 04 Research, development, pilot plant 1.4 77

F 05 Production planning, production control operations scheduling 1.1 58

F 06 Pattern and permanent mould manufacture 1.0 52

F 07 Moulding and core making 0.3 18

F 08 Melting and casting 6.6 362

F 09 Continuous casting 0.4 22

F 10 Cleaning, fettling, finishing 0.1 7

F 11 Quality control 1.1 62

F 12 Project planning, plant planning, design 1.6 89

F 13 Maintenance, workshops, ancillary facilities 0.4 23

F 14 Environmental protection, Ergonomics 0.1 2

F 15 Energy and heat management 0.1 2

F 16 Transport, stores, traffic management 0.1 6

F 17 Purchasing, materials management 0.4 22

F 18 Marketing and other commercial functions 1.1 60

F 19 Others (also technical libraries) 1.7 95

F 20 Function not known 4.2 230

No indication 32.8 1.788


J Production

1010

Technical journal Reader Analysis 3-E

Groups of recipientsPercentage of actual distribution

% copies

P 01 Executive function in a ministry or other authority 4.0 216

P 02 Owner, company management 38.2 2,080

P 03 Assistant to company management 3.1 168

P 04 Chief Engineer, chief designer or chief metallurgist 3.4 188

P 05 Works or departmental manager 2.7 145

P 06 Works engineer, design engineer, works assistant 4.0 217

P 07 Moulding or melting shop foreman 1.6 87

P 08 Consulting engineers 0.3 17

P 09 Consulting engineers 1.8 100

P 10 Teachers at universities, technical colleges, technical high schools 0.6 35

P 11 All others 2.8 151

P 12 Position unknown 4.7 259

No indication 32.8 1,789

Actual distribution 100.0 5,452

Summary of the surveying method

1. Method: Analysis of recipient structure by data evaluation -

100 % survey

2. Population: actual circulation 5,452 = 100.0 %

Not considered in the survey: 764 = 15.8 %

3. Sample: 100 % survey

4. Target persons of the survey: personal recipients in the institutions

contained in the data pool

5. Period of the survey: July 1, 2016 – June 30, 2017

6. Survey conducted by: Giesserei-Verlag GmbH

A detailed description of the surveying method

can be requested by [email protected]

2.1.2 Position in the works


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Geographical Breakdown Actual cirulation

11

Code Country Regular Receivers

Africa

204 Morocco 2

208 Algeria 5

212 Tunisia 1

220 Egypt 85

224 Sudan 11

228 Mauretania 1

232 Mali 2

240 Niger 3

248 Senegal 1

260 Republic of Guinea 2

268 Liberia 5

272 Ivory coast 1

276 Ghana 19

280 Togo 1

288 Nigeria 15

302 Cameroon 3

314 Gabon 3

318 Democratic Rep. of Congo 2

322 Republic of Kongo 9

330 Angola 2

334 Ethiopia 56

342 Somalia 3

346 Kenya 10

350 Uganda 8

352 Tanzania 19

370 Madagascar 3

373 Mauritius 1

378 Sambia 9

382 Simbabwe 5

386 Malawi 3


388 Republic of South Africa 73

391 Botswana 4

393 Swasiland 2

369*

Latin America

412 Mexico 19

416 Guatemala 1

424 Honduras 3

428 El Salvador 1

432 Nicaragua 3

436 Costa Rica 2

442 Panama 3

448 Cuba 6

469 Barbados 1

472 Trinidad and Tobago 15

480 Columbia 4

484 Venezuela 2

500 Ecuador 9

504 Peru 17

508 Brazil 137

512 Chile 35

516 Bolivia 9

520 Paraguay 10

524 Uruguay 1

528 Argentinia 67

345*


International


Asia

604 Lebanon 8

608 Syria 17

612 Iraq 13

616 Iran 45

624 Israel 38

632 Saudi-Arabia 20

636 Kuwait 6

644 Qatar 10

647 United Arab Emirates 8

660 Afghanistan 1

662 Pakistan 30

664 India 562

666 Bangladesh 2

669 Sri Lanka 9

672 Nepal 4

676 Myanmar 7

680 Thailand 15

690 Vietnam 4

700 Indonesia 10

701 Malaysia 22

706 Singapore 5

708 Philippines 69

720 People´s Rep. of China 103

728 South Korea 20

732 Japan 10

736 Taiwan 44

740 Hong Kong 3

1,085*

Australia / Oceania

800 Australia 112

804 New Zealand 1

113**As at per 02 June 2017


Europe

001 France 247

002 Belgium 9

003 Netherlands 39

004 Germany 140

005 Italy 146

006 Great Britain 232

007 Rep. of Ireland 8

008 Denmark 30

009 Greece 6

010 Portugal 23

011 Spain 33

028 Norway 11

030 Sweden 49

032 Finland 44

038 Austria 22

039 Switzerland 23

041 Faröe Islands 3

052 Turkey 56

054 Lettland 1

060 Poland 13

061 The Czech Republic 25

063 Slovakia 6

064 Hungary 2

066 Romania 3

068 Bulgaria 10

072 Ukraine 7

073 Belarus 1075 Russia 15

091 Slovenia 11

1,215*

Canada / USA

400 USA 609

404 Canada 71

680*

13

Website Profile 1CASTING

Plant and TechnologyInternational

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2 Discounts: on request

3 Columns: –

4 Special topics: –

5 Terms of payment: 2 % discount on payments within 14 days,

and net price for payments within 30 days from the date of the invoice.

Bank account: Commerzbank AG Düsseldorf (BLZ 300 400 00)

Account no. 110 8299 · IBAN DE 81 3004 0000 0110 8299 00

1 Web adress:

www.giesserei.eu

2 Brief description: Comprehensive

Internet offer with topical news,

product database and job market

3 Target group: professional

decision-makers in foundries (iron,

steel and malleable iron foundries,

non-ferrous metals foundries and

die casting shops), foundry equip-

ment manufacturers and mechanical

engineering companies, foundry

customers and suppliers, processing

industry

4 Publishing house:

Giesserei-Verlag GmbH

Sohnstraße 65, D-40237 Düsseldorf

P.O. Box 10 51 64, D-40042 Düsseldorf

Contact Editorial staff:

Robert Piterek

Phone: +49 211 6871-358


Contact Online advertising:

Katrin Küchler

Phone: +49 211 6707-563


1 Rates and advertising options:

Werbeform PlatzierungFormat /

Größe in Pixel

Daten-

volumen bis

Preis in

€ / Zeiteinheit

slider start page 1168 x 470 40 KB 498.00 per month

slider start page +

suboordinate pages1168 x 471 40 KB 598.00 per month

skyscraper start page +

suboordinate pages160 x 840 40 KB 498.00 per month

full banner start page 468 x 60 40 KB 398.00 per month

premium banner start page 1600 x 240 40 KB 398.00 per month

medium rectangle all subordinate pages 300 x 250 40 KB 298.00 per month

video-ad mediatek – – 398.00 per month

14

Website Formats and technical details F

1 File formats: gif, jpg max. 40 kB

swf, flash max. 40 kB

The data volumes (kB) indicated are maximum values,

including all data required to define the advertisement

(incl. data to be downloaded, sniffer code, artwork,

flash, etc.).

2 To be sent to: Please send the material for your advertising cam-

paign to:

[email protected]

3 Deadline: 3 days before start of the campaign

This deadline gives you and us enough time to test the

formats and ensure a smooth start of the campaign.

We accept no responsibility for delays due to receipt

of the material after the above specified deadline.

Along with the delivered data, we need the following meta-information:

– Name of customer

– Name of campaign

– Period booked

– Site covered

– Positioning of the site

– Type of advertising

– Customer’s point of contact

– Name of motif (optional)

– Click URL

Reporting: On request, you will receive an evaluation of the advertising

effect and Ad clicks.

4 Contact: Katrin Küchler

Phone: +49 211 6707 - 563


See banner samples on page 15


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B

A

C D

Anzeige

Anzeige

E

Anzeige

F

G

Text

Position on the start page:

Position on all subordinate pages Position under the steel news

A Slider

Format: 1.168 x 470 px

B Skyscraper

Format: 160 x 840 px

C + D Full Banner

Format: 468 x 60 px

E Premium Banner

1.600 x 240 px

F Medium Rectangle

300 x 250 px

G Video-Ad

Banner types:


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Section 1 The “advertising order” – as it is intended in the following general terms and

conditions of business – is the contract for publication of one or more advertisements

by an advertiser in a publication for the purpose of distribution.

Section 2 In case of doubt, advertisements shall be requisitioned for publication within

one year after the publishing agreement is concluded. If the right to requisition indi-

vidual advertisements is granted under the terms of an agreement, the order must be

carried out within one year after publication of the first advertisement, insofar as the

first advertisement is requisitioned and published within the time period designated

in Section 1.

Section 3 With the closing of agreements, the Ordering Party is also entitled to requisi-

tion other advertisements, in addition to the number of advertisements named in the

order within the time period agreed upon, or that which is cited in Section 2.

Section 4 If an order is not filled for reasons that are not the fault of the publisher, the

Ordering Party, notwithstanding additional legal obligations, shall pay the publisher the

difference between the promised discount and the discount corresponding to the actual

purchase. This payment is not required, if the non-fulfillment is due to force majeure

within the risk area of the publisher.

Section 5 Orders for advertisements and inserts, which are expressly to be published

exclusively in specific numbers, issues or in specific places of the publication, must be

received by the Publisher in sufficient time, so that the Ordering Party can be informed

prior to completion of the advertisement, in the event that the order cannot be executed

in this manner. Categorized advertisements shall be printed in their respective catego-

ries, without requiring this to be expressly agreed upon.

Section 6 The Publisher reserves the right to refuse advertising orders – as well as

individual requisitions within the terms of a contract – and insert orders based on the

content, the source or the technical form according to uniform, fact-based principles

established by the Publisher, if their content violates applicable laws or official regula-

tions or if their publication is unreasonable for the Publisher. This also applies to orders

placed by agencies, receiving agents or representatives. Insert orders are only binding

for the Publisher after presentation and approval of a sample of the insert. Inserts having

a design or presentation that create the impression for the reader that they are part of

the publication, or which contain third-party advertisements, shall not be accepted. The

Ordering Party will be informed immediately regarding the refusal of an order.

General terms and conditions of business for advertising and insert supplements in newspapers and periodicals

Section 7 The Customer is responsible for the punctual delivery of the advertisement copy and error-free print documents or inserts. For recognizably unsuitable or damaged print documents, the Publisher shall request a replacement immediately. The Publisher guarantees the printing quality customary for the designated publication, within the limits set by the printing documents.

Section 8 In case of illegible, incorrect or incomplete printing of the advertisement, in whole or in part, the Ordering Party is entitled to a reduction in payment or to a cor-rect substitute advertisement, but only to the extent that the purpose of the advertise-ment has been impaired. If the Publisher should exceed a reasonable time period set for the publication of the substitute advertisement, or if the substitute advertisement again contains errors, the Ordering Party has the right to reduction in payment or a cancellation of the order. Indemnity claims arising from positive breach of obligation, negligence in contracting and mishandling are excluded – including orders placed by telephone; indemnity claims due to impossibility of performance and delay are limited to the replacement of foreseeable damages and, in the monetary amount, to the com-pensation to be paid for the affected advertisement or insert. This does not apply to intentional and gross negligence of the Publisher, its legal representatives and agents. The liability of the Publisher for damages due to lack of guaranteed qualities shall reMayn unaffected. Furthermore, the Publisher is not responsible for the gross negligence of its agents in commercial transactions; in all other cases, the liability for gross negligence with respect to businesspersons is limited in its extent to the foreseeable damages up to the amount of the cost of the affected advertisement. With the exception of defects that are not obvious, complaints must be put forward within 4 weeks of receiving the invoice and receipt.

Section 9 Proofs are provided only when expressly requested. The Ordering Party bears responsibility for the correctness of returned proofs. The Publisher shall take into account all error corrections which are communicated to it within the period set at the time of forwarding the proofs.

Section 10 If no specific size has been stipulated, the actual print size customary for the type of advertising shall be the basis for invoicing.

Section 11 In the event that the Ordering Party does not pay in advance, the invoice shall be sent immediately, if possible, however, fourteen days after publication of the advertisement. The invoice shall be paid within the period as indicated in the price list, unless a different payment period or prepayment has been agreed upon in individual cases. Possible discounts for early payments are granted according to the price list.

General Terms and conditions of Business


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Section 12 In the case of delayed payments, or those allowed an extended time for

payment, interest and collection fees will be charged. In case of delayed payment, the

Publisher can hold back further execution of the current order until payment has been

made, and can demand prepayment for the reMayning advertisements. In case of reason-

able doubt of the Ordering Party‘s ability to pay, the Publisher shall be entitled to make

the appearance of further advertisements dependent on prepayment of the amount and

the settlement of any open invoice amounts, even within the duration of an advertisement

contract, regardless of the terms of payment that were originally agreed upon.

Section 13 Upon request, the Publisher shall deliver a specimen of the advertisement

along with the invoice. Depending upon the type and scope of the advertising order,

the specimens shall be delivered as clippings, entire pages or entire issues. If a speci-

men can no longer be obtained, the Publisher shall provide instead a legally binding

certification of the publication and distribution of the advertisement.

Section 14 The Ordering Party shall bear the costs for the production of ordered print-

ing documents and drawings, as well as for the considerable modification of previ-

ously agreed upon versions, which the Ordering Party has requested or for which he

is responsible.

Section 15 In case of a contract for multiple advertisements, a claim to reduction

in price may result from a reduction in circulation, if the average circulation for the

insertion year, beginning with the first advertisement, is below the average circulation

stated in the price list or otherwise, or – if no circulation quantity is stated – is less than

the average circulation sold (for trade journals, this can also be the average number

actually distributed) in the previous calendar year. A drop in circulation only grants the

right to price reduction when – for circulations of up to 50,000 – it amounts to 20%.

Furthermore, claims to price reduction are excluded, if the Publisher has informed the

Ordering Party in due time of the drop in circulation, allowing time for withdrawing from

the contract prior to publication.

Section 16 In the case of keyed advertisements, the Publisher shall take as much care

in handling and punctually passing on the offers as would a responsible business-

man. Registered and express Mayl responses to keyed advertisements shall only be

forwarded by conventional post. Responses to keyed advertising shall be kept for four

weeks. Responses not collected within this time period will be destroyed. The Publisher

will return valuable documents without being obligated to do so. The Publisher reserves

the right, in the interest of the Ordering Party and for the protection of same, to open

incoming offers for inspection purposes, so that the misuse of keyed advertising ser-

vices is prevented. The Publisher is not bound to forward business recommendations

or offers to act as agents.

Section 17 Print documents are returned to the Ordering Party on express request. The

obligation of retention shall end after a period of one year.

Supplementary terms and conditions of business of the Publisher

a) In regard to changes in advertising prices, reduction in prices for current orders

take effect immediately and price increases take effect following a waiting period

set by the publisher. Reference to the corresponding valid price list may be found

in the Imprint.

b) The exclusion of competing companies can only be agreed upon for two pages lying

opposite of one another. Excluding the competition cannot be guaranteed, when a

specific advertisement has been bindingly accepted and confirmed.

c) Verbal acceptance (such as for placement) first becomes binding with written con-

firmation by the Publisher.

d) Advertising agencies and other advertisers are obliged to adhere to the price list of

the Publisher in their offers, contracts and invoices in respect of advertisers.

We also offer our general terms and conditions of business as a PDF file for downloading. In that way, you make read them offline at your leisure.

In the event that you do not have the Acrobat Reader necessary for reading the PDF file, you may obtain this free of charge at the Adobe Web site.

In case of changes the actual version of these General Terms are to be found at the internet site www.stahleisen.de

01. September 2007

CASTING, PLANT AND TECHNOLOGY – online and mobile!Access the website www.cpt-international.com and click on the e-paper button! You can enjoy the magazine on your PC or download it as a PDF file.


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