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What does a CD/ Digipak magazine advert need?

Mag ad research

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Page 1: Mag ad research

What does a CD/ Digipak

magazine advert need?

Page 2: Mag ad research

MAIN IMAGE

With portrait shots of

the face – centred.

Filter used on colours to create “pop art”

look - GRADING

Must be of the artist, or at least linked to explicitly

(Image below is from CD cover – the same, so it is linked)

Page 3: Mag ad research

Name of artist and name of album is often in capitals

MAST HEAD

Text in both is also the same, bold font. Block background creates bright house style

Page 4: Mag ad research

THE ULTIMATE HITS COLLECTION

2 x CD /DOWNLOAD/2 x DVD

Includes: Holiday, Like a Prayer, Hung Up, Celebration, Vogue, Into

The Groove, Crazy For You, Into The Ray Of Light and 28 other hits.

States extras, if included

Listing popular tracks, will

attract fans/audience

“ULTIMATE” – uses and ‘epic’

tone

TEXT

Page 5: Mag ad research

COLOUR SCHEME

Colour of text/

boxes link to main

image!

Maximum of 3

colours!

Page 6: Mag ad research

CONCLUSION…

A Magazine advert needs…• Main image of artist/band members• Band name in bold• CD/Digipak name in bold• Date of when CD will be released (however

not present in this example)

A Magazine advert CAN have…• Brief list of available tracks• Website address• Tag line• Recommendations/quotes from music

magazines/critics