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make the leap to excellence M O V I N G Y O U R W O R L D S I N C E 1 9 1 9 Join Our Agency Family

make the leap to excellence - American Red Ball · Katrina Blackwell has been in the moving business since 1969 and with American Red Ball since 1975. During that time she has worked

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Page 1: make the leap to excellence - American Red Ball · Katrina Blackwell has been in the moving business since 1969 and with American Red Ball since 1975. During that time she has worked

make the leap to excellence

M O V I N G Y O U R W O R L D S I N C E 1 9 1 9

Join Our Agency Family

Page 2: make the leap to excellence - American Red Ball · Katrina Blackwell has been in the moving business since 1969 and with American Red Ball since 1975. During that time she has worked

American Red BallAmerican Red Ball Vision Statement – To be recognized as an industry leader that delivers personalized worldwide moving solutions to our customers and is respected for our people, partnerships and relentless dedication to the pursuit of employee excellence and total customer satisfaction

HISTORYRed Ball Transit Company was founded in 1919 by Ward Hiner, whose family either owned or had ownership in the company until 1985, when the company was sold to a group of executives. Mr. Hiner was instrumental in implementing many innovations in the transporting of household goods, first in Indiana and then long distance as the first truly interstate van lines.

In 1996 Atlas World Group purchased Red Ball Corp. By that time the company was solely owned by Walter Saubert and consisted of American Red Ball Transit Company and 10 subsidiaries.

In 2001, Atlas World Group agreed to sell the domestic van line and its subsidiaries to Katrina Blackwell, David Combs, and Brad Beal, all long-time employees of American Red Ball. The purchase included several domestic operations, but none of the international companies.

In 2006, our operation was expanded to include international moving under the subsidiary Red Ball Forwarders.

WHO WE ARE TODAYSince purchasing the company in 2001, we have grown over 50 percent in revenue and currently own five motor carriers, three domestic forwarders, one domestic/international forwarder, and a moving and storage location. After beginning the international division to expand the service we offer our agents and customers, our revenue grew an additional 25%.

We are

Page 3: make the leap to excellence - American Red Ball · Katrina Blackwell has been in the moving business since 1969 and with American Red Ball since 1975. During that time she has worked

Our Mission

TO OUR CUSTOMERAmerican Red Ball will provide superior moving solutions worldwide that exceed our customers’ expectations. We are an innovative leader, promoting safety, dependability and exceptional customer service.

Our vow is to treat your possessions as if they were our own and provide you with a stress free move.

TO OUR PEOPLEAmerican Red Ball will provide a safe and pleasant work environment and encourage professional growth and development. Our family oriented company’s future depends on the individual contributions of our employees, agents and drivers. Our mutual success will be a result of achieving total customer satisfaction.

American Red Ball?Why

Page 4: make the leap to excellence - American Red Ball · Katrina Blackwell has been in the moving business since 1969 and with American Red Ball since 1975. During that time she has worked

Our owners and management team have the experience and initiative to carry out our mission of ethical and fair treatment to customers, agents, drivers and employees.

OWNERSKatrina Blackwell has been in the moving business since 1969 and with American Red Ball since 1975. During that time she has worked in claims, military, ICC complaints, sales & marketing and even accompanied her husband on a couple of trips when he was a driver. In 1997 she was appointed President and has continued in that capacity as owner.Katrina has served on numerous committees of the American Moving & Storage Association including Government Traffic and the Household Goods Carriers’ Bureau committee prior to its termination. She was appointed to the Board upon becoming president and most recently was elected to the Executive Committee and secretary. In the community, Katrina was a board member of the Indianapolis Chamber of Commerce for eight years and chaired an ad hoc transportation committee during that time. She served on Voices for I-69, was a board member for Girls, Inc. of Indianapolis, and a five year member of Vistage. David Combs joined American Red Ball in 1980. He received his bachelor of science in accounting from Indiana University’s School of Business. Beginning as Manager of Revenue Accounting, he has been involved in many departments such as Vice President of Operations and Vice President of Administration. He has overseen the implementation of two different operating systems. As an owner he is now CFO.David worked with the youth in his community for several years as a coach for basketball leagues. In his church he has led the global outreach ministry since 2006. He also currently serves as an Elder. Internationally, he has become invested in several health and education projects, including Christian schools and medical clinics in Kenya, India, Burkina Faso (Africa), and Pakistan.

Our TeamMeet

Page 5: make the leap to excellence - American Red Ball · Katrina Blackwell has been in the moving business since 1969 and with American Red Ball since 1975. During that time she has worked

BUSINESS DEVELOPMENT • Dan Hall, Vice President of Business

Development – Over 25 years of experience at both the van line and agency level in every aspect of the moving industry. Dan is responsible for new agent recruitment and assisting our agents in growing COD and National account business nationally.

INTERNATIONAL DIVISION• Michael Cobb, Vice President Red Ball

Forwarders, Inc. International Division - Mike has over 40 years of experience in the international arena. He is responsible for all aspects of Red Ball’s International division including rate filing, agency relations, operations and military billing.

OPERATIONS • Michele Maddox, Director of Operations –

With over 35 years of experience, Michele is responsible for the registration, planning and dispatch of all shipments, plus operational communications with customers, agents and drivers. She also shares responsibility for driver recruitment and equipment maintenance.

REVENUE ACCOUNTING AND CLAIMS • Renee Lykins, Director Revenue Accounting & Claims – Has been with American Red

Ball over 10 years. Renee manages billing, credit and collections and all agent and driver accounts as well as management of the claims department.

SAFETY • John Betzold, Safety Director – With over 15 years in the transportation industry, his

experience includes: leasing trailers, managing multiple facilities, logistics, multiple fleets and OSHA compliance. John is responsible for DOT compliance, qualification/licensing of vehicles, qualification of drivers and safety programs/training. He also shares responsibility for driver recruitment and equipment maintenance.

Our TeamMeet

Dan Hall

Michael Cobb

Michele Maddox

John Betzold

Renee Lykins

Page 6: make the leap to excellence - American Red Ball · Katrina Blackwell has been in the moving business since 1969 and with American Red Ball since 1975. During that time she has worked

Our fleet consists of over 126 qualified drivers and over 170 pieces of leased equipment. We have been recognized by the American Moving & Storage Association (AMSA) 11 times in the past 15 years for Fleet Safety. Two of our drivers have received AMSA’s Lifetime Achievement award and one driver AMSA’s Super Van Operator award.

The reason for those honors is that American Red Ball’s safety standards exceed DOT requirements and we carefully screen, qualify and monitor our drivers for regulatory compliance. We also recognize that our drivers are American Red Ball’s ambassadors and have the most direct contact with our customers. Therefore, our drivers are rated on their level of cooperation and customer satisfaction through our Circle of Excellence program.

CONTRACTOR/AGENT PERMANENT FLEETThe direct lease contractors and equipment leased through our agents and designated as permanent feet are under the direct continuous control of our traffic department and have the same priority of dispatch.

AGENT REGIONAL FLEETAgents may choose to designate regional equipment as permanent and our traffic department will plan loads for these drivers. Most regional equipment, however, is under the control and direction of the agent. When requested by the agent, our traffic department will plan return loads.

FleetOur

Page 7: make the leap to excellence - American Red Ball · Katrina Blackwell has been in the moving business since 1969 and with American Red Ball since 1975. During that time she has worked

INTERNETShould you choose to become an American Red Ball agent, you will benefit from a highly optimized search engine website that will attract potential customers and acts as a high volume lead producer. Customers in your area will find you easily through our “Find an Agent” link. Additionally, your customers will benefit from our professional website’s extensive information about moving and communicating with us. Visit www.redball.com to see for yourself that it is both user friendly and informative.

SALES MATERIALAmerican Red Ball’s sales material is attractive, modern and informative. Besides allowing our agents to walk in with professional literature that is second to none, it is useful to leave behind for customers – containing helpful tips, a tear-out planning calendar and all the consumer information required on each move.

An American Red Ball pre-move packet will inform your customer of what to expect and will arm them with a plan for how to prepare for the move. They will receive information about our company, moving tips, hazardous materials and much more. We believe that if your customers have a clear plan for what will happen and when it will happen, the stress of moving will be greatly reduced. It’s part of our “no surprises” philosophy. The move will be organized in accordance with the needs of the customer.

SPECIALTY ADVERTISINGOur great sales aids carry the American Red Ball logo and include: coffee mugs, toy trucks, magnets, pens, golf balls, and more. They are imprinted with the Red Ball logo and will usually ship the same day they are ordered. In addition, we will gladly assist your with special orders for trade shows and other events.

CO-OP & TRADEMARKTo have customers, you need to entice them to contact you, and American Red Ball is ready to assist you. Agents earn advertising dollars based on their annual commercial linehaul booking revenue. Most Internet advertising, Yellow pages and equipment identification are automatically approved (with prior trademark usage approval). In addition, requests will be considered and usually approved for trade shows, radio, television, etc.

Sales

Page 8: make the leap to excellence - American Red Ball · Katrina Blackwell has been in the moving business since 1969 and with American Red Ball since 1975. During that time she has worked

American Red Ball will provide you with the tools to succeed. Initial orientation and ongoing training are available in person and via various online platforms.

• Agent Orientation – training to get you started

• Intranet – for Manuals, Policies and on-going support

• Sales Materials – to support all of your sales efforts

• Custom Relocation Service for National Accounts

• On Site Sales Assistance

• Driver Orientation – training for your drivers

• Operating System Training and Support

AgencySupport

Page 9: make the leap to excellence - American Red Ball · Katrina Blackwell has been in the moving business since 1969 and with American Red Ball since 1975. During that time she has worked

It’s for the money! Sure, we get satisfaction from doing the job well, but we all expect payment for our work and American Red Ball makes sure our agents and drivers receive payment promptly.

CASH FLOWHave you ever had the feeling you have to fight for your own money? Well, that won’t happen at American Red Ball. We set the standard for accurate, prompt payment.

Within an average of two working days of receipt of delivery papers, shipments are set up and commissions posted to agents’ accounts. Papers processed by end of business on Tuesday of each week for non-billed shipments are released for payment on Thursday. On billed shipments payment is released no later than 30 days after billing whether we have received payment or not. We also offer direct deposit for agents which assures funds released on Thursday are available by Monday of the following week. Fast Pay is also available.

CashFlow

Page 10: make the leap to excellence - American Red Ball · Katrina Blackwell has been in the moving business since 1969 and with American Red Ball since 1975. During that time she has worked

WhyWe Are the Right Choice!VALUES

• American Red Ball has a tradition of doing business in a professional, ethical and honest manner.

• Our relationships must be mutually beneficial.

• We recognize that our success and the satisfaction of our customers are dependent on the quality of our agents and drivers.

TECHNOLOGYAmerican Red Ball is a progressive company utilizing up-to-date technology in all areas:• Our on-line operating system is easy to use and allows agents to easily

access information concerning all aspects of conducting business with American Red Ball.

• We are utilizing advanced software to assist agents with COD sales, and to work more closely with the military’s new DP3 program.

• Intranet

• Electronic Logs

Page 11: make the leap to excellence - American Red Ball · Katrina Blackwell has been in the moving business since 1969 and with American Red Ball since 1975. During that time she has worked

AMERICAN RED BALLP.O. Box 1127

Indianapolis, In 46206-11271.800.733.8139

www.redball.com