March 22, 2016 Page 1 of 42 A 3 - Library Healthy Kids ... · Training on March 15, 2016 -10 leaders will be trained Pilot will occur in 4 sites Lucan OEYC ... Little Lambs Pilot

Steering Committee March 10, 2016

Healthy Kids Community Challenge

March 22, 2016 Page 1 of 42 A 3 - Library

Agenda

1. Planning Committee

2. Community Needs Assessment – update and feedback

3. Theme 1 Action Plan – update on strategies

4. Theme 2 – Introduction and Brainstorming

5. Theme 2 Launch Event – June 23rd, 2016


Planning Committee

• Meeting approximately once per month to discuss implementation of the Theme 1 action plan

• Include members from: OEYC, Library, Municipal Recreation, School, Health Unit

• Next meeting is March 23, 2016

• Big thank you!


Community Needs Assessment

1. Review for accuracy, omissions and errors

2. Next steps:

• Print copies for each municipality, Council members, and Library Board Members

• Post electronic version to website for public

• Share electronic version with partners


Active Play, Outdoor Play & Physical Literacy

StrategiesTheme 1: Run, Jump, Play Everyday


Action Plan for Theme 1

There are 5 strategies proposed within the Action Plan1. Early Years Leaders Education 2. Parent Education 3. Pilot of PLAID in collaboration with

McMaster University 4. Natural Playspace 5. County-wide Events and Community-

Consultations


1. Early Years Leaders Education

• Goal: every child in the County of Middlesex will have the opportunity to nurture their physical literacy

• Event held March 9th, 2016 @ Komoka • Number registered: ~150 people• Number of kits distributed: 100

• GREAT FEEDBACK!



• Event was video recorded – can be made available for webinars

• Those interested in the interactive component to supplement the webinar - can arrange to contact OPHEA or Health Unit to support

• Follow-up active session for those wanting more active ideas!

• Parent education session?



• Follow up assessment with all in attendance planned for 1 month

• Will compare pre and post questionnaire to assess change in knowledge, attitudes and behaviours and barriers/needs; will summarize into a report


2. Physical and pre-LiterAcy development In chilDren• Training on March 15, 2016 - 10 leaders will be trained

• Pilot will occur in 4 sites • Lucan OEYC• Strathroy OEYC• Thorndale Library • Parkhill Library

• Each will get a Move 2 Learn Kit

• Will continue to work with McMaster on implementation and evaluation

• If successful, can look forward to phase 2 implementation!


3. Natural Play Spaces

Considering need and readiness, have identified:

• For the Catholic Board: • Sacred Heart, Parkhill

• For the Public Board: • Ekcoe Central School, Glencoe • North Meadows, Strathroy

• Once the schools have constructed the space, we plan to work with each of the schools on organizing an information session and potentially a “Come Back & Play” event


4. County Events & Community Consultations Events: • Komoka Launch Event in December: Over 100 attended • Glencoe Winter Carnival in January: ~50 children and their families• Thorndale in February: ~ 75 children and their families • Parkhill in February: ~15 children and their families • Lucan and Strathroy – April 23rd and 30th respectively

= Over 230 children and families reached with message thus far


Glencoe

Parkhill

Komoka


4. County Events & Community Consultations Public Consultations:

• Online – 61 thus far have provided feedback

• Comment Cards and Boards used at Thorndale and Parkhill; will also be used in Strathroy and Lucan

• Next Steps: Focus Groups during Story Time in each of the libraries


4. County Events & Community Consultations Physical Activity Top 101. Free Drop in Activity Programs 2. Recreation Facility 3. Play programs for children 2-6 years that are non-sport specific 4. Physical activity focused family events 5. Natural Play Spaces 6. Recreation space (pool) 7. Playground 8. Trail/park signage or equipment 9. Acti-Pass 10. Bring Back Play Education Campaign


4. County Events & Community Consultations Healthy Eating Top 101. Food Skill Programs for Kids +++2. Year Round Farmers Markets 3. Fruit and vegetable snack program at schools 4. Farm to school program 5. Fruit/vegetable stands 6. Healthy Food Concession/Vending Policy 7. Fruit/Vegetable Education for early years 8. Community Gardens 9. Potable drinking water – parks, playground etc. 10. Donations of fresh food to food banks


5. Parent Education • Hacky Sack Card Sets and hacky sacks – 250 copies

• 120 into kits • Remainder used at events

• Beach Ball Card Sets and beach balls – 250 copies• 120 into kits • Remainder used at events

• Physical Literacy Card Sets and Movement Cube Cards – 250 copies• Toddler Book-bag (MCSN) – 100 set aside • Little Lambs Pilot

*Active for Life interested in a story on use


5. Parent Education

• JK Registrations through April and May• 7 locations

• Nutri-Step event in late March


5. Parent Education – Social Media

• Website launched • Facebook – 96 followers • Twitter – 86 followers

Hkccmiddlesexcounty

@MiddlesexHKCC


5. Parent Education

• Distribution via physicians - TBD


Partnerships • Middlesex Centre and YMCA Komoka have been very gracious at allowing HKCC to use their

space and help with event management

• Strathroy providing space at Gemini Sportsplex for Move 2 Learn Training

• Lucan HKCC Committee formed and have plans for a big Fitness Event on April 23rd!

• Invitations by South Middlesex, North Middlesex and I Love Thorndale to attend events

• Meetings galore! Health unit, primary care, municipalities, OEYC, child cares, business (Rotary Club)

• Partnerships with academic: McMaster University, Western University, Public Health Ontario, Mount Royal

• Partnership with Canadian Sport For Life and Active for Life


Theme 2Normalizing Water and

‘De-normalizing’ Sugar-Sweetened Beverages


Why all the fuss about sugar?

• Excess free sugar has been linked with chronic diseases including overweight/obesity, heart disease/stroke, diabetes, dental caries, and some cancers.

• In 2015, the World Health Organization released recommendations for children & adults to limit intake of free sugars to less then 10% of daily calories.

• A further reduction to below 5% per day would provide further health benefits.


What does 5-10% mean?

• Free sugars include sugar added to food + natural sugars like fruit juice, syrup, honey

• Children under 4 = 3 to 6 teaspoons • Children 5 to 13 = 5 to 10 teaspoons • Children 14+ = 6 to 12 teaspoons


Why all the fuss about sugar?

• On average, children consume 3 x the recommended level (*15% vs. 5%)

• Average intake for a 4 to 8 year old in a

year is 4300 cubes or 11 bags

• For a 5 year old, that is the equivalent of their body weight


Why sugar-sweetened beverages?

• Sugary drinks are the single largest contributor of sugar in the diet

• These include 100% fruit juice, pop, sports drinks, energy drinks, fruit drinks (punch and cocktails), ice tea, lemonade & Freezies


Label Reading 4 grams = 1 teaspoon


Activity – Label Reading

4 grams = 1 teaspoon or 1 cube


Strategies to ConsiderAre you up for the Challenge?

3 Pronged Approach! 1. Supportive Environment 2. Policy 3. Education


Up for the Challenge! Policy

Limit access to SSB•No sale or provision of SSB•Adjust pricing of beverages

•E.g. have water cost less then SSB


Up for the Challenge! Policy

Avoid or limit marketing of SSB•Use of material, posters and other advertising with SSB


Up for the Challenge! Supportive Environment Ensuring ready access to water •Portable drinking water stations (with

water bottle filling) • Water always available (for sale or

provision) •Offer non-fountain sources of water (e.g. dispensers, pitchers, coolers) in areas where drinking fountains are not feasible.


Up for the Challenge! Education

• Stands and display everywhere you go!•Point of purchase messages • Media • Parent education sessions on truths of SSB, like juice and sports drinks!

•Challenges – e.g. schools


Up for the Challenge! Education

Challenges for e.g. in schools•Rethink your Drink – Water only Month

•Distribute water bottles to all participating schools; leave water bottles on their desk


Example of point of purchase message


Example of a display


Example of a display


Other Strategies to Explore

•Food Skills


Other Strategies to Explore

•“Local Food” Collaborations• Healthy Fundraising for Ontario Schools!• http://www.freshfromfarm.ca/About.aspx


Launch of Theme 2

On June 23 or 24 we will be hosting an event to launch this theme! Presenting…

• Supportive Environment: Dr. Yoni Freedhoff, MD, Assistant Professor University of Ottawa, and one of Canada’s most outspoken food politics experts

• Education: Dr. Erin Hobin, Scientist with Public Health Ontario and adjunct professor with the University of Waterloo

• Policy: Dr. David Hammond, Associate Professor and CIHR Applied Chair in Public Health in the School of Public Health & Health Systems at the University of Waterloo. Has acted as consultant to World Health Organization

• Food Skills: Dr. Danielle Battram, faculty Division of Food and Nutritional Sciences at Brescia College


Launch of Theme 2

Preventing Childhood Obesity Clinical Tool, for Primary Care (Physicians and Nurse Practitioners)

• Dr. Yoni Freedhoff

• Dr. Daniel Flanders, Toronto-based Pediatrician and lecturer at the University of Toronto’s Department of Pediatrics

• This Tool was developed for licensed health care professionals in Ontario, endorsed by Colleges of Physicians and NPs


Contact

Nadine Devin, RD, MHSc. Project Manager, Healthy Kids Community Challenge for Middlesex CountyMiddlesex County Library , 34 B Frank Street, Strathroy, ON N7G 2R4 T 519.245.8237 ext. 4023 | F 519. 245.8238 | [email protected] |

hkcc.middlesex.caLike us on Facebook! facebook.com/hkccmiddlesexcounty/Follow on Twitter: twitter.com/MiddlesexHKCC


Documents

March 22, 2016 Page 1 of 42 A 3 - Library Healthy Kids ... · Training on March 15, 2016 -10 leaders will be trained Pilot will occur in 4 sites Lucan OEYC ... Little Lambs Pilot