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Manugistics Group, Inc. (Nasdaq: MANU), the leading provider of Enterprise Profit Optimization™ (EPO), helps companies lower operating costs, enhance profitability, and accelerate growth by optimizing the supply- demand network from design and procurement through pricing and delivery. Manugistics Group, Inc., the leading provider of Enterprise Profit Optimization™ (EPO), helps companies lower operating costs, enhance profitability, and accelerate growth by optimizing the supply-demand network from design and procurement through pricing and delivery. Enterprise Profit Optimization is an emerging busi- ness discipline made possible by combin- ing the proven cost-reducing power of supply chain management (SCM) solu- tions with the breakthrough revenue-gen- erating capacity of pricing and revenue optimization (PRO), and EPO may also incorporate Supplier Relationship Management (SRM) as well as Service & Parts Management (S&PM) solutions. Company Overview Our solutions include our family of application software products, strategic consulting, and implementation services. We offer them to a diverse array of indus- tries and markets including agriculture; apparel, footwear and textiles; automo- tive; chemical; consumer packaged goods; consumer durables; communications and high technology; energy; food and bever- age; government/public sector; life sci- ences; logistics; metals; pharmaceuticals; pulp and paper; retail; services; and transport, travel and hospitality. Our customer base of more than 1,200 clients encompasses large, multinational enter- prises – including five of the Fortune 10 – as well as medium-sized enterprises and emerging e-businesses. Solutions Approach Manugistics’ solutions approach is founded on the belief that successful companies can no longer operate as separate entities. Increased global competition, shortening product lifecycle, and the e-business initiatives of new and existing competitors are driving enterprises to provide greater levels of customer service while shortening their time-to-market. As a result, companies must leverage their working relationships with their customers, suppliers, and worldwide subsidiaries. Manugistics was an early innovator in trading partner collaboration, with our first Internet-ready products commer- cially available in late 1997. Our tech- nology initiatives continue to focus on the changing needs of the companies we serve, as well as on the continually evolving requirements of the e-business economy. We have Web-enabled our Manugistics NetWORKS™ family of prod- ucts through our proprietary Manugistics WebWORKS™ architecture and have pro- vided advanced integration to disparate systems through our WebConnect™ integration platform. Manugistics tailors its solutions to the specific needs of each client through a three-stage process: a compre- hensive assessment of the client’s business goals, challenges, and vision; the assembly of an optimized solution portfolio; and the delivery of that solution within an enterprise, a trading network, or a Manugistics-hosted environment. Enabled by the robust combination of Manugistics’ Global Consulting Services and proven solution set, and comple- mented by global alliance partners, comprehensive Enterprise Profit Optimization solutions include SCM, SRM, S&PM, and PRO. Enterprise Profit Optimization Enterprise Profit Optimization, pioneered by Manugistics and launched at the company’s Strategy Summit in February 2001, refers to a company’s ability to simultaneously optimize its supply-side and demand-side functions. EPO combines Manugistics’ core supply chain optimiza- tion technology and supplier relationship management technology with pricing and revenue optimization solutions. Pricing and revenue optimization helps companies apply differential pricing strategies and the smart allocation of capacity to drive top-line growth and optimize prices to increase profitability. By tightly integrating pricing and market- ing actions on the demand side with the complex and ever changing conditions of the supply chain, Manugistics EPO solu- tions help companies make the most effi- cient use of all of their assets, providing the right products to the right customers at the right place at the right price in order to help maximize profitability. Supply Chain Management For more than 20 years, Manugistics has been driving supply chain innovation – from computer time-share to the first commercial supply chain applications to the transition to client/server to the emergence of e-business. Our supply chain management solutions enable a company to plan, execute, streamline, and monitor all of its supply chain processes involving the design, purchase, manufac- ture, storage, transportation, pricing, marketing, and selling of its goods and services as well as collaboration with its extended trading network of suppliers and customers. Manugistics Supply Chain Management solutions are designed to deliver a significant return on investment – often within a matter of months. Manugistics: Collaboration and Optimization Across the Supply Chain and the Demand Chain Solution Provider The ASCET Project 25 http://manugistics.ASCET.com

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Page 1: Manugistics: Collaboration and … · 2010-06-11 · strategic sourcing, planning, purchasing, delivery, and measurement. SRM benefits can include improved visibility of supply variability,

Manugistics Group, Inc. (Nasdaq: MANU), the leading provider of Enterprise ProfitOptimization™ (EPO), helps companies lower operating costs, enhance profitability, and accelerate growth by optimizing the supply-demand network from design and procurementthrough pricing and delivery.

Manugistics Group, Inc., the leading

provider of Enterprise Profit Optimization™

(EPO), helps companies lower operating

costs, enhance profitability, and accelerate

growth by optimizing the supply-demand

network from design and procurement

through pricing and delivery. Enterprise

Profit Optimization is an emerging busi-

ness discipline made possible by combin-

ing the proven cost-reducing power of

supply chain management (SCM) solu-

tions with the breakthrough revenue-gen-

erating capacity of pricing and revenue

optimization (PRO), and EPO may

also incorporate Supplier Relationship

Management (SRM) as well as Service &

Parts Management (S&PM) solutions.

Company OverviewOur solutions include our family of

application software products, strategic

consulting, and implementation services.

We offer them to a diverse array of indus-

tries and markets including agriculture;

apparel, footwear and textiles; automo-

tive; chemical; consumer packaged goods;

consumer durables; communications and

high technology; energy; food and bever-

age; government/public sector; life sci-

ences; logistics; metals; pharmaceuticals;

pulp and paper; retail; services; and

transport, travel and hospitality. Our

customer base of more than 1,200 clients

encompasses large, multinational enter-

prises – including five of the Fortune 10 –

as well as medium-sized enterprises and

emerging e-businesses.

Solutions ApproachManugistics’ solutions approach is

founded on the belief that successful

companies can no longer operate as

separate entities. Increased global

competition, shortening product lifecycle,

and the e-business initiatives of new

and existing competitors are driving

enterprises to provide greater levels of

customer service while shortening their

time-to-market. As a result, companies

must leverage their working relationships

with their customers, suppliers, and

worldwide subsidiaries.

Manugistics was an early innovator

in trading partner collaboration, with

our first Internet-ready products commer-

cially available in late 1997. Our tech-

nology initiatives continue to focus on

the changing needs of the companies

we serve, as well as on the continually

evolving requirements of the e-business

economy. We have Web-enabled our

Manugistics NetWORKS™ family of prod-

ucts through our proprietary Manugistics

WebWORKS™ architecture and have pro-

vided advanced integration to disparate

systems through our WebConnect™

integration platform.

Manugistics tailors its solutions

to the specific needs of each client

through a three-stage process: a compre-

hensive assessment of the client’s

business goals, challenges, and vision;

the assembly of an optimized solution

portfolio; and the delivery of that solution

within an enterprise, a trading network,

or a Manugistics-hosted environment.

Enabled by the robust combination of

Manugistics’ Global Consulting Services

and proven solution set, and comple-

mented by global alliance partners,

comprehensive Enterprise Profit

Optimization solutions include SCM,

SRM, S&PM, and PRO.

Enterprise Profit OptimizationEnterprise Profit Optimization, pioneered

by Manugistics and launched at the

company’s Strategy Summit in February

2001, refers to a company’s ability to

simultaneously optimize its supply-side

and demand-side functions. EPO combines

Manugistics’ core supply chain optimiza-

tion technology and supplier relationship

management technology with pricing and

revenue optimization solutions.

Pricing and revenue optimization

helps companies apply differential pricing

strategies and the smart allocation of

capacity to drive top-line growth and

optimize prices to increase profitability.

By tightly integrating pricing and market-

ing actions on the demand side with the

complex and ever changing conditions of

the supply chain, Manugistics EPO solu-

tions help companies make the most effi-

cient use of all of their assets, providing

the right products to the right customers

at the right place at the right price in

order to help maximize profitability.

Supply Chain ManagementFor more than 20 years, Manugistics has

been driving supply chain innovation –

from computer time-share to the first

commercial supply chain applications

to the transition to client/server to the

emergence of e-business. Our supply

chain management solutions enable a

company to plan, execute, streamline, and

monitor all of its supply chain processes

involving the design, purchase, manufac-

ture, storage, transportation, pricing,

marketing, and selling of its goods and

services as well as collaboration with its

extended trading network of suppliers

and customers. Manugistics Supply Chain

Management solutions are designed to

deliver a significant return on investment

– often within a matter of months.

Manugistics: Collaboration andOptimization Across the SupplyChain and the Demand Chain

Solution Provider

The ASCET Project • 25

http://manugistics.ASCET.com

Page 2: Manugistics: Collaboration and … · 2010-06-11 · strategic sourcing, planning, purchasing, delivery, and measurement. SRM benefits can include improved visibility of supply variability,

forecasting, parts and service planning, and

multi-site finite capacity scheduling can

help optimally deploy spares, consumables,

and repair resources to meet the needs

of planned and unplanned MRO. These

powerful solutions are designed for asset-

intensive companies as well as third party

providers of MRO services and for OEMs,

who may offer maintenance, repair, or

overhaul services either directly, through

third-parties, or through product lifecycle

management programs.

Pricing and RevenueOptimization Manugistics Pricing and Revenue

Optimization (PRO) solutions are designed

to deliver the benefits of new demand-side

optimization techniques. Employing

advanced analytic capabilities, these solu-

tions help enable companies to optimize

the prices they offer for all products, to

all customers, through all channels by

balancing the trade-offs between expected

contribution to margin and such strategic

objectives as market share. Our pricing

optimization solutions help meet such

critical pricing challenges as dynamically

managing price lists in response to chang-

ing conditions, determining more effective

pricing strategies for customized price quo-

tations, and better allocating promotional

Supplier RelationshipManagementManugistics Supplier Relationship

Management solutions extend a company’s

supply-side EPO capabilities back to

the beginning of the value chain – the

material lifecycle – to facilitate real-time,

multi-tier collaboration among suppliers,

outsource manufacturers, and distributors.

Manugistics SRM solutions can help

establish and maintain strategic supplier

relationships by addressing key issues

throughout the material lifecycle such as

strategic sourcing, planning, purchasing,

delivery, and measurement. SRM benefits

can include improved visibility of supply

variability, reduced inefficiencies, and a

better ability to shrink cycle times.

Service and Parts ManagementManugistics Service & Parts Management

(S&PM) solutions help companies manage

materials and resources for scheduled

maintenance while also responding to

unplanned breakdowns and field service

requirements. With these solutions, compa-

nies can keep the right levels of service

parts and materials in the right locations

and effectively schedule maintenance,

repair, and overhaul (MRO) services both

in the field and in the factory repair shop.

Predictive maintenance and statistical

dollars for more effective buyer incentive

programs. Our revenue optimization

solutions are designed to help companies

such as airlines, hotels, and rental car

companies that have large fixed assets,

low variable costs, and perishable products

better utilize their assets in the face of

volatile customer demand and revenue

opportunities that expire daily.

Alliance PartnersBecause e-commerce demands a higher

level of communication and integration

among enterprises, Manugistics is dedi-

cated to integrating its solutions with the

leading technologies and solutions that

are critical to today’s dynamic supply and

demand networks. Manugistics has strate-

gic alliances with industry-leading technol-

ogy providers, including Acta, BEA, Clarus,

Hewlett-Packard Company, IBM Corp.,

Microsoft Corp., Sun Microsystems, Inc.,

Vendavo, and Vignette. Manugistics has

also developed strategic alliances with

world-class consulting partners, including

Accenture, to provide world-class imple-

mentation and consulting assistance to

Manugistics clients.

Proven Client SuccessManugistics has emerged as the leader in

optimization solutions by helping some of

26 • The ASCET Project

Solution Provider

3ComAmazon.comArchstone-Smith AstraZeneca Avon Barilla BMW AG Boeing BP Canadian Tire Caterpillar Cisco Systems Compaq DaimlerChrysler Deere & Co. Delta Air Lines DuPont

Emerson Fairchild Semiconductor Gap, Inc. General ElectricGuinness UDV Harley-Davidson Haworth Hershey Hewlett-Packard Hormel Foods IBM IKON Office Solutions Japan Airlines Johnson & Johnson Johnsonville Foods Kmart Kroger

K-Swiss La Quinta Inns Levi Strauss & Co. Lexmark MitsubishiNabisco Nestlé Nike Novartis Ocean Spray Philips Consumer Elec. Princess Cruises RadioShack Revlon Rohm and Haas Sanmina Sara Lee

Shell ItaliaSony MusicSpalding SportsStaplesStarbucksSubaru of AmericaTargetTexas InstrumentsThe LimitedTJX CompaniesToys “R” UsUnileverUnited AirlinesVerizonVodafone

Manugistics’ Clients

Page 3: Manugistics: Collaboration and … · 2010-06-11 · strategic sourcing, planning, purchasing, delivery, and measurement. SRM benefits can include improved visibility of supply variability,

the world’s most recognized companies

make more profitable business decisions.

We have helped clients improve their

internal efficiencies and external respon-

siveness, increase their revenues, and

reduce the time and expense required to

manufacture and distribute their products

more profitably.

Manugistics’ industry-leading clients include:

• Five of the Fortune 10 companies

• Nine of the top 20 Fortune 500

manufacturing companies

• Seven of the top 10 high tech

companies

• Eight of the top 10 consumer product

companies

• Six of the top 10 retailers

• Three of the top five apparel

companies

• Four of the top five chemical

companies

• Six of the top 10 largest pharmaceuti-

cal companies

• Seven of the top 10 automotive

companies/suppliers

• Seventeen of the world’s 25

largest airlines

• Four of the top five rental car

companies

• Seven of the top 10 food and

agriculture companies

• Four of the top five pulp and

paper companies

• Five of the top 10 travel, transporta-

tion, and hospitality companies

Global PresenceHeadquartered in Rockville, MD,

Manugistics has global offices in Australia,

Belgium, Brazil, Canada, France, Germany,

Hong Kong, Italy, Japan, Mexico, The

Netherlands, Singapore, Spain, Sweden,

Taiwan, and the United Kingdom. The

company also operates North American

offices in Atlanta, GA; Chicago IL; Denver,

CO; Irving, TX; San Carlos, CA; and

Wayne, PA. Additional information about

Manugistics is available on the Web at

www.manugistics.com. �

Manugistics is a registered trademark, the

Manugistics logo, and the phrase ‘Leveraged

Intelligence,’ are trademarks, of Manugistics,

Inc. Enterprise Profit Optimization,

NetWORKS, WebWORKS, and WebConnect

are trademarks of Manugistics, Inc. All other

product or company names mentioned are

used for identification purposes only and

may be trademarks of their respective owners

Gregory J. OwensChairman and Chief Executive Officer

Richard F. BergmannPresident

Terrence A. AustinPresident, European Operations and Executive Vice President, Global Communications and High Technology

Greg CudahyExecutive Vice President, Pricing and Revenue Optimization

Raghavan RajajiExecutive Vice President, Chief Financial Officer

Andy HogensonSenior Vice President, Product Development

Jeffrey L. HolmesSenior Vice President, Government Aerospace and Public Sector

James J. JeterSenior Vice President, Global Marketing

Manugistics Group, Inc.9715 Key West AvenueRockville, MD 20850Phone 301.255.5000Fax 301.255.5370

Business ContactJoanne GinsbergPhone [email protected]

Solution Provider

The ASCET Project • 27

http://manugistics.ASCET.com