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Luxury Home LivingIn The Capital Region
InformatIon KIt
The Ultimate Resource Guide
for Luxury Design and
Fine Interiors
SOURCEBOOKH&D
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DESIG
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THE ULTIMATE RESOURCE
GUIDE FOR LUXURY DESIGN AND
FINE INTERIORS
HOME & DESIGN
SOURCEBOOK&Home Design
HOME&
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TE FALL 2014
ho
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WASHINGTON DC • MARYLAND • VIRGINIA The Magazine of Architecture and Fine Interiors
®
6 DRAMATIC UPDATES WITH STYLE
DREAM HOME ON THE BAY
Fall Makeovers!
PRIVATE TOURBritish Ambassador’s RESIDENCE in DC
Home&DesignWASHINGTON DC • MARYLAND • VIRGINIA
H
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• LATE SPR
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2012
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The Magazine of Architecture and Fine Interiors
Stylish Decor Indoors & Out GREAT ESCAPESChic Retreat in FranceKiawah Island Getaway
SPRING SPRUCE-UP
11 KITCHENS & BATHS:Award-winning Designs
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Home&DesignWASHINGTON DC • MARYLAND • VIRGINIA The Magazine of Architecture and Fine Interiors
5 DREAM KITCHENS
PRIVATE TOUR WITH CHEFPATRICK O’CONNELL
URBAN CHICFOUR-STORY DC
PENTHOUSE
THE LATEST IN CABINETRY, APPLIANCES,
COUNTERTOPS, AND MORE!
We foster appreciation of fine home design by providing substantive coverage of superior creative work. We artfully blend the practical and the aspirational so that readers can create a vision for their own home design projects.
For Readers:
• WE INSPIRE readers with ideas and advice on custom design and home makeovers.
• WE CREATE DEMAND for luxury home products and design services.
• WE SHOWCASE TALENT, from architects and artisans to builders and interior and landscape designers.
• WE PROVIDE A MARKETPLACE where homeowners can find sources for classic to contemporary styles.
For Advertisers:
• WE REACH ALL local Million-Dollar-Home Owners with household income over $400,000.
• WE CAPTIVATE OWNERS of luxury homes who have a primary interest in enhancing their properties through fine design.
• WE SERVE THE AFFLUENCE of the region, which includes 12 of the 25 wealthiest counties in America.
• H&D REACHES the design industry pros and events.
Home&DesignWASHINGTON DC • MARYLAND • VIRGINIA
HOME&
DESIG
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The Magazine of Architecture and Fine Interiors
Outdoor Luxury AWARD-WINNING Kitchens + BathsAT HOME WITH NBA STAR
Caron Butler
FRESH Style
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H&D HOME & DESIGN
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THE ULTIMATE RESOURCE
GUIDE
FOR Luxury DESIGN AND Fine
INTERIORS
SOURCEBOOK
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HOME & DESIGN Spring | Summer 2014
CHESAPEAKE VIEWSLuxury Living on the Bay
GREAT ESCAPESThree Waterfront Retreats
Designed for Laid-Back Family Fun
HOLIDAY STYLE Travel + Gift Ideas
ASK THE PROS Building on the Bay
HOME & DESIGN Fall/Winter 2014-2015
ARCHITECTS | BUILDERS | COMMUNITIES | PRIME PROPERTIES
LUXURY HOMES
Our region is home to a plethora of architectural styles, a happy fact that is never clearer than dur-ing the builder-awards season each fall, when the
industry focuses on the area’s finest recent design and construction projects. In this issue, we spotlight the win-ners of the custom building and renovation categories of the 2014 GALA Awards, which celebrate homes of ev-ery shape and style—including the winner in the custom home category (above) by P Four, OPaL and GPS Designs, located in Rehoboth Beach. Also in the issue: an historic estate in Virginia Horse Country (left) goes on the market, plus model homes, industry news and more.
© S
TACY
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Portfolio
ARCHITECTURE
INTERIOR DESIGN
LANDSCAPE DESIGN
HOME & DESIGN DC ■ MD ■ VA 2014-2015
100 TOP DESIGNERSABOUT PORTFOLIO
T he Washington, DC, Capital region is
blessed with an abundance of talented
architects, interior designers and landscape
designers whose work is as rich and varied
as our vibrant population. While by no
means exhaustive, this portfolio showcasing
the work of 100 top residential designers
is a testament to the high level of talent
and creativity that prevails in our local
design community.
Published in alternating years, Home &
Design Portfolio: 100 Top Designers was
conceived as a resource to provide you with
images of designers’ work and a short take
on their creative philosophies. We hope,
as you consider a new custom home,
décor or landscaping project or renovation,
that our coverage will help you find a
professional who meets your needs, comfort
level and budget.
The innovative projects featured in this
book range in style from timeless and
traditional to cutting-edge modern and
everything in between. We think you’ll find
Portfolio to be a valuable source of ideas
and inspiration as you embark on your next
home project.
ON THE COVER
FRONT (clockwise from top, left): A dining room in a
seaside retreat designed by Shazalynn Cavin-Winfrey;
photo © Angie Seckinger. Stone, wood, metal and
concrete highlight the entry of a home by Carter + Burton
Architecture and GBLA; photo © Russell Abraham.
A dramatic poolscape by Don Gwizdz of Lewis Aquatech;
photo © Judy Davis/HDPhoto.
BACK: Robert M. Gurney, FAIA, designed an Easton,
Maryland, residence to take advantage of views of the
Tred Avon River; photo © Maxwell MacKenzie.
HO
ME &
DESIG
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$12.95
HOME & DESIGN 2014-2015
Portfolio
HOME & DESIGN 2014-2015
Portfolio
© 2014 Homestyles Media, Inc., 451 Hungerford Drive, Suite 350, Rockville, MD 20850; 240-328-6275.
All rights reserved. Portfolio: 100 Top Designers is produced in alternating years by the publisher of Home & Design magazine. The publisher accepts
no liability for the accuracy of statements made by advertisers or participating designers. No part of
this periodical may be reproduced without written permission. Information regarding additional copies
and designer participation in Portfolio may be directed to: [email protected].
Port_Cv_final.indd 1-4 6/11/14 3:43 PM
Inside Information Kit Photos, L. to R.; Anne Decker Architects, LLC, © Gordon Beall; Lewis Aquatech; D&A Dunlevy Landscapers, Inc., © Mason Summers; McInturff Architects, © Julia Heine; Wentworth, Inc., © Ron Blunt; SCW Interiors,
© Angie Seckinger; Dahlia Design, LLC, © Alan Goldstein; 2 Ivy Lane, © Angie Seckinger.
What We Deliver 2018 MEDIA KIT
P 240-328-6275 F [email protected]
Special Features Calendar
P 240-328-6275 F [email protected]
2018 MEDIA KIT
Ivy Lane LIvInG © anGIe SeckInGer
Jan/Feb – Winter 2018
• Best Kitchens Our editors’ picks for innovative kitchen design Ad Bonus: Kitchen Designers Showcase – promote your recent work! Ad Bonus: New Products for Kitchen Design – tile, flooring, appliances,
more!• Interior Design: ASID DC Metro Awards, DC Design House re-cap• Storage Spaces – Expert Advice on grand closets, fine cabinetry, and
clever work spaces • Design Partner Inspirations: Game Day—Rec Rooms + Media Rooms• Focus on build+remodel: Lighting design and products Award-winners, MBIA and NVBIA
Mar/apr – Spring 2018
• Landscape Design Project Profiles, LCA Awards, more…• Home Tech: Recent Projects Re-cap Project Profiles w/annotated highlights• Fine Furniture & Accessories: High points from Fall High Point Ad Bonus: Showroom Selections• Custom Builder Showcase: Projects Report• Design Partner Inspirations: Wonders of Wallpaper• Focus on build+remodel: Deck design and products
May/Jun – Late Spring 2018
• Great Outdoor Spaces Special Feature on Taking It Outside Ad Bonus: Expert Advice for planning Outdoor Entertaining Spaces• Design Partner Inspirations: Kitchens with Class• Focus on build+remodel: Flooring Products Best New Projects --Award-winners, including NARI Coty
CHeSapeaKe VieWS – Spring 2018
Luxury Living on the Bay with Home Design Resources Directory• Chesapeake AIA Home Design Awards• What It Costs to Buy and Build
JuL/aug – SuMMer 2018
• INTERIOR DESIGNERS 25 Designer Finds Design Partners Survey on Trends Special Section: Designers, Up Close • Design Partner Inspirations: Screened Porches + Sun Rooms• Focus on build+remodel: Tile Products NKBA Kitchen & Bath Awards Ad Bonus: The Designer Touch -- Ideas & Tips from K&B Experts
Sep/OCt – FaLL 2018
• Fine Residential Architecture AIA and MBIA Award-Winners Special Section: Projects of the Year• Fine Furniture & Accessories: High points from Spring High Point• Landscape Water Features Special Section: Innovative Landscaping Solutions• Design Partner Inspirations: Living Rooms• Focus on build+remodel: Window Features
SOurCebOOK 2019
Idea book of expert advice and luxury design suppliers. Organized into these categories: Architecture & Custom Building; Audio/Video & Lighting; Closets & Cabinets; Floors, Windows & Doors; Interior Design; Kitchen & Bath; Landscaping & Outdoor Living; and Remodeling.
• “Our Signature Work” — your own company at its best
nOV/DeC – SpeCiaL 20tH anniVerSary iSSue
The Changes We’ve SeenThe People We’ve MetThe Spaces We’ve Loved • Baths + Spas Innovative Designs New Products for Bath Design Ad Bonus: Bath Designers’ Showcase• Design Partner Inspirations: Dazzling Tablescapes• DC Design House: My Inspiration • Focus on build+remodel: Entertainment Spaces
CHeSapeaKe VieWS – FaLL 2018
Luxury Living on the Bay with Home Design Resources Directory• Top Remodeling Projects• The Boating Life
Our 20 th Year!
PreliminarySubject to Change
ReadeR deMOGRaPHICSFemale 68%
Male 32%
Median Age 51.5
Median Home Value $1,000,000
Median Annual Income $300,000
Own a car costing $50,000+ 42%
Have a swimming pool 19%
Have a home theater 21%
Own a 2nd Home 37%
WHat OuR ReadeRS Plan tO buyAntiques & Accessories 21%
Bath Design 28%
Carpets & Flooring 29%
Cabinetry & Closet Design 29%
Furniture (traditional) 21%
Kitchen Design & Appliances 29%
Landscape Design 29%
Lighting & Automation 20%
Remodeling 23%
Window & Door Treatments 28%
(Source: Reader Survey)
WHICH MaGazIneS dO yOu Read ReGulaRly?Asked of ASID-DC Members:
12 of the 25 Wealthiest Counties in America are in
HOME & DESIGN’s circulation area.
Source: Forbes (Top 25 Counties by average household income).
HOME & DESIGN 81%
Architectural Digest 60%
Washingtonian 49%
House Beautiful 46%
Veranda 30%
Elle Décor 29%
DC Modern Luxury 14%
Capitol File 2%
Source: Gainen Research
2018 MEDIA KIT
P 240-328-6275 F [email protected]
Reader Data
LewIS aquatech
2018 MEDIA KITCirculation
70,000 COpieS in all the right places
• 52,000 AFFLUENT HOUSEHOLDS More copies mailed to highest income households than any other local title
• 12,000 PROMINENT RETAIL LOCATIONS Airports, bookstores, supermarket chains
◆ Barnes & Noble Booksellers
◆ Books-A-Million
◆ Whole Foods Market
◆ Balducci’s
◆ Wegmans
◆ Harris Teeter
◆ Giant
◆ Safeway
◆ Home Depot
• 3,000 HOME BUYERS AND HOME SELLERS through premier luxury real estate offices
◆ AIA (American Institute of Architects)
◆ ASID ( American Society of Interior Designers)
◆ DC Design House
◆ IFDA ( Intern’l Furnishings and Design Assoc.)
◆ LCA ( Landscape Contractors Association)
◆ MBIA ( Maryland Building Industry Association)
◆ NARI ( National Assoc. of the Remodeling Industry)
◆ NKBA (National Kitchen and Bath Association)
◆ NVBIA ( Northern Virginia Building Industry Assoc.)
◆ Washington Design Center
Our Partners• 3,000 DESIGN INDUSTRY PROS AND EVENTS
P 240-328-6275 F [email protected]
READ BY THE MOST AFFLUENT Homeowners in Washington DC, Maryland and Virginia
• REACHING ALL Local Million-Dollar-Home Owners with household income over $300,000
M a r y L a n D
B A LT I M O R E
#1 easy to Find yOuR COMPany Nine convenient sections with helpful planning tips for any luxury home enhancement. (Architecture & Custom Building…Audio/Video & Lighting…Closets & Organized Spaces…Interior Design…Floors, Doors & Windows…Furniture & Art…Kitchen & Bath…Landscaping & Outdoor Living…Remodeling)
#2 all luxury Homes, all top Firms Mailed to all million-dollar-home owners who know they can find the most important firms inside… those who know how to work with them and satisfy their unique needs.
#3 total trade Coverage Over 3,000 recipients within the local home design trade, who use the Sourcebook to find project partners and recommend resources to clients.
#4 Same Rate as a Regular Issue, 20% additional Circulation!! Mailed to every million-dollar-home owner DC/MD/VA plus targeted placement all year without a premium charge. 84,000 copies produced.
#5 One ad brings year-Round Visibility Your ad appears in multiple editions all year long in bookstores and on newsstands. Presence at home shows and industry events.
#6 advertisers Get Positive Results This will be the 14th Edition of the Sourcebook, a testimony in itself to the strong value it delivers for advertisers.
SIx GReat ReaSOnS to advertise in the 2019 home & design sourcebook
The HOMe & deSIGn SOuRCebOOK is the region’s most important reference to styles and luxury design resources. It’s filled with ideas and advice that inspire and motivate readers with their home design projects. With separate distributions in the Fall and Spring, the SOuRCebOOK works all year long to give your business exposure to million-dollar-home owners.
“the HOMe & DeSign Sourcebook is my go-to guide for
resources in the design trade…” —duVal ReynOldS, Design Consultant, California Closets
“ …some of our best leads and actual sales have come from our investment in the Sourcebook. thanks!”
—JulIe Kane, Vice President, Kane Landscapes
“ i get excellent results from advertising in the Sourcebook and i always reserve a full page and have
done so for the last 10 years…” —daVId COCHRan, Artist, Cochran Studios
Annual Sourcebook
H&DHome & Design
the ultimate
for luxury design and fine interiors
ResouRce Guide
DSOURCEBOOK
2018 MEDIA KIT
a. houck DeSIGnS, Inc. Photo © LyDIa cutter
AnnuAl
P 240-328-6275 F [email protected]
All file materials can be sent to [email protected] For much larger files please use www.wetransfer.com
• Accepted File Types: PDF, Photoshop, InDesign 5.5
• Critical Color ads must be accompanied by a color-accurate proof. H&D cannot guarantee exact color if a color-accurate proof is not provided (with all supporting images and fonts)
• All files must be 300 dpi at printed size and be converted to CMYK. Each image within the file must be 300 dpi.
To Submit Your Print Ready Ad:
Bleed ads:
Full Page Bleed……………………….. .................. .8.75”x 11.125” (includes add’l 1/8” that will be trimmed)Spread Bleed………………………….................... 17.25”x 11.125”
non-Bleeds ads:
Full Page (non-bleed, Live Area) ................................ 7.375” x 9.812”Spread (non-bleed)……………………. ................... 16.875” x 9.875”2/3 Page—Vertical ...................................................... 4.75” x 9.875”1/2 Page—Horizontal. .............................................. 7.375” x 4.812”1/2 Page—Vertical .................................................... 3.562” x 9.875”1/3 Page—Square ...................................................... 4.75” x 4.812”1/3 Page—Vertical .................................................... 2.375” x 9.875”1/4 Page .................................................................. 3.562” x 4.812”
MaGaZIne PaGe sIZe .............................................8.5” x 10.875”
Ad Dimensions:
1/8” bleed Requirement beyond trim for bleed ads (will be cut off when book trims)
Page trim 8.5” x 10.875”
1/4” Safety margin for all text, logos, etc. (keep all critical info within 1/4” of page trim)
2018 MEDIA KIT
JANUARY
MAR/APR ISSuE
ad due Jan
8
MARch
MAY/JunE ISSuE
ad due MaR
9
MAY
JulY/Aug ISSuE
ad due May
4
JUlY
SEPt/OCt ISSuE
ad due July
9
NoveMbeR
JAn/FEB ISSuE
ad due nOV
9
SepteMbeR
nOv/DEC ISSuE
ad due SePt
14
AUgUSt
SOuRCEBOOk
ad due auG
10
Ad Deadlines & Specifications
P 240-328-6275 F [email protected]
2018 ADvErTIsIng DEADlInEs
ISSUE AD DUE MAIL DATE
March/April 01/08/18 02/16/18 May/June 03/09/18 04/13/18 July/August 05/04/18 06/15/18 September/October 07/09/18 08/17/18 Sourcebook 2019 08/10/18 09/21/18 November/December 09/14/18 10/26/18 January/February 11/09/18 12/14/18
We Can Create Your Ad:*Please provide the following:
• Images (including logos) at 300 dpi at printed size and converted to CMYK
• Text as a Word Document
Note: Images downloaded from the internet cannot be accepted due to standard low resolution
*There is a fee for all ad creative work
2018 MEDIA KIT
P 240-328-6275 F [email protected]
Compare The Value!HOMe & deSIGn is the only local magazine that...• Has a Home Design editorial focus
• Reaches every household earning $300,000++ in homes valued over $1million
• Takes your ad into homes at a cost under 10 cents copy
PublicationHOME & DESIGN
Arlington Bethesda Capitol File DC Washingtonian
Circulation 70,000 25,000 30,000 50,000 50,000 110,000
annual Issues Printed 7 7 7 6 10 12
editorial Focus HOME Style Lifestyle Lifestyle Lifestyle Lifestyle Lifestyle
delivery area DC, VA, MD VA only DC, MD DC, VA, MD DC, VA, MD DC, VA, MD
Copies Mailed to Homes 52,000 15,000 20,000 12,500 20,000 72,000
avg. Home Value $1,000,000 + $863,000 Unavailable Unavailable $845,240 $734,000
Median Income $300,000 $218,000 $247,000 $200,000 $289,040 $260,000
4-Color Page Rate - 6x $4,975 $2,850 $3,300 $6,250 $8,000 $18,520
your Cost Per Copy Mailed
$0.096 $0.190 $0.165 $0.500 $0.400 $0.257
to the design trade Yes – 3,000 NO NO NO NO NO
as of 11/2016 Source: 2018 Media Kit 2016 Media Kit 2018 Media Kit 2016 Media Kit 2016 Media Kit 2016 Media Kit
WASHINGTON DC • MARYLAND • VIRGINIA The Magazine of Architecture and Fine Interiors
Home&Design
HOM
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ho
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Designers at home
Private Tour with the Nationals’
Ryan ZimmermanDesign Pros to Watch
HOT TALENT
FC_HD_Final_v1.indd 1 6/9/16 3:23 PM
Washington DC • Maryland • Virginia The Magazine of architecture and Fine interiors
Home&Design
styleSpectacular
new homeS + makeoverS
at home with the capS’
Karl alzner
high on
Home&DesignWASHINGTON DC • MARYLAND • VIRGINIA The Magazine of Architecture and Fine Interiors
EASY LIVING ON THE
Eastern ShoreAWARD-WINNING
Landscapes
Spring Style