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Presented at NCA in Orlando, November 2012.
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Fashionable Feminism: Examining Women's Pre-Liberation RolesKimberly VossAssociate ProfessorUniversity of Central Florida
Pre-Liberation Women
Season 5: First Episode
Mad Woman Jane Maas
Overt Sexism
Feminism as Marketing
Importance of Caregivers
Retro Food
Gender & Cooking
Masculinity & Power
Convenience Food Backlash
Betty’s Weight Gain
Mad Men & Fashion
Dress & Power
Who Wears the Pants?
Pants & Social Class
Role of Hats & White Gloves
Sexuality & Power
Unintended Consequences
Maas, Dove ad & N.O.W.
Retro Memories