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ATTACK ON THE GULF AIRLINES MANAGERIAL ECONOMICS INSTRUCTOR: DR. ABU ALI GROUP MEMBERS: MUHAMMAD SAQUIB NADER AL SUNAIDAR

Managerial Economics Presentation on Gulf Airlines

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American Airlines lobbying to put an allegation on Gulf Airlines for getting illegal subsidies from the government and endangering open skies agreement.

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OPEN SKIES, BOOM OR BUST?

ATTACK ON THE GULF AIRLINESMANAGERIAL ECONOMICS INSTRUCTOR: DR. ABU ALIGROUP MEMBERS:MUHAMMAD SAQUIBNADER AL SUNAIDAROUTLINEBACKGROUND STORYU.S AIRLINE INDUSTRYU.S BEING THE LEADER OF THE MARKETGULF AIRLINE INDUSTRYENTRY OF GULF AIRLINES INTO THE WORLD COMPETITIONTHE CONTROVERSYBARRIERS TO ENTRY IN THE FREE MARKET PORTERS FIVE FORCESMARKET ECONOMIC ANALYSIS REASONS FOR THE CONTROVERSY, THE ECONOMIC DOWNTURN OF US AIRLINES, PRICE ELASTICITY OF DEMAND & GAME THEORY ADOPTEDCONCLUSION

BACKGROUND OF WORLD AIRLINE INDUSTRYHas played a vital role in the worlds economy2000 airlines, 23,000, 3,700 airportsAnnual growth of 5% since 2006Single departing passenger generating a profit of $ 2.56 (Brian Pearce, Chief Economist of IATA)

US AIRLINE MARKETConsists over 100 airlines, 11 million departures1/3 of the worlds total air traffic545,000 employees, 8,000 aircrafts, 31,000 flights per day8% of US GDP

GULF AIRLINE INDUSTRYWorld in recession, GCC Aviation in expansion8% of the global air transport10% growth rateArab Air Carriers Organization (AACO)400 million passengers by 2020Airport expansions

GULF AIRLINE FACTORS WHICH AFFECT THE WORLD AIRLINE MARKET

DEMAND & SUPPLY REVENUE MANAGEMENT STRATEGY

THE CONTROVERSY

Let me tell you that some of the figures in there were factually incorrect the conclusions that were drawn were incorrect and we will put the record straight with regard to the fuel hedge, Sir Trim Clark, CEO Emirates.PORTERS FIVE FORCESAnalysis (Impact on US airlines)Gulf carriers aggregate seat capacity growth 1094%

Analysis (Impact on US airlines)

1 %Gulf carrier growth = 0.0917% decrease in US airline traffic for international routesAggregate growth 104.8%9.62% decrease in passengers traffic for US airline. Analysis (Example: Impact on US airlines) Flight to New York to Rome Price: $1075 Price: $635 Flight to New York to Milan

Why, although is within the same country?

Emirates airline started a route- JFK-MILOn-price elasticity North American to Europe = -1.740% decrease in Price = 68% increase in demand

Factors and ConsiderationPrice Emirates AirlineUses Airbus A380 on JFK-DXBCalculated Fuel efficiency 21.052 liters/Km0.0407 liter per passenger kilometerFlight LAX-DXB 13,412 KmRound trip saving $162 per passenger American Airways Uses Boeing 747 on JFK-DXBCalculated Fuel efficiency 17.862 liters/Km 0.0478 liter per passenger kilometer Flight LAX-DXB 13,412 KmRound trip extra cost $162 per passenger

Factors and ConsiderationServices and convenience William Evans an Atlanta-based director for a major aviation industry company who was interviewed by USA Today.I began to shift my business especially to Emirates. The U.S. carriers are usually the most expensive, and the service is lacking USAHerkea Jea, a small-business owner from Fremont, Calif also interviewed by USA TodayWhy? He rattles off a list of advantages for the Gulf carriers, including new aircraft, high-quality food and friendly staff.Stated by Airways News They are flying out of a region thats a central hub that allows travelers to get to places around the world easier. CONCLUSION

REFERENCES 1.http://www.airbus.com/presscentre/pressreleases/press-release-detail/detail/new-airbus-aircraft-list-prices-for-2015/2.http://www.boeing.com/assets/pdf/commercial/startup/pdf/business/prices.pdf3.http://www.nytimes.com/2012/05/26/business/start-up-airlines-face-big-obstacles.html?_r=04.http://www.wsj.com/articles/u-s-airlines-battling-gulf-carriers-can-cite-experience-of-others-14265439715.http://www.flightglobal.com/news/articles/analysis-how-have-gulf-carriers-impacted-us-airlines-407813/6.http://www.wsj.com/articles/emirates-etihad-and-qatar-make-their-move-on-the-u-s-14152265897.http://www.bizjournals.com/bizjournals/blog/seat2B/2015/03/us-airlines-challenge-persian-gulf-airlines.html?page=all8.https://www.iata.org/whatwedo/Documents/economics/air_travel_demand.pdf9.http://www.usatoday.com/story/travel/flights/2012/11/12/qatar-emirates-airlines/1700609/10http://airwaysnews.com/blog/2015/02/17/the-passenger-experience-on-u-s-airlines-versus-the-big-three-gulf-carriers-fair-fight/11http://www.vox.com/2015/3/27/8296495/gulf-airline-subsidies