Industial Design Portfolio

Matthew SatchellColumbia College Chicago

Motocycle + Helmet

Hp Printer

2

Home Light

Exhibition+ Retail

1 3 4

Hp Printer

Challenge

Solution

Re-design the Hp Envy all-in-one printer, with an emphasis on form analysis.

I began the project by conducting market research, analyzing the current design and trends in printer designs. I then rethought the decisions of previous designers, which facilitated innovation. My solution was to design a printer with a new orientation that was functional and aesthetically relevant to the space it would live in.

Hp Printer Ideation and Refinement

Hp Printer

Smaller base to save desk space

Angled scanner for easier placement of scanned documents

Easy access for charging ink cartridges

Sliding cover for scanner

Concept and Color Study

Hp Printer PrototypeThis model is a non-functional prototype. It is built out of blue modeling foam. I used spackle and paint to create the finish. The purpose of the model was to test the aesthetic of the design in a 3d space.

Motorcycle Helmet

Challenge

Solution

Design a helmet to match a motorcycle design.

I began the project rendering the motorcycle I wanted to design the helmet to match. The motorcycle is based on late 1970s and early 1980s Honda motorcycles. I Chose to model the design after these motorcycles, because I appreciated the versatility and subtle styling.

Motorcycle Helmet

Hard outer shell for protection

Soft foam contoured to fit the head

Side detail to give design directional aesthetic

Chrome detail highlighting the bottom edge

Concept and Color Study

Home Light

Challenge

Solution

Design and prototype a working home light.

I began the project by researching existing designs. I was especially influenced by light designs displayed at the Museum of Contemporary Art, in New York City. I generated ideas quickly, using Cinema 4d, and refined my ideas to create my final concept. Once my concept was developed, I built a semi-functional prototype.

Home LightConceptThe concept was heavily influenced by the light designs of George Nelson. I wanted the light be innovative in its styling, but still represent a common home lamp. There is a steel wire frame surrounded by an elastic mesh to diffuse the light and give form to the design.

Home LightPrototypeThe prototype is a semi-functional representation of the design. I built the frame by soldering steel wire and used paper mache to create the skin. In production the light would be made out of painted steel or aluminum wire and the coating would be an elastic mesh.

Exhibition + Retail

Modes

Sub-Modes

Functions

Donationcommunityoutreach

Reception

admissionMaintenanceAdministrationManagement

Consideration/Accommodation

Retail/dispensation Hospitality/Guest Services

Provision

ProtectionCommunication

People Valuebles

Recieving CollectingGiving

Marketing DevelopingConnections

MaintainingConnections

entering

checking coatsticketingover-seeing

maintaining

soliciting

thanking/recognizing

distributing

establishing funds

crime pre-ventionprintingspecial

events

contacting museum

injury pre-vention

emailingpublicising

Donating goods or $

securingguardingpreserving

decidingstanding

waitingselling

payingstoringcollecting

decision makinghiring/firing

cleaninglandscapingtemprature

shoppingeating cooking

storing food

helping/assiting

informingdirecting

preparing

resting

promoting goodsorganizing goods

displayingbrowsingpurchasing

sellling

Navigation

Transportation

Exploration

Traffic Managment

mappingdirecting

discovering experiencing

moving

parkingcommuting

sectioningcoraling

experiencing

searchingfinding

seeingsmellingtouching

delivering

Research

Exhibition + Retail

Challenge

Solution

Work in a group to design a trade show space for an artificial coffee maker company called, “Robo Cafe”. The space will be set up in the Chicago housewares show.

I worked in a group with four other classmates. We began the project by identifying the key aspects of the company's identity. The company had two main products: household coffee makers and workplace coffee makers. We chose to create a space to represented each of the products with a clear contrast between the two. We began ideating by looking at different materials and experimenting with different floor plans. Once we decided on an overall concept, we divided the different aspects of the design, and assigned an area for each group member to focus on. My focus was on the furniture. For this project there was also an emphasis on graphic design.

lC A F E

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hightop tabl e hightop tabl e

hightop tabl e hightop tabl e

barista counter

2’x 4.5’ 2’x 4.5’

2’x 4.5’2’x 4.5’___________10 ’___________

____

____

____

6’__

____

____

__

stool

stool

stool

stool

stool

stool

stool

stool

stool

stool

stool

stool

stool

stool

booth booth

Table/lounge chair Table/lounge chairTable/lounge chairTable/lounge chair

Exhibition + RetailConceptThe concept was to have two distinct areas within the space to represent the two types of Robo Cafe products. One section was designed to feel more comfortable and relaxing, representing the home coffee maker. The other section was designed to be more utilitarian to represent the workplace coffee maker. Although the two areas are aesthetically different, an effort was also made to maintain a uniform design language throughout the entire concept.

Exhibition + Retail

Challenge

Solution

Work in a group to design a portable exhibition for AIGA -the professional association for design, to showcase the associations 30-year history of graphic design. The exhibition must fit the dimensions of a standard shipping crate and be portable, so that it can move around the city of Chicago.

I worked in a group with 4 other classmates. We began the project by researching ways to turn a shipping crate into a large exhibition space. Once we decided on an overall design for the exhibition, including the mechanics of expanding the space, we then designed different features to showcase the work of AIGA artists, famous graphic designers throughout the history of design, and local artist in Chicago. We also included interactive features to engage and educate the users of the exhibit. As a group, we divided the work of designing the individual features of the exhibit. The feature I was most involved in designing was a room that allowed the user to interact with objects in a 3d space and see a 2d projection of the objects. I chose to design this feature, because AIGA had mentioned that they were beginning to transition toward 3d design.

Static Assembly

Static Rear Wall

Static Base

Sliding Base

Static Ceiling

Static Side Wall

Static Side Wall

Sliding Assembly

Sliding Front WallSliding Side Wall

Sliding Side Wall

Exhibition + RetailRefinement

After we decided on an overall concept and started to design the features of the exhibit, we began building a prototype. We used laser cutter technology to ensure that all of our dimensions were accurate, and that our model was to scale. At this stage we also further refined the concept and decided to include a cell phone app. The purpose of the app was to track the exhibit as it moved throughout Chicago.

Exhibition + Retail ConceptThe overall concept was a small shipping crate with floors and walls that could slide to double the space of the exhibit. The ceiling was left open to allow the exhibit to feel more spacious, since there was a very limited space. We put an emphasis on making sure the exhibit could be easily set up and taken down to ensure its mobility. We included interactive objects outside the exhibit to attract users.