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MARKETING KINGDOM BAKU 4-5 April 2013 BAKU, AZERBAIJAN www.thepworld.com www.thepworld.com [email protected] Azerbaijan’s First Ever Global Marketing Event +3892 5 111 350 Register and pay before 18thJanuary 2013 for EUR 409 ONLY!

Marketing Kingdom Baku

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Page 1: Marketing Kingdom Baku

MARKETINGKINGDOM BAKU

4-5 April 2013

BAKU, AZERBAIJAN

www.thepworld.com

www.thepworld.com

[email protected]

Azerbaijan’s First Ever Global Marketing Event

+3892 5 111 350

Register and pay before 18thJanuary 2013 for

EUR 409 ONLY!

Page 2: Marketing Kingdom Baku

The Marketing Kingdom is Europe’s biggest marketing event!

In 2011 and 2012 more than 4000 marketing professionals took part in the Marketing Kingdom series of events in Belgrade, Zagreb, Sarajevo and Tbilisi.

Featuring presentations by the world’s biggest marketing professionals and brands the Marketing Kingdom includes interactive presentations on the hottest topics in the global marketing world such as, social media, marketing research, digital marketing and communications.

See for yourself!

MARKETINGKINGDOM BAKU

What is THE MARKETING KINGDOM ?

Page 3: Marketing Kingdom Baku

The Marketing Kingdom Baku - For The First Time In Azerbaijan

MARKETINGKINGDOM BAKU

Who is speaking at THE MARKETING KINGDOM BAKU ?

The Marketing Kingdom Baku includes interactive presentations by the world’s biggest marketing experts. Below is a list of the marketing experts presenting at the event:

Johnny KroneldLead Marketing Manager Direct SalesHewlett Packard

Ian HunterGlobal Head Of Cloud MarketingFujitsu

Chris StockManaging DirectorFourThirds

Irina PashinaMarketing Localization ManagerSAP Global Marketing

Timothy WhiteHead of eMarketingNovartis

Marvin LiaoFormer Commercial DirectorYahoo!, UK

Lars Silberbauer Head of Social Media LEGO Group

Steffen Ruebke General Manager Henkel Cosmetics

Greg NugentMarketing Director London Olympic Games

Mads HolmenPlanning DirectorGo Viral

Tomas JenssenDirector Corporate CommunicationsMicrosoft

Page 4: Marketing Kingdom Baku

All presentations at the Marketing Kingdom are based on extensive market research. The presentations are interactive and will provide you with methods and tools that you can immediately implement when you go back to your company. Take a look at the programme below.

MARKETINGKINGDOM BAKU

What topics are being presented at THE MARKETING KINGDOM ?

DAY ONE 4th April 2013

Registration And Morning Coffee

Chairman's Opening Remarks

London Games 2012: Understand, Inspire And Engage The World’s Biggest Audience Greg Nugent, Marketing Director, London Olympic Games 2012

Using Customer Insight To Build Social Loyalty Through Community And Fan Engagement Lars SiIberbauer, Head of Social Media, LEGO Group

Networking And Refreshment Break

Talking With Generation Social Mads Holmen, Planning Director, Go Viral

Talking To Your Customer: Should You Go Local, Social, Or Mobile? Irina Pashina, Marketing Localization Delivery Manager, SAP Global Marketing

Lunch For Speakers And Delegates

Panel Discussion Effective Ways To Measure The Effect Of Your Social Media Campaigns

Interactive WorkshopAnalyzing And Mastering The Latest Global Advertising Trends

Marvin Liao, Former Commercial Director, Yahoo!

End Of Day One

09.00

10.00

10.15

11.00

11.45

12.15

13.00

13.45

14.45

15.30

17.30

Page 5: Marketing Kingdom Baku

All presentations at the Marketing Kingdom are based on extensive market research. The presentations are interactive and will provide you with methods and tools that you can immediately implement when you go back to your company. Take a look at the programme below.

MARKETINGKINGDOM BAKU

What topics are being presented at THE MARKETING KINGDOM ?

DAY TWO 5th April 2013

Morning Coffee

Chairman’s Opening Remarks

Marketing From The Heart Ian Hunter, Global Head Of Cloud Marketing, FujitsuChris Stock, Managing Director, FourThirds

Taking Marketing To The Board Level Steffen Ruebke, General Manager, Henkel Cosmetics

Hewlett Packard Case Studies: Marketing As It MattersImplementing New Strategies Through Consumer Projects

Johnny KroneId, Lead Marketing Manager Direct SaIes, HewIett Packard

Lunch For Speakers And Delegates

How Marketing And PR Can Work Together For Maximum Benefit Tomas Jenssen, Director Corporate Communications MENA, Microsoft

Digital Healthcare Marketing: Customer Centricity And The Closed Loop For Commercial Success

Timothy White, Head of eMarketing, Novartis

Networking And Refreshment Break

Interactive Workshop Mastering Marketing Research

End Of Marketing Kingdom

09.00

10.00

10.15

11.00

11.45

12.30

13.30

14.15

15.00

15.30

17.00

Page 6: Marketing Kingdom Baku

MARKETINGKINGDOM BAKU

How Can I Register For THE MARKETING KINGDOM ?

MARKETINGKINGDOM BAKU

How Can I Sponsor THE MARKETING KINGDOM ?

If you register and pay before 18th January 2013 the price for the event is EUR 409.

If you register and pay between 18th January 2013 - 15th March 2013 the price is EUR 459.

The price after 16th March is EUR 509.

Please note that we can also prepare a GROUP PACKAGE for your company if you are planning on sending three or more delegates. Contact us for more info.

Please note that delegate tickets for the Marketing Kingdom Baku are strictly limited. To register please call us on +3892 5 111 350, send an email to [email protected] or simply register through our website www.thepworld.com. Please note that your registration for the event will be confirmed after the payment has been received.

The Marketing Kingdom Baku as Azerbaijan’s first ever global marketing event is an ideal platform to promote your business and services.

At the Marketing Kingdom we are all about creating unique experiences for our customers. By supporting this event you will be in direct contact with your target market and generate business for your organisation. Being part of the Marketing Kingdom, you are guaranteed to be noted and put on the business map.

As a sponsor you will benefit from a dedicated PR campaign in the build up to the event and our unparalleled direct marketing campaign where your solutions are promoted extensively across the region through targeted e-shots, hard copy mailings and our experienced telemarketing team.

At the event itself our job is to personally introduce you to senior buyers, influencers and decision makers through pre-arranged one to one meetings, networking events and keynote speaking opportunities.

We have an experienced and thoroughly professional team here that will ensure we generate real ROI for your company.

For more information on how you can get involved in this event as an exhibitor or a sponsor, please email Kosta Petrov on [email protected]

Page 7: Marketing Kingdom Baku

MARKETINGKINGDOM BAKU

About The Organiser

The Marketing Kingdom is organized by the Dubai based company – P World. As of today the company has organized over 100 business events across the world, including Azerbaijan’s first ever global PR event – the Baku PR Experience which took place on 17th October 2012 at the Hilton Hotel in Baku.

For more information about the company please visit www.thepworld.com

Page 8: Marketing Kingdom Baku

MARKETINGKINGDOM BAKU

4-5 April 2013

EUR 509 ONLY

FOUR WAYS TO REGISTERPWorldGlobal

1000 Skopje, Macedonia

DELEGATE DETAILS

COMPANY DETAILS

Company: ............................................................................................................................................................................................................

Address: ................................................................................................................................................................................................................

Postcode: ................................................................................. Country: ...........................................................................................................

Tel: .............................................................................................. Fax: .................................................................................................................

.

Booking Contact: ..............................................................................................................................................................................................

Department: ........................................................... Mobile: .......................................... Email: ......................................................................

Training Manager: .............................................................................................................................................................................................

Department: ........................................................... Mobile: .......................................... Email: ......................................................................

Name of the Department Head: .....................................................................................................................................................................

Department: ........................................................... Mobile: .......................................... Email: .......................................................................

YES, I would like to receive information about future events & services via e-mail .................................................................

No. of employees on your site: 1000+ 500-999 250-499 50-249 0-49

Nature of your company's business: ..........................................

To assist us with future correspondence, please supply the following details:

10%SAVE CALL

Payments

sent upon receipt of your registration.Please note that full payment must be received prior to the event. Only those delegates whose fees have been paid infull will be admitted to the event. You can pay by bankers draft in EUR. In any eventpayment must be received not later than 48 hours before the Event. Entry to the Event may be refused if payment in full is not received.

Cancellation

If you are unable to attend, a substitutedelegate will be welcome in your place.Registrations cancelled more than 7 daysbefore the Event are subject to a EUR200 administration charge. Registration fees for registrations cancelled 7 days of less before the Event must be paid in full. Substitutionsare welcome at any time.

Event Venue

Accommodation DetailsWe highly recommend you secure your roomreservation at the earliest to avoid last minute inconvenience. You can contact Irena on ourHospitality Desk for assistance on:Tel: +38925111350Email: [email protected]

Name: ..............................................................................................................................................................................................................

Job Title: ......................................................................................................... Email: .....................................................................................

Tel: ..................................................... Fax: .................................................... Mobile: ..................................................................................

Name: ..............................................................................................................................................................................................................

Job Title: ......................................................................................................... Email: .....................................................................................

Tel: ..................................................... Fax: .................................................... Mobile: ..................................................................................

+38925111350 For More

Information

SIGNIFICANT SAVINGSFor further information on current promotions and Group Discounts please contactKosta Petrov on +38925111350 or [email protected]

All registrations are subject to our terms and conditions which are available atwww.thepworld.com Please read them as they include important information. By submitting you registration you agree to be bound by the terms and conditions in full.

Bank Details:

Name Of The Bank: Ohridska Banka Skopje,MacedoniaAccount Number: 14-701-0004756.0IBAN: MK0753090100475688SWIFT: MKOHRDMM22

BETWEEN 18th Jan - 15th Mar 2013

The Marketing Kingdom Baku

EUR 459 ONLY

BEFORE 18th Jan 2013

EUR 409 ONLY

AFTER 16th March 2013

– 7 participants

Risto Ravanovski 15a

6

+38925111350

[email protected] www.thepworld.com

BAKU, AZERBAIJAN

REGISTRATION