Lowderman Auction Pathways Nearing Our 50th Yearlowderman.com/newsletter/LAC 2013 NEWSLETTER.lr.pdf · Lowderman Auction Pathways ... which holds a weekly consignment auction & houses

Lowderman Auction Pathways

Acceptance Ratio Key in Today’s Economy Questions That Need Answers

Family Tradition…… 4 - G e n e r a t i o n s o f Marketing Experience

Lowderman Auction Co. forms Industry Leading Alliances

Designations

New Website

Nearing Our 50th Year A Business Built on Core Beliefs & Family Values

Over 4 Generations In the Auction Industry

Inside This Issue

Page 2 Lowderman Auction Pathways

The Lowderman Auction Company is a family owned and operated auction service nearing our 50th year in business. We strive to promote the auction method which rises above the mass of the market place. What began as a partnership, now encom-passes the Lowderman Family, a genuine family owned and operated business, serving the entire United States with an emphasis in the Midwest. Marketing and auction ser-vices are offered in Real Estate Including residential, commercial, farm & ranch; ma-chinery & equipment; antiques & collectibles; estates; business liquidations; vehicles; livestock and more… Follow us on the web at www.lowderman.com

Watch your thoughts

They become your

words

Watch your words

They become your

actions

Watch your actions

they become your

character

Watch your character,

its your destiny

Meet The Lowderman Team

Professional Ethics, Alliances and Designations

Auction Stories and Results

A Proven Advantage

Open to the World AKA “Lowderman National” A Monthly Necessity

Giving Back to the Community

Lowderman Cattle Company

The Art of Selling Real Estate—The Lowderman Auction Portfolio

Questions that Need Answers

Generations of Marketing Experience

Business Built on Core Beliefs and Family Values

Championship Bloodlines—Serving and Competing

Online Bidding and New Website

Page 3 Volume 5 Issue 1

Glenn Sweatman 217-370-3680 Virginia Illinois

We are proud to announce a new alli-ance formed with Glenn Sweatman, a long time resident, farmer, and auction-

eer who has served the Virginia, Il. area for over 25 yrs.

Jack, Sherry Lowderman 309-255-0330

Scott Schwerer 309-333-6091

The Schwerer fam-ily is lifelong resi-dents and farmers in the Blandinsville, Il area. Scott is currently serving

as the McDonough County Board Chairman. He and wife, Lorie, have 3 children.

Shane Ryan 309-371-7490

A Graduate of WIU, Shane and his family own and operate a lg. grain and livestock farm in Viola, Illinois.

Dave Nissan 309-255-6285

Dave, is life long resi-dent of McDonough Co. He is a retired deputy sheriff, & for 14 yrs served as a staff paramedic for

MDH. Dave & wife Karen reside near Macomb. He is a current a county brd member & mem-ber of Masonic Lodge.

Scott Foster 309-255-6818

Scott has served as an auctioneer for over 20 yrs. He owns Foster Const. & lives near Macomb, w/ wife Christy & child Kalea.

Monte Lowderman 309-255-0110

Brent Lowderman 309-221-9621

Cody Lowderman 309-313-2171

Francis Chase 309-333-1046

Francis served our country in the Navy. He worked for First Federal Bank in Bushnell for 331/2 yrs., and retired as Vice President and

Branch Manager. He and his wife Drinda have 4 children and reside in Bushnell, Il.

Roger Holmstrom

309-635-5190 Roger served as Country Companies agent for over 25 yrs. In the Peoria area. He has over 25 yrs. experience

in the auction business. He has 3 chil-dren and lives in Farmington, Illinois.

Karyn Hensley Office manager

Karyn is proficient in the day to day office duties. She resides in Bushnell, Il with her 3 children.

Cody Crum 217-248-7282 Rushville, Illinois

The Crum Family is Respected and known for sports officiating and Here-ford Cattle. Cody graduated from auc-

tion school last yr. and we are proud to have Cody a part of our team.

Page 4 Lowderman Auction Company Pathways

1940 Chet & Lucy Jennings, Sherry’s Grandparents, form Jennings Sales Co. A leader in livestock marketing in the Mid-West for over 40 years.

1942 Wayne & Eloise Lowderman, Jack’s Parents, begin a livestock trading business which spanned over 50 years.

1950 Wayne “Smiley “ and Betty Moore, Sherry’s Parents, grow a 4-H beef project into a purebred herd, Whispering Meadows Farm.

1968 Wayne and Eloise Lowderman, Jacks Parents, open Lowderman Mobile Home Park, a residential community ahead of it’s time.

1963 Jack graduates from Mason City School of Auctioneering & buys Fairview Livestock Market & becomes owner operator

1967J Jack and Sherry Lowderman along with Tommy and Trudy Williams, form L & W auction service.

1980 L&W Auction Center is born, which holds a weekly consignment auction & houses a Business Office.

1982 The Jack Lowderman Auction Company immerges after the Williams Family relocates to Oklahoma.

1990 Sons, Monte and Brent join the family business, Lowderman Auction Co. & build a new multi use auction facility.

2003 Son, Cody joins the Company and a 2nd building is added to the sale facility to allow for increased sale volume.

2012 AND FORWARD—Lowderman Auction Company continues to provide consistent, reliable and proven results that defines value for the client.

Over 80 Years & 4 Generations of Consistent, Reliable and Proven Marketing Experience

In today’s challenging times, efficiency and results are more important than ever before. New words like “transparency” are being used, sometimes for the sole purpose of perception. The Lowderman Auction Company, over the last 4 decades, has been based upon: Honesty, Integrity, Reputation, and Trust. Our priority is doing the best job possi-ble for our clients. The most cherished compliment we receive from a client is “ A job well done”. The auction business is our passion, and because of the

business principles practiced and instilled by founders Jack and Sherry Lowderman, the Lowderman Auction Company has grown to become a nationally recog-nized family owned and operated auction and real estate business, that now includes sons, Monte, Brent and Cody Lowderman. Results matter, and in chal-lenging times, results are more important. The Auc-tion Business is our life. We sincerely care about our clients and customers experiences and results.

The decision to sell is often a difficult one to make and certainly one of the most important. In many cases a lifetime of memories and treasures are in-volved. Selecting who to handle the sale is key to success. When choosing a doctor, do you choose the least expensive? Of course not ! You choose the one most competent and trust worthy. When se-lecting an Auction Company, the same criteria should be used to evaluate who will conduct your auction. Your commitment in time and finances should produce a positive result. Ask these Ques-


tions to evaluate an auction company: Integrity and Honesty. Do they tell you the truth, or do they “sugar coat” the facts? Equality. Are they fair and unbiased? Do they promote their own agenda or pro-tect yours? Reputation: Are they trustworthy? How are they perceived in the community? What is their character? Do they give back to the community by participation in worthy organizations and functions? Acceptance Ratio: What is their tract record? Are the results successful? We hope this will help in mak-ing your decision easier.

A Family Business Built on Integrity, Honesty, and Character, covering 4 decades

resulting in a value added service with experience, and a proven reputation of results.

Questions to Ask Before Hiring an Auctioneer

A Family Owned Business Built on Solid Core Beliefs


- The Lowderman Advantage - The Lowderman Auction Co., backed by numerous profes-sional references, has been a trusted name in the auction and professional arenas for nearly 50 years, conducting real estate, as well as, machinery and equipment auctions in over 40 states. Our Company is a reputation marketing firm based on Integ-rity, Experience, Results and Confidentiality.

- A Time Proven Difference - Since 1963 we have maintained a 98% sales acceptance ratio on all real estate transactions with an average listing to closing time of 60 days. Our Company’s proven track record stands alone and is well above the industry average.

Confidentiality regard-ing prospective clients is given high priority with our company. We understand that you may not want to host an auction. Therefore,

we, are able to pro-vide a service that allows an estate to be sold confidentially and / or privately. We have the exper-tise to “Taylor Make“

the auction process or the private sale, to best suit the needs of our clients.

Confidentiality and / or Private Sale

Referral & Broker Participation


We are excited to offer online bidding during selected auctions to better serve our clients and buyers world wide. Although we firmly believe in the traditional live auction, we understand that online bidding is an important tool for sell-ers and buyers as the industry changes so rap-idly. We have extensively researched online bid-ding applications that could be incorporated with our auctions. Our goal is to provide the most efficient and user friendly product available on the market with no additional buyer fees.

- Lowderman Auction Company - Announces

Online Bidding Format We offer Broker participation on most real es-tate auctions. Always contact our office prior to the sale date with any questions as to broker participation being offered on a particular prop-erty.

Also when applicable, our company will under-write referral fees.

Licensed Real Estate Agent, Lowderman Realty. Monte W. Lowderman, Agent.

New Website Launched For The Lowderman Family

We invite you to view our new website at

www.lowderman.com. This website incorporates our family

owned and operated auction business as well as, our

purebred Hereford Herd, Lowderman Cattle Company.


The National Auctioneers Associa-tion is Recognized as the largest society of Auction Professionals in the world. NAA members adhere to a strict code of ethics and uphold professional standards. Being an NAA member offers unequalled networking opportunities with oth-ers in the profession. The Mission Statement for the National Auction-eers Association is: To promotes auction method and enhance pro-fessionalism of its members thru Education and technology. The Cer-tified Auctioneers Institute is la-beled as the Harvard School for Auctioneers, offering cutting edge technology and auction practices. Our company is proud that Monte has attained the designation of CAI upon completion of a 3 –year course curriculum.

Our Company auctioneers are li-censed by the Illinois Department of Financial and Professional Regu-lation. A quantity of additional Illi-nois and out of state licenses are held by Jack, Monte, Brent and Cody in the Auction and Real Es-tate Professions. The Lowderman team members stay abreast of the changing indus-try trends and standards by com-pleting continued education classes each year.

Our company recently qualified for a $750,000.00 dollar bond to conduct a Bankruptcy Auction for a large Midwestern manufacturing company. Items featured included: machinery and equipment, specialty tools, office equipment, and rolling stock. We have been bonded and qualify to con-duct additional bankruptcy auctions by the United States Government.

NAA & CAI What Do These Mean

Bonded For US Forms Alliance

A successful auction is a result of a combination of factors including the qualified auctioneer; as well as, the advertising campaign which incorpo-rates the advantages of today’s tech-nology. To meet those demands and offer our clients elite service, our company has formed an alliance with the worlds leading real estate auction company, Williams, Williams and McKissick.

Lowderman Auction Company

Industry Compliance

The Best Art, The Best

Cars, The Best

Collectibles, The Best

Horses, The Best

Livestock are all sold

at Auction. The

Lowderman Auction

Co. is a Nationally

Recognized Family

owned and operated

business that has

conducted over 10,000

auctions.

Trueline Incorporated selected the Lowder-man Auction Company to market there Real Estate holdings, that featured their head-quarters for Trueline Angus., a leading Angus seed stock producer. This property was lo-cated in Downs, Illinois, Near Bloomington, Illi-nois. The property fea-

tured extensive, mod-ern buildings and sales facilities, with an im-pressive feeding opera-tion that encompassed over 100 acres of land. TV advertising was heavily used to pro-mote and market this property in the Heart of Central Illinois. The Real Estate Auction was held in conjunction

with the dis-persal of the TrueLine An-gus herd; as well as, a complete line of late model John Deere Machinery and Livestock Equip-ment. The Real Estate sold for more than the pre-sale estimates.

year, realized sales re-ceipts that far ex-ceeded expectations. Our team of profes-sionals compiled and designed a specialized marketing and advertis-ing campaign that in-cluded: A brochure and post card that was sent to a specialized custom

A hotel complex lo-cated in Warrenton, Missouri, just outside of St. Louis, Mo. was sold at auction by the Lowderman Auction Company. When the gavel fell, the financial institution who had as-sumed the hotel opera-tions earlier in the

made mailing list; along with a customized and extensive internet mar-keting strategy, as well as, newspaper & publi-cation advertising and custom made signage.

Trueline Inc. Land Auction—Near Bloomington, Illinois

Hotel Complex Sale Results Exceed

Estate Auction Uncovers Civil War History

coat of arms drums ( $ 2 , 3 0 0 . 0 0 & $1,600.00); (2) photo albums ($1,100.00 each); Victrola with steel plates ($2,000.00); 1866 Regiment book, 84th IL Volume ($725.00); Hatch head tool ($300.00); Picture

of Sherman ($230.00); 1860-1864 personal letters ($210.00); US belt and Infantry pouch ( $ 6 0 0 . 0 0 ) ; 1 8 6 4 George Shepard Sew-ing ($6500.00). Buyers present represented 9 different states.

The highlight of one of our recent “ Open to the World “ auctions was a collection of Civil War items and memo-rabilia. Featured items in this rare collection, and auction price were: a soldier jacket / uni-form ($2,350.00); (2)



On July 24th, 2010 our company conducted an auction featuring 400 FEMA trailers, at our auction facility located on the West edge of Macomb, IL. The auction team dedicated 2 months of preparation for this auction. Along with the help of West Prairie FFA, all trailers

were cleaned and power washed and then set on the lot for display until auction day. A specialized and custom made advertis-ing and marketing strat-egy was designed, that included a major TV ad campaign on 4 televi-sion stations. This auc-tion was also webcast live over the internet

with the availability to bid online. Several items were purchased by online bidders that represented a 20 state area. On auction day, a record attendance was set with over 4,000 bidders in attendance, representing over 10 states and Canada.

sent for the catalog, sit down portion of this auction. Highlights in-cluded: Charles Perdew Mallard pr., circa 1920’s $3,500.00; Gib Graves, Peoria, IL Mallard pr. $7,000.00; Robert Ellis-ton, Bureau, IL Mallard pr. $7,750.00; Charles Perdew, Henry, IL Pin-

A personal property auction for Guy Brink-man of Peoria, Illinois was recently conducted by our company. The feature of the auction was a collection of duck decoys, call and portraits. Buyer de-mand was strong with over 200 bidders pre-

tail, circa 1920’s $1,025.00; Haddon Pendow crow call $1,350.00; Charles Schoenheider, Jr. stand-ing Mallard pr. $1,050; Skippy Bartow Mallard Drake $525.00; Otto Garren Blue Wing Teal, Canton, IL $325.00.

400 Spec and Dealer Model Campers Sold at Auction

Decoys were the Real McCoy At A Lowderman Auction

Lincoln Memorabilia Collection Sold at Auction

University and Mary-land was employed by WIU as well. In prepa-ration for the move, the Petersons selected our company to con-duct an auction of their personal property which featured a quan-tity of Lincoln Memora-bilia. The highlight of

the offering was a por-trait of Abraham Lin-coln that fetched a price of $350.00. The items for the auction were packed and trans-ported to our Multi Use Sale Facility, West of Macomb.

Long-time Macomb residents Gil and Marilyn Peterson, re-cently moved to Florida after living many years in a historic plantation type home where Abe Lincoln once spent the night. Gil was a long serving Athletic Direc-tor for Western Illinois


Hood and Warden Land Auctions Set Records

Recently, our company held land auctions for the Hood Estate and Warden Holdings, LLC. For this past cycle, it has been a sellers market, when marketing farm land. This has been evidenced by the con-tinuous upward prices achieved at each land auction throughout the Midwest, over

the past several years. Prices today are breaking the $12,000.00 to $15,000 per acre barrier on prime farmland in Cen-tral and West Central Illinois.

Toy Robot War Boat Doesn’t Sink, It Floats

Recently, the Lowderman Auction Co. conducted a 2-day estate auction for the Gene Wille Estate. Day one was conducted at the farm, located just North of Good Hope, Il., and featured the famous Sandy horses that sold from $500.00 to $2,500.00. This lg. auction also included: farm primitives, machinery, Equipment, &

Tools. Day two was conducted at the Lowderman Auction Company’s multi use auction facility. This big day included: antiques & collectibles, Tell City Maple furniture, glassware & china, collections of knives, wolf memorabilia and much more. The highlight of the day in-cluded a Robot War Boat that sold for $5,250 to an online bidder.

Our Annual 4-day spring spectacular auction was held this past April. Day one fea-tured our regular scheduled monthly open to the world sale. Day two was the ma-chinery, equipment & tool sale. Day 3 included building supplies and material. Day 4 was our Spring lawn & gar-den auction. Highlighting day

two were a pair of Oliver trac-tors from the Hood estate. An Ol i ver 1950 so ld for $13,000.00 and a 1959 Oliver 990 sold for $11,000.00. A re-cord number of bidder cards were issued for this 4-day auc-tion.

Oliver Tractors Pull Their Weight at 4-Day Spring Auction

A toy Robot War Boat sold at auction, by the Lowderman Auc-tion Co., during day 2 of the Gene Wille estate auction. The buyer located this item during a world wide internet search.


world compete. Monte has been a finalist, twice in prior competitions. This contest is consid-ered the granddaddy of all. The preliminary round sees each contestant sell 3 items. After the round is completed the top 15 finalists begin an inter-view portion, which is conducted in front of the

Brothers, Monte and Cody Lowderman com-peted in the International Auctioneers Champion-ships, held in Kansas City, Mo., during the National Auctioneers Association’s annual conference and show. Cody was a finalist in competition that saw a field of over 96 auction-eers from around the

audience. Each finalist is then allowed to sell 3 items in the final round. Jack Lowderman is a past 7 time regional champion and final-ist in the World Auction-eer championships.

Championship Bloodlines

Lowderman Elected to the NAA Board of Directors

held in San Diego, Cali-fornia. It has been a great honor to serve the membership of this meaningful organiza-tion. Lasting friend-ships, and professional opportunities, have provided treasured memories.

Monte W. Lowderman has completed serving a 3 year term, as a Di-rector of the National Auctioneers Associa-tion. He was elected by the membership at the annual meeting of the National Auctioneers Association during, the conference and show

Find Something

that you love so

much, that you

would do it for

free, then do that

job so well that

you get paid for

it. Orion

Samuelsen .

Giving Back to the Communities We Serve

The Lowderman Family Heartily Supports the Following Benefits and Fun Raisers:

Vibe Nora Baldner Arthritis Foundation West Prairie FFA Scholarship

4-H & FFA WIU Purple and Gold Gala Miss Macomb Scholarship Pageant;

Bomber Boosters Ducks Unlimited Youth Farm, Peoria, Il

WIU Hoof-n-Horn Adams Co. Sport & Gun Club Lamoine Trail's Saddle Club

St. Jude Illinois State Fair Master Showman Illinois Jr Hereford Association

Special Olympics National Jr. Hereford Association Alpha Gamma Rho-Alpha Tau

Loaves & Fishes Illinois State Fair Governors' Sale of Champions Illinois Sheriffs Association

Local Police Bike Rodeo Local Presbyterian, Methodist & Catholic Churches REOMAC Bi-Annual Scholarship

Peoria Ambucs Tri-County Cattleman PRIDE Youth Numerous Not for Profit Benefits.

IAC


Monthly Open to The World Auction

Usually held on the first Thursday of each month, This auction has seen tremendous growth since the inaugural sale almost 10 years ago. This auction is a regularly scheduled auction outlet for partial or whole estates, business liquidations, and individual consignments. We encourage you to take advan-tage of this regularly scheduled auction that is ad-vertised to the world with a regular buying audi-ence that represents on average 5 states. If you have not attended one of these sales, your are defi-nitely missing…..An event with an experience like no other. On average 3 or 4 auction rings will oper-ate during the day.

January

February

March

APRIL 4-DAY SPRING SPECTACULAR

DAY 1: Monthly Open to the World Sale

DAY 2: Machinery & Equipment—Tools

Note: Conducted in Virginia, Illinois

DAY 3: Building Material and Supplies

DAY 4: Lawn & Garden & Rec. Vehicles

May

June

July

August

SEPT. 2-DAY FALL SPECTACULAR

DAY 1: Monthly Open to the World Sale

DAY 2: Machinery & Equipment—Tools

Note: Conducted in Virginia, Illinois

October

November

December

2013 OTTW Auction Dates An Event with an Experience Like No Other

Items sold during the past Open to the World Sales


The auction method brings all interested parties to-gether at a specific point in time. Everyone is put on an equal playing field, using the same terms and condi-tions set forth prior to the auction by the seller. The auction is driven by competitive bidding, and is not a “list & wait” method”, that uses a pre-determined, estimated, and inflated value, that is open to negotia-tion; as well as, setting a top price for the property. Years ago, selling a home at auction was a last resort or the ending of an estate. Today, the auction method is being used by many as a first choice to also market their home.

By utilizing the Auction method, the Seller takes advantage of:

Time, with a listing to closing ration that is typically 60 days or less. Cost Effective, eliminating carrying and holding costs and maximizing net dollars, and hav-ing a time definite sale. Control, eliminating having to deal with offers and counter offers. 98% of our auc-tions have closed with the terms of the sale predeter-mined and stipulated prior to the sale by the seller.

Market Acceptance, the auction industry is over a 240 billion dollar industry. The Lowderman record stands above the crowd with a 98% sales ratio, creat-ing liquidity and fair market value in the market place. Market Presence, as each property is marketed above the mass of the market place.

By utilizing the Auction method, the Buyer takes advantage of:

Opportunity, as each auction is open to the public. Each sellers motivation is absolute in wanting to sell the property. All bidders are treated equally with no hidden agendas. Equality, as each bidder is on the same playing field using the same terms and conditions set forth in the contract of sale. These terms are al-ways pre-stipulated prior to the auction. Value, as the prices are driven competitively, solely by the bidders. Market Value is created and determined by the high bid and not the estimate of others. Time, as the auc-tion date is time definite and each auction usually take 15—30 minutes. Each bidder can come to a Lowder-man Auction having the confidence that the high bid-der is usually the new owner of the property. Market Acceptance, as more and more people are attending and buying at auction. Buyers confidence has risen and buyers have attended a Lowderman Auction knowing the property will be sold.

SOLD

SOLD

SOLD SOLD

SOLD SOLD

SOLD

SOLD

SOLD

SOLD

SOLD SOLD


r

“D” ‘10 Il. State Fair Jr. Show, Champion Female & Res. Su-preme Champion Overall

“ Miss Ginger ” ‘12 Il. sate fair champ; Supreme Champ. LOL; 3rd Overall & many time Nat’l Div. Champ.

“ Kee Wee “ ‘12 National Champion

Female, Keystone International Livestock Expo.

“Back N Time” ‘08 National Champion Here-ford Bull, American Royal, Kansas City, Missouri

”Miss Grand Island” ‘12 Res. National Champ.

Female Amr. Royal; ‘12 Res. Champion Female Il. State Fair-

”Two Timin” ‘06 National Champion P. Fe-male, National Western Stock Show, Denver, Colorado

“Quagmire” ‘11 National Reserve Cham-pion Bull, Louisville; ‘11 Grand Champion Bull Il. State Fair

“Lady Gaga” ‘11 Res. Grand Champion Fe-male, Il. State Fair, ‘11 Grand Champion Il State Preview

“ Magnum “ ‘12 Res. National Champ. Bull, Keystone; & Nat’l Int. cham-pion Bull, Louisville.

Annual Production Sale

3rd Sunday of September

Coming Soon Freezer Beef For Sale. Home Raised,

A family Tradition

Farm

P.O. Box 488 Macomb, Illinois 61455

Phone: (309) 833-5543 Email:

[email protected]

LOWDERMAN HOME

Serving the Auction Industry Since 1963

Www.lowderman.com

Lowderman Auction Co.

Auctions & Real Estate

A Proven Record

A Tradition of Reliable & Con-sistent results for over 50 years

We Want Your Business. If you are considering selling, an op-portunity is all we can ask for. Backed by numerous refer-ences, with auctions conducted in more than 40 states.

Documents

Lowderman Auction Pathways Nearing Our 50th Yearlowderman.com/newsletter/LAC 2013 NEWSLETTER.lr.pdf · Lowderman Auction Pathways ... which holds a weekly consignment auction & houses