Marketing Magazine HK - Nov 2014

MMHK_Ad_NOV14.indd 48 11/11/2014 9:59:20

WWW.MARKET ING- INTERACT IVE .COM NOVEMBER 2014 MARKET ING HONG KONG 1

EditorialMatt Eaton, Editorial [email protected]

Jennifer Chan, Senior [email protected]

Apple Lam, [email protected]

Tracy Chan, Bilingual Sub [email protected]

International TeamRayana Pandey, Editor (Singapore) [email protected]

Oliver Bayani, Editor (Philippines)[email protected]

EventsCathy Luk, Manager - Events [email protected]

Cindy Yeung, Events Producer - [email protected]

Advertising Sales - Hong KongJosi Yan, Sales [email protected]

Sara Wan, Senior Account [email protected]

Advertising Sales - InternationalChe Winstrom, Sales Manager (Singapore)[email protected]

Production and DesignShahrom Kamarulzaman, Regional Art [email protected]

Evisu Yip, Senior [email protected]

FinanceEvelyn Wong, Regional Finance [email protected]

Circulation & DatabaseJune Tan, Senior Database Operations [email protected]

Management Tony Kelly, Managing [email protected]

Justin Randles, [email protected]

SCAN TO SUBSCRIBE

WWW.MARKET ING- INTERACT IVE .COM2 MARKET ING HONG KONG NOVEMBER 2014

22

22

NOVEMBER 2014 HK$680 HK$ 8R 2014 HK$68NOVE ERMBERNOVEMBERMBER

years

ww

interview

Kat Graham 吸血之魅

happylife

cosmo man

RubberBand一顆不變初心

生活家的廣角生活找尋他鄉sweet

fine day

薛凱琪不走

的浪漫幻想

30Things

Aloneto

EnjoyBeing

cosmo好好愛地

球

inspireinininiinsininspinininnspcnspnspnsppspicspspisppircopipirpipicocoipiropirpirepiropirpirreorereorereinspire

wrapped in

L VE

fashion focus

牛仔布奢華登場

360°

HOW TO

WEARBOLD

COLORS?絕色配搭

Jacket FeverJacket Fever

years

ww

brideOCTOBER 2014 HK$35HK$35

www.cosmopolitan.com.hk

花樣少女戀愛經顏卓靈

Mem oO C T O B E R 2 0 1 4

We d d i n g 送

LoveClassicYetTrendy時尚新娘髮型化妝

celebrity ideas造型

打造星級新娘造型

OCTOBER 2014 HK$35

euBlossomof

The

GoldAward

For advertising enquiries, please contact us at [email protected]

Mem oO C T O B E R 2 0 1 4

WWWWWeWeWe dWe d d i n gWWM送SilverAward

MMHK_Ad_NOV14.indd 48 11/11/2014 10:00:44


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*Data shown above indicates the number of unique users across the eX Advertising Intelligence

Platform who were interested in that category or brand in Hong Kong in a single day in July 2014

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IN JUSTIN JUST

ONE DAY, HOW ONE DAY, HOW

MANY PEOPLE OF MANY PEOPLE OF

HONG KONG WEREHONG KONG WERE

INTERESTED ININTERESTED IN

YOUR PRODUCTS?*YOUR PRODUCTS?*

TRAVEL TO EUROPETRAVEL TO EUROPE12,00012,000

TRAVEL TO ASIATRAVEL TO ASIA18,00018,000

AUTOMOBILEAUTOMOBILE4,0004,000

DIGITALDIGITALCAMERASCAMERAS3,0003,000

INVESTMENT &INVESTMENT &PERSONAL FINANCEPERSONAL FINANCE14,00014,000 ENGLISH PREMIER LEAGUE ENGLISH PREMIER LEAGUE

17,00017,000

NBANBA4,0004,000

HEALTH & BEAUTYHEALTH & BEAUTY5,0005,000

SMARTPHONE & SMARTPHONE & TABLET TABLET 19,00019,000




MMHK_Ad_NOV14.indd 48 11/11/2014 10:02:54

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MMHK_Ad_NOV14.indd 48 11/11/2014 10:03:32



CMO F E A TUR E市務總監專題

“I would like to see CMOs take back the responsibility to think broadly in terms of things like customer experience, sales and product design and gain increasing importance at the top table.”「我希望市務總監能夠重擔以宏觀的角度去考慮客戶體驗、銷售及產品設計等問題的責任，

並且成為更重要的決策人。」


CMO F E A TUR E市務總監專題

WWW.MARKET ING- INTERACT IVE .COM

OUT T O L UN CH編輯飯局

22 MARKET ING HONG KONG NOVEMBER 2014





Overall Magazine of the year

1. Next

2. CAPITAL WEEKLY

3. Ming Pao Weekly

4. Milk

5. U Magazine

6. Cosmopolitan

7. Sudden Weekly

8. East Magazine

9. Economic Digest

10. TIME

Newspaper of the year

1. South China Morning Post

2. Apple Daily

3. Hong Kong Economic Times

4. Headline Daily

5. Hong Kong Economic Journal

6. Ming Pao

7. Oriental Daily News

8. Sing Tao Daily

9. am730

10. Metro Daily



SCMP Hearst Hong Kong Limitedwww.elle.com.hk

SEXY, STYLISH, SPIRITED

ELLE----- -- the definitive style magazine of the year


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844_pc_MKG MAG Award_op.indd 1 20/10/2014 17:26:19

MMHK_Ad_NOV14.indd 48 11/11/2014 10:12:49


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Marketing Magazine HK - Nov 2014