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By Sapna Maheshwari Oct. 21, 2019 Macy’s is quitting fur. The retailer said on Monday that its namesake chain and Bloomingdale’s department stores would stop selling fur products by early 2021, after the company conducted two years of research into alternatives and consumer views on the matter. The shift will mean the closure of 34 Fur Vaults at Macy’s and 22 Maximilian salons at Bloomingdale’s, the company said in an email. The declaration from Macy’s, which operates more than 600 department stores, follows a string of similar announcements from brands like Michael Kors and Gucci and even the State of California in recent years. The retailer, which is based in New York, announced the change in conjunction with the Humane Society of the United States, which said it had been pressing Macy’s on fur sales for more than a decade. “It’s just a changing tide,” said P.J. Smith, director of fashion policy at the Humane Society, which is based in Washington. “Consumers care about animal welfare more and more, and the idea of luxury is changing, where it’s more about who’s the most socially responsible and the most innovative.” Macy’s, which reported about $25 billion in annual sales in 2018, said that the namesake chain’s private brands were already fur-free, and that fur was not a “material” part of its business. The company said that its new policy, which was in line with guidelines from animal rights organizations, would allow for ethically sourced sheep and cattle fur products including “shearling,” “sheepskin,” “calf hair” and “cowhide” goods. “Our customer is migrating away from natural fur and we are aligning with this trend,” Macy’s said on a new webpage about the policy. “With the rise of new fabric technology, alternatives like faux fur and other fabric innovations make this a seamless transition for our customers.” On Monday, examples of Macy’s fur products for sale online included a $4,000 fox-fur trim cape and a $8,000 striped mink-fur jacket, while Bloomingdale’s was selling a chinchilla jacket for $14,000. Minks, foxes and rabbits are among the animals most commonly subject to cruelty in the quest for fur, according to Mr. Smith, who said that they were often killed through gassing and electrocution. Macy’s, Home to $8,000 Mink Jackets, Will Stop Selling Fur Products by 2021 BUSINESS Subscribe for full access Log in

Macy’s, Home to $8,000 Mink Jackets, Will Stop …...By Sapna Maheshwari Oct. 21, 2019 Macy’s is quitting fur. The retailer said on Monday that its namesake chain and Bloomingdale’s

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Page 1: Macy’s, Home to $8,000 Mink Jackets, Will Stop …...By Sapna Maheshwari Oct. 21, 2019 Macy’s is quitting fur. The retailer said on Monday that its namesake chain and Bloomingdale’s

By Sapna Maheshwari

Oct. 21, 2019

Macy’s is quitting fur.

The retailer said on Monday that its namesake chain and Bloomingdale’s department stores would stop

selling fur products by early 2021, after the company conducted two years of research into alternatives

and consumer views on the matter. The shift will mean the closure of 34 Fur Vaults at Macy’s and 22

Maximilian salons at Bloomingdale’s, the company said in an email.

The declaration from Macy’s, which operates more than 600 department stores, follows a string of

similar announcements from brands like Michael Kors and Gucci and even the State of California in

recent years. The retailer, which is based in New York, announced the change in conjunction with the

Humane Society of the United States, which said it had been pressing Macy’s on fur sales for more than

a decade.

“It’s just a changing tide,” said P.J. Smith, director of fashion policy at the Humane Society, which is

based in Washington. “Consumers care about animal welfare more and more, and the idea of luxury is

changing, where it’s more about who’s the most socially responsible and the most innovative.”

Macy’s, which reported about $25 billion in annual sales in 2018, said that the namesake chain’s private

brands were already fur-free, and that fur was not a “material” part of its business. The company said

that its new policy, which was in line with guidelines from animal rights organizations, would allow for

ethically sourced sheep and cattle fur products including “shearling,” “sheepskin,” “calf hair” and

“cowhide” goods.

“Our customer is migrating away from natural fur and we are aligning with this trend,” Macy’s said on a

new webpage about the policy. “With the rise of new fabric technology, alternatives like faux fur and

other fabric innovations make this a seamless transition for our customers.”

On Monday, examples of Macy’s fur products for sale online included a $4,000 fox-fur trim cape and a

$8,000 striped mink-fur jacket, while Bloomingdale’s was selling a chinchilla jacket for $14,000.

Minks, foxes and rabbits are among the animals most commonly subject to cruelty in the quest for fur,

according to Mr. Smith, who said that they were often killed through gassing and electrocution.

Macy’s, Home to $8,000

Mink Jackets, Will Stop

Selling Fur Products by 2021

BUSINESS Subscribe for full access Log in

Page 2: Macy’s, Home to $8,000 Mink Jackets, Will Stop …...By Sapna Maheshwari Oct. 21, 2019 Macy’s is quitting fur. The retailer said on Monday that its namesake chain and Bloomingdale’s

Mr. Smith said that Macy’s was the first major American department store to make such an

announcement and that he hoped other retailers would follow suit.

“Now that so many brands that are sold at Macy’s and Bloomingdale’s are going fur-free, it’s becoming

easier for these stores,” he said. “It’s a really good opportunity for them to reach that younger generation

of consumers that are going to have the buying power in the very near future.”

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