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Marius Haas, Dell’s new President of the Enterprise Solutions Group and other senior Dell executives and customers gathered for an Enterprise Strategy Update for media and analysts October 18, 2012 in San Francisco. _http://dell.to/DoMoreIT (_http://dell.to/DoMoreIT).
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The Optimized Enterprise
Marius Haas, President, Dell Enterprise Solutions
Dell Enterprise Strategy
Momentum
Marius Haas, President, Dell Enterprise Solutions
Enterprise Strategy Update #DoMoreIT
39% organic growth 95% including Force 10 revenue
$110B Total enterprise infrastructure market
End-to-end enterprise growth
$12.7B Acquisition investment
+12% End-to-end enterprise in Q2 year over year
Enterprise Strategy Update #DoMoreIT
En
d-t
o-e
nd
o
ffer
ing
• Agent-free monitoring– save up to 43 days per year of system admin time
• Industry-leading energy efficiency – 28% more energy efficiency
• Virtualization optimized – 376% more virtual machines
• The best TCO in the industry – save up to 80% on storage
• Fully automate time-consuming storage tasks – deploy in under 20 minutes
• Protect your entire infrastructure in minutes, not hours – with a near-zero recovery time objective
S t o r a g e
• High-performance fabrics that at scale –are 1/4 the power; 1/5 the price; 1/6 the footprint
• Embedded blade switching –resulting in 30-40% capex savings
• Integrated automation software – reducing deployment times to minutes and seconds
N e t w o r k i n g S e r v e r s
Dell Enterprise Solutions deliver superior value C
om
ple
te
solu
tio
ns
Integrated Systems Leveraging best-of-breed technology in a complete solution with seamless management
4
Services and Software
218 Awards in 2012
year to date
Enterprise Strategy Update #DoMoreIT
Leading the transitions with industry standards
5
Easy to use iSCSI storage 1
SERVERS
High-end workstations for ten years 1
WORKSTATIONS STORAGE VIRTUALIZATION
# # In hyper-scale infrastructure solutions 1 # Virtualized
infrastructure 1 #
Enterprise Strategy Update #DoMoreIT
Key technology transitions create opportunity
6
Data Insights $41B storage hardware market by 2015
Integrated Systems 1/3 of infrastructure, $98B market by 2015
Cloud $110B market in 2015, 68% private clouds
Mobility $818B market, VDI alone will top $10B by 2015
2 Billion Customer conversations a year drive unique insight
Enterprise Strategy Update #DoMoreIT
Costly solutions where operational savings are consumed by high costs with a lock-in penalty
The New Proprietaries
Operational costs
Capital costs
$ $$$
An end-to-end approach that delivers superior performance and efficiency
The Optimized Enterprise
Operational costs
Capital costs
$ $
• Breakthrough performance & efficiency
• Greater IT agility & reliability • Solutions that scale
Complex, monolithic systems that lock in and don’t scale
Legacy Systems
Operational costs
Capital costs
$$$ $$$
What’s different about our enterprise approach? O
pe
rati
on
al E
ffic
ien
cy
Low-cost commodity components with no solutions value-add
Commodity Systems and Services
Capital costs
Operational costs
$$$ $
Price/Performance
Enterprise Strategy Update #DoMoreIT
Design philosophy drives customer differentiation
8
Enables customers to achieve:
Intelligent orchestration
Better together innovation
Modular, scalable systems
Open innovation
Systems-level efficiency
Breakthrough performance and efficiency
Greater IT agility and reliability
Solutions that scale
SCA
LA
BLE
DE
SIG
N P
OIN
T
Price/Performance
Op
era
tio
nal
Eff
icie
nc
y
Enterprise Strategy Update #DoMoreIT
6X faster time to value with pre-integrated systems
ZERO oversubscription in our Z9000 architecture
397% return on storage investments with Compellent
1.03PUE on a roof in Arizona with our Modular Data Center
Introducing the Active Infrastructure family
9
Integrated scalability Scale out Scale up
…and grow seamlessly with your needs tomorrow
Solutions right sized to meet your needs today… Hyper-scale
Enterprise Strategy Update #DoMoreIT
Automated intelligent tiering balances cost and performance
A focus on key innovation points
10
Integrated, Optimized Systems Speed time-to-value & simplify tools and tasks
Next-generation Service Delivery Enable everyone to quickly & easily deploy capabilities
Driving greater operational efficiency
Scalable, Modular Components Powerful infrastructure resources that scale up, scale down, scale out
Key innovations
Delivering breakthrough price/performance
New memory architecture accelerates application performance
Intelligent monitoring and management at the global level improves IT service delivery
Enterprise Strategy Update #DoMoreIT
What’s Next? Continued enterprise momentum
Dell is innovating the enterprise: New Active Infrastructure family redefines integrated systems
Dell is committed to a scalable design point that delivers superior value at every scale
11 Enterprise Strategy Update #DoMoreIT
Dell continues to win: Outpacing the market with 12% growth in Q2 Y/Y
The Optimized Enterprise
Marius Haas, President, Dell Enterprise Solutions