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ROMANCE TRAVEL MAGAZINE http://romanticgetawaytravel.com/ Media Advertising Guide -2020

Media Advertising Guide -2020 ROMANCE TRAVEL MAGAZINEromanticgetawaytravel.com/wp-content/uploads/RTM-RomanceTrave… · 2020-01-04  · Media Advertising Guide -2020. WHO WE ARE

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Page 1: Media Advertising Guide -2020 ROMANCE TRAVEL MAGAZINEromanticgetawaytravel.com/wp-content/uploads/RTM-RomanceTrave… · 2020-01-04  · Media Advertising Guide -2020. WHO WE ARE

ROMANCE TRAVEL MAGAZINEhttp://romanticgetawaytravel.com/

Media Advertising Guide -2020

Page 2: Media Advertising Guide -2020 ROMANCE TRAVEL MAGAZINEromanticgetawaytravel.com/wp-content/uploads/RTM-RomanceTrave… · 2020-01-04  · Media Advertising Guide -2020. WHO WE ARE

WHO WE ARE◼ Since January 2019 Owned and published by Globo Life Media◼ Online magazine available 24/7 also available as a bi-monthly

digital magazine app◼ Custom Publisng Options Available; Online and Print◼ We have been online as RomanceTravelMagazine.com for 9

years.◼ In October/2013 we launched Romance Travel Magazine as a

digital app in the Apple iTunes store. The magazine is available for all iPads and iPhones.

◼ In February/2014 we added Magzter Digital Newsstand as a distributor. Magzter gets 14 million visitors a month to its newsstand. The Magazine is now also available for all android devices. (Temporaily Not Avialable)

Page 3: Media Advertising Guide -2020 ROMANCE TRAVEL MAGAZINEromanticgetawaytravel.com/wp-content/uploads/RTM-RomanceTrave… · 2020-01-04  · Media Advertising Guide -2020. WHO WE ARE

ROMANCE TRAVEL MAGAZINEEDITORIAL CALENDAR

2020

▪ January/February – Weddings and Honeymoon Issue, Valentine’s Day feature story, Interview with chief romance officer of Caribbean resort. Best honeymoon cruises. Unique weddings experiences. Destination wedding tips. The New New Orleans. Spotlight on Hawaii. Interview with bride about her destination wedding.

▪ March/April – Biking and Hiking Issue. Great Hikes for Couples in Alaska. Biking the Grand Canyon. Off the Beaten Path locations for a weekend getaway. Adventure Travel in Uruguay. Hot Springs resorts in the USA. Shangri-La in China

▪ May/June – Wine and Dine issue. Romantic Restaurants in Toronto. Wine and Dine in Texas. Interview with Texas vineyard owner. Singers making the best romantic music. Spotlight on Dallas. Romantic restaurants in the USA.

▪ July/August – Caribbean Issue. We will highlight romantic things to do, places to go and best romantic accommodations. Featuring top couples only resorts. Best travel apps.

▪ September/October – Spotlight on Mexico: Mazanillo, Puerto Vallarta, Rivera Maya featured. We will highlight romantic things to do, places to go and best romantic accommodations. Romantic Ski resorts.

▪ November/December – Editorial will include Mountain Hideaways , Holiday Getaway ideas, Luxury Tours and Top Rail Trips and romantic gift ideas.

Page 4: Media Advertising Guide -2020 ROMANCE TRAVEL MAGAZINEromanticgetawaytravel.com/wp-content/uploads/RTM-RomanceTrave… · 2020-01-04  · Media Advertising Guide -2020. WHO WE ARE

WHY ADVERTISE WITH ROMANCE TRAVEL MAGAZINE?Romance Travel Magazine advertising enables brands to reach and relavently communcate with one of the largest segments of the travel industry – Tomance Travel; which includes of course wedding and honeymoon travel, weekend getaways and romantic couples vacation.

RTM also caters to Singles + Groups Seeking Romance Travel, as well as Family and Friends I Love You Travel!!!

Page 5: Media Advertising Guide -2020 ROMANCE TRAVEL MAGAZINEromanticgetawaytravel.com/wp-content/uploads/RTM-RomanceTrave… · 2020-01-04  · Media Advertising Guide -2020. WHO WE ARE

WHO TRAVELS FOR ROMANCE?

◼ Married households represent the largest group of travelers, with 61 percent of all trips being taken by married households.

◼ Single households took 21 percent of the trips.

◼ Romantic vacations are popular with all Americans, especially married couples. Thirty-one percent of U.S. adults (Apprix. 100 million Americans) said they took a romantic getaway in the past 12 months.

◼  The average traveler took 2.5 romantic trips in the past year.

◼  Romantic travelers have an average annual household income of $67,000, ◼ as compared to all other U.S. adults, with an average income of $45,000.

◼ Romantic travelers without children in their households took more getaways in the past 12 months than romantic travelers with children (3.1 vs. 1.9 trips, respectively).

SOURCE: Travel Industry Association of America

Page 6: Media Advertising Guide -2020 ROMANCE TRAVEL MAGAZINEromanticgetawaytravel.com/wp-content/uploads/RTM-RomanceTrave… · 2020-01-04  · Media Advertising Guide -2020. WHO WE ARE

WHO TRAVELS FOR ROMANCE?

◼ Among those surveyed, these were the most popular types of romantic getaways taken by Americans last year:◼ Visiting a city for dining & entertainment - 74%◼ Getaways to beaches and/or lakes - 44%◼ Gambling vacations - 21%◼ Golf/tennis vacations - 12%◼ Cruises - 12%◼ Skiing trips - 7%

◼  Of couples surveyed who took a romantic getaway in the last 12 months, one-half took one such trip (51%), one-fourth took two romantic trips in the past year (26%), and one in ten (10%) enjoyed 5 or more vacations a deux a year.

SOURCE: Travel Industry Association of America

Page 7: Media Advertising Guide -2020 ROMANCE TRAVEL MAGAZINEromanticgetawaytravel.com/wp-content/uploads/RTM-RomanceTrave… · 2020-01-04  · Media Advertising Guide -2020. WHO WE ARE

DID YOU KNOW THESE FACTS ABOUT HONEYMOONS?

◼ Among couples who choose a traditional wedding, 99 percent take a honeymoon. Honeymoons comprise a $12 billion-dollar-a-year industry.

◼ Couples spend an average of $3,700 on their honeymoon. That's three times as much as the average U.S. adult spends on a vacation.

◼ The length of an average honeymoon is eight days.

◼ 10 percent of newlyweds take cruises for their honeymoon.

◼ 37 percent of honeymoon trips are to domestic locations; 63 percent are foreign.

◼ 40 percent of honeymooners will stay at a resort vs. 27 percent at a large hotel vs.10 percent at a small hotel.

Page 8: Media Advertising Guide -2020 ROMANCE TRAVEL MAGAZINEromanticgetawaytravel.com/wp-content/uploads/RTM-RomanceTrave… · 2020-01-04  · Media Advertising Guide -2020. WHO WE ARE

OUR STATS

◼ Monthly Website Visitors: 11,000 Ave.◼ Page Views: 39,000 Ave.◼ Facebook Fan Page Followers: 1,413◼ Twitter: 4,400 Followers◼ Digital Magazine App Readers: 1500 and growing

We’re Growing and We’re On The Move

Our Audience:62% Females38% MalesAges: 30 -5080 % Americans10 % Canadian, Australian5% European & other

Page 9: Media Advertising Guide -2020 ROMANCE TRAVEL MAGAZINEromanticgetawaytravel.com/wp-content/uploads/RTM-RomanceTrave… · 2020-01-04  · Media Advertising Guide -2020. WHO WE ARE

ADVERTISE WITH US

◼ Advertising in Romance Travel Magazine is such a fantastic idea. The site is open 24/7, can be seen around the world, and the people who come here are looking for romantic travel-related answers! That's called "targeted traffic!" 

◼ If you do have an ad on a web site where thousands of eyes are viewing it every month, what better exposure can you get? You definitely can't get that kind of foot traffic!

◼ Every ad on our website also appears on our Facebook Fan Page. Plus, you’ll benefit from the additional traffic generated from our aggressive marketing efforts this year.

Rates for 2020

◼ We charge a flat rate of $1100. It includes:

◼ Ad on website for 3 months

◼ Will blog two (2) editorial articles on website

◼ Articles will also be posted to our Facebook page

◼ Barter option is also available. See next slide.

Page 10: Media Advertising Guide -2020 ROMANCE TRAVEL MAGAZINEromanticgetawaytravel.com/wp-content/uploads/RTM-RomanceTrave… · 2020-01-04  · Media Advertising Guide -2020. WHO WE ARE

ADVERTISE WITH US CUSTOM PULISHING + CONTENT MARKERING

◼ Custom Strategic Targeting◼ The Reach: your budget can afford; 10,000 to 10,000,000◼ The Frequency your budget can afford:: Daily to Monthly◼ Generational: Mellinnials, Gen X, Boomers◼ Ethnic◼ Income◼ Geographic◼ Consumer Behavioral

Page 11: Media Advertising Guide -2020 ROMANCE TRAVEL MAGAZINEromanticgetawaytravel.com/wp-content/uploads/RTM-RomanceTrave… · 2020-01-04  · Media Advertising Guide -2020. WHO WE ARE

ADVERTISE WITH US CUSTOM PULISHING + CONTENT MARKERING ◼ Custom Publishing Options:

◼ Online◼ Print◼ Digital Issues◼ Social Media Channels

◼ Custom Advertising and Publishing Options can include: ◼ Native Ads, ◼ Custom Content Marketing, ◼ Custom Print and Digital Issues ◼ Experiential OOH + Direct to Consumer Target Engagement Promotions

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BARTERING FOR BUSINESS - NO-COST ADVERTISINGPut Your Checkbook Away. We Trade Here! ◼ Airlines get a 1-year, Display ad and a Native Ad with the content and 4

images of your choice, with links to the webiste of your choice. The entire page is optimized to get search engine traffic. Cost is a 2 RT Economy Class Tickets to any international destination.

◼ Add a review, video and airplane walk-thru and cost is a n upgrade to Business Class. (You provide the video. All videos will also play in the digital edition). A link to your website will be added.

◼ Hotels, resorts, cruises and other places to stay get a 1-year, Display ad and a Native Ad with the content and 4 images of your choice, with links to the webiste of your choice. The entire page is optimized to get search engine traffic. Cost is a 3 night stay for 2 people.

◼ Add a review, video and walk-thru and cost is a 5-night stay. (You provide the video. All videos will also play in the digital edition). A link to your website will be added.

Page 13: Media Advertising Guide -2020 ROMANCE TRAVEL MAGAZINEromanticgetawaytravel.com/wp-content/uploads/RTM-RomanceTrave… · 2020-01-04  · Media Advertising Guide -2020. WHO WE ARE

CONTACT US

◼ Drew Barrett, Managing Editor◼ Email: [email protected]

◼ Phone: +1 (312) 933-6535

◼ Website: www.RomanceTravelMagazine.com

Romance Travel Magazine App is available in both the

Apple iTunes Store and the on the Magzter Digital Newsstand