19
MADE TO TRADE. Be Transparant! - Supply Chain Traceability. © METRO AG 2014

MADE TO TRADE Be Transparant! - Supply Chain Traceability Forum/14... · requirements . Process optimization. 1 . Many Rules for Traceability – One global scalable solution!

  • Upload
    others

  • View
    1

  • Download
    0

Embed Size (px)

Citation preview

Page 1: MADE TO TRADE Be Transparant! - Supply Chain Traceability Forum/14... · requirements . Process optimization. 1 . Many Rules for Traceability – One global scalable solution!

MADE TO TRADE. Be Transparant! - Supply Chain Traceability.

© METRO AG 2014

Page 2: MADE TO TRADE Be Transparant! - Supply Chain Traceability Forum/14... · requirements . Process optimization. 1 . Many Rules for Traceability – One global scalable solution!

Tracking & Tracing of products – Why?

Digitalisation and increasing consumer demand for more information

Food scandals &

Consumer trust

Product recall, Anti counterfeiting, Shrinkage reduction

Increasing legal requirements

Process optimization

1 1

Page 3: MADE TO TRADE Be Transparant! - Supply Chain Traceability Forum/14... · requirements . Process optimization. 1 . Many Rules for Traceability – One global scalable solution!

Many Rules for Traceability – One global scalable solution!

2

Fisheries and

Aquaculture

Product Safety

Food of animal of

Origin

Obligation for Timber Products

Cosmetics Directive

Different Reasons

Safety of Toys

Different Depths

Pharmacy

Tobacco

2

Fruit & Vegetables

Page 4: MADE TO TRADE Be Transparant! - Supply Chain Traceability Forum/14... · requirements . Process optimization. 1 . Many Rules for Traceability – One global scalable solution!

Manufacturer Processor Export/ Import

Processing Industry

Distribution center

C&C Professional / final customers

Supply Chain Scenario of the Past– Centralized Solution.

3

Page 5: MADE TO TRADE Be Transparant! - Supply Chain Traceability Forum/14... · requirements . Process optimization. 1 . Many Rules for Traceability – One global scalable solution!

R4

R3

R5

R2

R1

Supply Chain Scenario of the Past– Centralized Solution.

4

C1

E5 P3

P1

P2

M1 RE2

E2

C2

C3

D2

RE1

E4

E3

E1

D1

M2

RE3

Raw material supplier

Particle supplier

Component supplier

End product manufacturer

Distribution center

C&C Professional / Final customers

Fish x 100.000 products = Data overkill!

P3

Page 6: MADE TO TRADE Be Transparant! - Supply Chain Traceability Forum/14... · requirements . Process optimization. 1 . Many Rules for Traceability – One global scalable solution!

CTS - Corporate Traceability Solution, Design as of 2010.

5

CM

GTIN

& Lot

CTS

Traceability Master Data Administration

S1 S18 S45 S12

S44

Picking MCC

MLG/LSP MMS

CB/MD+ MDLS LVS MDLS

MMS Store

MCRM

Harmo-nized Scale

System

MPOS

Large number of systems and interfaces to be changed with every additional attribute required by some regulation somewhere for some product

Extreme long barcodes try to cope with all information (labels hide each other, harder to read)

Page 7: MADE TO TRADE Be Transparant! - Supply Chain Traceability Forum/14... · requirements . Process optimization. 1 . Many Rules for Traceability – One global scalable solution!

GSTS: Strategy.

6

METRO GROUP works towards a “Global Standard Traceability Solution (GSTS)” that provides a new robust and scalable general traceability approach applicable for food and non-food products on an internationally harmonized level, also covering sustainability and safety aspects, but also advanced marketing,

efficient recall handling and anti-counterfeiting. This system should be strictly based on global standards to ensure global interoperability, avoidance of cost caused by spreading island-solutions and best use of modern technology.

6

Page 8: MADE TO TRADE Be Transparant! - Supply Chain Traceability Forum/14... · requirements . Process optimization. 1 . Many Rules for Traceability – One global scalable solution!

Fisherman Processor Export/ Import

Processing Industry

Distribution center

C&C

“Search Engine”

http:\\fisherman http:\\processor http:\\industry http:\\distribution http:\\cash&carry

http:\\fisherman http:\\processor

http:\\industry http:\\distribution

http:\\cash&carry

http:\\exporter

http:\\exporter

Here is my information about this lot of fish

And here‘s my web service address to ask me, whether I would share my information with you

Supply Chain Scenario of Today– Decentralized Solution.

7

Page 9: MADE TO TRADE Be Transparant! - Supply Chain Traceability Forum/14... · requirements . Process optimization. 1 . Many Rules for Traceability – One global scalable solution!

Fisherman Processor Export/ Import

Processing Industry

Distribution center

C&C

“Search Engine”

http:\\fisherman http:\\processor http:\\industry http:\\distribution http:\\cash&carry

http:\\fisherman http:\\processor

http:\\industry http:\\distribution

http:\\cash&carry

?

http:\\fisherman

http:\\industry

http:\\processor

http:\\distribution

? Where caught? By Whom?

When? Which Species?

Who has information about this lot of fish?

Here is the contact information on parties who have

information about this lot of fish.

Baltic Sea; Vessel ‚Inga‘; 2012-12-05, 09:15 CET;

Cod

Supply Chain Scenario of Today– Decentralized Solution.

8

Page 10: MADE TO TRADE Be Transparant! - Supply Chain Traceability Forum/14... · requirements . Process optimization. 1 . Many Rules for Traceability – One global scalable solution!

9 9

Fisherman Processor Export/ Import

Processing Industry

Distribution center

C&C

“Search Engine” http:\\fisherman

http:\\processor

http:\\industry http:\\distribution

http:\\cash&carry

?

? ? ? ?

http:\\fisherman

http:\\industry

http:\\processor

http:\\distribution

If I want, I can gather information from the whole supply chain …

… and provide it even to my customers

Supply Chain Scenario of Today– Decentralized Solution.

Page 11: MADE TO TRADE Be Transparant! - Supply Chain Traceability Forum/14... · requirements . Process optimization. 1 . Many Rules for Traceability – One global scalable solution!

GSTS – Getting Started.

10

Fisheries (Pre)-Processing Export/Import Processing/ Packaging

Distribution Wholesale/Retail Consumer

Supermarket

Country of origin Country of destination

Data base

SMEs Web interfaces alllow usage with minimal IT capabilities

Amount of data No redundancy Decentralized Standardized

Data quality high, through strict

validation full access to all

available and permitted information

EPCIS Repository EPCIS

Repository EPCIS

Repository

EPCIS message exchange

EPCIS message exchange

EPCIS message exchange

EPCIS message exchange

EPCIS message exchange

EPCIS message exchange

EPCIS message exchange

Page 12: MADE TO TRADE Be Transparant! - Supply Chain Traceability Forum/14... · requirements . Process optimization. 1 . Many Rules for Traceability – One global scalable solution!

GSTS – Long-Term Vision: Multi-Partner / Multi Solutions Network

11

Fisheries (Pre)-Processing Export/Import Processing/ Packaging

Distribution Wholesale/Retail Consumer

Supermarket

Country of origin Country of destination

SME Data base

Fisheries (Pre)-Processing Export/Import Processing/ Packaging

Distribution Wholesale/Retail Consumer

Supermarket

Country of origin Country of destination

SME Data base

SAP Object Event

repository

Foss track

SAP Object Event

repository

IRIS Object Event

repository

TRACE Tracker

TRACE App

Another EPCIS

implementation

Federated Search Engine

Page 13: MADE TO TRADE Be Transparant! - Supply Chain Traceability Forum/14... · requirements . Process optimization. 1 . Many Rules for Traceability – One global scalable solution!

CTS GSTS.

12

Fish Label

C B Supplier A

DataBar

Traceability Data retrieval

Data Matrix with data content: URL Ftrace.com + GTIN and LOT

Delivery Note and / or

Data output as Data Matrix expanded

Invoice

Page 14: MADE TO TRADE Be Transparant! - Supply Chain Traceability Forum/14... · requirements . Process optimization. 1 . Many Rules for Traceability – One global scalable solution!

GSTS: At a Glance.

13

http://www.ftrace.de

Smartphone:

Datamatrix:

Application identifier:

Databar expanded

(01)

GTIN of trading unit

14 digits, numeric

contains usually: 0 + EAN-13

(3103)

Net weight (kkkggg)

6 digits, numeric

(10)

Charge-/Lot-No.

up to 20 digits, alphanumeric

www.ftrace.com/?01=08717953136107&10=300514

Invoice:

Webbrowser:

Page 15: MADE TO TRADE Be Transparant! - Supply Chain Traceability Forum/14... · requirements . Process optimization. 1 . Many Rules for Traceability – One global scalable solution!

Follow METRO App: Plaice Ekofish.

14

Page 16: MADE TO TRADE Be Transparant! - Supply Chain Traceability Forum/14... · requirements . Process optimization. 1 . Many Rules for Traceability – One global scalable solution!

GSTS – Benefits from Sunrise Date for DataBar.

01002003004005006007008009001000

0

50.000

100.000

150.000

200.000

250.000

28.07.2014 27.10.2014 03.11.2014 10.11.2014 17.11.2014 24.11.214 01.12.2014

cw31 cw44 cw45 cw46 cw47 cw48 cw49

diff. GTINs Scans

Date / Calendar week

Scans (GS1-128 or GS1-Databar expanded) diff. GTINs / EAN

DataBar sunrise date: 01.01.2014

Happening now: Factor 70 improvement of scans including GTIN + Lot# at checkout in 16 weeks! (Factor 20 on # of different GTINs)

15

Page 17: MADE TO TRADE Be Transparant! - Supply Chain Traceability Forum/14... · requirements . Process optimization. 1 . Many Rules for Traceability – One global scalable solution!

GSTS: Internationalization.

Roll out countries

2015

Roll out

Germany 2014

Global Standard Traceability Solution

decentralized data

storage scalable to all size of

merchandize internationally

harmonized based on global

standards to assure global interoperability

First Implementation wave 2015 with 7 countries

implementation in all C&C stores in Germany for Fish &Meat since August 2014

target: 80% turnover per category

supplier ramp-up to be finished by end of December 2014

HOW WHAT WHY

legal requirements customer infor.

demand transparency for trust process optimization

16

Page 18: MADE TO TRADE Be Transparant! - Supply Chain Traceability Forum/14... · requirements . Process optimization. 1 . Many Rules for Traceability – One global scalable solution!

Internationalization: Setting the Scene.

17

GLOBAL AGENDA

COUNCIL on OCEANS

International Approach

TRACEABILITY

World Wide Fund For Nature SEAFOOD TRACEABILITY

TCM - Traceability & Crisis Management

GLOBAL FOOD TRACEABILITY CENTER FOOD TRACEABILITY

is an international, neutral, not-for-profit association with

Member Organizations in over 100 countries

Governments EU MS | Japan | US

Global Ocean Commission Ocean Governance

Funding Organisations

World Bank Rockefeller Foundation Vulcan Oceana Gordon and Betty

Moore Foundation

Page 19: MADE TO TRADE Be Transparant! - Supply Chain Traceability Forum/14... · requirements . Process optimization. 1 . Many Rules for Traceability – One global scalable solution!

Contact.

18

Jens Kungl

Supply Chain Management

METRO SYSTEMS

[email protected]

follow METRO App https://itunes.apple.com/de/app/follow-metro/id886168099?mt=8 https://play.google.com/store/apps/details?id=net.metrosystems.followMETRO