MA 25 2016 Achieving Radical Transparency · John Elkington | Volans, GRI Tech Consortium Chair GUEST EXPERT “The challenge of collective action (public/private, multi-party) on

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P O W E R E D B Y:143 Posts39 Participants

M A Y 2 - 5 , 2 0 1 6

Achieving Radical Transparency

DIGITALLY INTERLINKING DATA,

CONTEXT & STAKEHOLDERS

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Background and Objectives

This virtual dialogue focused on the

emerging radical transparency enabled

by online platforms such as WikiRate and

Convetit to spur the digital interlinking of

data, context and stakeholders.

The conversation tees up a Workshop at

the Deloitte offices in Amsterdam before

the Global Reporting Initiative Conference

in May 2016 facilitated by Wayne Visser

of Kaleidoscope Futures with featured

speakers Vishal Kapadia of WikiRate, Bill

Baue of Convetit, and Ralph Thurm of

Reporting 3.0.

A primary focus of the Dialogue and Workshop is the Data

Activation Through Aggregation, Accessibility & Sustainability

Contextualization Sub-Project of the Reporting 3.0 Data

Blueprint.

This Sub-Project:

Aggregates sustainability data by liberating it from

individual company reports, websites and other sources -

making this available on a public platform; and

Contextualizes the data by comparing performance

between companies and against science-based targets and

thresholds.

» »

»

http://reporting3.org/wp-content/uploads/2016/04/Workshop-%E2%80%93-Achieving-Radical-Transparency.pdf?c67723

https://drive.google.com/file/d/0B-V-lFF0tRgCSm52Q0lnUzhVU1k/view



http://reporting3.org/wp-content/uploads/2016/04/R3-BP-3.pdf?c67723&c67723

http://reporting3.org/wp-content/uploads/2016/04/R3-BP-3.pdf?c67723&c67723

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“GRI believes it’s time to move “beyond reports” and focus on the data produced

during the sustainability reporting process. Liberating this data and exploring

how this information can then be used to enable better decisions is the natural

next step. For this reason we convened the GRI Technology Consortium which

brings together leading technology organizations to promote a conversation

about how sustainability data and information can transform both business and

policy decision-making. We are excited to be collaborating with WikiRate.org - a

project sponsored by the European Commission and a member of the Consortium

which is doing just this, aggregating sustainability data and bringing it to life onto

their platform enabling stakeholders to engage and contextualize the data, all in

the public interest. Through the work of the Consortium and initiatives such as

WikiRate, GRI looks forward to further exploring the challenges and opportunities

around our changing data ecosystem.”

“

Michael MeehanCEO, Global Reporting Initiative

Background

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Facilitator, Convener & Guest Experts

Bill BaueCorporate Sustainability Architect

John ElkingtonVolans, GRI Tech Consortium Chair

Louis CoppolaGovernance & Accountability Institute

Mark McElroyCenter for Sustainable Organizations

Rachel WilshawOxfam

Ralph ThurmReporting 3.0 / ThriveAbility Foundation

Elisa TondaUNEP

Jonas HaertleUnited Nations Global Compact Principles for Responsible Management Education (PRME)

Liv WatsonWorkiva

Milena MarinAmnesty

Linda WedderburnFormerly Anglo American

Allen WhiteGISR

Raj ThamotheramPreventable Surprises

Vishal KapadiaExecutive Director at WikiRate

S e s s i o n 1 K i c k o f f - - D a t a T r e n d s , S t a n d a r d s & G u i d e l i n e s

S e s s i o n 2 D a t a L i b e r a t i o n , A g g r e g a t i o n & S o u r c i n g

S e s s i o n 3 D a t a C o n t e x t u a l i z a t i o n , M a t e r i a l i t y & Ta g g i n g

S e s s i o n 4 D a t a A n a l y s i s , R a t i n g s & E n g a g e m e n t

S e s s i o n 5 S y n t h e s i s

FA C I L I TAT O R G U E S T E X P E R T S

C O N V E N E R S

Philipp HircheChairman, WikiRate

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Engagement participants

Ben VoyerL’Oréal Professor, Behavioural scientist, Chartered psychologist, Chartered Marketer.

Cory SearcyAssociate Professor at Ryerson University

Jakob RaffnFounder of WikiLCA

Perry GoldscheinSustainability / Corporate Responsibility Management & Communications

Robin Lincoln WoodFounder at ThriveAbility Foundation

Bob WillardFuture Fit Business Benchmark

Désirée LuccheseStrategic sustainability expert

Jennifer WoofterPresident, Strategic Sustainability Consulting

Wayne VisserFounder & Director of Kaleidoscope Futures, Senior Associate at Cambridge University

Claudia LópezOxfam

Ethan McCutchenDecko Commons eV

Julie GorteSenior Vice President for Sustainable Investing at Pax World

Richard MillsResearch Associate at University of Cambridge

Cornis Van Der LugtSustainability Consultant & Researcher

Henk HaddersFounder at Impact in Context

Niels FaberSustainability and innovation scientist

Rob Jacobs21st Century Financial

Kickoff: Data Trends, Standards

& Guidelines

SESSION 1

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Can We Deliver on the Promise of Big (Integrated / Sustainability) Data?

John Elkington | Volans, GRI Tech Consortium ChairG U E S T E X P E R T

“The challenge of collective action (public/private, multi-party) on linking private and public research requires some clever social engineering, not simply hard technological fixes.”

“Create enough data of the right sort and algoreithms (sic), apps and users will evolve - like novel life-forms in the primal algal soup.”

“What is the purpose of liberating, integrating, and interpreting the growing mass of global integrated / sustainability data? How will we use its findings? I hope it will be applied research.”

“One problem that the UN data systems architecture has never solved is the missing ‘glue’ in working with macro data in a way that micro-data can link into it and that ‘the contribution’ of a corporate to a purpose-driven strategy becomes a) defined, b) measurable, and c) controlled and communicated.”

“Any effort to promote radical transparency needs to be very explicit in terms of the ROI for each of the participant groups. What’s in it for companies, communities, government actors?”

“Corporate sustainability data only becomes useful to if it is much more real-time, contextual and relevant to financial performance, particularly at a product level, or a meta-level (aggregated). The smart tools becoming available can add the pressure on companies and governments -- it’s the unexpected combinations of data that will lead to breakthroughs, rather than the prescribed indicators.”


John ElkingtonVolans, GRI Tech Consortium Chair Bob Willard

Speaker and author of worldclass resources for sustainability champions




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“I see a strong element of what Alex Steffen calls ‘predatory delay’ - CSR-camouflaged inaction that costs the future dear. But I think we have a once-in-a-lifetime opportunity to ride and shape the next wave of tech and economic change.”

“My main thought on big data is that more data does not necessarily lead to increases in understanding. I think a big step would be some form of new rating that clearly distinguishes between sustainable and unsustainable companies.”

“I share the hope that better data can shift us from the incrementalist path we’ve been on for so long. We need to think as disruptively about the how the data will be used and by whom, as we do about the technical aspects.”

“I think that it is important to avoid binary systems... it removes any incentive to move beyond the minimum level of the category if there are no higher categories.”

“There will never be sustainability without changing economic system boundaries.”

“WikiRate is providing ways to differentiate between the demand for responses to different metrics...it has the strong potential to rein in the spiral of ever increasing questions and instead consolidate the focus on the best-designed metrics.”

Can We Deliver on the Promise of Big (Integrated / Sustainability) Data? Continued...

John ElkingtonVolans, GRI Tech Consortium Chair


Jakob RaffnFounder of WikiLCA

Raj Thamotheram Preventable Surprises



John Elkington | Volans, GRI Tech Consortium ChairG U E S T E X P E R T

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“UNEP’s recent Raising the Bar report clearly identified the lack of contextualization of reported information as an important factor hindering readers to gain an accurate picture of corporate performance. And yet that context would allow companies to assess how to contribute to the universally agreed Sustainable Development Goals (SDGs), and how this contribution presents new opportunities for them, always within their fair share of responsibilities.”

“I believe we’re going to see a big shift from corporate-generated data (traditional disclosure for indexes, GRI reports, etc.) to stakeholder-generated data. In the same way that Youtube crowdsourced video, smart detecting, recording, sharing and aggregating tools will turn sustainability data on its head.”

“An academic colleague, Colin Higgins, found that social norms (i.e. market, industry or societal expectations) drive changes in corporate behaviour and sustainability reporting, and the business case is retrofitted to justify why they took their actions.

“Companies will be motivated to do context-based reporting if they sense that investors, lenders, stock exchanges, raters and rankers, and governments -- all these stakeholders demand it. The big obstacle is the lack of a compelling business case to convince companies to improve their performance on contextualized environmental and social goals -- it needs to monetize the benefits of capturing opportunities and mitigating risks.”

“The SDGs provide a good starting point for improving linkages between public and private sector reporting. Right now, there is virtually no connection between the two. If data were available in cloud-based, accessible platforms, there may be opportunities for the public sector to utilize private sector data in their reporting (and vice versa). This could be one potential facilitator of improved sustainability context in the reporting on both sectors.”

Achieving the Sustainable Development Goals Requires Contextualized Data

Elisa Tonda | UNEP G U E S T E X P E R T

Elisa TondaUNEP



Bob Willard Future Fit Business Benchmark


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The Missing Link: Contextualized Sustainability Data

Allen White | GISR G U E S T E X P E R T

“The implementation of sustainability context in the thousands of reports annually remains incipient and uneven to this day. This Reporting 3.0 project seeks to remedy this, as a critical step in advancing an evidence-based approach to driving true sustainability by linking performance to generally accepted scientific thresholds.”

“Many initiatives address the Sustainability, Organizational, and Socio-Cultural] gaps in isolation, leading to the confounding result of incremental progress that fails to achieve comprehensive transformation -- precisely because the locus of attention is partial and incomplete. The ThriveAbility Initiative, by contrast, takes an integral approach.”

“The evidence-based approach is key to cutting through the clutter and getting clarity back into sustainability reporting. Sustainability reporting is shifting out of the hands of companies and governments and into the hands of the concerned public, who will be given the smart tools to create contextual data themselves.”

“CDP now specifically asks for science-based targets in its 2016 questionnaires, but this sustainability context isn’t found in the newest G4/CDP linkage document, nor in the just-published first set of GSSB standards.”

“Using the blockchain technology for non-financial assets may lead to a distributed public multicapital ledger where transactions will be monitored.”

Allen WhiteGISR

Henk HaddersFounder at Impact in Context




Data Liberation, Aggregation &

Sourcing

SESSION 2

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Challenges of Sourcing / Aggregating Corporate Sustainability Data

Louis Coppola | Governance & Accountability Institute G U E S T E X P E R T

“The ultimate dream is to make it just as easy to access sustainability data as it is to type in a ticker symbol on Yahoo or Google Finance... This power would unlock not only the sustainability data from reports but also allow the data to be more easily mashed-up with other data sets to identify relative trends, connections, patterns and ultimately solutions to some of global society’s greatest problems -- especially when it can be compared with the growing pile of Big Data that the world is creating at an unprecedented pace.”

“I strongly suspect that “eyeballs” may become one of our strongest tools for correcting bad data. And if we’re counting on public review, to identify and correct problematic data, we can’t wait until the data are perfect before we publish them. I think data corrections may be one of many ways that a “clearing house” (as Ralph puts is) can begin to change the data landscape, particularly if the clearing house also becomes a place of dialogue and interpretation.”

“WikiRate is building a “metrics marketplace”. The metrics that are most actively used will be given greater prominence on the site; metrics that are not used will be barely visible. Analysing data and seeing unexpected or inexplicable results is often a good way to find out that there’s an issue with the data - doing this openly on a public platform should mean that there are other people who can help you to spot and understand these issues, and that awareness of these issues spreads.”

“Data comparability is one of the key challenges to making an open-platform of contextual sustainability indicators work.”

“I was always wondering if a central open source data platform wouldn’t be necessary as a data clearing house for all sort of purposes, including ratings, but also all sorts of civil society scrutiny, benchmarking and testing micro-macro links, WikiRate-style... this clearing house has to be open source, publicly available and governed as a not-for-profit.”

Louis CoppolaGovernance & Accountability Institute Ralph Thurm

Reporting 3.0 / ThriveAbility Foundation




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Aggregating Data as Academic Research

Jonas Haertle | United Nations Global Compact Principles for Responsible Management Education (PRME) G U E S T E X P E R T

“I can see academic institutions establishing research streams to gather, quality-check (for example consistency around units of measurement for comparability), and integrate the raw data into a public platform such as WIkiRate — On the other end of the pipeline, I see great value for experienced academic researchers analyzing and contextualizing this data on a public platform where the source data is fully accessible for scrutiny by peers.”

“Involving academics will definitely strengthen the quality of the data / metrics, and can lead to interesting methods debates and discussions... In terms of strategies, I think gaining the support of students will be crucial - involving academics to design assignments including work on platforms such as WikiRate can be a good solution too.”

“One other challenge to keep in mind is the different reward structure in academia. Right now, there are (unfortunately) not a lot of hard incentives for academics to intensively participate in these types of initiatives... I am not sure how well participation in initiatives such as PRME, Reporting 3.0, other open-access platforms, etc. will be received by those who dole out the rewards (i.e., tenure, promotion, raises, etc.).”

“What is missing is a broader acceptance in academics that sustainability is valid, without alternative, and cross-cutting throughout all disciplines from the outset, therefore needs to be part of every academic curriculum. And new business model design is a wonderful area to let economists, biologist, sociologists and system theory thinkers work together.”

Jonas HaertleUnited Nations Global Compact Principles for Responsible Management Education (PRME)


Ben VoyerL’Oréal Professor, Behavioural scientist, Chartered psychologist, Chartered Marketer. Cory Searcy

Associate Professor at Ryerson University

Data Contextualization,

Materiality & Tagging

SESSION 3

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A Promising Opportunity…and a Cautionary Tale for WikiRate

Mark McElroy | Center for Sustainable Organizations G U E S T E X P E R T

“A natural fusion of the Sustainability Context

and Materiality principles should be recognized

here. But just as GRI has mystifyingly refused

to flesh out or enforce its own Sustainability

Context principle, pretty much every GRI

report ever written has ignored the original

Materiality Matrix and so doesn’t really assess

the “Significance of Economic, Environmental

and Social Impacts”. So WikiRate should set the

example by developing very clear policies on

these issues and openly advocating for context-

based measurement, reporting and materiality.”

“It would be problematic for WikiRate the

organisation or platform to take a non-neutral

position on whether disclosures should be

context-based... neutrality has been “baked”

into the platform from an early stage.”

“Neutral doesn’t have to mean feckless. The idea is to give informed voices (including

metric designers and metric critics) tools that magnify their feck. The filter on what can be

submitted to WikiRate is weak. The filter on what can rise to prominence is strong. And if

we have vocal community members making the case for for contextualized metrics, that

should become a key criterion in how a metric is judged.”

“The whole materiality problem starts at

the beginning: a clear and missing setting

of context-based boundaries. GRI won’t

solve the materiality, sustainability context

& economic system boundaries gaps for us

-- none of the standard setters will. We need

the tools to set them, and as they are not set

by corporations we need civil society and all

stakeholders to set them.”

“Materiality is a good concept and we need

to keep it in mind -- but we shouldn’t become

its prisoner. By defining materiality too

atomistically, we risk losing sight of the big

picture. And on sustainability context, rather

than saying it’s a problem I can’t solve so

forget it, I have to say, I’m going to manage

my portfolio carbon footprint in such a way

that if everyone else did likewise, we’d stay

below the 2°C threshold.”






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Time to Augment Human-Reading Formats (PDF) with Machine-Reading (XBRL)

Liv Watson | Workiva G U E S T E X P E R T

“Stakeholders will never be able to pinpoint the data we need to make informed decisions if corporates do not change an old habit and start producing all corporate disclosure in the machine-readable data format XBRL.”

“If we want companies to provide structured data, we need some combination of 1. clear value for the effort (Once companies see structured data being used, there will be clearer value in providing it); 2. peer pressure ( through making direct company comparison visible and treating non-answers harshly); 3. stakeholder directives (While WikiRate can serve as a clearing house for low-level data, it will also allow community members to generate higher-level ratings that will compel a broader audience.)”

“Effectively it’s chicken and egg where the reporting won’t happen until value is realised from the power of these tags and making the data so much more accessible and usable -- and ultimately comparable.”

“Here are some of the reasons companies have been slow to embrace XBRL for sustainability reporting: No clear sense of value vs. effort; No peer pressure; No clear directive from stakeholders.”

Liv WatsonWorkiva




Data Analysis, Ratings &

Engagement

SESSION 4

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Urgent need for transparent data on the quality of jobs in global value chains

Rachel Wilshaw | Oxfam G U E S T E X P E R T

“NGOs like Oxfam can use aggregated — and contextualized — data as a campaign point. Instead of us having to do the heavy lifting of pulling all the data together in one place and pushing companies to post policies on neglected subjects, this could happen on a neutral platform, so NGOs can do what we do best — expose what the data reveals, and campaign for improvements.”

“All of this depends upon building and nurturing a robust community of stakeholders in the WikiRate ecosystem that creates a critical mass of feedback / pressure / power to gain attention and credence. And perhaps WikiRate can use tagging to apply (and possibly crowdsource) materiality determinations, and this could be on an issue / indicator basis per company.”

“It might make sense to somehow frame the WikiRate platform in terms of vital capitals.”

“Where this gets exciting for me is that the process of deciding which vital capital a metric maps onto, and how strong its impact on the bottom line is, can be an open, iterative, and social one.”

“If all companies reported this kind of data, I guarantee that investors can find ways to use it.”

“One of the issues crying out for radical transparency is that of job quality. There is currently no place you can find out about job security, how far towards a living wage the pay is, how the situation of women compares with men, the ratio between the CEO’s pay and the average, etc.”

“ I th ink we need to raise the level of expectation among stakeholders (and the publ ic at large) that they can (or should be able to) easily access this kind of information about companies’ performance.”

Rachel WilshawOxfam

Rachel WilshawOxfam

Bill BaueCorporate Sustainability Architect





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People-Powered Research

Milena Marin | Amnesty G U E S T E X P E R T

“Together with WikiRate we created a set of metrics that help us understand what companies do to ensure they source minerals responsibly - and we are engaging students from the UK, US and hopefully other parts of the world in populating these new metrics with actual data.”

“Researching metric values gives people a reason to interact directly with a company’s reporting output, and also structures this interaction in a way that allows them to interpret what they read but also see what’s not being said. Where this gets tricky is with metrics that require the researcher to interpret a document or passage and code - here opinions can creep in as a distorting influence even when the researcher has the best intentions.”

“In attempting to answer the question “Can volunteers themselves help us verify crowdsourced data?”, I would guess that low-barrier metrics (easily understood, easily sourced) like these offer the strongest promise for successful verification.”

“If a company has a commitment to preventing and mitigating forced labour, how do we find out whether they have implemented this effectively? And on other fronts, suppliers could be invited to give feedback on whether the company’s business practices enable them to pay a living wage by providing a long-term commercial contract, rewarding improvements in employment contracts or the gender wage gap (anonymised).”

“Crowdsourcing can be enormously valuable; there’s a long and rich literature on how groups can be smarter than individuals, particularly when groups bring diverse points of view into the process. But, it is important to distinguish facts from opinions that move markets. There are overlaps between crowdsourced information, facts, and market movers, but they’re never identical.”

Milena MarinAmnesty

Rachel WilshawOxfam




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Evidence-Based Advocacy + Challenging Power

Raj Thamotheram | Preventable Surprises G U E S T E X P E R T

“Investor engagement with companies pushing for 2°C Stress Tests / Transition Plans / Business Models will require measurement mechanisms to gauge company progress toward carbon footprint reduction goals that align with the 2°C carbon budget / threshold -- and where aggregate results are taken into account.”

“We have lacked science-based definitions of what those ultimate environmental and socio-economic goals should be. Until now. The Future-Fit Business Benchmark (F2B2) does this.”

“Suppose that when we ask investors to tell companies to publish 2° transition plans, we also ask them to make future investment contingent upon (a) the adequacy of the plan and (b) continued realization of the plan’s goals. Are there opportunities to support that kind of commitment technologically via data integrations?”

“Similar to carbon footprint, tracking the tax footprint of corporates not only at global aggregate level but also in the context of national economies is key in properly understanding how they create / destroy value.”

“For context-based analysis I think WikiRate needs better support for “constants” ( l ike total allowable GHG emissions if we’re to hit the 2°C target) - it is very much geared towards storing data that exists at the company level.”

“Perhaps there are other ways that an open source data platform and investor stewardship can mutually benefit one another -- eg mutual fund voting records, l ike that available at FundVotes, to use evidence-based advocacy to pressure funds with a history of opposing or abstaining on 2°C transition plan resolutions to “get off the fence” and vote consistently.”



Bob WillardFuture Fit Business Benchmark




Synthesis

SESSION 5

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“Sustainability and integrated data has been locked in isolated islands until now, so the promise

articulated in this dialogue is that gathering data into a central public and transparent “clearing

house” -- and gathering a tribe of interested and impacted stakeholders to scrutinize the data --

can help bring about the kind of true sustainability that we all yearn.

But who, and how big, is the tribe/group of interested and impacted stakeholders that scrutinise

the data?

The key determinant of success for the WikiRate project is incentives. What will incentivize

stakeholders to engage with the data -- to gather it, to quality check and validate and verify

it, to “contextualize” it, to build metrics around it -- if there isn’t a clear outcome that solves

pressing problems?

What will incentivise companies, who are already fatigued, to engage on a platform that they may

perceive and experience only to increase their burden? What problems can WikiRate solve for them?”

Linda WedderburnFormerly Anglo American

Data Integrity, Stakeholder Segmentation, and the Risk/Incentive Pivot

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“I look at the future of reporting through the lens of integral thinking and true materiality, leading to three major change directions: the need to clearly define and link to purpose; the need to redefine success in a multi-capital world, and the need to rethink scalability beyond selling products and services. In turn, this triangulation leads to more trust, innovation, and resilience.

Radical Transparency and solutions like WikiRate will need to help deliver the structures needed in which data are connected that are still unconnected since there isn’t the necessary ‘glue’ that it makes ‘sense’ to connect them.

I am convinced it needs a concerted effort of various stakeholder groups to get there, and I like the term clearing house. And I also believe it will need iterations to get there, delivered through crowd wisdom and big data coming together.

Data, context (through renewed thinking about purpose) and dialog need to come together.

WikiRate can be a trial mechanism for data collection and effect assessments. There are questions around aggregation of such data under several capital headings, the usefulness of monetization, the analysis of interrelations and correlations between such capitals, and we need a data testbed for trying new accounting mechanisms.”


Purpose, Success & Scalability

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P O W E R E D B Y :

Conveners’ Concluding Statement“I want to say a thank you from the WikiRate team both to Reporting 3.0 and Wayne Visser for helping us convene this dialogue, as well as to Bill Baue for his excellent facilitation.

Also I wanted to thank everyone for taking part in a lively and cascading discussion. It’s really exciting to see stakeholders represented from the worlds of investment, international NGOs, academics, International organisations and the ‘mavericks’ looking to help the sustainability and reporting industry evolve.

As you’ll have gathered from this dialogue - we hope that you will take these conversations and bring them to physical contributions as we evolve the WikiRate platform and community with the launch of the ratings system and the increasing population of data with existing and forthcoming NGO and academic pilots.

Please do take the time to sign up at WikiRate.org and experiment with the platform first hand; your opinions and influence on the platform are vital to make the best use of data and help use the site together as a community and as vital stakeholders of company social and environmental impacts.

We’re excited to see some of you at the pre-GRI Workshop in Amsterdam; and I look forward to following up with a number of people who raised excellent points within the dialogue - and can bring a lot of value to WikiRate as we progress towards our goals of increasing transparency and responsiveness of companies around their social and environmental impacts.”


Philipp HircheChairman, WikiRate

Documents

MA 25 2016 Achieving Radical Transparency · John Elkington | Volans, GRI Tech Consortium Chair GUEST EXPERT “The challenge of collective action (public/private, multi-party) on