8
in san marino INTERVIEW Romeo Morri, Minister of Education A REWARDING IDEA A WORLD OF SERVICES ECONOMIC EUROPEAN SPACE MEMBERS’ AREA CHOCOTITANO 2010 “An investment in knowledge always pays the best interest” Benjamin Franklin Let us consider the economic universe of the twenty-first century. Let us reduce the field of interest to the so-called civilized countries, those in which the State supports and promotes the setting up of new companies; where technology, information and means of communication are accessible and within the reach of everyone; where quality certification, action plans and compliance with procedures represent the com- pass for finding your way in the constant endeavour towards improving products, processes or provided services. Instruments and work conditions being equal, what makes the difference, what actually determines the competitiveness of a company on the global mar- ket, are people. Or as they are called today – human resources. To make the difference on today’s market, you need to exploit and strengthen individual skills. That is why, over recent decades, training has become so important, both when it comes to choosing staff and structuring work paths (ex post training), as an instrument for updating professional figures and for adapting to environment changes. Hence update workshops and seminars are attended by increasing numbers of people, are often organised within compa- nies themselves and are often able to rely on a dedi- cated company trainer. A trend that is also becoming popular with public administrations, which consider training a real sub- stantial government lever. Only a few weeks back, the news spread that Vietnam, an emerging country, had decided to invest in training its bureaucratic cadres by sending all its top managers to a specific business school in London. A far-reaching decision that pursues the noble aim of keeping those who hold positions of public responsibility updated, for the benefit of the en- tire community. One thing is for sure, strong motivation and clarity in focalising objectives, along with strong self-esteem are needed to recognise the limits of one’s knowl- edge and go beyond them. But the excitement and the satisfaction that stem from putting into practice newly acquired skills, and the enjoyment of the results achieved thanks to them, are perhaps the strongest impulse, the stimulation able to trigger a virtuous process of evolution, capable of reproducing and self- feeding itself. That same driving force that results in an increasing number of young post-graduates decid- ing to place their university training at the disposal of no profit organisations, rather than prefer a profes- sional career which sees in the mere obtaining of a profit its only raison d’etre. Suffice it to think that from 2003 to 2009 the number of post-graduates of the Yale School of Management intent on undertaking a no profit career jumped from 1 to 9%. In its own small way, the Chamber of Commerce has always maintained the importance of all-round training as an essential element for the growth of the Republic of San Marino. Training for would-be businesspersons, training for San Marino companies, training for quality certification. This because the conviction is well-rooted that only through the filter of culture and the acquisition of greater skills will it be possible to understand the world that surrounds us and make truly effective decisions within the country – whatever their nature: from the opening of a compa- ny to positioning on international markets, computeri- sation and making the best use of human resources. E DITORIAL Massimo Ghiotti - General Manager C ONTENTS Year II September-October 2010 n. 8 INFORMATION MAGAZINE PUBLISHED BY THE CHAMBER OF COMMERCE OF THE REPUBLIC OF SAN MARINO

Made in San Marino

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Page 1: Made in San Marino

september-october 2010 1in san marino

in san marino

INTERVIEWRomeo Morri, Minister of Education

A REWARDING IDEA A WORLD OF SERVICESECONOMIC EUROPEAN SPACEMEMBERS’ AREACHOCOTITANO 2010

“An investment in knowledge always pays the best interest” Benjamin Franklin

Let us consider the economic universe of the twenty-first century. Let us reduce the field of interest to the so-called civilized countries, those in which the State supports and promotes the setting up of new companies; where technology, information and means of communication are accessible and within the reach of everyone; where quality certification, action plans and compliance with procedures represent the com-pass for finding your way in the constant endeavour towards improving products, processes or provided services.

Instruments and work conditions being equal, what makes the difference, what actually determines the competitiveness of a company on the global mar-ket, are people. Or as they are called today – human resources. To make the difference on today’s market, you need to exploit and strengthen individual skills. That is why, over recent decades, training has become so important, both when it comes to choosing staff and structuring work paths (ex post training), as an instrument for updating professional figures and for

adapting to environment changes. Hence update workshops and seminars are attended by increasing numbers of people, are often organised within compa-nies themselves and are often able to rely on a dedi-cated company trainer.

A trend that is also becoming popular with public administrations, which consider training a real sub-stantial government lever. Only a few weeks back, the news spread that Vietnam, an emerging country, had decided to invest in training its bureaucratic cadres by sending all its top managers to a specific business school in London. A far-reaching decision that pursues the noble aim of keeping those who hold positions of public responsibility updated, for the benefit of the en-tire community.

One thing is for sure, strong motivation and clarity in focalising objectives, along with strong self-esteem are needed to recognise the limits of one’s knowl-edge and go beyond them. But the excitement and the satisfaction that stem from putting into practice newly acquired skills, and the enjoyment of the results achieved thanks to them, are perhaps the strongest impulse, the stimulation able to trigger a virtuous

process of evolution, capable of reproducing and self-feeding itself. That same driving force that results in an increasing number of young post-graduates decid-ing to place their university training at the disposal of no profit organisations, rather than prefer a profes-sional career which sees in the mere obtaining of a profit its only raison d’etre. Suffice it to think that from 2003 to 2009 the number of post-graduates of the Yale School of Management intent on undertaking a no profit career jumped from 1 to 9%.

In its own small way, the Chamber of Commerce has always maintained the importance of all-round training as an essential element for the growth of the Republic of San Marino. Training for would-be businesspersons, training for San Marino companies, training for quality certification. This because the conviction is well-rooted that only through the filter of culture and the acquisition of greater skills will it be possible to understand the world that surrounds us and make truly effective decisions within the country – whatever their nature: from the opening of a compa-ny to positioning on international markets, computeri-sation and making the best use of human resources.

EDITORIAL Massimo Ghiotti - General Manager

CONTENTS

Year IISeptember-October 2010 n. 8

INFORMATION MAGAZINE PUBLISHED BY THE CHAMBER OF COMMERCE OF THE

REPUBLIC OF SAN MARINO

Page 2: Made in San Marino

2 september-october 2010in san marino

YOUNG ENTERPRISES

A REWARDING IDEA15 November - 17 December 2010

INFO: www.cc.sm

Simona MichelottiPresident of the Chamberof Commerce

“It is most important for initiati-ves like this to find the strength and resources to stimulate the creativity of the young generations and give them the chance to demonstrate their desire to show what they can do and grow. It is up to us to en-courage their entrepreneurial spirit

because the concretization of their projects represents the key to ensuring the structural growth of our Country”.

A new idea and a detailed account of it.That is all you need to take part in the sixth “A rewarding

idea”, the business ideas competition organised by the San Marino Chamber of Commerce.

An updated initiative, with the collaboration of San Ma-rino Rotaract youth association, dedicated to boys and girls residing in the Republic of San Marino who attend the Upper Secondary School, the Professional Training Institute or the Higher Secondary Institutes of the district.

Participants are simply required to draw up a schematic account, following a provided business plan outline (down-loadable from website www.cc.sm), of their innovative prod-uct or service ideas. These must be original or designed to upgrade the quality of already existing products or services. The account, to be sent in by 17 December 2010, will then be assessed by a Commission of San Marino entrepreneurs who will single out the most innovative and interest-ing project for the San Marino context.

The Chamber of Commerce has al-ways promoted young talent through ac-tive support, which has its roots set in an awareness that the country’s business future depends to a large extent on high-quality train-ing and above all on the promotion of brilliant new ideas. A fundamental concept in order to build a society whose business dynamism is based on merit.

THE PRIZES1st prize - refund worth € 1.500,00 against costs

sustained for a study period abroad (to be spent

by December 2011) or to be used to attend a lan-

guage course at Wall Street Institute of San Marino.

Furthermore, in the event of the winner wishing to

concretize his/her business idea, after terminating

his/her studies, this could be done thanks to a loan

from the Banca di San Marino.

2nd prize - iPad tablet computer

Sponsors

Organizationin collaboration with

Page 3: Made in San Marino

september-october 2010 3in san marino

INTERVIEW

The relation between university training and business enterprise is becoming increasingly more impor-tant. In what way is it possible to reconcile these two worlds?

“In recent decades, the tertiary higher education system, of which the university is a part, has undergone big changes, which are there for anyone to see and which have deeply modified aims, ways of operation and “product”, considered both as training output and research. No doubt at all can exist, on the other hand, that the market plays a crucial guiding role in the field of executive courses. For this reason, in San Marino too, an Ad-vanced Training Course is being organ-ised for graduates looking for jobs, simi-lar to those organised in many Italian and European regions. A sort of very special “Master” course, with very special spon-sors: the Chamber of Commerce, the National Industry Association, along with numerous San Marino companies (Ceramiche del Conca, SIT Group, Colombini, ASA Group, GemBB, Ca-mar sma, Telecom Italia San Marino, Giochi del Titano, Industrie Mon-tanari, Titancoop, Fondazione XXV Marzo, Cotes, Gies, Tecnologica, ALI). Each sponsor showed itself totally willing to put at disposal premises in which to stage the training workshops making up the Course”.

More specifically“This is an initiative of special inter-

est for San Marino, in a period of trans-formation of the working world and one marked, here in San Marino and other European countries, by extensive unem-

ployment among young people, including those with a university education. Soci-ety’s big concern is that it risks losing an entire generation of post graduates, young people who have great difficulty in finding jobs. The demand for specific professional skills is in fact very weak at the moment; further training is required to make candidates more appealing and interesting to employers. It is a question of helping companies to discover in these post graduates the “precious talents” they possess and which, in the field, could prove to be of “great advantage”.

Have initiatives of this kind ever been tried before?

“Yes, as part of the Degree Course in Industrial Design, which, in 2009, pro-moted workshops in which San Marino and Italian companies were involved, all with very diversified economic and pro-duction characteristics. It was a big suc-cess. For the University as well, because the aim of giving concrete and mean-ingful shape to research acquires extra strength when grafted onto the real life of a company”.

The work of the Ministry for Cul-ture certainly has an impact on the country. What role does communica-tion play in this sense?

“Though we are not always aware of it, at all times we communicate with others by interacting. We live through our behaviour and express ourselves through our relations with others: we are in such a state of interaction that any change in one of us immediately causes a change in all the others. All this becomes even

Romeo MorriMinister of Education

more important when the success of a company, a professional career, the re-alisation of a social goal and the man-agement of a crisis depend on communi-cation. And while once it was enough to know the odd foreign language to obtain a good job, today it takes a lot more to overcome the high wall of competition and the mass of information to which we are exposed daily. The methods of communication consciously applied to the various contexts, from relational to private or public, professional or educa-tional, but also political, etc. are directed towards providing adequate instruments for better communication, enhancing inter-personal relations, giving a positive impulse to relations. It is on these foun-dations that “masterCom”, the master course in communication and new media of the University of San Marino was set up. This master course has existed since 2001 and has been designed especially for San Marino nationals, though open to everyone, on the basis of requirements and proposals expressed by trade repre-sentatives such as business experts, law-yers and bankers. It is a professionalising master course, i.e., it provides immediate hands-on training with concrete exam-ples and is thus suitable for everyone, especially young people”.

Page 4: Made in San Marino

4 september-october 2010in san marino

www.guidatitano.com

Guida Titano 2010Economic business directory of the Republic of San Marino

is now availableRequest your copy and access details of over 5000 companies!

Phone: +378 0549 980380 - [email protected]

SERVICES

A world of servicesAt the heart of the administrative duties of the Chamber of

Commerce are a broad range of services for companies which, to operate correctly, require bureaucratic assistance and informa-tion. The Service Charter makes it possible to become better acquainted with the six areas into which the Chamber of Com-merce is split, the quality indicators and service times. Rating standards ensure, on the one hand, that clients receive serv-ices consistent with established levels and, at the same time, allow the Chamber of Commerce to upgrade the quality of its service.

ElectronicSignature

The electronic signature replaces the holographic signature and can be used to sign documents and emails or for certification inside a number of websites. The Chamber of Commerce, availing itself of the Italian Certification Authority, issues electronic signature smart cards and a special USB reader.

Certificates of Origin

The Chamber of Commerce issues non-preferential certificates of origin to San Marino companies: these documents must accompany products exported abroad and certify the origin of the goods, meaning the place where the goods have undergone their last substantial production or processing operations. As indicated in the Service Charter, the quality indicator is established by the maximum time of issue which, according to applicable standards, must be immediate.

EnergyCertifiers’Register

It is important to sustain the professional skills of San Marino operators, who must do their jobs in compliance with applicable laws and be in possession of specific requirements, established by law. The Chamber of Commerce is the keeping up to date of the rolls and registers of persons professionally qualified to exercise a specific activity.

Among the others, the Energy certifiers’ Register contains the names of the persons qualified to operate as Energy Certifiers, energy experts for buildings, heating systems and renewable energy sources – as well as persons, qualified by means of special training courses, to check and inspect the energy performance standards of buildings. Anyone wishing to register must file a specific application with the Chamber of Commerce, complete with relevant documentation. The Energy Counter will then check conformity with legal provisions and, once this is ascertained, will express its favourable opinion. Only at this point can the Chamber of Commerce proceed with registration.

Page 5: Made in San Marino

september-october 2010 5in san marino

MADE IN CAM COM

in san marinoseptember-october 2010 5

MADE IN SAN MARINO ON THE INTERNET

TRAINING

ANALYSIS OF THE ECONOMICSITUATION

Web Prize voting came to a close on 31 October. This competition has been conceived

by the Chamber of Commerce to reward those who create the best websites in terms of

aesthetics, design, creativity, language, but also technical solutions adopted, website ar-

chitecture, display speed and type of programming. From among all those who expressed

a valid vote by visiting www.premiowebsanmarino.org the lucky winners will be extracted

of a portable PC, a mobile phone and a digital camera. During the course of a cer-

emony in November, the Prince of the Web will be crowned, meaning the website that

received the highest number of votes, while prizes will be awarded to websites mentioned by the technical panel of judges, one

for each category in the running.

The career of Pietro Severi, winner of the scholarship for the Master Course in Product Quality and Certification in Agri-Food Companies sponsored by the Chamber of Commerce continues with a 600-hour workshop. After terminating classroom lessons at the company, CTQ Spa, Severi has now begun to follow the project designed to accompany companies towards quality cer-tification at the Chamber of Commerce offices. This initiative is intended to bolster the Advance San Marino project presen-ted by the Ministries for Industry, Tourism and the Territory, and approved by the Government.

The results will soon be made known of the second analysis of the economic situation for 2010. The phone survey has in fact just come to a close involving a sample of 500 San Marino companies, thanks to which, the Chamber of Commerce, in conjunction with Servabit, will be drawing up a statistical report on company confidence ratings. A great aid for better and more quickly understanding the prospects of growth of the San Marino economy, by means of the observation of the main statistical indicators.

Info: www.cc.sm/it/statistiche.html

The Chamber of Com-merce’s magazine “Made is San Marino” is finally avail-able on the Web. The publi-cation is easy to scroll and enlarge thanks to a user-friendly display system. Sim-ply click on the link www.cc.sm/it/editoria/made-in-san-marino.html to read and download all the ar-chived issues, available in Italian and English.

WEB PRIZE 2010

march-april 2010 1in san marino

in san marinoINTERVIEWValeria Ciavatta, Minister of Internal Affairs ECOMERCATALELEONARDO BLANCO’S WORKS ON SHOW AT THE CHAMBER OF COMMERCEHAPPY HOUR, HAPPY BUSINESSEXPO SHANGHAI 2010MEMBER’S AREASEMINARS

Your most unhappy customers are your great-est source of learning. Bill GatesIn recent decades, thanks to enormous tech-nological breakthroughs, the extension of the bor-ders of the global market, and the profound diver-sification of consumer demand, companies have tried to provide increasingly more effective, quick and exhaustive answers in order to stay competi-tive. And they have done so by waging on quality certification – of the company and its products – on computerization and on customer service. But despite the excellence of the product and all the precautions taken, unhappy customers cannot be ruled out. Unhappy with the purchase made, the quality of the goods, or with the serv-ice received. And this is where the intelligence and capacity of the company come in, so as not to consider this moment an unfortunate and pointless obstacle, but rather a real chance to upgrade and above all a chance to win the loyalty of customers

by now considered as lost. And the first way of bringing this about is to stop thinking that an unhappy customer is simply a nuisance. Naturally, it is always a good idea to try and figure out who we have before us, what his level of knowledge is and why he judges our work negatively. The second step is one that can really make the difference, i.e., being capable of listening to the customer. He/she must be given the chance to explain why he feels unhappy, and be treated with respect and attention. It is easy to be distracted or refuse dialogue simply because we think we are in the right. Statistics do in fact show that people who receive satisfactory answers remain loyal over the years, while those who are treated inadequately not only leave the company, but often talk negatively about it to others and thus risk destroying the brand name.A significant change in corporate culture is therefore needed such as to transform the general feeling of vexation in dealing with a complaint into

greater awareness and the chance to strengthen customer loyalty. It is therefore easy to appreciate that time spent understanding a customer’s ex-pectations and needs is never wasted. The matter must be addressed in a critical and collaborative spirit, trying to stay calm and optimistic, even when you are under pressure. Above all, focus should be shifted from the problem to the solution. In some circumstances, it is a good idea to ask for other opinions so as to gain a broader outlook, and thus have at disposal a greater number of elements to go ahead and assess the situation and come up with an answer. If the company is prepared to be more cus-tomer focused and view the customer as a con-stant point of reference, able to prompt it to set itself new and more ambitious goals, then it will be easier to create more constructive relations, based on confidence, and consider disputes as an encouragement to proceed along the winding path of quality.

EDITORIAL Massimo Ghiotti - General Manager

CONTENTS

Year IIMarch-April 2010 n. 5

INFORMATION MAGAZINE PUBLISHED BY THE CHAMBER OF COMMERCE OF THEREPUBLIC OF SAN MARINO

Page 6: Made in San Marino

6 september-october 2010in san marino

On 10 September last, the San Marino delegation, con-

sisting of the officials of the Departments of Foreign

Affairs and Finances, took part in a seminar which brought together in Brussels the rep-resentatives of San Marino, Monaco and

Andorra. Organised by the Directorate General

of External Relations of the European Commission,

in this case specifically by the Unit charged with relations with the

countries of western Europe which are not members of the European Union, the meeting represented a first op-portunity to discuss the development of relations between the Eu-

Brussels, 10 September 2010:SEMINAR ON EUROPEANECONOMIC SPACE FOR THE SMALL STATES OF EUROPE

Antonella Mula

roni, M

Inist

er fo

r For

eign

Affa

irs

ropean Union and the micro States of Europe. The contacts between these countries showed the desire, on the one hand, for stronger links with the single European market and, on the other, for better inter-relations between the “small countries”.

The bilateral afternoon encounters between San Marino and the of-ficials of the European Commission, on the other hand, produced more detailed information on the potential of the current Cooperation Agree-ment and on matters relating to the internal European market with a view to strengthening relations. More specifically, addressed themes included taxes, customs union, goods, the labour market, social security, free provi-sion of services, training and mobility.

This meeting marks the start of a dialogue with the Commission, which has laid the foundations for technical reflections and suitable follow-ups. It was an important occasion for reciprocal exchange that shed light on the Commission’s interest in the small European States, in their legitimate concerns and aspirations, to which due attention and consideration must also be given through the immediate setting up of round-table discussions.

THE LIECHTENSTEIN’S EXPERIENCEDuring the course of the morning, Liechtenstein shared its experience within the European Economic Space (EES), illustrat-

ing to the three Countries the procedures to follow to join the EES and the ensuing effects. In the 1990s, when Liechtenstein began debating the possibility of joining the EES, public opinion was sceptic and divided. Today no one disputes the fact that the decision, taken in 1995 following a favourable Parliamentary vote and two subsequent confirmatory referendums, was the right one. Focus was placed on the transposition of the acquis communautaire, on investments in training experts and on the impact

in terms of the re-organisation of the Public Administration. In particular, responsible for the political management of the EES agreement is, at national level, the EES Coordination Unit. The latter consists of a group of legal experts, each chairing a sub-committee in charge of the sectors regulated by the Agreement (free circulation of merchandise, of services, of capitals, of people and a number of horizontal policies) and represents the Liechtenstein Department charged with coordinating the transposition of the legislative acts of the European Union of relevance for the European Economic Space and with the daily management of the Agreement as regards legal matters. The Body is in fact charged with monitoring compliance with the schedules given for the adoption of the acquis communautaire by the Ministries and the offices of the Public Administration. At the same time, the Brussels Mission refers to the Ministry of Foreign Affairs any developments as regards the subjects of the Agreement and European policies, takes part in the EU and EES committees, conducts negotiations and maintains contacts with its EU and EFTA (European Free Trade Association) counterparts. Twice a year, the Liechtenstein Government dedicates special proceedings to controlling the transposition of the EU/EES legislative acts. The Liechtenstein Parliament has also set up an EES Committee, responsible for the EES legislative acts requiring the amendment of internal legislation.

A POSITIVE MODELThe efficiency of these mechanisms has enabled the country to achieve a 99.6% transposition of community legislation, split into directly applicable

Regulations, and Directives, which instead require adequate transposition into the national legal system. About eighty officials belonging to the various Ministries are charged with managing the EES Agreement; of these, at least 25 are involved on a daily basis. To make up for the deficiencies of a small administration, the country also avails itself of the cooperation of foreign experts. Liechtenstein has however underscored the important of ongoing train-ing for the country’s officials and legal experts so that its citizens are able to master community legislation and the operation of the EU/EES decisional processes. For Liechtenstein, joining the European Economic Space represents a highly positive experience and can without doubt represent a model for other small States, to which to refer in their relations with the EU. Ad hoc alternatives in answer to the particular aspects of the single small States can be evaluated and further discussed by common agreement and in the reciprocal interest of such States.

M INISTRY OF FOREIGN AFFAIRS

Page 7: Made in San Marino

september-october 2010 7in san marino

Promoting spending within San Marino. That is the aim of the “Compra a San Marino” (Buy in San Marino) awareness fos-tering campaign organised by the USC with the support of the Min-istry for Industry and the cooperation of the Chamber of Commerce. The invitation is clear and direct, and expresses the strong desire to sustain San Marino tradespersons in what is a difficult period for the economy. A single voice for a message that cannot give rise to any misunderstanding: buying in San Marino means sustaining the entire country.

And to further emphasise the importance of this attitude, a com-petition has been organised whereby, every month - from Septem-ber through December - 1 gift voucher worth € 200,00 can be won. Each San Marino family will receive a numbered postcard at home and, every month, the local newspapers will publish the drawn number. The lucky winner will receive the gift voucher, to be collected at the offices of the USC, and which can be spent in a single sales outlet in the Republic.

“This purchasing incentive initiative – explains Carlo Lonferni-ni, President of the USC – goes to join and integrate the already-implemented Smac Card. Behind the campaign is the firm deter-mination to re-launch the retail trade, which is so strategic for the Republic of San Marino, and which must be sustained in order to ensure a bright future for the Country”.

The Banca di San Marino has announced the start of the prize-winning competition “mille per 500” in which those subscribing to the new BSM bond can take part. By investing just €1,000 customers can hope to win fantastic prizes: 1st prize Fiat 500, 2nd prize Vespa Piaggio 300, 3rd prize Samsung LED TV. Placement will end on 10 December 2010.

Colori compositi

C M Y CM MY CY CMY K

Celebrations have begun for the twenty-fifth anniversary of the foundation of the San Marino Entrepreneurs’ Organisation. Numerous events have been scheduled to celebrate this important milestone in the history of the association which, during the course of the years, has managed to give voice to the many needs and problems of the country’s business world. Among the various initiatives under way, the 25th Osla lottery will enable a lucky few to win a Peugeot 207 or take part, free of charge, in the Osla trip to the USA. With many prizes to be won, a draw will be staged on 19 November during a Gala Dinner at the Multipurpose Hall of the Multieventi Sport Domus Building in Serravalle. Taking centre stage on the events

calendar will be the 25th Osla trip to New York and Washington from 2 to 10 February 2011. A whole week to discover the heart of the United States – museums, galleries, shopping, and with the chance to also visit the United Nations Building in New York and the White House in Washington. To take part in the events and for further details: tel. (+378) 0549 992885

MEMBERS’ AREA

In the meeting of 16 September, the Board of Directors approved the 2010 half-year report, which showed a further increase in the Bank’s equity capital, with the solvency ratio on risk activities, Core Tier 1, positioned at 28.57% with regulatory assets totalling Euro 93.9 mil-

lion. The net profit for the first six months of 2010 touched Euro 2.1 million, after making credit adjustments amounting to Euro 1.5 million and accruals for taxes totalling Euro 405,000. Particularly comforting are the liquidity management data, where an interbank position appears showing a surplus of Euro 21.5 million, inclusive of the mandatory reserve, as well as an own securities portfolio totalling Euro 156.9 million.

BUY IN SAN MARINO

Page 8: Made in San Marino

8 september-october 2010in san marino

Autumn rhymes with… Chocolate!

The Republic of San Marino’s sweetest event – Chocotitano – will be back again this year. A whole weekend dedicated to all the shapes, the colours and the flavours of the food of the gods, the only one that finds both adults and children in agreement. Two days to let yourself go to the sweet temptations presented by the exhibitors, to the guided tastings and to original menus.

A magic atmosphere in which the protagonists are the children. In the Chocolate School they can discover the secrets of how chocolate and individual chocolates are made. Also dedicated to the kids is the Chocoarea, with entertainment, games and theme attractions.

Entertainment and fun for all during the course of the two-day event, with a chance to win delicious prizes in the Gioccolato competition and at the Ritrovo dei golosi (the chocolate-lovers meeting place). The more curious can enjoy the tasty recipes of the Chocorestaurants which present menus completely centred on chocolate, in all its varieties.

An appointment not to be missed because“…nine people out of ten love chocolate. And the tenth is a liar”.

CHOCOTITANOBorgo Maggiore, 6 - 7 November 2010

PROGRAMMESaturday 6th from 3 pm to 11 pmSunday 7th from 10 am to 7 pmThese times could undergo changes due to circumstances beyond the control of the organisers

TRADE AREAwith numerous exhibitors from all over Italyand the Republic of San MarinoCHOCOAREAtheme activities, games and lots of entertainment organised by Superzero Entertainment

COMPETITIONS:2nd CHOCOLATE LOVERS GATHERINGGUESS THE WEIGHTREFRESHMENT AREAdelicious chocolate-theme dishesand not-to-be-missed Romagna specialities

CHOCOLATE PRODUCTIONsee for yourselves how chocolate delights are madeorganised by Pasticceria Vecchia Brianza – Sovico (MI)SATURDAY 4 pmSUNDAY 10.30 am - 12 noon - 3 pm - 5 pmCHOCOLATE SCHOOL WITH TASTINGS*children and adults alike can discover the secrets of chocolateand make their ownSATURDAY 4.30 pm children - 6.30 pm adultsSUNDAY 11 am adults - 4 pm children

“SUPERZERO SHOW”Comedy magic for children and not onlyorganised by Superzero EntertainmentSATURDAY 5 pmSUNDAY 5 pm“TRIP TO THECARIBBEAN” SHOWCaribbean music and danceorganised by the Club Latinoassociation of RiminiSATURDAY 4 pmSUNDAY 4 pm

CONFERENCE“THE FOOD OF THE GODSTHAT DOES THEHEART GOOD”organised by Dr. E. TroianiSUNDAY 4 pm*Chocolate school with tastings,entries restricted, booking requiredFor details: phone 0549 980380During the event days,bookings will be accepted at the ticket offices

organised by: with the collaboration: with the support:

INFO: www.cc.sm/chocotitano.html

E VENTS

The San Marino Chamber of Commerce is a joint-stock company with mixed public and private capital, held for 51% by the state of San Marino and for 49% by trade associations (ANIS, OSLA , UNAS, USC and USOT), banks (Banca Agricola Commerciale, Banca di San Marino, Cassa di Risparmio and Credito Industriale Sammarinese) and the University of San Marino. It offers support services for companies and organizes promotional activities for the territory and the local economy. For enterprise, it provides a channel of access to the public administration, the meeting point between industry and the state.

CHAMBER OF COMMERCE

Year II - September-October 2010 - n. 8

Executive Editor: Massimo GhiottiEditorial Team: Marianna BucciCamera di Commercio di San Marino S.p.A.Str. di Paderna, 2 - 47895 Fiorina di Domagnano - RSMTel. 0549-980.380 - Fax. 0549-944.554 - Mail: [email protected]

Graphic Design: 3 STUDIOPrinted on: STUDIO STAMPACirculation 1500 copies

BOARD OF DIRECTORSSimona Michelotti - President of the Chamber of CommerceSilvano AndreaniParide BugliRiccardo CervelliniEmanuel ColombiniGiorgia GasperoniGiorgio PetroniVladimiro RenziGian Franco Terenzi

STAFFMassimo Ghiotti - General Manager Evelina Guglielmi - Quality and Production Department Roberto Bucci - Fairs and events organization consultantMarco Macina - Executive Assistant and IT Department Jessica Dell’Ominut - Accounting and Secretarial Office Federica Tonelli - Legal OfficeMassimo Zani - Buying and Sales DepartmentMarianna Bucci - Marketing DepartmentNicola Michi - Production and Planning Department

8 september-october 2010in san marino