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MARKETING PRESENTATION
www.QūeRealtyPartners.com
2433 Lakebend Dr. Little Elm, TX SOLD 2015
REDEFININGSERVICE IN REAL ESTATE
Buying a home in today’s market can be challenging - QŪE Realty Partners Home Buying
TEAM understands that. While the market can be challenging, hundreds of homes are
purchased each week in North TX. What’s the difference between successfully finding and
buying your home or failing to do so? The Details! Our proven approach to planning,
educating and informing our clients to make the best buying decision effective marketing
campaigns, or utilizing our extensive network, at QŪE Realty Partners no detail is
overlooked. We pride ourselves in the use of technology and innovation to maximize the
exposure of your home. We created this guide to help educate you as a Seller, and
empower you to make the right decision when selecting the best agent to market and sell
your home.
When we say we are “redefining service in real estate”, we mean it! Our clients come first.
We will educate you on what needs to be done to have a successful sale of your home.
There are many components to a successful real estate transaction, and you can count on
us to be there every step of the process and make sure no detail is overlooked. Although a
brokerage, we’ve chosen to operate as a highly focused TEAM with a proven track record,
the right skill sets, and decades of core skill experience. If you’re serious about selling your
home, QŪE Realty Partners Home Selling TEAM is serious about getting the job done!
“QRP Guarantee” – If you are unhappy with our service at anytime, just send us written
notice and we will unconditionally release you from your listing contract.
Now more than ever, who you work with matters!
Phil Martin - Brokerage Owner and Realtor®
www.QūeRealtyPartners.com
REAL REVIEWS & SOCIAL PROOF OF OUR SUCCESS
“If you’re looking for a compassionate, knowledgeable, and zealous real estate agent whowill advocate on your behalf – Phil Martin is your man! Phil is very attentive and passionateabout what he does and it is evident in the lengths he will go through to ensure that he isexceeding his client’s expectation. I promise you, you will not find a more competent andfriendly agent than Phil. He is great to work with, and I highly recommend reaching out tohim and just have an initial conversation – you won’t want anyone else guiding you throughone of the most important decisions you’ll make for your family.”
- Rod & Tamara C.
SOLD IN 7 DAYS ABOVE AVERAGE PRICE
“Phil did an excellent work in all the process of the selling of my home. He was alwaysaware of all the details of the sale of the house. He helped me a lot trying to benefit meduring the process of the sale of the house. He treated me like a friend. Very honestperson.”
- William & Orpha O.
SOLD IN 3 DAYS ABOVE AVERAGE PRICE
“Phil Martin worked a miracle! He sold our house within a few days and kept our sellershappy when we had to extend our contract due to issues beyond his control! I am positivewe couldn't have done this transaction without him! We LOVE our dream home! Thankyou Phil!”
- John & Darla P.
SOLD IN 6 DAYS 2%+ ABOVE LIST PRICE
“I worked with Phil for a few weeks. During that time, he was very professional, courteousand always keep me informed with what was going on before, during and after the sale ofmy house. We had a special little situation that I think was not normal, between the sellerand buyer, and he was able to navigate through that in a timely matter with precision. Philwas able to walk me through the closing process, and it went 100% the way he haddescribed it would. I'm getting ready to buy a house, and I will be using Phil's services againas a buyer this time.“
- Danial M.
SOLD IN 7 DAYS ABOVE ASKING PRICE
“I am pretty big on giving and receiving reviews. I own a small business and it's veryimportant to my business to receive good reviews as well. In regards to Phil, I cannot say onebad thing about this man! He made this process go so smoothly it's almost like it neverhappened. I'm still baffled that I have sold my home and am already in a new one, which Philassisted with as well. Phil, thanks again for all of your hard work and determination! I wouldsay, keep it up, but I know you will!”
- Dwayne & Jennifer
SOLD AND BOUGHT A HOME WITH PERFECT TIMING
“QŪE sold our previous home and then negotiated an incredible deal for us on the homewe then purchased. Not only did we save more than $30k on it, we didn't have to payanything at close other than our down payment. We are in love with our home andcommunity and always refer our friends to QŪE.”
- Andre & Crystal vdB
SOLD AND BOUGHT A HOME WITH PERFECT TIMING
REAL PEOPLE | REAL RESULTS
Recent SALES
Phil Martin, Brokerage Owner, LeaderMBA, Duke University
Susan Holbrook, Client Care Manager
Tom Pfister, Owner, Plano, TX
TEAMWORK | LEADERSHIP
Chris Wells, Buyer’s Specialist
FIRST STEP BUYER’S TAKE DURING THE HOME BUYING PROCESS
57% internet
14% realtor
7% call on yard sign
7% contacted a lender
5% friend | relative | neighbor
3% open house
2% new builder
1% local newspapers & magazines
1% knew the seller
1% home buying seminar
2% other
www.QūeRealtyPartners.com
Source: National Association of REALTORS® | PROFILE OF HOME BUYERS 2015
57%14%
7%
DIGITAL PLATFORM DOMINANCE
92% - BUYERS SEARCH ON THE INTERNET
87% OF BUYERS FOUND THE FOLLOWING USEFUL-PHOTOS-DETAILED DESCRIPTIONS-INTERACTIVE MAP-VIDEO TOURS-NEIGHBORHOOD INFORMATION
65%+ SEARCHED ON MOBILE DEVICE
Source: National Association of REALTORS® | PROFILE OF HOME BUYERS 2015
WE SPECIALIZE IN DIGITAL MARKETING
OUR TEAM OFMARKETINGPROFESSIONALSMAKEYOUR HOMESTAND OUT!
01/ TEAM APPROACH
02/ PROFESSIONAL
PHOTOGRAPHY
03/ YARD SIGN
04/ 24/7 INFORMATION SIGN
RIDER WITH QR CODE
05/ DISTINCTIVE eBROCHURES
06/ CUSTOM WEBSITE SPECIFIC
TO THE PROPERTY
07/ SOCIAL MEDIA CAMPAIGN
08/ PREMIER EXPOSURE ON:
» zillow.com
» realtor.com
» trulia.com
09/ VIRTUAL TOUR VIDEO
MARKETING
10/ JUST LISTED DIGITAL BLAST
11/ JUST LISTED OPEN HOUSE
12/ TOP 300 LOCAL AGENT
PREVIEW E-MAIL
13/ LOCAL BROKERAGE NETWORK
14/ NATIONAL AND
INTERNATIONAL MARKETING
15/ PRE-MARKETING E-MAIL BLAST
TO OUR DATABASE
16/ PROSPECTING THE QUE
REALTY PARTNERS BUYER
DATABASE
17/ STAGING OR VIRTUAL STAGING
FOR TOP DOLLAR
18/ HOME WARRANTY COVERAGE
DURING LISTING PERIOD
19/ HI-TOUCH COMMUNICATION
20/ ACCURATE FEEDBACK
Our Top 20…
TEAM APPROACH /01
A team willalways outperform anindividual! TheQŪE RealtyPartners Team iswell trained incustomerservice, salesand high levelnegotiations!
PROFESSIONAL PHOTOGRAPHY /02Our Photographersare some of thebest in thebusiness! Yourhome is alwayspresented at itsbest. High-resolution picturesare what Buyersprefer and wedeliver.
YARD SIGN/03
Our high qualitymetal signs willshow your homeis professionallyrepresented.With our cleanbranding, nothingthat will detractfrom your home’scurb appeal.
SIGN RIDER /04
Another way weempower buyersto get theinformation theyneed about yourproperty 24/7. Itfeatures “text forinfo”, website andQR code.
eBROCHURES /05
Digitally produced and presented in 5+ layouts, to maximize buyer inquiry follow up. A QŪE Realty Partners brochure will showcase your home in the best possible way.
CUSTOMWEBSITE /06
We build yourproperty its owncustom website.It will featureyour property’shigh-resolutionphotos and allthe features ofyour home,neighborhoodand community.You will also findvideo virtual tourlinks.
SOCIAL MEDIA / 07
We aggressively poston targeted socialmedia platforms.This is a great way tomarket your hometo its hyper localmarket as well as toextended markets.And all of ourmarketing materialsare “Internet” and“mobile” ready totoday’s savvybuyers.
PREMIEREXPOSURE / 08
Premierexposure on:
Zillow.com Realtor.com Trulia.com
This means thatyour home is notlost in the shuffleof on-linesearching.
VIRTUAL TOUR VIDEO / 09
Virtual Tour Videois a MUST foradvertising ahome. It gives abuyer a differentperspective of thehome, its layoutand floor-plan.We will featureyour home onYouTube manyother sites on-line.
REVERSE PROSPECTING / 10We leverage the North Texas MLS database to mine for Buyer Prospects that are searching for homes “like” yours and ensuring that they have the information and website for your home.
OPEN HOUSE / 11
An Open Housecan be the righttactic for youhome. And if itis, we committo max. signage,advertising, andinvite yourneighbors overto see yourhome.
TOP 100 AGENTS /12
We pull 100realtors that havesold a home withina radius of yourhome and givethem a brokercourtesy “headsup” of the newpre-market listing.
LOCAL OFFICES/13
Since we are amember in theNorth TX RealEstate InformationSystem (NTREIS),most localbrokerages willalso feature yourhome on their site,equaling moreexposure.
NATIONAL/INT’L / 14
Because QŪERealty Partnersparticipates in theList HUB network,national aninternationalbrokerages willdisplay your homeon their websitesgiving your homeworldwideexposure.
BUYERDATABASE /15
Our pipeline ofready and futurebuyers will receivefirst notice of yourhome availability.Selling your hometo a QŪE RealtyPartners buyer willensure a quickersale at a greatprice.
PRE-INSPECTION / 16
Knowing exactlywhat thecondition of yourhome is BEFOREnegotiating,eliminatessurprises andensures that we“Hold The Line”against aggressiveprice concessiontactics.
STAGING / 17
Our Team willreview stagingbasics with you toenhance appeal.But here is a FACT:Homes that areprofessionallystaged – stager isPSE™ certified -sell for more inless time. Ourstaging partner isone of the best.
FREE HOME WARRANTY / 18
You receive peaceof mind knowingthat during thesale of yourhome you’recovered againstbreakdowns ofmajor and minormechanicalsystems in yourhome.
DEDICATED SUPPORT / 19
There are manymoving parts in theprocess of sellingyour home. Weprovide adedicated ClientCare Managerthroughout theprocess to ensureyou are alwaysinformed andprepared.
LISTENING & FEEDBACK /20
Listening to buyers and their agents is just as important as listening to you. All feedback is shared and assessed to make adjustments as we go to maximize the sale potential of your home.
14 / NATIONAL – INT’L MARKETING
LISTINGS
Your custom property website is a cornerstone in our macro and microdigital platform. Your property is showcased visually and informationallyto over 100 on-line sites specifically designed for buyers to search forhomes.
NEGOTIATION IS NOT AN EVENT
IT JUST ALWAYS IS
Negotiating is not just an event that takes place once anoffer is made!
QŪE Realty Partners begins the “negotiation” process wellbefore we have an offer on your home. Getting yourhome sold at a price and in a time that meets yourexpectations is the RESULT of a our proven marketingsystem.
The way we write, stage, inspect, present, position,research, promote and price…it is all designed to give youand ADVANTAGE BEFORE the offer.
What happens when thenegotiation process doesn’tstart until you have an offer
“Yes they shaved our margins a little, but they signed the contract!”
WHY | WHEN | WHO
HOW MUCH TO YOUR BOTTOM LINE
Knowing your goals is critical to “our” success. We will listen and ask a lot
of questions.
Our commitment is to always offer professional analysis, opinion,
recommendation and guidance with the focus to sell your home for the
most amount of money in the least amount of time.
PRICING CORRECTLYTO MAXIMIZE PROFITS
C O NDI TION V S . C OMPETI T I ONG REAT P O OR
PR
ICE
VS
. C
OM
PE
TIT
ION
A B OVE
B E L OW
IN MARKET
ON MARKET
OUT OF MARKET
YOU CAN CONTROL THE SELLING TIME OF YOUR PROPERTY BY SELECTING A
COMPETITIVE PRICE AND IMPROVING THE CONDITION OF YOUR PROPERTY.
PROPERTY INTEREST LEVEL
25% OF AVERAGE
DOM*
50% OF AVERAGE
DOM
100% and BEYOND OF
AVERAGE DOM
QŪE REALTY PARTNERS EXPERTISE AND EXPERIENCE ENABLES US TO GET IT RIGHT FROM THE START SO YOU DON’T MISS YOUR WINDOW FOR MAXIMUM OPPORTUNITY.
*Average Days On Market (DOM) or Days to Contract for your size home in your neighborhood/area
HOME SALE TIMELINE
pre-listing
Schedule an appointment
Meet with the QRP team
Discuss best strategy for selling
Formal listing presentation
Executed sales agreement
Property evaluation
Walkthrough and assess (pre-inspect-stage)
Market analysis completed
Sales price established
Sign installed
Coming soon campaign launched
listed and activeProfessional photography taken
Full marketing campaign development
Multiple Listing Service submission
Custom website activation/syndication
Email campaign launched
Call campaign launched
Social campaign launched
Open house*
Home tours by appointment only
under contractOffer(s) received
Offer(s) negotiated
Offer accepted
Back-up offer(s) accepted
Inspections & disclosures completed
Appraisal completed
Contingencies removed
Property closes
Refer friends to the QRP home selling team
469-294-3434 | www.QūeRealtyPartners.com | Allen, TX