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MEDIA BROCHURE 2020
→ Editorial formula → Reader profile → Circulation → Contact details
INFORMATION RATES → Print → Online bannering → Newsletters → Advertorials
→ Sponsoring → Media partnership → Branded content → Video
→ Jobboard → Press release service → Customer magazines → Commissioned writing
EVENTS & SERVICES
PLATFORM FOR BUSINESS MOBILITY MANAGEMENT
MEDIA BROCHURE 2020
2
TitleFleet&MobilityPublished by Mobility Media B.V. PO Box 59082 1040 KB Amsterdam T: +31 (0)20 5800 966 I: www.mobilitymedia.nlTotal distributed circulation 5,500 copies, for the most recent circulation details see www.nommedia.nl.Publisher Jelle Heidstra ( [email protected])Editors in Chief Luberto van Buiten ([email protected]) Bart Kuijpers (Vice) ([email protected])Editors Ivonne Vermeulen, Jeroen Vos([email protected])Published 4 times per yearDay of publicationFridayDates of publicationSee page 3 of this brochureSubscription price€ 49,- per year (excl. VAT) + € 3,95administration fee. Seperate copies: €12,95Subscription [email protected] operationsErik Nooij ([email protected]) +31 (0)6 41 28 62 28Frank van Montfort ([email protected])+31 (0)6 40 06 17 38Advertising materialSubmit at least 3 weeks prior to publication to [email protected] specificationsSee page 3 of this brochureCancellationNo later than three weeks prior to publicationProduction coordinatorRomy Wielinga, William Widjaja([email protected])Terms and conditionsIn accordance with the Rules for the Advertising Industry 1990, subject to supplemental general provisions set by the publisher.
The quarterly trade magazine Fleet&Mobility reports the latest developments in business mobility at the strategic, tactical and operational levels. Together with its website, Fleet&Mobility is the leading platform for mobility decision-makers in the Netherlands.
Our core readership consists of fleet and mobility managers, facility, procurement and HR officers, financial directors and other senior decision-makers at large and medium-sized Dutch enterprises. Through the website, the weekly newsletter and the magazine, we give them access to all the news, views and background they need in the field of mobility management. Regular features range from reviews of new fleet cars and vans to stories on alternative modes of transport. There is also plenty of coverage of tax issues and their repercussions for fleet operators.
To inspire our readers, we examine innovative mobility projects and processes at large and medium-sized companies. Interviews, analyses, statistics and columns keep the mobility mana-
ger well-informed about all aspects of the profession on a daily, weekly and quarterly basis. Fleet&Mobility is also read by mobility suppliers, including repair, maintenance and tyre businesses, vehicle importers, leasing firms and service providers.
Fleet managers • Mobility managers • Facility managers • HR officers • Buyers • Procurement officers • Financial directors • Directors of SMEs with at least ten vehicles • Importers of new cars and vans • Leasing firms • Mobility providers • Government services and agencies • Local and provincial govern-ments • Car rental firms • Repair firms • Tyre manufacturers • IT firms • In-car multimedia suppliers • Insurers
Circulation 5,500 copies. Extra copies prin-ted for trade fairs and other events in the Net-herlands and abroad, and on request.
Reader profile Decision-makers in busi-ness mobility at companies with ten or more vehicles.
REACH
GENERAL INFORMATION EDITORIAL FORMULA
READERSHIP
MEDIA BROCHURE 2020
3
RATES 2020
MATERIAL SPECIFICATIONS
Placements 1x 2x 4x
2/1 page FC € 6.755 € 6.515 € 6.0851/1 page FC € 3.730 € 3.625 € 3.3151/2 page FC1/4 page FC
€ 2.250€ 1.350
€ 2.185€1.310
€ 2.005€ 1.200
Additional feesCover 2 en 3 + 15%Cover 4 + 25%Special placement + 15%
Advertorial (IM)16 page FC landscape € 4851/8 page FC landscape page wide € 9951/1 page FC corporate presentation** € 3.Other formats available on request
Inserts From € 2.050
PrintmaterialCertified PDF (Dutch Magazines). For more infor-mation, please visit: www.printarena.nl
Deliver [email protected]
Formats and dimensions Trim area (bleed size**)2/1 page 420 mm x 285 mm1/1 page 210 mm x 285 mm**** If bleed please add 5 mm on all sidesType area (width x height)1/1 page 190 mm x 265 mm1/2 page landscape 190 mm x 130 mm1/4 page portrait 92 mm x 130 mm1/8 page landscape IM 190 mm x 30 mm1/16 page landscape IM 92 mm x 30 mm
** A corporate presentation allows you to present your product or service in an editorial style, in about 400 words. We will arrange a professional copywri-ter and design, and also photography if required.
Contact details for further information Romy Wielinga & William WidjajaT +31 (0)20 5800 967E [email protected] www.mobilitymedia.nl
Contact details for further informationFrank van MontfortT +31 (0)20 5800 975 / +31 (0)6 40 06 17 38E [email protected]
Erik NooijT +31 (0)6 41 28 62 28E [email protected]
Publication Schedule 2019
All prices are exclusive of 21% VAT and any formatting costs.
Date of publication
AddDeadline Theme
1 13 March 25 Feb. Fuels, Residual Value and Maintenance2 15 May 26 April (Private) Lease & Financial Services3 25 Sept. 13 Sept. LCV and Connected Car4 6 Nov. 25 Oct. Future Fleet&Mobility Experience
MEDIA BROCHURE 2020
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FLEET&MOBILITY
Website andnewsletters circulation
ONLINE
RATES 2020
Website1. Billboard
Dimensions: 970 X 250 pixels, , max file size 200Kb Type: JPG, *HTML5. SWF. Rate: € 400,- p/w
2. Rectangle Dimensions: 300x250 pixels, max file size 110 kb Type: JPEG, GIF, SWF, *HTML5 & JAVA Rates: 4wks € 1.000,- | 12wks € 2.850,- | 24wks € 5.400,-3. Leaderboard Afmeting: 728x90 pixels, Bestandsgrootte max. 120Kb Type: JPG, GIF, *HTML5 Rate: € 20,- /cpmA1. Advertorial Head advertorial: max. 45 characters
Intro advertorial: max. 125 characters Full advertorial: max. 500 words. Inclusive link to your own page. Dimension image advertorial: 730 X 640 pixels, max file size: 72 DPI, type: JPG Rate: 1 week on topposition: € 650,- (excl. production text, incl.1x sending with newsletter) 2 weeks on topposition € 1.200,- (excl. production text, incl. 2x sending with newsletter).
A2. Promotionblock (A2.1) + own page (A2.2) – Dimensions image promotionblock: 730X640 pixels: – Dimensions logo on own page: 250X250 pixels – Head promotionblock May contain up to 30 characters (incl. Spaces) – Intro promotionpage May contain up to 200 characters (incl. Spaces) – Full promotionpage May contain up to 2,000 characters (incl. Spaces) – Link to own website Tarief: 4 weeks € 500,- | 12 weeks € 1.200,-
Newsletter4. Fullbanner
Dimensions: 468x60 pixels, max file size 90Kb File Type: JPG (static banner) Rates: 1X *€ 250,- | 4X *€ 230,- | 12X *€ 210,- (*= price per placement)
A. Advertorial (only in combination with A1) Headline advertorial max. 30 characters Body text advertorial 140 characters. Including referral link to your own website. Rates: 1x *€ 395,- | 4x *€ 325,- | 12x *€ 250,- (*= price per placement)
B. Transmission link to its own page in newsletter (only in combination with A2.1 & A2.2). Head advertorial maximal 22 characters
Intro advertorial May contain up to 140 characters, Including referral link to your own website. Rates: 1x *€ 195,- | 4x *€ 175,- | 12x *€ 150,- (*= price per placement)
5.750 unique visitors per month(1 januari – december 2019 average)
12.950 pageviews per month
14.800 newsletter subscribers
4
4A & B
2
A2.1 A2.1 A2.1
A2.23
A2.1
A1
A1
1
22
MOBILE EXPOSURE!
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MEDIA BROCHURE 2020
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SPECIAL POSITIONS - FLEET & MOBILITYRATES 2020 Special banner positions website
S1. Homepage takeover Dimension S1.1: 475 X 1240 pixels, max file size: 200Kb
Dimension S1.2: 970 X 250 pixels, max file size: 120Kb
Dimension S1.3: 476 X 1240 pixels, max file size: 200Kb
Dimension S1.4: 300 X 600 pixels, max file size: 200Kb. Type: JPG, *HTML5
Rate: € 750 p/w
Four different banners, showed together.
The duration of this banner is up to 2 weeks. This banner will only be dis-played on the homepage and the news page.
S2. Expendable Leaderboard Dimension s2.1: 728 X 90 pixels,
Dimension s2.2: 728 X 270 pixels, max file size: 200Kb
Type: *HTML5 Rate: € 300 p/w
This is a position containing a leader-board wich pops up when you scroll over the banner with your mouse. Ban-ners scrolls downwards and can be clo-sed via a Close X that’s visible in the upper right corner. Banner pops-up over the article below the banner.
Pc/laptop
Pc/laptop
S1.1
S1.2
S1.3S1.4
1.3
S2.1
S2.2
- Page continous -
MEDIA BROCHURE 2020
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PARTNERSHIPS
Partnership CompactPartnership StandardPartnership Comfort
Partnership Executive
1x 4x 3x € 5.4051x 6x 3x 1x € 9.7502x 8x 4x 1x 4 wk 1 wk 1x € 16.2902x 12x 6x 2x 4 wk 4 wk 1x 4wk € 23.405
Fullb
anne
r in
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ail n
ewsl
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r
* Press releases are published on the websites fleet-mobility.nl, Autobranchesignalen.nl and Automotive-online.nl (included e-mail newsletter)
** Partnercontent crossmedial distribution (included text writing, photography (stock), dtp, e-mail newsletter)
*** A rectangle banner is a 300x250 pixel size banner that is displayed at the right side of the homepage and article pages
**** A billboard banner is a high impact 970x250 pixel banner that is displayed prominently on the central upper side of the home page and
Pres
s re
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Part
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pack
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Rect
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-mob
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**
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et-m
obili
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OFFER Partnership Compact
€ 3.650,-
OFFER Partnership Standard
€ 6.250,-
OFFER Partnership Comfort
€ 9.995,-
OFFER Partnership Executive
€ 13.950,-
4x 6x 8x1x 1x 2x 2x
1x1x2x
3x 3x
4x
1 week
4 weken
1x1x
4 weken
4 weken
6x
ReadershipFleet managers • Mobility managers • Facility managers • HR officers • Buyers • Procurement officers • Financial directors • Directors of SMEs with at least ten vehicles • Importers of new cars and vans • Leasing firms • Mobility providers • Government services and agencies • Local and provincial governments • Car rental firms • Repair firms • Tyre manufacturers • IT firms • In-car multimedia suppliers • Insurers
Fleet&Mobility rates5.500 geadresseerde (oplage)14.800 nieuwsbriefabonnees,5.750 uniek website bezoekers p/m12.950 pageviews p/mVerschijnt 4x per jaar als magazine (maart, mei, september, november)
MEDIA BROCHURE 2020
7
PARTNERSHIPS
Partnership Compact1x 1/1 page FC your own advertisement 4x fullbanner in the e-mail newsletter Press releases are published on the websites fleet-mobility.nl, Autobranchesignalen.nl and Automotive-online.nl (included e-mail newsletter)Maximum of 3 publications per year Regular price: 5.405,- euro Package deal: 3.650,- euro
Partnership Standard1x 1/1 page FC your own advertisement 1x 1/1 page Partnercontent crossmedial distribution (included text writing, photography (stock), dtp, e-mail newsletter)6x fullbanner in the e-mail newsletterPress releases are published on the websites fleet-mobility.nl, Autobranchesignalen.nl and Automotive-online.nl (included e-mail newsletter)Maximum of 3 publications per year Regular price: 9.750,- euro Package deal: 6. 250,- euro
Partnership Comfort2x 1/1 page FC your own advertisement1 x 1/1 Partnercontent crossmedial distribution (included text writing, photography (stock), dtp, e-mail newslet-ter)Billboard Pushdown homepage position for 1 weekRectangle homepage position for 4 weeks8x fullbanner in de e-mail newsletter Press releases are published on the websites fleet-mobility.nl, Autobranchesignalen.nl and Automotive-online.nl (included e-mail newsletter)Maximum of 4 publications per year Video-interview, including production, publication and online distribution Regular price : 16.290,- euro Package deal: 9.995,- euro
Partnership Executive2x 1/1 page FC your own advertisement2 x 1/1 Partnercontent crossmedial distribution (included text writing, photography (stock), dtp, e-mail newslet-ter)Homepage takeover for 1 week (4 different banner positions displayed at the same time)Billboard Pushdown homepage position for 1 monthRectangle banner homepage position for 4 weeks12x fullbanner in the e-mail newsletterPress releases are published on the websites fleet-mobility.nl, Autobranchesignalen.nl and Automotive-online.nl (included e-mail newsletter)Maximum of 6 publications per year Video-interview, including production, publication and online distribution Regular price: 23.405,- euro Package deal: 13.950,- euro
1
FLEET&MOBILITY / 18 OKTOBER 2014
NUMMER
PLATFORM VOOR ZAKELIJK MOBILITEITSBEHEER / JAARGANG 18 / NOVEMBER 20194
ELEKTRISCH RIJDEN MOET JE LEREN
BEKEND MAAR ONBEMIND
SPITSBREKER SPREEKT
STAD-STOP-STRATEGIEPROJECTLEIDER ANNA PAULIDES VAN POSTNL STRIJDT VOOR BETERE DOORSTROMING
THEMA MOBILITEITSCONCEPTEN
Laadangst? Actieradius-stress? Steeds meer automobilisten krijgen een cursus om in har-monie te leren leven met hun elektrische auto.
Autodelen wordt vaak neergezet als dé oplossing voor congestieproblemen, maar er valt nog wel het een en ander af te dingen op het concept.
Gerrit van de Kolk bedacht voor Medisch Spectrum Twente een even simpel als eff ectief fi etsplan. Hij viel er direct mee in de prijzen.
DEF-F&M04 p01 cover 1 29-10-19 12:07
1
FLEET&MOBILITY / 18 OKTOBER 2014
NUMMER
PLATFORM VOOR ZAKELIJK MOBILITEITSBEHEER / JAARGANG 18 / SEPTEMBER 20193
BESPAARBANK KIJKEN WAT KAN E-BESTELLEN
GLAZEN BOLLEN EN HAALBARE AMBITIESONTWIKKELINGEN MOBILITEIT IN STROOMVERSNELLING
THEMA’S BEDRIJFSWAGENS / CONNECTED CAR
Mobiliteitsmanager Arno Veenman spreekt over zijn bekroonde mobili-teitsbeleid voor de Volksbank. En vertelt waarom hij geen rijbe-wijs heeft.
Naar aanleiding van een event over de trends die de mobili-teitswereld gaan vormen worden enkele
thema’s uitgediept die iedereen bezighouden.
Het aanbod van elektrisch aangedreven bedrijfswagens is mager, en dat blijft nog even zo. Wat is er, wat komt er en waarom duurt het zo lang?
DEF-F&M03 p01 cover 1 17-09-19 15:03
Contactgegevens
Frank van Montfort Sales Manager Mobility Media BVT 06 400 61 738E [email protected]
MEDIA BROCHURE 2020
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EVENTPARTNERSHIPIf you are organizing an industry event, Mobi-lity Media can help you with promotion and publicity to attract the right audience. With a media partnership, your event benefits fully from the reach and authority of the Mobility Media titles. As experts in B2B communicati-ons, we also work with you to help shape the event programme. Our current media part-nerships in the Netherlands include Fleet Mobility Live, MobiliteitsRAI, Ecomobiel, The Fleet Event and the Remarketing Event.
EVENTS EN SERVICESBRANDED CONTENTAre you a supplier of unique, high-quality data or other specialist content? The editorial team at Mobility Media is always interested in good factual information as a basis for inte-resting exclusives. With a branded content arrangement, we can make the knife cut both ways: great content for our readers combined with excellent exposure for your business and its products.
Contact details
Frank van Montfort T 06 400 61 738E [email protected]
CUSTOM PUBLISHINGWe offer our clients the opportunity to fully benefit from our editorial expertise in automotive. Please ask for more details about custom made productions for your company, both in print and online.
EVENTS
After a succesful first edition in 2019, Future Fleet&Mobility Experience is back on this years calendar on november 12th. This live event brings together all stakehol-ders in the Business Mobility Industry in The Netherlands. The trade fair offers an overview of the latest trends and innovations in the field of business mobility. At the same time an inspiring congress is taking place, featuring many top level key note speakers from different countries. Visitors can also experience all sorts of new driving and transportation systems themselves on a testing circuit around the trade fair location. For suppliers FFME offers a great oppor-tunity to present their products to a large group of mobility professionals.
Automotive Leasing eventEvery year Mobility Media, the parent company of Fleet&Mobility, organizes the most important event for the Dutch car lease sector: The Auto-motive Leasing Event. Part of the programm is the yearly publication of the Lease Company Top 60. This is the place to meet all decision makers in the Dutch Leasing sector.
Nationaal Automotive CongresOn september 22 Automotive, a sister brand of Fleet&Mobility, presents the National Auto-motive Congress, the most important inde-pendent congress for the Dutch Automotive Industry. This event connects all decision makers in the retail industry, varying from National Car sales companies to leasing com-panies and the car parts suppliers. This is an ideal platform for sponsorpartners to present themselves on a high end national level.
> Future Fleet&Mobility Experience 2019
MEDIA BROCHURE 2020
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PRESS RELEASE SERVICEAutomotive offers companies the opportunity to publish all their news on the internet and in key trade media. Companies can easily publish their press releases on the Autobranchesignalen.nl website, including a photo and a link to their own website. The press release headline is automatically placed on the websites of Automotive. Links to the press release also assure a better online presence.
WHITEPAPERS Automotive is experienced in developing whitepapers targeting deci-sion makers in the industry. We offer our partner the opportunity to generate leads through exposure in our newsletters and on the web-site. A whitepaper is the perfect way to combine leads and profiling your company simultaneously. Please ask for our special whitepaper package using Automotive.
SERVICES
JOBBOARDWith hundreds of vacancies and more than 20,000 visitors per month, Job-motive has been the premier jobs bank for professionals in the automotive industry for years. The website was recently redesigned, and it now offers far more opportunities for employers and job seekers, and for advertisers and other interested parties.
SIGNALENBRANCHE
Fleet & Mobility is a production of Mobility Media B.V. Naritaweg 14, 1043 BZ AmsterdamT: +31 (0) 20 5800 966 | M: [email protected]