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Human ResourceHuman Resource
ManagementManagementTENTH EDITONTENTH EDITON
2003 Southwestern College Publishing. All rights reserved. PowerPointPresentation
by Charlie Cook
Training Human ResourcesTraining Human Resources
SECTION 3Training and
Developing
HumanResources
Chapter 9Chapter 9
Robert L. MathisRobert L. Mathis John H. JacksonJohn H. Jackson
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2002 Southwestern College Publishing. All rights reserved. 92
Learning ObjectivesLearning Objectives
After you have read this chapter, youshould be able to:
Define training and discuss why a strategicapproach is important.
Discuss the four phases of the trainingprocess.
Identify three types of analyses used todetermine training needs.
Describe internal, external, and e-learning astraining delivery approaches.
Give an example for each of the four levels oftraining evaluation.
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2002 Southwestern College Publishing. All rights reserved. 93
The Nature of TrainingThe Nature of Training
Training A process whereby people acquire
capabilities to aid in the achievement oforganizational goals.
Employers spend $60 billion on trainingannually.
The Context of Training
Organization Competitiveness and Training
Training make organizations more competitive Training helps retain valuable employees
Training is no longer the first casualty of a business
downturn.
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The Context of TrainingThe Context of Training
Organization Competitiveness andTraining
Training makes organizations morecompetitive
Training helps retain valuable employeesTraining is no longer the first casualty of a
business downturn.
Training as a Revenue Source
Marketing training with or alongside productscan contribute significantly to a firmsrevenues.
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The Context of Training (contd)The Context of Training (contd)
Integration of Job Performance, Training,and Learning
Training is moving closer to the job toachieve real time learning.
Training is using more real-world problems toincrease employee learning.
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Performance ConsultingPerformance Consulting
Figure 91
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Typical Division of HR Responsibilities: TrainingTypical Division of HR Responsibilities: Training
Figure 92
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Linking Business and Training StrategiesLinking Business and Training Strategies
Figure 93Source: Based on ideas from Lisa A. Burke and Joseph V. Wilson III.
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Basic Business Strategy ConceptsBasic Business Strategy Concepts
Low-cost leader Attempting to increase market share by
focusing on the low cost of the firmsproducts or services, compared to
competitors. Differentiation
Trying to make the firms products orservices competitively different from others
in the industry in terms of quality, service,technology, or perceived distinctiveness.
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Training ProcessTraining Process
Figure 94
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2002 Southwestern College Publishing. All rights reserved. 911
Sources ofSources of
Training NeedsTraining Needs
AssessmentAssessment
Figure 95
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Establishing Training ObjectivesEstablishing Training Objectives
Gap AnalysisThe distance between where an organization
is with its employee capabilities and where itneeds to be.
Types of Training Objectives Knowledge: Impart cognitive information and
details to trainees.
Skill: Develop behavior changes in how job
and tasks are performed. Attitude: Create interest and awareness of
the training importance.
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2002 Southwestern College Publishing. All rights reserved. 913
Elements of Training DesignElements of Training Design
Figure 96
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Learning: The Focus of TrainingLearning: The Focus of Training
Learner Readiness Ability to learn
Learners must possess basic skills (3Rs)
Motivation to learn
Learners must desire and value training Self-efficacy
Learners must believe that
they can successfully learn
the training content
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Learning StylesLearning Styles
Adult Learning PrinciplesAdult Learning Principles
Have need to know why they are learning something.Have need to know why they are learning something.
Have need to be self-directed.Have need to be self-directed.
Bring more work-related experiences into the process.Bring more work-related experiences into the process.
Employ a problem-solving approach in the experience.Employ a problem-solving approach in the experience.
Are motivated by both extrinsic and intrinsic factors.Are motivated by both extrinsic and intrinsic factors.
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Learning PracticesLearning Practices
Active PracticeThe performance of job-related tasks and
duties by trainees during training
Spaced Practice
Several practice sessions spaced over aperiod of hours or days
Massed practice
Performance of all the practice at once.
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Learning: BehaviorsLearning: Behaviors
Behavior Modeling Copying someone elses behavior by
observing how another person deals with aproblem.
Reinforcement Law of effect states that people tend to
repeat behaviors that are rewarded andavoid behaviors that are punished.
Immediate Confirmation Reinforcement and feedback are most
effective when given as soon as possibleafter training.
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Learning: Types of TrainingLearning: Types of Training
Developmental and
Innovative Training
Required andRegular Training
Job/TechnicalTraining
Interpersonal andProblem-Solving
Training
Types ofTypes ofTrainingTraining
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Course Types and Training ExpendituresCourse Types and Training Expenditures
Figure 97
Source: Mark E. Van Buren, ASTD State of the Industry Report,
2001 (Alexandria, VA: ASTD, 2001), 13. Used with permission.
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Orientation: Training for New EmployeesOrientation: Training for New Employees
Achievements ofAchievements of
Effective OrientationEffective Orientation
Co-WorkerCo-Worker
AcceptanceAcceptanceFavorableFavorable
ImpressionImpressionProvidesProvides
InformationInformation
SocializationSocialization
andand
IntegrationIntegration
PerformancePerformance
andand
ProductivityProductivity
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Training Delivery: ConsiderationsTraining Delivery: Considerations
Nature of training
Subject matter
Number of trainees
Individual vs. team
Self-paced vs. guidedTraining resources
Costs
Geographic locations
Time allotted
Completion timeline
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Internal TrainingInternal Training
Informal TrainingTraining that occurs through interactions andfeedback among employees.
On-the-Job Training (OJT)
Problems with OJT Poorly-qualified or indifferent trainers
Disruption of regular work
Bad or incorrect habits are passed on
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Stages of On-the-Job TrainingStages of On-the-Job Training
Figure 98
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External TrainingExternal Training
Reasons for External Training May be less expensive to outsource training Insufficient time to develop training
Lack of expertise
Advantages of interacting with outsiders E-Learning: Training Online
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External Training: E-LearningExternal Training: E-Learning
E-Learning: Training OnlineThe using the Internet or an organizationalintranet to conduct training online.
Criteria for adopting e-learning:
Sufficient top management support andfunding
Accepting the idea of decentralized andindividualized training
Current training methods not meeting needs Computer literacy and access to computers
Time and travel cost concerns for trainees
The number and self-motivation of trainees
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Developing E-LearningDeveloping E-Learning
Figure 99
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Advantages and Disadvantages of E-LearningAdvantages and Disadvantages of E-Learning
Figure 910Source: Developed by Lisa A. Burke. May not be reproduced without permission.
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Training MethodsTraining Methods
DistanceDistance
Training/LearningTraining/Learning
CooperativeCooperative
TrainingTraining
Instructor-LedInstructor-Led
Classroom andClassroom and
ConferenceConference
TrainingTraining
Technology andTechnology and
TrainingTraining
TrainingTraining
MethodsMethods
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Levels of Training EvaluationLevels of Training Evaluation
Figure 911
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Balancing Costs and Benefits of TrainingBalancing Costs and Benefits of Training
Figure 912
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Training Evaluation (contd)Training Evaluation (contd)
Cost-Benefit Analyses Comparison of costs and benefits associatedwith training
Return on Investment
Benchmarking Training
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Evaluation DesignsEvaluation Designs
Post-MeasurePost-Measure
Pre-/Post-Pre-/Post-MeasureMeasure
Pre-/Post-Pre-/Post-
Measure withMeasure with
Control GroupControl Group
EvaluationEvaluationDesignDesign