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MAPP Lessons Learned
Ann ZielinskiCommunity Health [email protected]
719-578-3245
Melanie JohnstonEpidemiologist
El Paso County Department of Health and Environment
301 S. Union Blvd.Colorado Springs, CO 80910
Action Model of MAPP
MAPP Reality
Time and Money
Sequential Design
Creative Solutions
Organize for Success
Start within your organization Identify the lead person/group Assess readiness for comprehensive
community planning Assess training needs/plan for them Identify resources required to support
the project
El Paso County
Organize for Success
Partnerships—existing community groups Collect information on current groups Assess readiness for comprehensive
community planning Assess training needs/plan for them Identify people, agencies
and groups that are important to your success
El Paso County
Organize for Success
Citizens Committee for Public HealthCommunity voice to tell the PH
storyWork at the request of the BOH Introduced at the Annual Meeting
April 2003
El Paso County
Organize for Success
Community Health Partnership Collaboration organized in
1996 Membership includes all
providers of care to the uninsured 501(c)(3) designation
Local Public Health System Assessment
Tool available and ready to implement
Partners primarily members of the CHP
Health and Social Service organizations underrepresented
Results shared with PH 4 Public Health Improvement
plans
Community Health Status Assessment (CHSA)
Evaluation of the health of our community
Asks: How healthy are our residents? Focus groups, surveys Survey method
most effective way of collecting data on the health status of your community
typically conducted • in person, • by phone or • by mail
CHSA: Things to Consider
Limited Budget need for creativity ASK:
Has a CHSA been conducted in your county before?
Does your county have adequate funding? Does anyone in your dept have data
collection and data analyses skills? What are some other options for collecting
data?
New Option: Online Surveys
Many web based survey tools available to the public
UCHSC is developing their own tool which will be free to local health departments
Web based online survey tool is a cost effective method of gathering data
However, some caveats must be considered
Things to Consider
Marketing of the Survey How do we get an adequate number of
responses? What incentives are there for people to go
online and take the survey? How do we reach a large number of
potential respondents Getting a Representative Sample
Can we get a random sample? Need to ensure that the sample represents
the demographics of our community IRB and HIPAA
Lessons Learned Marketing Strategies
Design a “catchy” marketing campaign: use flyers, cards, posters
Newspaper, TV, radio, newsletters Mass emails to community partners Utility Bill Inserts Provide incentives (if not monetary then a service i.e.
health dept presentations on any topic of interest) Getting a Representative Sample
Not possible to get a random sample Match demographics of survey respondents to
demographics of El Paso County Over-sample under-represented populations Paper versions of survey for select populations i.e.
seniors; other groups who do not have access to a computer or online access; health department clients
Online Surveys: Cost Effective but….
Need to develop trusting relationship with the university/ company that is hosting your survey
Need to have someone who is skilled at survey design, data collection, and data analyses
Need to have a strong marketing campaign