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A 4-Step Permanent Weight-Loss Plan from the Most Successful Biggest Loserof All Time FOREVER Lose It Fast, Lose It PETE THOMAS Foreword by Jillian Michaels

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Page 1: Lose It Fast, Lose It Forever Media Press Kit - Pete · PDF fileing to me that Pete would be successful after losing the weight, and Lose It Fast, Lose It Forever gives ... of weight

1209 (Continued on back flap)

Begin to Master Your Mind by making a lasting commitment to focus on your

own health

Create lasting life changes as you learnto Manage Your Mouth and Multiply

Your Muscles

Get rid of every extra pound fast

Enjoy a lifetime of fitness and health as you maintain the permanent new you forever.

A 4-StepPermanent

Weight-Loss Planfrom the Most Successful

“Biggest Loser”of All Time

FOREVERLose It Fast, Lose It

PETETHOMASPETE

THO

MA

S

Foreword by

Jillian Michaels

LOSE IT FA

ST, LOSE IT FO

REVER

U.S.A. $26.00 • Canada $27.50

When Pete Thomas landed on The Big-gest Loser, he weighed more than 400 pounds and had tried, and failed at, countless diets. He had no idea how to lose the weight permanently. All he knew was that he wanted to gain something he’d never had—his health. His determi-nation pushed him to lose 185 pounds and he won the $100,000 at-home Big-gest Loser prize. Now, seven years later and counting, Pete has not only kept the weight off permanently, but has helped hundreds of students lose thousands of combined pounds through his popular weight-loss program and boot camps.

Now Pete’s phenomenal four-step process for lasting weight loss success is available to everyone in Lose It Fast, Lose It Forever:

(Continued from front flap)

The Lose It Fast, Lose It Forever program is based on the weight-loss principles Pete learned on The Biggest Loser and in his own extensive study of the science of weight loss, then applied in real life, off the ranch. With personalized meal plans, workouts, and inspiring stories from Pete’s own experiences and those of his students, you too can learn the best way to shed the pounds and keep them off for-ever. If you’re ready to change your life and regain your health, let Pete’s motto be your motivator:

There’s a winner within you!

PETE THOMASis the “at-home” winner of the second season of NBC’s reality TV show The Biggest Loser, losing 185 pounds in nine months after being eliminated from the show. A licensed personal trainer and professional motivational speaker, he speaks regularly to companies around the country, inspir-ing individuals to achieve good health. He lives in Ann Arbor, Michigan, and leads his weight-loss program and boot camps in the Ann Arbor area and nationwide.

Praise for

Lose It Fast, Lose It Forever“Pete started The Biggest Loser diabetic and he ended the show in complete remission while also eliminating a slew of other obesity-relat-ed diseases. Now, seven years later, Pete exemplifies how rapid weight loss can be sustained permanently. Lose It Fast, Lose It Forever is a valuable resource for anyone desirous of losing weight in a natural, safe, and rapid manner—that can last a lifetime.”

—ROBERT HUIZENGA, M.D., medical expert onNBC’s The Biggest Loser and Associate Clinical Professor of

Medicine, University of California, Los Angeles

“Pete Thomas had one of the best transformations I’ve witnessed in my career and I loved reading Lose It Fast, Lose It Forever. It’s not surpris-ing to me that Pete would be successful after losing the weight, and Lose It Fast, Lose It Forever gives you a step-by-step process of how you can have the same success. Pete holds himself accountable daily (he even sends me a current picture on the anniversary of his final weigh-in every year!), and his book will hold you accountable in changing your life, not just to fit into a pair of jeans, but until the end of time.”

—J. D. ROTH, founder and CEO of 3 Ball Productionsand creator of The Biggest Loser

“A lot of weight-loss programs only address the way you eat or the way you exercise. Lose It Fast, Lose It Forever addresses both—plus the way you think—in a way that is understandable, thorough, and adapt-able to any situation. His straightforward and easily understood ap-proach leads to positive changes in your lifestyle, habits, and mind-set. And that’s the key to long-term, forever success.”

—CHRIS CARMICHAEL, U.S. Olympic Committee Coach of the Yearand founder of Carmichael Training Systems

ISBN 978-1-58333-499-7

9 7 8 1 5 8 3 3 3 4 9 9 7

EAN

5 2 6 0 0

petethomas.com

Photographs of Pete Thomas © Adam Brown

penguin.com

a member ofPenguin Group (USA) Inc.

TITLE: 6.125 × 9.25 SPINE: 1.09

Learn the secret to lasting weight- loss success to regain your health

and change your life.

9781583334997_LoseItFast_JK.indd 1 7/5/12 12:40 PM

Page 2: Lose It Fast, Lose It Forever Media Press Kit - Pete · PDF fileing to me that Pete would be successful after losing the weight, and Lose It Fast, Lose It Forever gives ... of weight

646.450.6214 | www.PeteThomas.com | [email protected]

Praise for LOSE IT FAST, LOSE IT FOREVER: A 4-Step Permanent Weight Loss Plan from the Most

Successful “Biggest Loser” of All Time”

Foreword by Jillian Michaels “Pete Thomas ‘gets it.’ His readers will ‘get it’ too.” Pete started "The Biggest Loser" diabetic - he ended the show in complete remission while also eliminating a slew of other obesity related diseases and now seven years later, Pete exemplifies how rapid weight loss can be sustained permanently. Pete is an inspiration whom I call upon yearly to counsel and encourage new Biggest Loser contestants. Lose It Fast, Lose It Forever is a valuable resource for anyone desirous of losing weight in a natural, safe and rapid manner — that can last a lifetime. Pete Thomas “gets it.” I think his readers will “get it” too.

Robert Huizenga, M.D. –Medical Expert on NBC's "The Biggest Loser," Diplomat, American Board of Internal Medicine ▪ Associate Clinical Professor of Medicine ▪ University of California, Los Angeles

“The key to long-term, forever success…” A lot of weight loss programs only address the way you eat or the way you exercise. Lose It Fast, Lose It Forever addresses both – plus the way you think – in a way that is understandable, thorough, and adaptable to any situation. I had an opportunity to ride 100 miles with Pete Thomas during the American Diabetes Association Tour De Cure, and it’s clear that he “gets it”. His straight-forward and easily-understood approach leads to positive changes in your lifestyle, habits, and mindset. And that’s the key to long-term, forever success. Chris Carmichael— US Olympic Committee Coach of the Year & Founder of Carmichael Training Systems

“A step-by-step process of how you can have the same success…” “Pete Thomas was one of the best transformations I’ve witnessed in my career and I loved reading Lose It Fast, Lose It Forever. It’s not surprising to me that Pete would be successful after losing the weight, and Lose It Fast, Lose It Forever gives you a step-by-step process of how you can have the same success. Pete holds himself accountable daily (he even sends me a current picture on the anniversary of his final weigh-in every year!), and his book will hold you accountable in changing your life, not just to fit into a pair of jeans, but until the end of time.” JD Roth—Founder and CEO of 3 Ball Productions and creator of “The Biggest Loser”

“Put his actions into practice and see your life change in every imaginable way.” Jillian Michaels – Former Trainer, NBC’s “The Biggest Loser”

New York Times Best Selling Author –“Unlimited” and “Master Your Metabolism”

Page 3: Lose It Fast, Lose It Forever Media Press Kit - Pete · PDF fileing to me that Pete would be successful after losing the weight, and Lose It Fast, Lose It Forever gives ... of weight

Pete Thomas—No Ordinary Interview!

Pete Thomas, the $100,000 Season 2 At-Home Winner of NBC’s

“The Biggest Loser” and author of the new book, “LOSE IT FAST, LOSE IT

FOREVER: A 4-Step Permanent Weight Loss Plan from the Most Successful

“Biggest Loser” of All Time” (Avery Books, September 17, 2012, Hardcover,

eBook) is “Changing the Conversation” on Weight-Loss in America.

Provocative and engaging, Pete Thomas is no ordinary interview. He has a

very unique perspective on weight-loss and he’s not afraid to share it. (Be sure

to check out Pete’s list of controversial interview questions).

Thomas’ new book reveals the secrets to maintaining all of his 185 pound weight-loss for over seven years, a

feat MOST former Biggest Loser contestants cannot claim, and in it he answers the question every overweight

person is asking; “How do I lose weight and keep it off—forever?”

In an interview, Pete can discuss his revolutionary four-part program, which includes Your Power, Your Plan, Your Pursuit, and Your Purpose. He will reveal strategies for developing a “perfect personalized forever workout and meal plan,” the three F’s that Pete consumes at each meal, and much more. In addition, in Pete’s engaging and interactive way, he can demonstrate:

The significant difference between event-based and purpose-based goals

The stark contrast between ‘activity’ and exercise

How to understand the amount of fuel one’s body needs each day (and what happens when we over-

fuel); and

How to modify our foods and meals to lose weight without going hungry

Having lived as a 416 pound man— and now on the other side— Pete’s unique insight as the most successful Biggest Loser of all time is one that needs to be heard! Today, Pete Thomas is an acclaimed full-time motivational speaker, corporate wellness consultant, and the

most successful contestant to ever come away from NBC’s The Biggest Loser—in addition to being the only

African American Winner in the history of the show.

I look forward to speaking with you soon about scheduling coverage for your September and October calendars! Sincerely, Anita Lane 646.450.6214 [email protected]

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A proven fitness program which has helped hundreds of people lose thousands of combined pounds

LOSE IT FAST, LOSE IT FOREVER: A 4-Step Permanent Weight Loss Plan from the Most Successful

“Biggest Loser” of All Time”

by Pete Thomas

Lose It Fast, Lose It Forever (LIF2) will help you lose as much weight as you want, as quickly

as you want, and keep it off for life. LIF2 will train you to modify your diet so that you can eat

the foods you like and still lose weight. In addition, LIF2 will show you how to work out in a

way that burns the most fat in the least amount of time. The program focuses on all three critical areas of weight loss: Your Mind, Your Mouth and Your Muscles. Readers will lose weight and change their lives for the better, whether they have 15 or 150 pounds to lose. With the release of Lose It Fast, Lose It Forever, Pete Thomas is on a campaign to “change the conversation” on weight-loss in America. Pete explains:

“This book is about a fundamental shift in how we present the basics of weight-loss and nutrition in order to help the reader keep the weight off—forever.”

Lose It Fast, Lose It Forever is an inspirational new way of living that teaches readers the mechanics of weight loss, and how to develop life-long healthy habits in four easy steps: Your Power; Your Plan; Your Pursuit; and Your Purpose. Lose It Fast, Lose It Forever is not a fad diet. LIF

2, in very simple terms, provides the two essentials—Motivation and Education—that readers need to lose

weight AND keep it off!

Interview Questions:

1. You believe that the conversation on weight-loss in America needs to change? Why?

2. Why are you against surgical weight loss procedures such as bariatric surgery?

3. In the first section of your book you talk about the need to “Master Your Mind.” What exactly does that mean in relation to weight-loss?

4. You state that there are many weight-loss myths that help keep people overweight. What are some of those myths?

5. What do you say to the individuals who claim they don’t have time to exercise?

6. What’s your response to the person who says they’ve tried it all, but nothing works?

7. Why do you say that having a goal to lose weight is an ineffective goal?

8. What do you say to those who say that they are eating right, exercising, but still not losing weight?

LOSE IT FAST, LOSE IT FOREVER: A 4-Step Permanent Weight Loss Plan from the Most Successful “Biggest Loser” of All Time

By Pete Thomas Published by Avery, an imprint of Penguin Group USA |Available as a hardcover and eBook September 17, 2012 | ISBN-13: 978-1583334997 | www.PeteThomas.com

Contact: Anita Lane | 313.447.9083 | [email protected]

Amazon.com | Barnes and Noble | Family Christian Stores | Indie Bound | Christian Book Distributors | BooksAMillion

A proven fitness program which has helped hundreds of people lose thousands of combined pounds!

“I believe Pete’s program is going to be a ladder for many people who need to move up to a new level in their lives. Let Pete’s story inspire you to achieve your own goals and dreams. He’s done it, and so can you.”

—Jillian Michaels, from the foreword

“I believe Pete’s program is going to be a ladder for many people who need to move up to a new level in their lives. Let Pete’s story inspire you to achieve your own goals and dreams. He’s done it, and so can you.”

—Jillian Michaels, from the foreword

About the Author: Pete Thomas is the Season 2 At-Home Winner of NBC’s “The Biggest Loser” whose transformation before a national audience inspired millions around the globe. Thomas lost an amazing 185 lbs in 9 months—the majority at home, after he was voted off the show. Seven years later, Pete Thomas has kept the weight off, and is an acclaimed, full-time motivational speaker, AFAA certified fitness trainer, teacher, corporate wellness consultant and spokesman. Since 2007, Pete’s students have lost thousands of combined pounds using his personally developed Lose It Fast Lose It Forever™ nutrition and exercise program.

Thomas has appeared on ABC’s The View, The 700 Club, and eXtra and has been featured in People Magazine, Runner’s World, TV Guide, inTouch Weekly, Real Health and commercials nationwide. He lives in Ann Arbor, Michigan.