4/1/2015 Mazda Cars Coming To India? - Indian Cars Bikes

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Mazda Cars Coming To India?by tkamath on February 18, 2014 1 Comment

In India, the name Mazda is limited to the Swaraj Mazda commercial

vehicles or Vin Diesel’s RX-7 in “The Fast and The Furious”. The

Japanese giant that was ranked 19th in the top 25 world car makers

2013, could make a full-fledged arrival in India. This move has come

in after Mazda analyzed the subcontinent’s growing demand for

passenger vehicles and hunger for private sector foreign

investment. Masamichi Kogai, president and CEO of Mazda Motor

Corp, has also hinted at using India as an export hub for the brand.

If Mazda does decide to begin production and sales operations in

India it will have models that would go head to head with multiple

segment dominators.

2013 Mazda VX-1 MPV based on the Suzuki Ertiga

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Mazda VX-1 MPV Front

Currently, Mazda’s model range includes hatchbacks, sedans,

estates, pick-up trucks, MPVs, SUVs and sports cars, aside from their

commercial vehicle range. The models that could be making their

way here initially would ideally be the Mazda-2 hatchback, the

Mazda-3 hatchback and compact sedan which could be priced from

Rs. 4-6 lakh and Rs. 7-10 lakh respectively. They could also bring in

the Mazda-6(Canadian car of the year) that would go head to head

with other D-segment vehicles and may cost anywhere from Rs. 15-

18 lakh. Mazda has made an impact globally, especially after their

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4/1/2015 Mazda Cars Coming To India? - Indian Cars Bikes

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Mazda has great Hatchback offerings like the Mazda 2

Mazda currently manages 80% of its exports from Japan itself and

plans to open a new plant near Mexico City, Mexico. The new plant

will help improve the brands supply to North America i.e. its biggest

market and will focus on the Mazda-2 and Mazda-3 which are

currently its best sellers. Mazda’s previous venture with Swaraj to

produce trucks had seen a dismal reaction and ended in March

2007, as it lacked extensive marketing and brands like Tata enjoyed

more loyalty. India being the world’s 6th largest automotive

production hub could see Mazda making a comeback. An ever

expanding economic base would hopefully push Mazda to bring its

passenger and commercial vehicle range to our shores as well.

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Love the mazda6.

It’ll certainly hot up boring D segment in india!

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