May 17-20 , 2011 Gaylord Texan Grapevine, TX

May 17-20, 2011Gaylord TexanGrapevine, TX

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THE DIGITAL MARKETPLACE

April – June, 2011

THE EXHIBITIONMay 18-20, 2011

THE SUMMIT 2011May 17-20, 2011

The Exhibition is a business forum enabling suppliers to demo their innovative products, meet business prospects and partners, and engage in interactive discussions about the future of the Network. Numerous branding and marketing opportunities include:

• Exhibition space• Meeting space• Presentation theater• Matchmaking

opportunities

Opening its virtual doors one month prior to the Live Event, the Digital Marketplace expands your access:

• International scope• 24/7, one month before

and one month after Live Event

• Using the power of the Internet 2.0

• Streamed video• Timely blogs• Avatars in virtual booth• Social networking and plan

to meet at the Live Event

THE DIGITAL MARKETPLACE

April – June, 2011

EXHIBITIONMay 18-20, 2011The TIA Summit is

made up of pre-event specialty workshops, high-level TIA Vision Keynotes, and a series of educational sessions. Attendees will confront critical business issues facing network operators and technology suppliers.

• Begins on May 17• Engaging Tier 1, 2 & 3

service providers • Introducing utilities and rural

coops• TIA Vision Roundtables will

bring together thought leaders to discuss the future of the Network with CTOs of enterprise and institutional organizations

THE SUMMIT 2011May 17-20, 2011

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Who Is The Network?

THE NETWORK

Home Entertainment,

Multi-Player Gaming,

Consumers

Rich Interface Tools & Platform Enablers

Enterprise Applications

and Cloud Computing

Over the Top Video &

Enterprise Solutions Providers

3G & 4G Mobile

Network Operators

Cable and Broadcast CarriersDSL &

Fiber Carriers

Smart Grid & Home

Area Networks

Devices & M2M

Rural Carriers &

ISPs

Government, Education, Public Safety, Healthcare,

Hospitality, Transportation…

Application Developers & Advertisers

Creators ofthe Network

Users ofThe Network

Over-the-top (OTT)Providers of Services

KEY

It’s All About the Future of the Network…Security | Reliability | Scalability | Performance | Sustainability

…And the Future of Your Business Critical Business Models | Non-Traditional Alliances | Global

Market Positioning | The Changing Value Chain | Thought

Leadership

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The Theme

W H O PA RT I C I PAT E S ?

• Network operators

• Service providers

• Utility companies

• Internet and software

companies

• Cloud companies

• COOs, CTOs, CFOs, CMOs

• Engineers and technical

professionals

• Equipment suppliers

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T E C H N O L O G I E S

• Optical networking, transport and access

gear

• Broadband wireless and fixed architectures

• 3G and 4G backhaul solutions

• Converged network solutions suppliers

• Network management, billing, back office

• Data centers & storage

• Sustainable end-to-end solutions

• Smart Grid technologies

• Smart devices, M2M

• Security solutions


1. Focus on the future of the Network

2. Gathering for TIA members and ICT industry

3. ICT Vision keynotes

4. Content and Exhibits do not overlap

5. Online (virtual) Digital Marketplace adds ROI

6. One-on-one “concierged” meetings with target

customers

7. Exhibit space 33% lower for TIA members than

previous events (27% lower for others)

8. Rightsized event

9. Central Dallas location

10. Strategic relationships for increased marketing

benefit

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10 Ways TIA 2011 is Different

1. ICT Vision sessions

2. Converged Networks – Applications and Services

3. Converged Networks – Technologies

4. M2M and Smart Devices

5. Mobile Backhaul, Video and Data Network

6. Sustainable Networks

7. The Utility Network and Smart Grid

8. Telecom Accounting 101

9. Net Neutrality and Reality

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Content Pulls Target Audiences

How will the ICT industry manage the increased demand for bandwidth over the next 5-10 years, in terms of security, reliability and sustainability?

1. Network infrastructure is challenged to meet this demand, with issues ranging from cell towers to available bandwidth to spectrum management. How is the industry planning for the future?

2. The Smart Grid is driving new relationships, technologies, standards and policy – where are the opportunities and how do utilities and ICT companies work together?

3. Network security issues can bring companies to their knees, especially as more activity is hosted in the Cloud – what must be done to improve outages and ensure network security?

4. Google, Apple, Sony and Nintendo and a host of other Internet companies have reached the customer in ways that bypass traditional service providers. What are the implications for your business?

5. Sustainability is no longer just a buzzword, as companies like AT&T declare aggressive targets to reduce energy consumption – networks and devices

6. Smart devices, M2M and industrial automation are maturing in the marketplace – join in as this growing industry expands in all vertical markets

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Theme

1. OPASTCO

2. NTCA

3. NRECA

4. NRTC

5. WTA

6. RCA

7. BICSI

8. Dallas Metroplex

9. Dallas CVB

10.Dallas Chamber of Commerce

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Strategic Relationships

1. AT&T

2. Verizon

3. Telecom Council of Silicon Valley

4. ITU-Telecom

5. Penton

6. JSI Capital Advisors

7. Moss Adams

8. Telecom TV

9. CEA

10. 4G World

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Other Supporters

1. Website at www.tia2011.org

2. Press relations

3. Direct mail

4. Social media

5. TIA Network e-news

6. Email

7. Media barters

8. Trade shows

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Marketing Vehicles

http://www.tia2011.org/

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Documents

May 17-20 , 2011 Gaylord Texan Grapevine, TX