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SRM UNIVERSITY MBA – SYSTEMS II SEMESTER MBN502 HUMAN RESOURCE MANAGEMENT L T P C 3 0 0 3 OBJECTIVE: To give brief knowledge to the students about Human Resource, and its management to implement in the modern business environment. TEACHING METHODOLOGY: The course is taught through lectures, discussion, presentations, written tests, assignments, guest lecturers, case discussion, exercises. CLASS SCHEDULE UNITS NO TOPIC FOR DISCUSSION HOURS REFERENCE BOOKS 1 Meaning, Nature and scope of HRM 1 R1. 3 -7 Personnel Mgt Versus HRM & Importance of HRM 1 R1. 11 HRM Functions & HRM Classification 1 R1. 9-12 Organization of HRM 1 R1 13-16 Qualities and Qualification of HRM manager 1 R1. 24-25 Case 1-Human resource department for S&s 2 R7 2 HRP(, benefits and Strategic for HRP 1 R1.87-114 Process of HRP and Factors affecting HRP 1 Demand and Supply forecasting 1 Recent Trends in HRP) 1 Objectives, Strategies & Policy of Recruitment 1 R1. 166-187 Sources of Recruitment & Factors affecting Recruitment 1 Job Analysis & Job Specification 1 R1. 123-143 Purpose and Techniques of Job Description 1 Case 4-Manpoer planning at foodies unlimited 2 R7 3 Meaning and Essential of Selection 1 R1. 195-214 Organization for Selection 1 Selection Procedure 1 Different types of Psychological test 1 Line Manager’s Decision 1 Placement problems 1 R1.228 Induction programme 1 R1.220-227 Retention of Employees 1 Case 9-Managing careers at ACME hospitality 2 R7

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SRM UNIVERSITY MBA – SYSTEMS

II SEMESTER

MBN502 HUMAN RESOURCE MANAGEMENT L T P C 3 0 0 3

OBJECTIVE: To give brief knowledge to the students about Human Resource, and its management to implement in the modern business environment. TEACHING METHODOLOGY: The course is taught through lectures, discussion, presentations, written tests, assignments, guest lecturers, case discussion, exercises.

CLASS SCHEDULE UNITS

NO TOPIC FOR DISCUSSION HOURS REFERENCE

BOOKS 1 Meaning, Nature and scope of HRM 1 R1. 3 -7 Personnel Mgt Versus HRM & Importance of

HRM 1 R1. 11

HRM Functions & HRM Classification 1 R1. 9-12 Organization of HRM 1 R1 13-16 Qualities and Qualification of HRM manager 1 R1. 24-25 Case 1-Human resource department for S&s 2 R7 2 HRP(, benefits and Strategic for HRP 1 R1.87-114 Process of HRP and Factors affecting HRP 1 Demand and Supply forecasting 1 Recent Trends in HRP) 1 Objectives, Strategies & Policy of Recruitment 1 R1. 166-187 Sources of Recruitment & Factors affecting

Recruitment 1

Job Analysis & Job Specification 1 R1. 123-143 Purpose and Techniques of Job Description 1 Case 4-Manpoer planning at foodies unlimited 2 R7 3 Meaning and Essential of Selection 1 R1. 195-214 Organization for Selection 1 Selection Procedure 1 Different types of Psychological test 1 Line Manager’s Decision 1 Placement problems 1 R1.228 Induction programme 1 R1.220-227 Retention of Employees 1 Case 9-Managing careers at ACME hospitality 2 R7

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services 4 Need and Importance of Training 1 R1.237-268 Techniques of Training 2 Benefits of Training and MDP 1 Knowledge Management 1 R8.80 Job Enlargement & Job Enrichment 1 R1. Job Evaluation 1 R1 313-320 Case 13-Traning dilemma at lunar system 2 R7 5 Need, Importance and Benefits of Performance

Appraisal(PA) 1 R1. 278-314

Techniques of Performance Appraisal 2 Career Planning ,succession planning& Career

Development 1 R1. 268-272

Time Management 1 R8. 499 Retaining and Motivating 1 R1.110 Corporate Social Responsibility 1 R8.418,429&548 Case 17-Pay raise at Akash manufacturing 2 R7

Reference Books: R1. K. Aswathappa, Human Resource Management- sixth edition,McGraw Hill R2. Flippo E. E, Personnel Management- McGraw Hill R3. Subba Rao.A, Personnel and Human Resource Management – Himalaya Publishers R4. Chandramohan.A, Human Resource Management- APH Publishing Corporation R5. Arun Monappa, Managing Human Resource – Mac Millan India Ltd R6. Kaushal.H, Case Study Solution for HRD – Mac Millan India Ltd R7.Snell,Bohlander,Vohra,Human Resource management-cengage learning R8.C.B.MEMORIAPersonnel managemen –Himalaya publishers. Prepared By: Mr.R.Shanmugam Co-ordinator for Human Resource Management Mobile: 9047684878 Email: [email protected]

MBN 502 Human Resource Management – Mini Project

This shall be done as a group project, where the number of members in the group is not more than FIVE. The company and the topic of study shall be chosen in consultation with the concerned faculty member. The study could be amongst any of the areas such as Human Resource audit, Human Resource Information System, Human Resource Accounting, Employee retention,

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performance appraisal, training and development, career development, knowledge management. Suitable On Duty/Permissions/Letters of Authorization shall be furnished to the students, based on the needs and requirements of the students in consultation with the concerned faculty member and the suitable approval by their respective Dean. Evaluation shall be done based on a Project Report and a Group Presentation of the field project. Co-ordinator Dean/MBA

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MBN510 PRODUCTION AND OPERATIONS MANAGEMENT

L T P C 2 2 0 2

LESSON PLAN

OBJECTIVES To enable students understand the principles, practices and areas of application in

shop floor management. METHODOLOGY: Lectures, Classroom discussions, Student presentations, Case analysis, Mini projects and Local industry visits Sl. No: Topics Reading Material No. of

Hours

1 Production & Operations Management – Meaning, Scope, Functions, Systems, Relationship between POM and other functional areas of Management

B1: (Pg: 1 - 4) B2: (Pg: 2 - 8 &

10 – 12) 1

2 Classification of Production Systems – Intermittent, Job shop, Batch, Continuous, Flow and Mass Production Systems

B1: (Pg: 4 - 8) B2: (Pg: 68 - 71)

2

3 Product Design – Definition, Need, characteristics, Stages - Preliminary Design, Final Design, Modular Design and Reverse Engineering

B1: (Pg: 19-21) B2: (Pg: 56-59)

2

4 Process Planning – Steps and flow diagram PM1 1

5 Make or Buy Decision – Theory and Problems B1: (Pg: 33 - 40) B2: (Pg: 71 - 80)

1

6 Computer Integrated Manufacturing, Computer Aided Design, Computer Aided Manufacturing, and Flexible Manufacturing Systems

R2: (Pg: 133 - 139) 1

7 Production Planning & Control – Preplanning, Forecasting, Scheduling, Routing, Loading, Dispatching and Expediting

B1: (Pg: 280 - 284) B2: (Pg: 208 - 210

& 220 - 222) 2

8

Plant Location – Factors Influencing Plant Location, Single and Multi Facility Location, Gravity Location, Mini max Location and Relocation – Theory and Problems

B1: (Pg: 94 - 116) B2: (Pg: 118 - 128)

2

9

Plant Layout – Principles, Flow Patterns, Types (Product, Process, Combined, Cellular and Fixed position Layouts) - Concept, Advantages, Disadvantages and Applications

B1: (Pg: 128 - 131) B2: (Pg: 140 - 151)

2

10 Sequencing (M Job 2 machines and M Job 3 Machines) B1: (Pg: 312 - 317) 2

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- Theory and Problems

11 Capacity Planning - Types of Capacity (Design and System capacity) Capacity Decision, Capacity Planning Strategies - Theory and Problems

B1: (Pg: 46 - 49) B2: (Pg: 106 - 110)

1

12

Inventory Management – Definition, Functions, Classification of Inventories – Purchase Model (EBQ – With & Without shortage), and Manufacturing Model (EOQ – With & Without shortage), P & Q Systems - Theory and Problems

B1: (Pg: 205 – 215; 221 - 224)

B2: (Pg: 530 – 532; 538 - 542)

2

13 MRP-I & MRP-II, Just in Time – Concepts, Characteristics, Elements, JIT manufacturing and Benefits

B1: (Pg: 264 - 266) B2: (Pg: 262 - 273;

570-583) 1

14 Selective Inventory Control Techniques (ABC, VED, XYZ, FSN, HML, SDE, SOS, and GOLF) – Theory and Problems

B1: (Pg: 231 - 236) B2: (Pg: 543 - 548)

1

15 Statistical Quality Control – Definition, Importance, Mean, Range, Number of Defectives chart (P & C Charts) - Theory and Problems

B1: (Pg: 406 - 417) B2: (Pg: 394 - 405

2

16 Type I & II Error, Producer risk, Consumer risk, OC Curve, Acceptance Sampling and Single sampling plan

B1: (Pg: 418 - 421) B2: (Pg: 406 - 410)

1

17

Work study - Method Study (Steps, Symbols, Charts, Diagrams) and Time Study (Steps, Methods, Allowances and rating), Work sampling - Theory and Problems

B1: (Pg: 387 - 405) B2: (Pg: 176 - 182; 185-195; 199-204)

3

18 Maintenance Management – Types (Preventive, Break down and Scheduled Maintenance), Procedure, Cost Balance, Failure analysis (Bath Tub Curve)

B1: (Pg: 440 - 450) B2: (Pg: 444 - 459) B3: (Pg: 415 – 425)

1

19 Purchase Management – Fundamentals, Functions, Types, Procedure, Vendor Rating

B1: (Pg: 224 - 228) B2: (Pg: 490 - 508)

1

20 Stores Management – Functions, Types, Stock Keeping, Stock Verification, Store Records and documentations and Materials handling - FIFO, LIFO etc.

B1: (Pg: 228 - 230) B2: (Pg: 510 - 517

& 523 - 526) 1

Total Hours 30

Case Studies: B3: Case No 2, 3, 4, 6, 10, 12 & 13 (Pg: 537 - 564) (Note: Other suitable case studies can also discuss in the class) (Note: B1, B2 & B3 – Text Book Numbers; R1, R2, R3, R4 & R5 - Reference Book Numbers; PM1 – Printed Material 1)

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Problems to be solved in the class:

• Make or Buy Decisions • Location (Single Facility Location, Gravity Location and Mini max Location) • Sequencing (M Job 2 machines & M Job 3 Machines) • Capacity Planning • Purchase Models (Economic Order Quantity - EOQ) with & without shortages • Manufacturing Models (Economic Batch Quantity – EBQ) with & without

shortages • P & Q Systems • ABC Analysis • Time Study and Work Sampling • Statistical quality control charts (X, R, P & C Charts) • Individual Replacement Problems

Theory Problem Ratio:

Theory – 60% Problem – 40%

Cycle Test Question paper Pattern:

Part Theory

Questions (Nos) Problem

Questions (Nos) Total

Questions (Nos)Marks per Questions

Total Marks

A 3 1 4 5 20 B 1 1 1 (1 out of 2) 10 10 C 1 (Case) 1 (Case) 2 10 20

Total 50 Model Exam Question paper Pattern:

Part Theory

Questions (Nos) Problem

Questions (Nos) Total

Questions (Nos) Marks per Questions

Total Marks

A 4 2 6 5 30 B 2 2 3 (3 out of 4) 10 30 C 2 (1 in each Case) 2 (1 in each Case) 4 10 40

Total 100

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Internal Valuation Pattern:

Component Marks Cycle test 10

Surprise Test 10 Model Exam 10 Mini Project 10 Viva Voce 5 Attendance 5

Total 50 Text Books:

1. R.  Panneerselvam,  Production  and  Operations  Management,  Prentice  hall  India publications, 2nd Edition, 2010. 

2. K. Aswathappa and K. Sridhara bhat, Production and Operations Management, Himalaya publishing home, 2nd Edition, 2010. 

3. R.V.  Badi  and  N.V.  Badi,  Production  and  Operations Management  –  Text  and  cases, Vrinda publications Pvt Ltd, 3rd Edition, 2009. 

Reference Books:

1. Joseph  G.  Monks,  Operations  Management  –  Theory  and  Problems,  McGraw  Hill International editions, Management series, 3rd edition, 1987. 

2. Everett  E.  Adam,  Jr.  Ronald  J.  Ebert,  Production  and  Operations  Management  – Concepts, Models, and Behaviour, Prentice hall of India Pvt Ltd, 5th edition, 2005. 

3. Norman  Gaither  and  Greg  Frazier,  Operations Management,  South western  cengage learning India Pvt Ltd, India edition, 9th edition, 2008. 

4. Elwood  S.  Buffa  and  Rakesh  K  Sarin, Modern  Production  / Operations Management, john wiley and sons Inc, 2005. 

   Prepared by,        Verified by,        Approved by,   Mr. R. Arivazhagan      Mr. Sundara rajan      Dr.  Jayshree Suresh Coordinator ‐ POM      HOD – Operations      Dean ‐ MBA 

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MBN504 FINANCIAL MANAGEMENT L T P C 3 2 0 3 The main objective of this course is to familiarize the students with the concepts and techniques of financial management. It is also aimed to impart to the students a working knowledge to enable them to take decisions in finance. To achieve the above objectives, an optimum blend of theory, practice and case study is proposed to be done in the class room. Theory and numerical will be in the proportion of 60:40. S. No.

Title Hours Lecture/presentation

1 Introduction. Nature, scope and objectives of finance functions.

2 lecture

2.

Organization of finance functions. Role of finance managers in general and in India

2 Lecture

3. Case analysis : It makes or breaks 2 Discussion R 2 4. Introduction to Investment analysis 1 Lecture 5 Techniques of investment appraisal –

Traditional and discounted cash flow techniques

4 Lecture/problems/discussion

6 Case analysis – G.S.Petropull company – Calmex company Ltd.

2 Discussion R1 pg.165 & Pg.166

7 Working capital management - Meaning, Types and Factors determining working capital – Estimation of working capital requirements

3 Lecture

8 Inventory management and problems 2 Problems/ discussion 9 Case analysis – It’s a tight rope walk 1 Discussion R2 pg.549 10 Receivables management 2 Lecture/discussion 11 Case analysis - Relax pharmaceuticals

Ltd. 2 Discussion R 1. pg.623

12 Cash management – Baumol’s model 2 Lecture/problem 13 Pay out decision – practical

considerations in dividends payment – dividend policies – constant dividend per share, constant percentage of earnings, constant dividend per share plus extra dividends

3 Lecture/discussion

14 Case analysis – The Great Eastern Shipping Co. Ltd.

1 Discussion R1 pg.394

15 Financing decision – Introduction – 3 Lecture

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Long term and short term financing - sources of long term and short term funds

16 Cost of capital 1 Lecture 17 Computation if cost of capital -

problems 2 Discussion / problems

18 Capital structure – Practical considerations and Indifference points between debt, equity and preference.

3 Discussion/problems

19 Leverages – Financial and Operating leverage

2 Discussion/problems

20 Case analysis 1 discussion 21 Financial information systems 1 Presentation 22 Economic value addition 1 Discussion 23 Basics of management control system 1 Discussion/leture 24 Corporate governance 1 Lecture/question & answers Reference Books:

1. I M Pandey – Financial Management - Vikas publishing house PVT. Ltd. New Delhi.

2. Rajiv Srivastava & Anil Mishra – Financial Management - Oxford University Press, New Delhi.

3. Prasanna Chandra – Financial Management – Tata Mc. Graw Hill, New Delhi. 4. M.y.Khan & PK.Jain – Financial Management– Tata Mc. Graw Hill, New Delhi 5. S.N.Maheswari – Financial Management principles and practice – Sultan Chand

& Sons, New Delhi. 6. James C Van Horne& mMWachowicz, Jr. – Fundamentals of Financial

Management – PHI Learning Private Limited – New Delhi.

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MBN508 MARKETING – II L T P C 2 2 0 2

Session Topics Hours Books and page

no.

1 Concepts, components of marketing and MIS

2 B.No. 3, 11 – 23, 738 – 743

2 Marketing research process 2 B.No.3, 743 – 764 3 Marketing metrics 2 B.No. 1, 102 4 Product characteristics, classification,

differentiation, hierarchy, co-branding 2 B.No.3, 372 – 406

5 Packaging and labeling 2 B.No.1, 331- 334 6 Warranties and guarantees 1 B.No.1, 334- 335 7 New product development 2 B.No.3, 470 - 487 8 Case studies 1 B.No.2, 661 9 Pricing, setting, types, changes 3 B.No. 2, 320 –

340 10 Case studies 2 B.No. 2, 739 11 Marketing channels, functions, design

and channel management 2 B.No.3, 504 – 523

12 E-commerce, retailing and its types 1 B.No.2, 476 – 491 13 Managing sales force 2 B.No.2, 436-449 14 Case studies 1 B.No.2, 717 15 Market communication 1 B.No.3, 650 – 657 16 Components of promotion 2 B.No.3, 413 – 423 17 Direct, interactive marketing 1 B.No.2, 492 – 499 18 Case studies 1 B.No.2, 696 Reference Books:

1. Book No.1  Philip  Kotler,  Kevin  Lane,  Abraham  Koshy‐ Marketing Management‐  a south Asian perspective – pearson / Prentice Hall India Ltd 

2. Book No.2 Rajan  Saxena – Marketing Management – Tata McGraw Hill 3. Book  No.3  Ramaswamy  and  Namakumari  –  Marketing  Management  –  Global 

Perspective – India Context – Mac Million India Ltd. 

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MBN516 RESOURCE MANAGEMENT TECHNIQUES L T P C 3 2 0 3 OBJECTIVE: The students will be able to analyze the various dimensions in decision making for functional areas of management and make the students to apply resource management techniques in real life situation. UNIT – I Serial number Topic No of lecture

hours Page number

1. OR-Introduction,background

1 1 - 10(Ref bk 1)

2. Models &Modelling in OR 2 -do- 3. General methods for

solving OR models &methodology of OR

1 -do-

4. Applications & Scope of OR

1 -do-

UNIT – II Serial number Topic No:of lecture hours Page number 1. LPP-Formulation 2 11 – 63(Ref bk 1) 2. Graphical Method 2 65 – 67(Ref bk 1) 3. Simplex Method 2 99 – 171(Ref bk1) 4. Big M Method 1 -do- 5. Two phase Method 1 -do- UNIT - III

Serial number Topic No:of lecture hours Page number 1. Duality in LPP-

Primal & Dual 1 219-239(Ref bk 1)

2. Dual simplex method 2 193-203(Ref bk 1) 3. Games With Saddle

point 1 459 – 494(Ref bk 1)

4. Games with out saddle point-Dominance property

2 - do -

5. Graphical method 1 -do- 6. Simulation in

queuing , Inv control 3 747 - 783(Ref bk 1)

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UNIT - IV Serial number Topic No: of lecture

hours Page number

1. Tranportation problem-IBFS by NWCM,LCEM&VAM

2 329- 373(Ref bk 1)

2. Optimality test by MODI 2 - do - 3. Maximization-Unbalanced

TP 2 - do -

4. Assignment problem-Hungarian method

2 375 – 407(Ref bk 1)

5. Travelling salesman problem

2 - do -

UNIT – V Serial number Topic No: of lecture

hours Page number

1. Network Analysis –Constructing net works

2 495 – 569(Ref bk 1)

2. CPM 2 - do - 3. PERT 2 - do - 4. Crashing 2 - do - Mini project : For mini project students are requested to prepare a managerial report for case study problems using spreadsheets. Reference :

1. Operations Research – J.K.Sharma 2. Resource management Techniques –Prof .V.Sundaresan 3. Quantitative analysis for management - Barry Rendor ,Ralph M.Stair ,Jr 4. An Introduction to management science – Anderson ,Sweeney,Williams

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MBN506 BUSINESS TAXATION L T P C 2 0 0 2

Course Co-ordinator: Dr.Sarprasatha Joe OBJECTIVES: 1. To provide working knowledge of the law and procedure relating to Central Excise, Customs and Central Sales tax. To integrate the relevance of these laws with financial planning and managerial decisions. Pedagogy: Lecture cum Project: The course is delivered through class room lectures, special addresses with the auditors and practitioners and Excise and Customs officers. Simultaneously students are asked to visit the SMEs and meet the entrepreneurs to find out the problems faced in reporting to taxation authorities. In addition they are asked to consult the tax practitioners to find solutions for the problems encountered by the entrepreneurs of SMEs. Finally students are asked to prepare a report and present in the class room for evaluation. INTERNAL MARKS CRITERIA: Surprise Tests-=10 Marks Cycle Test-I =10 Marks Viva =10 Marks Model Exam =10 Marks Project =10 Marks Total Marks =50 Marks CHAPTER.NO TOPIC NO.OF

HOURS REFERENCE

I

Introduction to taxation in India 1 R1-PP1.1-1.38

Indirect Taxation-Nature and Scope 1 Role of Indirect Taxes in Planning and Development

1

Tax Management related to Indirect taxes

1

Indirect Taxation and Economic & Social Development

1

II

Central Excise Act-1944 – Nature and Scope

1 R1-PP2.1-2.104

Classification of Excisable goods and Valuation

1

Schemes of Taxation and Exemptions from excise duty

1

Central Excise Registration Procedure 1 Daily Stock accounts and Procedure for Clearance of Samples, Finished goods, return and retention of duty paid goods

2

Adjudication and appeals 1 Procedure before Excise authorities and Tribunal

1

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III

The Customs Act 1962-Nature and Scope

1 R1-PP3.1-3.68

Procedure in levy, Collection and Exemption

1

Documentation and Valuation of goods

1

Procedure in relation to transportation and warehousing

1

Preparation and Submission of Drawback claim forms

1

Adjudication and appeals 1 Procedure before Customs authorities and Tribunal

2

IV

The Central Sales Tax Act 1956-Nature and Scope

1 R1-PP4.1-4.41

Inter state sales and Intra state sales 1 Sales in the course of Import and Export

1

Taxability of inter depot and inter branch transfer of goods

1

Levy and Collection of Sales tax 1 Assessment-Appeal-Revision-Rectification and assessment of Sales tax

1

Concept of Consignment tax 1 V

Central Value added tax (CENVAT) 1 R1-PP3.5.1-5.45 R1-PP8.1-8.4

Basic of Indian Income tax Act 1 Service Tax-Nature and Scope-Procedure to levy-Collections- Returns and Appeals

1

Fringe Benefit Tax- Nature and Scope- Applications

1

Entry and Octroi Charges- Nature and Scope- Levy Procedure-Authorities responsible to collect –Appeals.

1

Total Hours 30 Reference Books: 1. Business Taxation – T.S.Reddy & Dr.Y.Hari Prasad Reddy- Margham Publishers-2010. 2. Relevant Bare Acts 3. Indirect Taxation- Vinod Singhania- Taxmen Publishers 4. Indirect Taxation- Manoharan- Sitaraman & Co Publishers.

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MBN518 - MANAGERIAL ORAL COMMUNICATION- II

OBJECTIVE: The objective of this course is to improve the oral communication skill of the students through Group discussions, News presentations, talk shows and improve their personal skill for Interview.Students have to complete all the exercises as per the lesson plan t. Marks to be allotted on the basis of quality of presentations / participation.

Unit TOPIC No. of

Hours

1

Group Discussion Explanation of Basic necessity. 1 Practising Exercises -1 4 Practising Exercises -2 4

2

Personal Interview

Explanation of Basic necessity & Describing Mehthodology 1

Practising Exercises -1 4 Practising Exercises -2 4

3

Talk Shows 1 Introduction & Procedures

Practising Exercises -1 4 Practising Exercises -2 4

4

News Presentations 1 Intoduction & Procedures

Practising Exercises -1 4 Practising Exercises -2 4

5 Articles / Thesis presentation Introduction & Procedures, Body Language 1 Practising Exercises -1 & 2 3

Total Hours 40 Reference Books

1. Menakshi Raman, Prakash Singh – Business Communication-Oxford University Press

Coordinator Head - HRM DEAN – MBA

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MBN514 BUSINESS HISTORY L T P C 2 0 0 2

Lesson Plan Course Objectives: Course objectives are the following:

1. To impart knowledge on how Governments influence business environment and success  

2. To provide a historical perspective of developments in Business over centuries across the World and India to provide a foundation for understanding recent trends  

3. To impart knowledge on  a specific developments in Business in India and Internationally in the last  3 to 4 decades and Future Trends. 

Topic Hours Book Ref: Unit I: Basic Concepts: 3 (CN: 1 to 12)

1. Business – Definition and Classification 2. Types of Governmental system 3. Types of Markets 4. Business Environment 5. Sectoral division of business 6. Forms of Organisation 7. Forms of growth of business’ 8. Role of Entrepreneurship 9. Need for Buisiness Histroy  

Unit II: Business History: Historical perspective up to late 1980s (performs)-India 6

(CN:12 to 30) 1,. Genesis of Indian business: perspectives B1:1 to 48,

B2:255 to 362

2. Pre Independence era in Indian Business: perspectives B1: 49 to 143 363 to 584

3.Post Independence era (up to 1980s)                                                            B1 :144 to 208  Unit III: Business History: Hisstorical perspectyives up to 1970s                                    5          (CN: 30 to 43)  1.Developed Coun ttries‐ eg. UK, Germany, USA 2.Post World War II Eastern (Communist) block‐ Russia 3.South east Asia – China . S. Korea 

Unit IV : Business History with Economic Reforms 8 (CN: 43 to 69) In the last 3 to 4 decades

1. International :Overview, Radical reforms & 

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2. Impact on Business: 3. India (from 1991)‐ Reforms and Impact on Business                                 B1 : 207 to 240 

Unit V: Future scenario of global/national issues: 2 (CN: 69 to 70) Case studies 6 Book/Notes references:

1.  The  Concise Oxford  History  of  Indian  Business  by  D  Tripathi &  J  Jumani, Oxford university press                                                                    2. A Comprehensive History of Business in India By P N Agarwala, Tata Mcgraw Hill                                               3. Web resources on International Business Developments                           4. Class notes                                                                                                                     Prepared By Ms.R.Poonguzhali               Dean/MBA 

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Lesson Plan

Subject: Management Information Systems and ERP ( Theory and Lab )

Mode of Assessment No: of periods for the theory - 3 (Credit: 3) No: of periods for the Lab - 2 (Credit: 1) Total Credits - 4 Division of Marks: Theory (75 marks) + Lab (25 marks) Division of Marks for theory (75): External Marks (50 marks) -------- (Conducted for 100 marks and to be converted for 50 Marks) + Internal Marks (25 marks) --------- (Conducted for 50 marks and to be converted for 25 Marks) (Cycle test (10) + 2 Surprise tests (10) + Mini Project (10) + Com Viva (10) + Model Exam (10)) Division of Marks for Lab (25): 15 marks for the exercises (5 exercises x 3 marks = 15 Marks) 5 marks for Record note 5 marks for ERP Project Presentation

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MBN512 MANAGEMENT INFORMATION SYSTEMS & ERP L T P C 3 0 2 4

(Theory and Practical) No: of periods for Theory – 45 No: of periods for Practical - 30 OBJECTIVES To understand the basic concepts of Information Systems applicable to Management To study the design & development of Management Information Systems To learn about the various modules in Enterprise Resource Planning System MBN 512 MANAGEMENT INFORMATION SYSTEMS & ERP (Theory)

Lesson plan

S.No Topic No: of Periods

Chapter No:

Page No: Book No:

1. Information System in the Enterprise, Digital Convergence and the changing business environment

1 1 1-37 B1

2. Perspectives on information systems, Business perspective on information systems

1 1 1-37 B1

3. Dimensions of information systems, Contemporary Approaches to Information Systems

1 1 1-37 B1

4. Case Study 1 1 1-37 B1 5. Learning to Use

Information Systems, New Opportunities with Technology

1 1 38 - 79 B1

6. Major types of Systems in Organizations, ESS, DSS

1 2 38 - 79 B1

7. MIS, TPS 1 2 38 - 79 B1 8. Systems from a

functional perspective 1 2 38 - 79 B1

9. Introduction to BPO & KPO

1 To be downloaded from the Internet

B1

10 Case Study 1 2 38 - 79 B1

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11 Information Technology Infrastructure, Levels of IT infrastructure

1 5 168 - 221 B1

12 Evolution of IT infrastructure

1 5 168 - 221 B1

13 Technology drivers of infrastructure evolution

1 5 168 - 221 B1

14 Case study: 1 5 168 - 221 B1 15 Managing data

resources, Organizing data in a traditional file environment

1 6 222- 259 B1

16 The database approach to data management

1 6 222- 259 B1

17 Types of data bases, Hierarchical and network DBMS, Object oriented data bases

1 6 222- 259 B1

18 Designing data bases 1 6 222- 259 B1 19 Database trends, Data

warehouse and data mining, The web and the hyper media databases, Linking internal databases to the web, Cost benefit consideration, Data administration

1 6 222- 259 B1

20 Case study 1 6 222- 259 B1 21 The knowledge

management landscape, Important dimensions of knowledge, Knowledge Management value chain

1 11 428-469 B1

22 Types of Knowledge Management Systems, Enterprise wide Management Systems, Structured and Semi structured knowledge

1 11 428-469 B1

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Systems, Knowledge network Systems, Knowledge work Systems

23 Intelligent techniques, Expert Systems, Case based reasoning, Fuzzy logic systems, Neural networks, Genetic Algorithms, Hybrid AI Systems, Intelligent agents

1 11 428-469 B1

24 Case study 1 11 428-469 B1 25 Decision making &

Decision support Systems

1 12 470-508 B1

26 Systems for decision support

2 12 470-508 B1

27 Group decision support systems

1 12 470-508 B1

28 Executive support in the enterprise, Management Opportunities Challenges & Solutions

1 12 470-508 B1

29 Case study 1 12 470-508 B1 30 Systems as planned

organizational change, Business process reengineering & process improvement

1 13 509-551 B1

31 Overview of Systems Development, System analysis, System design

1 13 509-551 B1

32 Alternative System Building Approaches, Traditional Systems life cycle, Prototyping, End user development

1 13 509-551 B1

33 Case Study 1 13 509-551 B1 34 Information Systems

security & control, Systems vulnerability & Abuse, Internet vulnerabilities, Wireless security

1 8 312-352 B1

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challenges, Malicious software

35 Hackers and cyber vandalism, Computer crime and Cyber terrorism

1 8 312-352 B1

36 Business value of security & control

1 8 312-352 B1

37 Technologies & tools for security and control, Access Control, Firewalls, Intrusion Detection systems, Encryption and public key infrastructure

1 8 312-352 B1

38 Case Study 1 8 312-352 B1 39 Enterprise Resource

planning, Introduction, Related Technologies

1 To be downloaded from the Internet

To be downloaded from the Internet

B2

40 ERP Modules 1 To be downloaded from the Internet

To be downloaded from the Internet

B2

41 Benefits of ERP, ERP Market

1 To be downloaded from the Internet

To be downloaded from the Internet

B2

42 ERP Implementation Lifecycle, Future Directions in ERP

1 To be downloaded from the Internet

To be downloaded from the Internet

B2

43 ERP Case studies 2 To be downloaded from the Internet

To be downloaded from the Internet

B2

Text Books: B1. Kenneth C. Laudon & Jane P.Laudon – Management Information Systems-Managing the

Digital Form-Tenth Edition, Prentice – Hall of India Pvt Ltd 2008 B2. Alexis Leon, Enterprise Resource Planning – Tata McGraw Hill Publishing Co. Ltd., New Delhi – 2005

Head - Systems Dean – MBA (V. M. Shenbagaraman) (Dr. Jayshree Suresh)

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MBN 520 MANAGERIAL WRITTEN COMMUNICATION-II L T P C 0 0 2 1 To develop Written Communication Internal & External Agenda & minutes of the meeting Abstract/Summary of AGM speeches Preparing tenders and quotations Daily report – Weekly Report – Monthly Report – Quarterly Report and Annual Report Press Report – TV Report – Radio Report – Business Report – Use excels and develop a report Proposals – Web – Portals. Reference Book: 1. Meenakshi Raman, Prakash Singh- Technical Communication – oxford University Press. 2. Marlene Morais, G John Joseph Adaikalam -Business Communication-Scitech publications 3. Krishna Mohan, Meera Banerji- Developing Communication skills-Macmillan 4. Bhatia-Business Communiation-Ane Books Pvt. Ltd., Objective: The objective of this course is to improve the written communication skill of the students through various exercises such as, internal and external letter writing, agenda preparation, minutes preparation, abstract preparation, summery preparation, speech for Annual General body Meeting, preparing tenders, quotations, Preparing daily, weekly, monthly, quarterly and annual reports, preparing reports for audio and visual media, business report, improving excel operating skills and designing web portals. Lesson Plan Sl.No. Topic Hours Reference 1 Introduction – tips to develop

written communication-business communication

4 R2 ( pp.1.0 – 1.25),

2

Internal & External

5 R2 ( pp.2.2 – 3.37)/ websites

3

Agenda & minutes of the meeting

5 R3 (pp.246-250)/ websites

4

Abstract/Summary of AGM speeches

5 R3 (pp.172-181)/ websites

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5

Preparing tenders and quotations 4 R3 (pp.228-229)/ websites

6

Daily report – Weekly Report – Monthly Report – Quarterly Report and Annual Report

5 R3 (pp.157-165)/ websites

7

Press Report – TV Report – Radio Report – Business Report

4 R3 (pp.166-171)/ websites

8

Use excels and develop a report 4 Websites/ exercise in lab

9

Proposals – Web – Portals. 4 Websites/ exercise in lab

Assessment of Marks: Total 40 hours Internal 75 Marks Exercise 1 15 Marks Exercise 2 15 Marks Exercise 3 15 Marks Exercise 4 15 Marks Exercise 5 15 Marks External 25 Marks TOTAL = 100 Marks Exercise portion is left to the discretion of tutors. Subject Co-ordinator Dean

                                                             

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IV SEMSTER

MBNS 677 Object-Oriented Analysis and Design

L T P C

2 0 0 2

Lesson Plan Objectives:

1) To enable the students to define and understand the need for object-oriented philosophy, Unified approach and Software development process

2) To understand the concepts of object oriented analysis & design and to master OO Methodologies and techniques. 3) To learn basic OO analysis and design skills through an elaborate case study. 4) To apply the appropriate design patterns 5) To define and understand testing strategies, the impact of an object orientation on

testing and how to develop test cases and plans. S: No Topics to be covered No: of

Period Ref: Book

Page No

1. Systems that solve Business problems-Required skills of the Systems Analyst

1 T1 1-15

2. Analyst’s Role in strategic planning 1 T1 15-35 3. Systems Development life cycle 1 T1 36-47 4. Methodologies. Models, Tools & Techniques

Unified process as a system Development Methodology

1 T1 47-55

5. UP disciplines-overview of object-oriented Concepts

2 T1 55-68

6. Tools to support system Development-case studies

1 T1 68-77

7. Requirement discipline-System Requirements-Models & modeling

1 T1 124-134

8. Use case and Domain classes-Events and use cases-Problem Domain classes

1 T1 164-185

9. Class Diagram 1 T1 185-209 10. Use case Modeling and Detailed

Requirements System Process 1 T1 210-226

11. -System Sequence diagram- 1 T1 226-236 12. State chart Diagram-Integrating object-

Oriented Models.

1 T1 237248

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Text Book:

T1 : “Object-Oriented Analysis & Design with the unifies Process”, Satzinger, Jackson, Burd-Cenage learning –IInd edition, 2008

Prepared by Approved by Approved by Signature

Designation Asst.Prof(O.G) HOD - System Dean - MBA

13. Design Activities & Environments Network Design

1 T1 260-286

14. Databases and Data base Management Systems

2 T1 396-423

15. Distributed database-Data base Design within the UP – Case Study

1 T1 423-439

16. Designing the user-Interface Layer Identifying & classifying Inputs & outputs

1 T1 440-452

17. Guidelines for Designing user Interfaces-Documenting Dialog Designs Guidelines for Designing Windows and Browser forms

1 T1 453-468

18. -Guidelines for Designing Web sites – Case Study

1 T1 469-485

19. Designing system Inputs, outputs 1 T1 486-506 20. Designing Integrity Controls, Security

Controls.

2 T1 506-521

21. Case Study 1 T1 527 22. Implementation-Testing 1 T1 530-540 23. Configuration and change Management-

Deployment 1 T1 540-553

24. Planning and Managing Implementation, Testing - Deployment

1 T1 553-571

25. Current Trends in System Development.

2 T1 574-606

26. Case Study 1 T1 609-610

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MBN S652 Technical Writing and Documentation L T P C 2 0 0 2

Lesson Plan

Sl. No

Topics

Sessions/

Hour

Unit

Page#

1

Introduction, Myths, Scope

1-3

1 15 to 37

2

Skills Needed, Documentation types

4 1 39 to 81

3

Documentation Process 5-7 1 85-96

4

DDLC, Planning, Audience, Writing, Review

8-12

1 97-180

5

Post writing-Editing-Indexing-Post mortem

13-14 2 183-225

6

Styles & Standards - Quality, Usability. Guidelines 15-16 2

229-289

7 Faculty Notes

17

Case Studies

8

Organization of Documents- Structure

18

3 293 to 314

9

Parts of Document 19 3 317 to 330

10

Career 20

4 333 to 364

11

Technical Writing at Work 21-22 4 365 to 422

12

Faculty Notes

23

Case Studies

13

Language - Rules

24 5

425 to 435

14 Effectiveness - Rules 25-28

5 437 to 454

15

Using Checkilists 29

467 to 475

16

Faculty Notes

30

Case Studies 192 & 236

Text Book : ● ‘Technical Writing’ – Sajitha Jayaprakash, Himalaya Publishing House.

References : ● ‘Technical Writing’ – B.Basu, Prentice-Hall ● ‘Technical Report Writing Today’ - Daniel Riordan, Steven Paulay,

Dreamtech Press PREPARED BY HEAD IN- CHARGE APPROVED BY

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Manivannan S.K. Dr. Shenbaga Raman DR.JAYSREE SURESH SUBJECT COORDINATOR Systems - HEAD DEAN

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MBN S662 BUSINESS INTELLIGENCE L T P C 3 0 0 3 Lesson Plan Objective: To educate the importance of data mining, online analytical processing, decision support system and data warehousing Session Topics to be covered Page no(s) 1 Essentials of Business

Intelligence B3-185-203

2 Data mining Techniques B1- 408-418 3 Steps in data mining B2- 11 4 Application of data mining

in retail B1-424

5 Application of data mining in banking and finance

B1 426

6 Introduction to data ware housing

B1 12-15

7 Data warehousing and ERP B1- 52 8 Data ware housing and

Knowledge Management B1 -53

9 Data warehousing and CRM

B1- 54

10 ETL Overview B1- 258 11 Data extraction techniques B1- 263 12 Data Transformation:Basic

tasks B1- 272

13 Major transformation types B1- 273 14 Data integration and

consolidation B1- 275

15 Case study B5-338 16 Case Stuy B5-357 17 Olap in datawarehouse B1- 343 18 Need for multi dimensional

analysis B1- 344

19 Drill down and Roll up B1- 360 20 Slice and dice B1 -362 21 Olap models B1- 363-367 22 Data Visualization B3-276 23 Building a model with

linear regression B2 21

24 K nearest neighbor B2 103-108 25 Association rules B2 203-205

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26 Cluster Analysis B2 -219-220 27 Learning in Artificial neural

network B3- 355

28 Text mining B3-329 29 Web Mining B3 -333 30 Emerging Technologies in

BI B4- 199

B1- Data Warehousing Fundamentals- By Paulraj Ponniah(Wiley Publication) B2-Business Intelligence for Data mining By Nitin Patel(Wiley publication) B3-Decision support and Business Intelligence System By Efraim Turban(Pearson Publication) B4-Business Intelligence By Cindy Rawson(Tata Mcgraw hill publication) B5- Management Information System- By James O Brien(Mcgraw hill Edition-7th Edision)

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MBN S654 SOFTWARE QUALITY MANAGEMENT L T P C 2 0 0 2 OBJECTIVES

• To understand the basic concepts of Software Quality Management • To study and understand the various issues related to the Quality Management aspects of

computer software SYLLABUS The theory of Software Quality – Introduction – Hierarchical models of Quality – Measuring Software Quality – Developments in measuring Software Quality – the CASE for Tools & Methods – Quality Management Systems – The ISO 9000 servers of Quality Management standards – Models & standards for process improvement – Case Studies – Trends in Quality in the future.

Lesson Plan

Sl. No

Topic No: of Periods

Chapter No:

Page No:

Book No:

1. Introduction 1 1 1-15 B1 2. Hierarchical models of quality 3 2 16-28 B1 3. Measuring software quality 3 3 29-44 B1 4. Developments in measuring quality 3 4 45-66 B1 5. The CASE for tools and methods 3 5 67-101 B1 6. Quality management systems 3 6 102-141 B1 7. The ISO9000 series of quality

management standards 3 7 142-166 B1

8. Models and standards for process improvement

3 8 167-181 B1

9. Case studies: from kitchens to software 4 9 183-202 B1 10 Trends in quality: the future 4 10 203-214 B1

Books:

B1. Software Quality Theory & Management 2nd Edition 2003 Alan C Gillies. B2. Software Testing Principle & Practice Srinivasan Desikan Gopalaswamy Ramesh

Pearson Education Fourth Impression 2007. B3. Software Engineering Principles and Practices Rohit Khurana ITL ESL VIKAS

PUBLISHING HOUSE PVT LTD. Reprint 2008. Head - Systems Dean – MBA (V. M. Shenbagaraman) (Dr. Jayshree Suresh)

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MBN S664 IT SYSTEM MANAGEMENT L T P C 2 0 0 2 Objective: To educate the students about the application of Information systems to various functional areas. Ethical issues involved in IT related transactions. CRM strategies and implementation. The students will be exposed with related cases . The cases are chosen from various books. No. of periods :30 S.NO Topics to be covered Reference Book&Page No 1 Doing business in the

digital economy B1-3-6

2 Information system Definitions and Examples

B1-18-24

3 Information technology and trends

B1-32-35

4 How IT supports various types of organistional activities

B2-146

5 Security and Ethical issues in Information Tecnology

B2-379-398

6 MTV Networks and First Citizens Bank:Case study on Hacking and virus attack

B2-65

7 Porter’s competitive forces model and strategies

B1-95

8 Ford,Dow chemical, IBM:Success and failure with six sigma

B2-66

9 Cisco’s case B1-120 10 Aeronautica civil’s case B1-121 11 Enron Corp and

others:Lessons in the strategic Business use of IT

B2-64

12 Delta technology and FirstHealth group:Evaluating the ROI of strategic IT

B2-65

13 Managing production/operations and Logistics

B1-306

14 e-Commerce &payment processes

B2-223-228

15 Managing Marketing and B1-312

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sales systems 16 GE Power systems:A Case

Study B3-225

17 Managing the Accounting and Finance Systems

B1-322

18 Busy-An Accounting Software-Case study

B3-552

19 Managing Human Resources system

B1-329

20 Comparision of Traditional HR to E-HR

B1-331

21 Customer Relationship Management

B1-335

Benefits and challenges of CRM

B2-188

23 CRM Failures B2-188 24 Trends in CRM B2-189 25 Implementing CRM in

Mitsubishi Motors-Case Study

B2-183

26 IT Planning B1-396 27 Corning Inc:IT planning in

challenging times-Case study

B2-339

28 Cincinnati Bell:Change Management challenges of business convergence-Case study

B2-340

29 Managing Global IT B2-436-446 30 Merril Lynch &co:The

business case for global IT consolidation

B2-455

Reference Books B1-Information technology for Management-By TURBAN, Mclean-Wiley India-4th Edision B2-Managing Information Systems-By James O Brien Tata Mcgraw Hill -6th Edision B3-Managing Information Systems- By James O Brien McgrawHill publication, 7th Edision

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MBN S679 E-BUSINESS TECHNOLOGY AND

MANAGEMENT L T P C

2 0 0 2 To learn the E- business concepts and to implement these applications in business world.

S.No TOPIC PERIOD PAGE NO BOOK NO1 2 3 4 5 6 7

Introduction to Electronic commerce Case: HLL RS Net: E-Commerce in the distribution system Electronic commerce : Business models , Electronic data interchange Case: Indian customers and excise adopts electronic data exchange Electronic commerce: Architectural framework, Network infrastructure, Electronic commerce: Distribution and Messaging, Information publishing and technology. Electronic commerce: Securing the business on internet, Securing network transaction Case: Deployment of information security infrastructure : Experience of IIM Lucknow Electronic commerce: Electronic payment systems, online payment systems. Case: SBI eRail and online payment for railway tickets Electronic commerce: Influence on marketing, Product

1 1 2 2 2 2 2 2 2 2 2

1 to 37 39 to 74 80 to 123 125 to 187 188 to 258 263 to 294 303 to 328

B1 B1 B1 B1 B1 B1 B1

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Text books B1: Bharat Bhaskar, Electronic commerce: framework, technologies and applications, the Tata McGraw Hill Publishing Company limited, New Delhi, second edition, 2006. B2: Michael P.Papazoglow and Pieter M.A.RibbersE-Business organizational and Technical foundations , Wiley –India, 2006 Edition

8 9 10 11

distribution, Marketing communication. Electronic commerce: Search engines and Directory services, information directories, search engines, search engine marketing. Electronic commerce: internet advertising, models of internet advertising, banner advertisements Mobile commerce: Introduction, framework and models, benefits of mobile commerce, mobile commerce framework. Electronic commerce: Agents of electronic commerce, types of agents, agent’s technologies. Case: E-Commerce strategy in business models and internet start-ups: A business case study on Fabmart private limited OR How e-business technologies may change competition in an industry More cases can be taught from the book B2

2 2 2 2 2

330 to 350 351 to 374 376 to 415 418 to 438 22

B1 B1 B1 B1 B2