Upload
netscribes-inc
View
214
Download
0
Embed Size (px)
Citation preview
8/3/2019 Market Research Report : GPS Tracking and Navigation Market in India 2011
http://slidepdf.com/reader/full/market-research-report-gps-tracking-and-navigation-market-in-india-2011 1/12
GPS Tracking and Navigation Market - IndiaOctober 2011
8/3/2019 Market Research Report : GPS Tracking and Navigation Market in India 2011
http://slidepdf.com/reader/full/market-research-report-gps-tracking-and-navigation-market-in-india-2011 2/12
2
S A M P L E
GPS TRACKING AND NAVIGATION MARKET – INDIA.PPT
Executive Summary
Market
Drivers &
Challenges
Trends
Competition
•The Global Positioning Systems (GPS) market was valued at INR x bn in 20-- and is expected toreach INR y bn by 20--
•GPS market in India is expected to grow owing to an increased use of technology in fleetmanagement, transport navigational systems and other areas
•Interest shown by the Government of India to modernize the country’s basic infrastructure willfurther fuel growth in the market
Drivers:
– Growth in logistics vertical
– Growth in radio cabs
– Demand from BPO Sector
– Increasing penetration of high
end phones
Challenges:
– Lack of awareness and consumer
perception
– Fragmented logistics sector
– Operational issues
•GPS device makers forging partnerships with automobile firms
•Mobile phone players providing free services
•New emerging applications
– Entry of mapping portals
– Increasing sales of luxury cars
– Government Initiatives
Major GPS Vendors (Domestic)
Player 1 Player 2 Player 3 Player 4
Major GPS Vendors (Foreign)
Player 5 Player 6 Player 7 Player 8
8/3/2019 Market Research Report : GPS Tracking and Navigation Market in India 2011
http://slidepdf.com/reader/full/market-research-report-gps-tracking-and-navigation-market-in-india-2011 3/12
3GPS TRACKING AND NAVIGATION MARKET – INDIA.PPT
•Introduction
•Market Overview
•Product Categories
•GPS Benefits
•Mobile Phone GPS Technology
•GPS for SMBs•Drivers & Challenges
•Trends
•Major Players
•Key Developments
•Strategic Recommendation
8/3/2019 Market Research Report : GPS Tracking and Navigation Market in India 2011
http://slidepdf.com/reader/full/market-research-report-gps-tracking-and-navigation-market-in-india-2011 4/12
4GPS TRACKING AND NAVIGATION MARKET – INDIA.PPT
Retrieving information through GPS system comprises of
multiple procedures
Source: x
GPS – Framework
Constant broadcastingof transmission signals
through an internal clock
GPS receiver picks upthe signals for
analysis about itslocation information
Work Model – GPS System
•Using its internal clock system, the GPSsatellites constantly broadcast transmissionsignals to all the operating GPS receivers onearth
•Receivers after picking up the signals, storethese signals and then calculate the actual
distance between the satellite and itself It retrieves the time taken by the transmission
signals to reach earth from the orbit for this purpose
•Using a process called ‘Trilateration’ receiversestimates its exact position on the earth’ssurface Receivers use a combination of minimum three
satellites to calculate a two dimensional position(latitudes & longitudes only)
Calculation of a three dimensional location(including latitude, longitude and altitude) requiresthe combination of transmission signals of at least
four satellites
8/3/2019 Market Research Report : GPS Tracking and Navigation Market in India 2011
http://slidepdf.com/reader/full/market-research-report-gps-tracking-and-navigation-market-in-india-2011 5/12
5
S A M P L E
GPS TRACKING AND NAVIGATION MARKET – INDIA.PPT
GPS market in India is expected to grow as demand for
simple and low cost solution increases
• GPS market in India is at a nascent stage but is growing rapidly owing to an increased use of technology across varioussectors
Rapidly growing market of GPS enabled vehicles is the primary support for this market in India
• Emergence of GPS oriented services from telecom companies and easily affordable GPS enabled mobile phones is
further fueling growth in the market Players like Black Berry has strategically targeted the corporate segment of the market
Government of India is also playing a crucial part in boosting the market, with its pipeline projects of equipping airports with GPS
• It primarily finds its implementation across various sectors, some of the major sectors include logistics, sales, taxi andfleet management companies
• Many local and international GPS companies have entered the market and are competing to grab a share in this
market, especially in logistics for tracking cargo and trucks across India
GPS – Indian Market Overview
Market Size and Growth
Source: x
INR bn
4
0
4
1
2
3
d
2012e
c
2009e
b
2006
a
cd
ab
Estimated Segmented Share (20--)
Navigation
Tracking
8/3/2019 Market Research Report : GPS Tracking and Navigation Market in India 2011
http://slidepdf.com/reader/full/market-research-report-gps-tracking-and-navigation-market-in-india-2011 6/126
S A M P L E
GPS TRACKING AND NAVIGATION MARKET – INDIA.PPT
A whole range of GPS products meant to cater to various
purposes of tracking and navigation are available
Source: x
GPS
Products
Individual Use
•xxx
Recreational Use
•yyy
Corporate Use
•aaa
Surveyor
•bbb
8/3/2019 Market Research Report : GPS Tracking and Navigation Market in India 2011
http://slidepdf.com/reader/full/market-research-report-gps-tracking-and-navigation-market-in-india-2011 7/127GPS TRACKING AND NAVIGATION MARKET – INDIA.PPT
Drivers & Challenges – Summary
Drivers
Growth in logistics vertical
Growth in radio cabs
Increasing penetration of high end
phones
Demand from the BPO Sector
Entry of mapping portals
Increasing sales of luxury cars
Government Initiatives
Challenges
Lack of awareness and consumer
perception
Fragmented logistics sector
Operational issues
8/3/2019 Market Research Report : GPS Tracking and Navigation Market in India 2011
http://slidepdf.com/reader/full/market-research-report-gps-tracking-and-navigation-market-in-india-2011 8/128
S A M P L E
GPS TRACKING AND NAVIGATION MARKET – INDIA.PPT
Growth in logistics sector has resulted in demand for
vehicle tracking devices based on GPS technology
• Logistics service providers are now increasingly adopting vehicle-tracking system for better fleet
management
• Courier service firms are tracking their shipments using GPS technology
These systems continuously monitor shipment location and can provide information to the transporterdirectly in case of any change of plan
Fleet managers are in a position to monitor all activities of workers, over speeding, route deviation etc. The
driver in turn can access emergency service in case of sickness and accident
Tracking and logging details of vehicles over large geographies such as cities, states or even across countries,
is assimilated and analyzed via GIS
Gati, one of Indias leading logistics players, already has more than hundred intercity trucks enabled with
GPS, and it is planning to equip around 1,000 intercity fleet with GPS
Growth in logistics vertical Impact
Source: x
Growth in Logistics Sector Growth in Courier Industry
INR tr
2
1
0
e
20--
d
20--
c
20--
b
20--
a
3
2
1
0
d
20--
c
20--
b
20--
a
INR bn
8/3/2019 Market Research Report : GPS Tracking and Navigation Market in India 2011
http://slidepdf.com/reader/full/market-research-report-gps-tracking-and-navigation-market-in-india-2011 9/129
SAMPLE
GPS TRACKING AND NAVIGATION MARKET – INDIA.PPT
Major Indian Players (1/14)
State 1
Company Name Sales Intelligence Business Description
xyz Name: xxx• Based in xxx, the company offers GPS based vehicle
tracking system, and handheld mapping systems
• It offers its cellular network based vehicle trackingsystem under the brand name xxx
Can be effectively used for xxx and xxx
• The company also offers an extensive range of handheld all weather GPS receivers, meant for variousmapping and navigation purposes
E-Mail: xxx
Phone: xxx
Address: xxx
abc Name: xxx• Headquartered in xxx, the company extends its services
in the field of fleet management wherein it providesstate of the art technology to enhance tracking and monitoring of vehicles
• The company offers its product, xxx’ which is capable of handling a huge gamut of fleet with utmost efficiency
It also has an human resource management system moduleincorporated in it
Users can also avail the ‘GEOFENCING’ so as to create virtual boundaries for the vehicles
Systems are enabled to represent multiple vehicle locations ona single screen
Also provides the user to track, location, speed and distancetraveled by the vehicle at any given point of time
E-Mail: xxx
Phone: xxx
Address: xxx
Source: x
8/3/2019 Market Research Report : GPS Tracking and Navigation Market in India 2011
http://slidepdf.com/reader/full/market-research-report-gps-tracking-and-navigation-market-in-india-2011 10/1210GPS TRACKING AND NAVIGATION MARKET – INDIA.PPT
Key Developments
Source: Press Articles
Products Launches
Date Development
Oct 20-- Xxx yyy zzz …
CollaborationsDate Development
May 20-- Abc def ghi…
SAMPLE
8/3/2019 Market Research Report : GPS Tracking and Navigation Market in India 2011
http://slidepdf.com/reader/full/market-research-report-gps-tracking-and-navigation-market-in-india-2011 11/1211
S A M P L E
Strategic Recommendations
yyy
•xxx
xxx
GPS TRACKING AND NAVIGATION MARKET – INDIA.PPT
xxx
•yyy
8/3/2019 Market Research Report : GPS Tracking and Navigation Market in India 2011
http://slidepdf.com/reader/full/market-research-report-gps-tracking-and-navigation-market-in-india-2011 12/1212GPS TRACKING AND NAVIGATION MARKET – INDIA.PPT
Thank you for the attention
About Netscribes
Netscribes is a knowledge-consulting and solutions firm with clientele across the globe. The company’s expertise spans areas of investment & business research, business &
corporate intelligence, content-management services, and knowledge-software services. At its core lies a true value proposition that draws upon a vast knowledge base.
Netscribes is a one-stop shop designed to fulfil clients’ profitability and growth objectives.
The GPS Market – India report is a part of Research on India’s Telecommunications Series. Formore detailed information or customized research requirements please contact:
Disclaimer: This report is published for general information only. Although high standards have been used the preparation, Research on India, Netscribes (India) Pvt. Ltd.
or “Netscribes” is not responsible for any loss or damage arising from use of this document. This document is the sole property of Netscribes (India) Pvt. Ltd. and prior permission is required for guidelines on reproduction.
Research on India is a product of Netscribes (India) Pvt. Ltd. Research on India is dedicated to disseminating information and providing quick
insights on “hot” industries in India and other emerging markets. Track our new releases and major updates in these industries on
Kalyan Banga
Phone: +91 33 4064 6215
E-Mail: [email protected] Uppal
Phone: +91 22 4098 7530
E-Mail: [email protected]
Our other offerings in the Telecom Series:•3G Market in India 2011
•Telecom Market in China 2011
•Smartphone Market in India 2011•Telecom Towers Market in India 2010
•VoIP Market – India
•Telecom Towers – India
•Mobile Value Added Services - India