Martina Schäfer &

Holger Fischer

Local interactions for local and organic – the Zempow case

WP1- presentationGerman Partner

A bsr interreg III b project

Bioranch Zempow – the German Case

A bsr interreg III b project

1. Current local/regional activities

Consumer producer

relationships

Promotion of sust. reg.

development

2. Achievements and set backs

economicsocial & historic

4. Implementation

On the farmBeyond the

farm

3.Recommendations for further developments

To the farm To politics

1. Current local/regional activities

Gra

phic

s: A

din

a H

erd

e,

ZTG

2a. Economic success and set backs• Job creation!

– Farm, marketing, village tourism, woodchip production

• Production volume versus local/ regional market uptake volume– Meat marketing

• National sales with good prices finance regional marketing initiatives

• Store in Berlin was not successful– Jersualem Artichoke (Topinambur) production

• Regional processing (Lienig = 120 km)• Regional, national and international marketing with small

share of regional (juice)

• CAP-reform• Profitable setaside of marginal sites could possibly lead to

new focus in production orientation

A bsr interreg III b project

• Village cafés– Development goals for Zempow– Integrative effects

• Engagement in grassroot movements and business networks- Integration in regional development processes

• Diminishing funding leads to overwork and projects beeing abandoned e.g.:– Nature trails– Farm garden

• Expectations and perceptions of insiders and outsiders to the farm differ substantially – Due to different historic background

A bsr interreg III b project

2b. Social & historic achievements and set backs

3a) Recommendations to the farm

• Promote activities to create more jobs in Zempow and region– Food academy– Transparent regional meat processing in Bollewick

• Reduction of non farm activities that do not promote regional consumption– Speeches & lectures

• Communicate the difference between Bioranch Zempow and the old state owned farms to the villagers– Hold new round of village cafés

A bsr interreg III b project

3b) Recommendations to politics

• Improve cooperation between ministries– Example: Bollewick in Mecklenburg-Lower Pomerania

• Use leeway for administrative decisions• Coordinate and communicate funding

possibilities on different levels (EU, national, regional etc.)and by different departments

• Communicate goals of local and organic food production and processing top down

• Set political decision for strengthening regional economy

A bsr interreg III b project

4. Implementation

• On farm level– Food academy: funding of personal resources for

fundraising (9.000 euros) by ESF

• On regional/political level– Communicate agenda and raise awareness for the

importance of „crystallization points“ for rural development

A bsr interreg III b project