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The End User The End User is the tourist who will rent a car in which the product is installed The End User is the tourist who will rent a car in which the product is installed The Customers are the companies who will buy advertising space on the product. The Customers are the companies who will buy advertising space on the product. The product requires minimal input from the end user: Tune into the correct radio station, then drive! The product requires minimal input from the end user: Tune into the correct radio station, then drive!
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Location-aware Location-aware Tourist Information Tourist Information
SystemSystemConcept Slide PresentationConcept Slide Presentation
Group 1Group 1Richard ArmstrongRichard Armstrong
Adam BartaAdam BartaPeter McMahonPeter McMahon
Market NeedMarket Need Location aware information/advertising Location aware information/advertising
service gives tourist sites contact with service gives tourist sites contact with touriststourists
The target market are tourist sites that will The target market are tourist sites that will pay for advertisingpay for advertising
Product advertises directly to the target Product advertises directly to the target marketmarket
Uniqueness?Uniqueness? What are the benefits of our system What are the benefits of our system
compared to an existing one?compared to an existing one?
The End UserThe End User The End User is the tourist who will The End User is the tourist who will
rent a car in which the product is rent a car in which the product is installedinstalled
The Customers are the companies who The Customers are the companies who will buy advertising space on the will buy advertising space on the product.product.
The product requires minimal input The product requires minimal input from the end user: Tune into the from the end user: Tune into the correct radio station, then drive!correct radio station, then drive!
Explaining The SystemExplaining The System The Tourist Information System is a The Tourist Information System is a
GPS device that allows a tourist to GPS device that allows a tourist to determine his/her current position determine his/her current position and provides relevant information and provides relevant information about the current area.about the current area.
The device is mounted in a rented car The device is mounted in a rented car and broadcasts and broadcasts information/advertising to the car’s information/advertising to the car’s radioradio
DrawingsDrawings Drawings are a vital part of the concept
presentation, they are needed to: Describe the concept more visually (parts
of which are pointed at during the presentation)
Show how the product may look, and indicates how the system operates*
A diagram of the entire system should be given, and additional slides may discuss special aspects about certain subsystems special aspects about certain subsystems
DrawingsDrawings Suggested enclosure designs should Suggested enclosure designs should
be given for subsystem drawings, be given for subsystem drawings, e.g.: e.g.: Type of material to use for casing Type Type of material to use for casing Type
of material to use for casingof material to use for casing Displays (e.g. 7 Displays or bitmap) Displays (e.g. 7 Displays or bitmap) Color and styling ideasColor and styling ideas SizeSize
Subsystem InternalsSubsystem Internals
Subsystem EnclosureSubsystem Enclosure
Use Case DiagramUse Case Diagram
The ConclusionThe Conclusion The target market are tourist sites
that wish to attract visitors and will pay for advertising
The problem of how to advertise directly to the end user is solved
Why this product is unique, and/or why it is better that an existing product.