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Lines Bros. Limited, toy manufacturer: records, 1881 1971 Introduction and summary description Creator: Lines Bros Ltd Reference: MOC/LINE Extent: 505 files Context Lines Bros. Ltd., at one point one of the largest toy manufacturers in the world, was registered as a company on 1st May 1919. It was founded by three brothers, Walter, William and Arthur Lines, the sons of Joseph Lines, who, together with his brother George, owned the toy manufactures G&J Lines Ltd. Lines Bros.’ first premises was in Ormside Street, Old Kent Road, London. Manufacturing under the Triangtois trade name, the company was immediately successful, and in 1922 acquired a larger factory at 761 Old Kent Road, London, with additional London showrooms, bought in 1921, at 9, Fore Street. In December 1923, Lines Bros placed a contract for a new purposebuilt factory in Morden Road, Merton, South London, on a 27 acre site. Originally called Triangtois Works, this new factory was later renamed the Triang Works. The late 1920s and 1930s was a period of expansion for Lines Bros., with new product ranges introduced, companies acquired and subsidiary companies formed. The Unique and Unity Cycle Co., which was founded in 1888 and based in Birmingham, was acquired in 1927. In August 1931, as the largest single individual creditor, Lines Bros. took over Hamleys Bros. Ltd. when it ran into financial difficulty. Also in 1931, the Pedigree name was registered by Lines Bros. for their subsidiary dollmaking company based at Merton. International Model Aircraft Ltd. , which pioneered model aircraft production and was also at Merton, was formed early in 1932, and the MINIC range of toy cars and vehicles was introduced in the early 1930’s. In 1932, Lines Bros. acquired the trade names and trade marks of G&J Lines Ltd., and on 7 June 1933, Lines Bros. became a public company. In January 1935, the London showroom moved to 18 New Union Street, EC 2, and in 1937 Pedigree Soft Toys was formed, also operating from Merton. During the Second World War Lines Bros. Ltd. stopped toy production, instead manufacturing a range of munitions and military equipment. After the war, however, Lines Bros Ltd. immediately returned to toy manufacture and continued their programme of expansion. Lines Bros. (South Wales) Ltd. was founded in 1945 based in Cyfarthfa, near Merthyr Tydfil, South Wales. In October 1946 a new factory was opened in Belfast, Northern Ireland for the newlyformed Lines Bros. (Ireland) Ltd. This was called the Pedigree Works, and produced the bulk of the Company's soft toys. W. Pearce (Brentwood) Ltd., a sawmill and woodwork factory, was also acquired. Also in 1946, Lines Bros. Ltd. started on their overseas expansion programme, acquiring Joy Toys Ltd. manufacturers of dolls and soft toys in Whangerei, New Zealand. This acquisition of overseas companies continued for the next 20 years. In 1947, Lines Bros. (Canada) Ltd. was founded, based in Montreal and using the Thistle trademark which had previously been used by G&J Lines. In 1951 Lines Bros purchased fifty percent of the Australian toy company Cyclops, which became Cyclops & Lines Brothers (Australia) Ltd. The remaining 50% of Cyclops was purchased in 1955, and this company in turn took over Moldex Ltd., based in Melbourne. Included in this new acquisition was a range of plastic moulding equipment to produce Triang scale model railways and Pedigree dolls. 1954 saw expansion into South Africa, with the formation of Lines Bros. (South Africa) (Pty.) Ltd. and the takeover of the Jabula Company, Johannesburg. This was followed with new factories in

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Page 1: Lines Bros. Limited, toy manufacturer: records, 1881 1971 · Lines Bros. Limited, toy manufacturer: records ... Lines Bros. Ltd., at one point ... In 1959, Lines Bros. purchased a

Lines Bros. Limited, toy manufacturer: records, 1881 ­1971

Introduction and summary description

Creator: Lines Bros LtdReference: MOC/LINEExtent: 505 files

Context

Lines Bros. Ltd., at one point one of the largest toy manufacturers in the world, was registered as acompany on 1st May 1919. It was founded by three brothers, Walter, William and Arthur Lines, thesons of Joseph Lines, who, together with his brother George, owned the toy manufactures G&JLines Ltd. Lines Bros.’ first premises was in Ormside Street, Old Kent Road, London.Manufacturing under the Triangtois trade name, the company was immediately successful, and in1922 acquired a larger factory at 761 Old Kent Road, London, with additional London showrooms,bought in 1921, at 9, Fore Street. In December 1923, Lines Bros placed a contract for a newpurpose­built factory in Morden Road, Merton, South London, on a 27 acre site. Originally calledTriangtois Works, this new factory was later renamed the Tri­ang Works.

The late 1920s and 1930s was a period of expansion for Lines Bros., with new product rangesintroduced, companies acquired and subsidiary companies formed. The Unique and Unity CycleCo., which was founded in 1888 and based in Birmingham, was acquired in 1927. In August 1931,as the largest single individual creditor, Lines Bros. took over Hamleys Bros. Ltd. when it ran intofinancial difficulty. Also in 1931, the Pedigree name was registered by Lines Bros. for theirsubsidiary doll­making company based at Merton. International Model Aircraft Ltd. , whichpioneered model aircraft production and was also at Merton, was formed early in 1932, and theMINIC range of toy cars and vehicles was introduced in the early 1930’s. In 1932, Lines Bros.acquired the trade names and trade marks of G&J Lines Ltd., and on 7 June 1933, Lines Bros.became a public company. In January 1935, the London showroom moved to 18 New Union Street,EC 2, and in 1937 Pedigree Soft Toys was formed, also operating from Merton.

During the Second World War Lines Bros. Ltd. stopped toy production, instead manufacturing arange of munitions and military equipment. After the war, however, Lines Bros Ltd. immediatelyreturned to toy manufacture and continued their programme of expansion. Lines Bros. (SouthWales) Ltd. was founded in 1945 based in Cyfarthfa, near Merthyr Tydfil, South Wales. In October1946 a new factory was opened in Belfast, Northern Ireland for the newly­formed Lines Bros.(Ireland) Ltd. This was called the Pedigree Works, and produced the bulk of the Company's softtoys. W. Pearce (Brentwood) Ltd., a sawmill and woodwork factory, was also acquired. Also in1946, Lines Bros. Ltd. started on their overseas expansion programme, acquiring Joy Toys Ltd.manufacturers of dolls and soft toys in Whangerei, New Zealand. This acquisition of overseascompanies continued for the next 20 years. In 1947, Lines Bros. (Canada) Ltd. was founded, basedin Montreal and using the Thistle trademark which had previously been used by G&J Lines. In 1951Lines Bros purchased fifty percent of the Australian toy company Cyclops, which became Cyclops& Lines Brothers (Australia) Ltd. The remaining 50% of Cyclops was purchased in 1955, and thiscompany in turn took over Moldex Ltd., based in Melbourne. Included in this new acquisition was arange of plastic moulding equipment to produce Tri­ang scale model railways and Pedigree dolls.1954 saw expansion into South Africa, with the formation of Lines Bros. (South Africa) (Pty.) Ltd.and the take­over of the Jabula Company, Johannesburg. This was followed with new factories in

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Durban, Natal and Mokeni, producing toys and Pedigree carriages, and showrooms in Johannesburg,Durban, Cape Town and Salisbury (in the then Rhodesia).

Lines Bros. also continued to grow in the United Kingdom and Europe. They further extended theUnique and Unity Cycle Co factory in 1950, (later renamed Tri­ang Toys (Birmingham) Ltd.), andthe following year acquired Rovex Plastics Limited of Richmond, renaming it Rovex Scale ModelsLtd, which produced the Tri­ang electric model railway system. In 1954, this moved to a newfactory in Margate, Kent, and the original Richmond facility was used as an overflow for Merton,housing Lines Bros. (Richmond) Ltd. and producing mainly musical toys, later becoming involvedin the development of electronic toys. In 1957, Lines Bros. Ltd. acquired Simpson Fawcett,manufacturers of prams, and moved production from Portsmouth to the Lines Bros. Cyfarthfaworks. The following year, in November 1958, they bought Minimodels Ltd., a Havant companyfounded in 1947 which had introduced its Scalextric racing system in 1957. They also acquiredYoung and Fogg, manufacturers of rubber toys, and the retail chain Youngsters.

In 1959, Lines Bros. purchased a factory at Givors, near Lyons. A year later they acquired Ets. V.B.S.A, a French company making model railways, whose production was transferred to a new factorybeing built in Calais for the newly formed Ets. Lines Freres S.A. Then, in 1962, they took control ofAube Plastique, Paris, and converted it to making parts for these two other Lines Bros. factories.

The first half of the 1960s again saw expansion of the Company. On the 1st January 1960, Tri­angHouse, Lines Bros.’ showroom at 53­54 Haymarket, London was opened, and In 1961 Lines Bros.purchased a controlling interest in J. Schowanek GmbH, a German manufacturer of wooden toys. Abranch of this firm became J. Schowanek Ltd., operating from the Lavant premises previouslyoccupied by W. Pearce (Brentwood) Ltd. Sindy, one of Lines Bros. most famous products waslaunched in 1962, and in the following year Lines Bros. acquired controlling interests in two babycarriage manufacturers; Shuresta (A.Mirecki) Ltd., who produced 'Cumfifolda’ baby carriages and‘Shuresta’ bike stands, and Walker Industries Ltd., which became known as Lines Bros (Dublin)Ltd. In August 1964, Lines Bros. bought Meccano Ltd. and Dinky Toys from Hornby, retaining theLiverpool factory at Binns Road and the Meccano name, but increasing the Meccano range ofproducts. The Hornby­Dublo range of train sets, which had been manufactured by Meccano, wereconsolidated with Tri­ang’s own railway system and sold to Rovex Scale Models, who continuedproduction under the name Tri­ang Hornby Railways at their factory in Margate. Meccano (France)was also acquired, as was a controlling interest in Steelcraft Ltd., a manufacturer of strollers andfolding baby carriages in Melbourne, Australia, and a 50% interest in Regal Trading, at the time thelargest toy wholesaler in South Africa. By 1966 Lines Bros. had agents in 63 countries andshowrooms in the United Kingdom, Europe, North America, Africa and Australasia.

The late 1960s was a period of consolidation for Lines Bros. In July 1964, Lines Bros. InternationalLtd. was formed to supervise the management of the many international companies within thegroup. The period 1967 to 1970 saw large­scale restructuring of the Lines Bros. U.K. operation, inan effort to bring costs under control. The first wave of restructuring was completed by 1968, andresulted in the U.K. subsidiaries being placed into 8 divisions: Triang (which made wheeled toys,bicycles, swings and chutes); Rovex Industries (which made electric toys, train sets, dolls and softtoys); Meccano (producing the Dinky range of cars, trains and Meccano construction sets);Minimodels (most famously manufacturing Scalextric racing sets); Pedigree Prams; Shuresta (alsoproducing prams); Hamleys and Youngsters (the Regent Street shop and about 60 specialist toyretailers across the U.K.) and Wooden Toys. In 1969, the Company underwent further restructuring,with the 8 divisions being further reduced to three: Triang Pedigree, which included Hamleys andYoungsters retail group and Wooden Toys; Rovex Triang; and Meccano Triang.

In the Autumn of 1971, after recording a record £4.5 million loss the previous year, Lines Bros.collapsed and its assets were sold. Rovex­Triang became Rovex Ltd, and was sold to Dunbee­Combex­Marx . Tri­ang Hornby Railways continued as Hornby Railways (then, from 1990, as justHornby). Tri­ang­Pedigree was bought by Barclay Securities and became part of the Barclay Toy

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Group, which had been founded in 1971 and which also included Sebel, Chad Valley, Chiltern andChas. E. Methven. The teddy bear range was taken over by Canterbury Bears and the Pedigree SoftToys production manager, Jim Mulholland, set up his own factory in Belfast named Mulholland &Bailie. Within 6 months, Barclays Securities had begun to further dispose of Triang­Pedigree’scomponent parts, selling the adult cycle business to Raleigh and the wooden toy business to GoodWood Playthings (a company which had been started by Walter Lines when he retired from LinesBros., and which was managed by his daughter Peggy). Meccano­Triang Ltd. gained sufficientfinancial backing to transfer its assets into a temporary holding company known as Maofords Ltd.,which was later renamed Meccano Ltd. and sold to Airfix. Soon after this, on 23 November 1972,Walter Lines, the driving force behind Lines Bros., died at his home in Surrey.

Scope and content

Corporate records, including annual reports (1966 ­ 1971) and correspondence with shareholders(1967 ­ 1971); Company photograph albums (ca.1932 ­ ca.1975); press and marketing material,including catalogues of Lines Bros. and subsidiary companies' products (1921 ­ 1971), retailers' anddistributors' catalogues (1938 ­ ca. 1960), advertisements and promotional material (ca.1935 ­ 1971),and trade press coverage (1952 ­ 1971); Catalogues and printed material relating to competitors(1881 ­ 1960s); War work (1939 ­ 1946); Miscellaneous material (1944 ­ 1970); Personal material(1939 ­ 1948).

Provenance

This collection was acquired by the Museum of Childhood in the late 1970s or early 1980s.

Custodial history

This collection is assumed to have come from a member of the Lines family, as it contains a largeamount of material originally belonging to Walter Lines.

Access

General information on access to material in the archive at the Museum of Childhood is available onthe archive pages of the MoC's website.

Catalogues and indexes

This online catalogue is a complete description of the archive to file level. A typescript catalogue isavailable at the Museum of Childhood.

Restrictions on access

This material is open for researchers to access at the V&A Museum of Childhood, Bethnal Green,during normal office hours. Access is by appointment only. For more information please see theV&A Museum of Childhood's website.

This archive has been arranged into the following series:

MOC/LINE/1 ­ Corporate records

MOC/LINE/2 ­ Company photograph albums

MOC/LINE/3 ­ Press and marketing

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MOC/LINE/4 ­ Competitor files

MOC/LINE/5 ­ War work

MOC/LINE/6 ­ Miscellaneous material

MOC/LINE/7 ­ Personal

The original order of the majority of this collection has been lost. The material has thereforebeen organised into 7 series according to physical format or content, with arrangement into sub­series as required. Arrangement within these lower levels has been according to date oralphabetical order, as appropriate. The original order has been retained where apparent, forexample within individual envelopes or files of loose material.

Related Material

Archive and manuscript sources

V&A Museum of Childhood Makers' Files, including: MOC/MATO 43 (Lines Bros. Ltd.),MOC/MATO 44 (Meccano Ltd.), MOC/MATO 48 (Pedigree Dolls and Toys Ltd.), MOC/MATO 49(Sharna Tri­ang Ltd.).

Lines Bros. catalogues in the V&A Museum of Childhood's object collection: B.141:1 to 2­1995(Hamleys 'Tri­ang Toys for Christmas', ca.1960), B.142­1995 (Tri­ang Railways, 1963), B.65­1996(Tri­ang Hornby railway, 1970), B.66­1996 ('Hornby Railways 1825­1975', 1975), B.88­1996 (Tri­ang, 1966), B.75­2010 (Tri­ang, 1938), B.76­2010 (Tri­ang, ca.1938), B.77­2010 (Tri­ang, 1957),B.78­2010 (Tri­ang, 1961), B.79­2010 (Tri­ang Railways, ca.1960), B.84­2010 (Sindy's Bazaar,1964).

Other related material in the V&A Museum of Childhood's object collection includes a large numberof Lines Bros. toys, and B.74­2010 (a copy of 'Leading Lines', 1961).

Further information about relevant objects held by the Museum can be found at the V&A's 'Searchthe Collections' website, www.http://collections.vam.ac.uk/

The National Archives, Kew, holds Government records relating to Lines Bros. Ltd., including; BT177/1131 and 1132 (records of the Board of Trade relating to Government funding for building inCyfarthfa, South Wales, 1944­1966); BT 258/1382 and 1383 (correspondence between the Board ofTrade and Lines Bros., 1953­1967); HO 192/1524 (Home Office Ministry of Home Security papersrelating to high­explosive damage to Lines Bros. factory at Merton, Feb. 1944).

Merseyside Maritime Museum, Maritime Archives and Library holds the corporate records ofMeccano Ltd.

04/2010 ­10/2011 EAD catalogue produced.

02/2013 EAD catalogue imported into Archives Index+

No further accruals expected.

Detailed catalogue

Corporate Records, 1966 ­ Sept 1971

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Reference: MOC/LINE/1Extent: 4 files in 2 sub­seriesScope and contentThis series contains material relating to the corporate governance and reporting of the Lines Bros.Group, including material produced by the Lines Bros. board.ArrangementThis material has been divided into two sub­series;Directors' Annual ReportsCorrespondence with Shareholders

Directors' Annual Reports, 1966 ­ 1970Reference: MOC/LINE/1/1Extent: 3 filesScope and contentThis sub­series contains annual reports published by the Lines Bros. GroupArrangementThis material has been arranged by the archivist in chronological orderReference Description DatesMOC/LINE/1/1/1 Annual Report 1965

1 folder (2 copies)1966

MOC/LINE/1/1/2 Annual Report 19661 folder (2 copies)

1967

MOC/LINE/1/1/3 Annual Report 19691 folder (2 copies)

1970

Correspondence with shareholders, 1967 ­ Sept 1971Reference: MOC/LINE/1/2Extent: 1 folderScope and contentThis sub­series contains correspondence, notices and reports sent to shareholders by the Chairmanof Lines Bros.ArrangementThis material has been arranged in chronological orderReference Description DatesMOC/LINE/1/2/1 Correspondence

1 folder1967 ­ Sept 1971

Includes Chairman's interim reports to shareholders, preliminaryresults, notices of resolutions and extraordinary resolutions proposedat the annual general meeting, and notice of appointment, for theperiod leading up to and including the liquidation of the Company.Also includes blank forms of proxy.

Company Photograph Albums, ca. 1937 ­ 1970sReference: MOC/LINE/2Extent: 50 files

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Scope and contentThis sub­series contains black and white photographic prints, black and white transparencies, asmall number of colour transparencies, and a small amount of correspondence and press cuttings,mounted into photograph albums and with some loose photographs. The subjects depicted includethe interiors of factories and the production of Lines Bros. products, the production of munitionsand other military equipment, royal visits to Lines Bros. factories, and stands at trade fairs.ArrangementThis material has been arranged into broadly chronological orderReference Description DatesMOC/LINE/2/1 International Model Aircraft Ltd.

Album containing 22 black and white photographic printsca.1947

Shows the manufacture of a variety of products in a number ofdepartments, including; the Design and Experimental Dept. DrawingOffice, Prototype Construction Section and Engine DevelopmentSection; the Pattern Shop; Woodwork Dept.; Toolroom; ModelEngine Dept.; Tropical Packing Dept.; FROG mkV Shop; PlasticCars Dept.; the Hot Press Section; Injection Moulding Dept.; HandPress Dept.; Power Press Section; Packing and Despatch Dept.

MOC/LINE/2/2 International Model Aircraft LtdAlbum containing 14 black and white photographic prints and 2loose sheets

ca,1947

Duplicate images of MOC/LINE/2/1, apart from one photograph ofthe Hot Press Section. Also includes a typed list of 'I.M.A. FactoryPhotographs'.

MOC/LINE/2/3 Pedigree Soft Toys LtdAlbum containing 13 black and white photographic prints

undated: 1937 ­1945

Shows the manufacture of a variety of products in a number ofdepartments, including; the Designing and Mould Making Dept.;Moulding Press Shop; Grinding Shop; 'Poured' Doll Shop; PedigreeDolls Shop; Dolls Assembly Shop; Sewing Machine Section; andSoft Toy and Soft Body Doll Shop . Also includes the 16 foot towedaerial targets in production.

MOC/LINE/2/4 16­ft gliderAlbum containing 6 black and white photographic prints

undated: 1939 ­1945

Shows 16­ft towed aerial targets in production at the Pedigree SoftToys factory, Merton.

MOC/LINE/2/5 L.B. [Lines Bros] Ltd. War Work, 32­ft gliderAlbum containing 33 black and white photographic prints and 1letter

undated: 1939 ­1945

Shows 32­ft towed aerial targets in production at the Merton factory,in flight and landing at Oakley Aerodrome, and being loaded forshipment. Also correspondence from the Ministry of AircraftProduction.

MOC/LINE/2/6 TG 32 (contd.) [32­ft towed glider]Album containing 4 black and white photographic prints

undated: 1939 ­1945

Shows 32­ft towed aerial targets in production at the Merton factory.

MOC/LINE/2/7 L.B. [Lines Bros] Ltd. Shell Factory M.O.S.Album containing 32 black and white photographic prints

Mar 1941 ­ca.1945

Shows construction and fitting­out of shell factory, munitionsproduction and explosive cartridges in detail. Includes 254 FuseSection, again showing production and detail of fuses.

MOC/LINE/2/8 L.B. [Lines Bros] Ltd. Shell FactoryAlbum containing 31 black and white photographic prints

Mar 1941 ­ca.1945

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Duplicate of album MOC/LINE/2/7.

MOC/LINE/2/9 I.M.A. Merton and Bletchingly FactoriesAlbum containing 16 black and white photographic prints

undated: 1939 ­1945

Shows production of 16­ft. gliders and other munitions.

MOC/LINE/2/10 H.M King George VI visiting Lines Bros. factory,Merton, June 10th 194119 black and white photographic prints, envelope and letter

10 June 1941

King George VI being shown around factory by Walter Lineschatting to workers. Some with Ministry of Information captions onreverse. Also includes correspondence to Wimbledon BoroughNews.

MOC/LINE/2/11 Photographs, 1939­4519 black and white photographic prints

1939 ­ 1946

Includes King George VI being shown around factory [duplicateimages of MOC/LINE/2/10], women producing model aircraft[assumed to be for military use], a Lines Bros. trade stand displayingwinged targets, and German soldiers being held under guard.

MOC/LINE/2/12 L.B. [Lines Bros] Ltd. War Work 1939­ , Aircraft,Vickers Hawkers etc.Album containing 42 black and white photographic prints, presscutting and correspondence

1939 ­ 1945

Photographs of components manufactured by Lines Bros. for HawkerHurricane and Tornado, and Vickers Wellington aircraft including;magazines, attachment plates, gunner's seat, assembly 'X', bombconversion gear, rudder lever, Eastco metal box, Everest pack,Edwards barriers, and Briggs tool box, battery holder and motorbonnet. Also includes photograph of the AC/A welding section, anda press cutting and letter of thanks from the Ministry of AircraftProduction re. rocket projectiles fitted to Typhoon aircraft's wings.

MOC/LINE/2/13 Aircraft, Vickers Hawkers etc.Album containing 10 black and white photographic prints

1939 ­ 1945

Photographs of assembly lines with women manufacturingcomponents for Vickers and Hawker aircraft, with pictures ofcomponents and completed products. Includes; L Assembly (bombrelease), and 'X' and 'Y' Assembly departments manufacturing rocketprojectiles to be fired from aircraft.

MOC/LINE/2/14 L.B. [Lines Bros] Ltd. Wood and FabricAlbum containing 29 black and white photographic prints

1939 ­ 1945

Includes; component parts and models for pontoon and box girderbridge equipment, crates and boxes, charge bags, and passivereflector. Also passive reflector shop and models of the Lines Bros.factory at Merton.

MOC/LINE/2/15 L.B. [Lines Bros] Ltd. MetalAlbum containing 50 black and white photographic prints, 1 presscutting

1939 ­ 1945

Components made from metal, including; Lewis gun sights andstands, anti­tank mines, mortar tail units, ammunition boxes, variousmunitions and barometric destructor units. Also photograph of thebarometric testing section, an aerial view of the Lines Bros. factoryat Merton and press cutting re. propaganda leaflets dropped overGermany by balloon.

MOC/LINE/2/16 L.B. [Lines Bros] Ltd. Metal 2Album containing 12 black and white photographic prints

1939 ­ 1945

Components made from metal, including; jacket life lights, steelhelmets and episcope casings [projectors].

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MOC/LINE/2/17 L.B. [Lines Bros] Ltd. Sten and Bren, Hispano, OberlikonAlbum containing 24 black and white photographic prints

1939 ­ 1945

Including; Sten guns Mk I, II and III, Sten gun components, andBren, Hispano and Oberlikon magazines.

MOC/LINE/2/18 S.G. 3 Department, No. 1967 also Power Pack andAmplifier UnitAlbum containing 29 black and white photographic prints

1939 ­ 1945

Including; power pack, amplifier and sectoring components andunits, assembly line and testing room, Project 1967 components(glass and metal assembly), and mine watching instrument.

MOC/LINE/2/19 U & U [Unique and Unity] War Work 1Album containing 48 black and white photographic prints

1939 ­ 1945

Metal components and items manufactured by the Unique and Unityfactory including; wheeled ammunition carriers, magazine parts,motorcycle fork assemblies, Johnson carrier components, Sten guns,fuel and vent assemblies.

MOC/LINE/2/20 U & U [Unique and Unity] 2Album containing 10 black and white photographic prints

1939 ­ 1945

Metal components and items manufactured by the Unique and Unityfactory including; fuel and vent assemblies, karibiners. Also largemodel of a section of unidentified coastline [assumed to beNormandy].

MOC/LINE/2/21 U & U [Unique and Unity] (contd)Album containing 6 black and white photographic prints

1939 ­ 1945

Shows the assembly for the [wheeled] Carriage Ambulance Stretcher,and its demonstration in different positions.

MOC/LINE/2/22 Untitled album [military equipment]Album containing 39 black and white photographic prints

1939 ­ 1945

Components and items including; saddle frames loaded andunloaded, wireless handcart mk. II, III and IV, with wheels and skid,and 3" trench mortar barrow.

MOC/LINE/2/23 I.M.A. [International Model Aircraft] Aircraft ModelsAlbum containing 40 black and white photographic prints

1939 ­ 1945

Models of British, German and Italian aircraft, manufactured byInternational Model Aircraft at Merton, used for identificationtraining. Also Buckram model silhouettes and a model aerodrome.

MOC/LINE/2/24 L.B. [Lines Bros.] Ltd. Tanks British [and NorthAmerican]Album containing 45 black and white photographic prints

1940 ­ 1941

Models of British and North American tanks, assumed to have beenused for identification training. Includes photographs of a tank fort.See also LINE 5/6 for further photographs of tank models.

MOC/LINE/2/25 Tanks, British and AmericanAlbum containing 4 black and white photographic prints

1940 ­ 1941

Models of British and North American tanks, assumed to have beenused for identification training. See also MOC/LINE/5/6 for furtherphotographs of tank models.

MOC/LINE/2/26 L.B. Ltd. Tanks, German and French also JapaneseAlbum containing 32 black and white photographic prints

1939 ­ 1945

Models of French, German and Japanese tanks, assumed to havebeen used for identification training. See also MOC/LINE/5/6 forfurther photographs of tank models.

MOC/LINE/2/27 Untitled albumAlbum containing 14 black and white photographic prints and press

1940 ­ 1942

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cuttingsIncludes photographs of Lines Bros. factory at Merton, after beinghit by bombs, 16th August 1940, the Lines Bros. fire brigade andHome Guard training, and official War Office photographs andcaptions, featuring men using Sten guns manufactured by LinesBros. Also press cuttings from national newspapers re. factoryworkers and the war effort in general.

MOC/LINE/2/28 L.B. Ltd. Press GuardsAlbum containing 16 black and white photographic prints andreport

1945

Includes; 'Report on Lines Bros. Power Press Guard Research',outlining research into new designs of power press guards, andphotographs of six different guard designs in use.

MOC/LINE/2/29 Untitled album [Merton Works]Album containing 21 black and white photographic prints

undated:ca.1940s

Photographs showing interiors of various departments andproduction lines in the Lines Bros. Merton factory including: aerialview of Merton factory; the main tool room; paint dipping shop;motor car final assembly; Minic tool room, press shop, clockworkmotor assembly shop and final assembly; chromium and nickelplating shops, pram assembly; saw mill; dolls house and fortassembly, engine and boat assembly and cot and nursery furnitureshops; main showroom and main canteen.

MOC/LINE/2/30 MertonAlbum containing 17 black and white photographic prints

undated:ca.1940s

Photographs showing departments and production lines in the LinesBros. Merton factory [duplicate of MOC/LINE/2/29].

MOC/LINE/2/31 Lines Bros. (Ireland) Ltd.Album containing 20 black and white photographic prints

undated: ca.1947

Departments and production lines in the Lines Bros. Pedigree Works,Castlereagh, Belfast including: the machine shop, iron, paintdipping and spraying, chromium and nickel plating, wheel, pram,carpenters and toy assembly shops; the pram hood and apron sewingmachine department; saw mill; despatch loading bank andshowroom. Also the exterior of the factory.

MOC/LINE/2/32 Lines Bros. (Ireland) Ltd.Album containing 22 black and white photographic prints

undated: ca.1947

Departments and production lines in the Lines Bros. factory.Duplicates of LINE 2/31, except for one additional photograph ofthe Press Shop.

MOC/LINE/2/33 Lines Bros. (New Zealand) Ltd. Whangarei openingAlbum containing 31 black and white photographic prints

1947

The opening of the Lines Bros. Whangarei Factory, September 1947including: guests, celebrations and speeches from staff and theMayor of Whangarei; the exterior of the factory; staff at work onvarious production lines including mask painters, toy and teddy bearfinishing, the frock department and packing section, the mainproduction room and the filling department.

MOC/LINE/2/34 Lines Bros. (New Zealand) Ltd. Chancery St. premises,AucklandAlbum containing 42 black and white photographic prints

1947 ­ 1949

Shows various aspects of production at the Chancery St. premises.Also the visit of the Rt. Hon. Walter Nash, Minister of Finance forNew Zealand, visiting the factory in March 1949.

MOC/LINE/2/35 Lines Bros. (New Zealand) Ltd. undated: ca.1947

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Album containing 11 black and white photographic printsDepartments, production lines and plant in the Lines Bros. Aucklandfactory including; the toolroom, woodworking and woodworkassembly departments, the Dankhart four­sider, the press shop andmetal and parts store, the large Carrier oven and the cafeteria. Manydepartments are still under construction.

MOC/LINE/2/36 Lines Bros. (New Zealand) Ltd.Album containing 7 black and white photographic prints, 1 leaflet

ca.1950

Includes prams, a Lines Bros. (N.Z.) Ltd. stand at a trade fair, and anannotated Pedigree Nibs Chariot leaflet.

MOC/LINE/2/37 Lines Bros. (Canada) Ltd.Album containing 37 black and white photographic prints

ca.1948

Departments, production lines and plant in the Lines Bros. Montrealfactory including: the press parts and imported goods store, tubecutting and bending, sheet metal press shop, strip cutting presses,trike machine shop and brazing section, main shop, motor and pramdepartment and final assembly, tangent wheel department, brightnickel plant, polishing shop, ovens, spray and dipping department,trike and toy final assembly, the finished goods conveyor, wood partassembly and sewing machine department. Also includes 4photographs of P.J. Whitehorn.

MOC/LINE/2/38 Lines Bros. (Canada) Ltd.Album containing 4 black and white photographic prints

ca.1948

Departments and production lines in the Lines Bros. Montrealfactory including; the saw mill, machine section, pram and carassembly, toy and cycle final fitting section.

MOC/LINE/2/39 Lines Bros. (Canada) Ltd. Thistle productsAlbum containing 36 black and white photographic prints

ca.1948

Photographs and drawings of products, assumed to be for marketingmaterial, including; pedal cars, trikes, bicycles, prams, wagons,wheelbarrows, high chairs, cots, desks and pull­along toys.

MOC/LINE/2/40 Lines Bros. (S. Wales) Ltd., Cyfarthfa WorksAlbum containing 13 black and white photographic prints

undated: ca.1947

Departments and production lines in Lines Bros. Merthyr Tydfilfactory, including; the tool room, tube fabrication department, pressshop, pram body section, pram upholstering and sawmill. Also viewsof the exterior of the factory.

MOC/LINE/2/41 Visit of H.R.H. Princess Margaret to Lines Bros. (SouthWales) Ltd. Cyfarthfa WorksAlbum containing 14 black and white photographic prints

1948

HRH Princess Margaret being shown around Lines Bros. Merthyrfactory by Graeme Lines, chatting to workers. Also view of theexterior of the house 'Pen Cae Mawr'.

MOC/LINE/2/42 British Industries Fair, Olympia 1950Album containing 30 black and white photographic prints

1950

Lines Bros. stand and product displays. Also visitors to the stand anda group of women being shown around the Pedigree factory, Merton,by Graeme Lines.

MOC/LINE/2/43 British Industries Fair, Olympia 1951Album containing 38 black and white photographic prints, 3 loosesheets

1951

Lines Bros. stand and product displays. Also HRH Queen Mary, theDuke and Duchess of Gloucester and HRH Prince William ofGloucester, the Duke of Kent and Prince Michael of Kent beingshown the stand by Walter and Graeme Lines. Also the actor Robert

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Beatty, playing with toys on the stand. Also 3 loose captions to thephotographs for press release.

MOC/LINE/2/44 British Industries Fair, Olympia 1952Album containing 45 black and white photographic prints

1952

Lines Bros. stand and product displays. Also the Duke and Duchessof Gloucester, HRH Prince William of Gloucester and HRH PrinceRichard of Gloucester being shown the stand by Graeme Lines.

MOC/LINE/2/45 Trade fairs85 black and white photographic prints

1952 ­ 1959

Lines Bros. stand and product displays including: Melbourne ToyFair, 1959; the Mayor of Margate at an event to celebrate Tri­angRailways, June 1959; Tri­ang Toy Fair, Park Lane, London, 1957;Walter Lines presenting awards at the Regent Street AssociationWindow Dressing Competition, 1954; The British Industries Fair1954, 1953 and 1952, including the Duke and Duchess ofGloucester, HRH Prince William of Gloucester and HRH PrinceRichard of Gloucester being shown the stand, Graeme Lines beinginterviewed by the BBC correspondent Brian Johnson. See alsoLINE 2/44.

MOC/LINE/2/46 Jabula factory, Durban, South AfricaAlbum containing 2 black and white photographic prints

undated: ca.1955

Exterior views of the Jabula factory, mounted, annotated andoverpainted, with brown paper overlays.

MOC/LINE/2/47 Nuremberg Toy Fair3 colour photographic prints

undated: 1960s

Lines Bros. prams, Pedigree, Ballerina, Swan and GUI, on stand atthe [assumed] Nuremberg Toy Fair.

MOC/LINE/2/48 Building of Calais factoryAlbum containing 14 black and white photographic prints

Oct 1960 ­ Apr1961

Different stages of construction of the Lines Bros. factory, frominitial marking­out of the site to erection of girders and brickwork.

MOC/LINE/2/49 Pedigree Factory and miscellaneous1 colour and 31 black and white photographic prints, 6 black andwhite transparencies in 3 strips

undated: 1950s ­1970s

Includes: Colour photograph of Tri­ang products on display withChristmas decorations; interior and exterior of the Pedigree factoryin Canterbury, March 1971, including the production of Sindy,Patch Pony, dolls, soft toys and yachts, and of staff and theManaging Director, Sidney Birch; Tri­ang Toys on display in adepartment store in Wellington, New Zealand; women makingtapestries, children being read to and guests at a corporate event;Walter Lines [with his wife?]; children playing on the Good­WoodGiant Castle climbing frame; Graeme Lines demonstrating thePedigree 'Ballerina' baby carriage at the Dorchester Hotel, London.

MOC/LINE/2/50 Pedigree Factory and miscellaneous12 black and white photographic prints, 23 black and whitetransparencies in 9 strips

undated: 1950s ­1970s

Includes: 'Miss Meccano' sitting on a Meccano throne; a largeMeccano horse in the works canteen; a board meeting; interior of thePedigree factory in Canterbury, March 1971, including theproduction of Sindy, Patch Pony, dolls and soft toys and yachts, andof staff and the Managing Director, Sidney Birch; the Duke andDuchess of Gloucester at a trade fair; a Pedigree prams windowdisplay in New Zealand; a Tri­ang trike wrapped for despatch; agroup of men in front of a coach.

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Press and Marketing, 1921 ­ 1971Reference: MOC/LINE/3Extent: 241 files in 4 sub­seriesScope and contentThis series contains; catalogues produced by Lines Bros. and its subsidiary companies; cataloguesof other retailers and distributors containing Lines Bros. products; advertisements and promotionalmaterial; and trade press coverage.ArrangementThe original order of this material has been lost. It has therefore been organised into 4 sub­series,with material within each sub­series arranged chronologically and/or alphabetically by company.

Catalogues ­ Lines Bros. Ltd. and subsidiary companies, 1921 ­ 1971Reference: MOC/LINE/3/1Extent: 178 filesScope and contentThis sub­series contains printed catalogues and price lists for Lines Bros. products. It includes'preview' copies of catalogues produced for internal use, a number of which have been annotated byWalter and Arthur Lines, noting changes in products and pricing for subsequent catalogues. Alsoincludes memos and other notes and correspondence.ArrangementThis material has been arranged in broadly chronological order.Reference Description DatesMOC/LINE/3/1/1 Baby Carriage Catalogue, 1921­1922

1 folder1921

MOC/LINE/3/1/2 Toy List No. 5, 1921­19221 folder

1921­1922

Hardback preview copy. Includes price lists from May, July, Octoberand November 1921 and January 1922 and image of Ormside Streetfactory.

MOC/LINE/3/1/3 Pedigree Prams List, 19221 folder

1922

Hardback preview copy including promotion for January exhibit atLines Bros. showroom.

MOC/LINE/3/1/4 Pedigree Prams List No. 8, 1923­19241 folder

1923

Hardback preview copy. Includes covering letter, leather sample cardand wholesale price list, Jan 1923.

MOC/LINE/3/1/5 Leaflet, British Empire Exhibition, 19241 folder

1924

Shows products exhibited at the B.E.E.

MOC/LINE/3/1/6 Toy List No. 10, 1924­19251 folder

1924

Hardback preview copy. Includes 2 copies of wholesale price listfrom Feb 1925, and photograph of Lines Bros.' Fore Streetshowroom.

MOC/LINE/3/1/7 Pedigree Prams List, 1925­19261 folder

1925

Hardback preview copy.

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MOC/LINE/3/1/8 Pedigree Prams List, 1925­19261 folder

1925

Hardback preview copy with annotations. Includes wholesale pricelists from Jan 1925 and correspondence from printers.

MOC/LINE/3/1/9 Toy List No. 12, 1925­19261 folder

1925­1926

Hardback preview copy with annotations and 'W.L. Lines' on cover.Includes annotated price list, general correspondence with retailersand draft typescript price lists.

MOC/LINE/3/1/10 List No. 14 Pedigree Prams, 1926­19271 folder

1926­1927

Hardback preview copy. Includes list of pram rebates for 1926.

MOC/LINE/3/1/11 List No.15 Triangtois, 1926­19271 folder

1926

MOC/LINE/3/1/12 List No. 16 Pedigree Prams, 1927­19281 folder

1927

Hardback preview copy with annotations. Includes printed and draftprice lists [annotated], undated Pedigree Prams catalogue andadvertisement promoting the national advertising campaign forPedigree.

MOC/LINE/3/1/13 List No. 16 Pedigree Prams, 1927­19281 folder

1927

With annotations. Includes photographs of the Pedigree Pramstesting machine and price list, Jan 1927.

MOC/LINE/3/1/14 List No. 16 Pedigree Prams, 1927­19281 folder

1927

MOC/LINE/3/1/15 List No. 17 Tri­ang Toys, 1927­19281 folder

1927

Hardback preview copy. Includes printed and draft price lists andnotes on costings.

MOC/LINE/3/1/16 List No. 17 Tri­ang Toys, 1927­19281 folder

1927

Hardback preview copy, with some annotations. Includes'Supplementary to catalogue No. 17'.

MOC/LINE/3/1/17 List No. 18 Pedigree Prams, 19281 folder

1928

Hardback preview copy. Includes printed and draft price lists,'Supplementary List of Tri­ang Toys 1928­29' and short text incatalogue on 'How Pedigree chassis are tested to ensure perfection'.

MOC/LINE/3/1/18 List No. 18 Pedigree Prams, 19281 folder

1928

Includes price list, May 1928.

MOC/LINE/3/1/19 List No. 19 Tri­ang Toys, 1928­19291 folder

1928

Hardback preview copy with annotations. Also includes sketchdesign for new frontispiece and notes.

MOC/LINE/3/1/20 List No. 19 Tri­ang Toys, 1928­19291 folder

1928

Hardback preview copy with annotations. Also includes 'NurseryRhyme Cavalcades' booklet, promoting Tri­ang 'Fit­Bits'.

MOC/LINE/3/1/21 List No. 20 Pedigree Prams, 1928­19291 folder

1928

Hardback preview copy with annotations. Includes price list.

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MOC/LINE/3/1/22 List No. 21 Pedigree Folders1 folder

ca. 1928

MOC/LINE/3/1/23 List No. 24 Pedigree Prams, 1930­19311 folder

1930

Includes retail price list, 1930.

MOC/LINE/3/1/24 List No. 26 Pedigree Prams, 1931­19321 folder

1931

Hardback preview copy with annotations and 'W L Lines' writteninside front cover.

MOC/LINE/3/1/25 List No. 26 Pedigree Prams, 1931­19321 folder

1931

Hardback preview copy with annotations and 'A.E. Lines' writteninside front cover. Includes correspondence to dealers, a blankdeferred payment agreement, baby chairs leaflet, retail cash price list,information on easy payment scheme and wholesale price list.

MOC/LINE/3/1/26 List No. 26 Pedigree Prams, 1931­19321 folder

1931

Includes wholesale price list, Jan 1931.

MOC/LINE/3/1/27 List No. 27 Tri­ang Toys, 1931­19321 folder

1931

MOC/LINE/3/1/28 List No. 27 Pedigree Prams, 1931­19321 folder

1931

MOC/LINE/3/1/29 List No. 29 Tri­ang Toys, 1932­19331 folder

1932

Includes 'Supplement to Catalogue No.29' and FROG leaflet.

MOC/LINE/3/1/30 List No. 30 Pedigree Prams, 1933­19341 folder

1933

Includes price list.

MOC/LINE/3/1/31 List No. 32 Pedigree Prams, 1934­19351 folder

1934

Hardback preview copy. Includes typed amendments.

MOC/LINE/3/1/32 List No. 32 Pedigree Prams, 1934­19351 folder

1934

Includes 'Supplement to Pedigree Prams Catalogue No.32.

MOC/LINE/3/1/33 List No. 33 Tri­ang Toys, 1934­19351 folder

1934

Hardback preview copy with annotations. Includes 'Triangtois'leaflet and two copies of price key.

MOC/LINE/3/1/34 List No. 34 Pedigree Prams, 19351 folder

1935

Hardback preview copy with annotations. W. Lines' private copy.

MOC/LINE/3/1/35 List No. 35 Tri­ang Toys, 1935­19362 folders

1935­1936

Hardback preview copy with annotations. Includes notes for 'brandnew large clockwork car', list of Unique and Unity juvenileproductions, press cutting of advertisement for Selfridges,correspondence between Mr Inglis and W. Lines, typed list of newitems for 1936, a Tool Programme, notes and rough drawings re.product specifications, temporary price list May 1936,correspondence re. design of the British Industries Fair stand, PriceKey to Illustrated Catalogue no.35 (3 copies).

MOC/LINE/3/1/36 List No. 37 Tri­ang Toys, 1936­19371 folder

1936

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Hardback preview copy with annotations. Includes Minic Toyscatalogue, 1936/37.

MOC/LINE/3/1/37 Catalogue No. 38 Pedigree Prams, 1937­19381 folder

1937­1938

Includes letter to wholesalers re. revised price lists, revised price listsMay 1937 and typescript 'Extras List for 1938 Prams and Folders'.

MOC/LINE/3/1/38 Catalogue No. 38 Pedigree Prams, 1937­19381 folder

1937

Hardback preview copy. Includes typescript 'Extra List for 1937Prams and Folders' and 'Extra for Twin Hoods 1937' and typescriptspecifications for new tubular chassis prams.

MOC/LINE/3/1/39 Inserts to Catalogue No. 38 Pedigree Prams, 1937­19381 folder

1937

Includes Net Cash Retail Price List, Revised Net Cash Retail PriceList, Net Wholesale Price Key, Revised Net Wholesale Price Key,Net Export Price Key, correspondence to wholesalers and retailersand memos from W J Lines re. complaints about products.

MOC/LINE/3/1/40 List No. 39 Tri­ang Toys, 1937­19381 folder

1937­1938

Hardback preview copy with annotations. Includes 'FROG SectionalCatalogue No.39A', correspondence from Mr Inglis to W. Lines,price lists, memos re. products, correspondence to representatives re.a competitors tricycle.

MOC/LINE/3/1/41 List No. 39 Tri­ang Toys, 1937­19381 folder

1937

MOC/LINE/3/1/42 Catalogue No. 40 Pedigree Prams, 19381 folder

1938

Hardback preview copy with typed annotations and 'Mr. ArthurLines' written on front cover. Includes 'Pedigree Pedettes SectionalCatalogue No.40B, May 1938', Net export, wholesale and cash pricelists and correspondence to distributors.

MOC/LINE/3/1/43 Catalogue No. 40 Pedigree Prams, 19381 folder

1938

MOC/LINE/3/1/44 Catalogue No. 40A Pedigree Folding Prams, 19381 folder

1938

Includes price list.

MOC/LINE/3/1/45 List No. 41 Tri­ang Toys, 1938­19391 folder

1938

MOC/LINE/3/1/46 List No. 41 Tri­ang Toys, 1938­19391 folder

1938­1940

Hardback preview copy with annotations. Includes: 'Pedigree PetsSupplementary List No.2, 1938/39'; price lists; correspondence withdistributors; typescript list of samples and new goods required forthe British Industries Fair; a summary of an interview with MrRatcliffe from the retailer Marks and Spencer; memos and othercorrespondence re. changes to products, specifications and prices;extras lists; other notes and amendments to designs.

MOC/LINE/3/1/47 Catalogue No. 42 Pedigree Prams, 19391 folder

1939

Includes 'Pedigree Pram Rugs Catalogue No.3, January 1939'.

MOC/LINE/3/1/48 Catalogue No. 42 Pedigree Prams, 19391 folder

1939­1940

Hardback preview copy with annotations and 'Mr. W Lines' written

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on front cover. Includes; 'Pedigree Pram Rugs Catalogue No.3,January 1939'; 'Pedigree Prams Sectional Catalogue No.42a, January1939', annotated; net wholesale and cash retail price lists.

MOC/LINE/3/1/49 General List No. 43 Tri­ang Toys, 1939­19401 folder

1939

Includes 1 piece of administrative correspondence to allrepresentatives and desks re. new Penguin models.

MOC/LINE/3/1/50 Supplementary List No. 4 Pedigree Pets, 1939­19401 folder

1939

MOC/LINE/3/1/51 Leaflet, Pedigree 'Picnikar' seat and 'Nibs chariot'1 folder

undated:ca.1930s

Two copies

MOC/LINE/3/1/52 Catalogue No. 44 Pedigree Prams, 19401 folder

1940

Hard back preview copy with 'M.E. Barber' written on front cover,and clean copy. Includes 'Pedigree Prams Sectional CatalogueNo.44a, January 1940'; export and wholesale price lists andcorrespondence with representatives.

MOC/LINE/3/1/53 Catalogue No. 44B Pedigree Prams, 19401 folder

1940

Includes price list and page from Pram Rugs catalogue.

MOC/LINE/3/1/54 Catalogue No. 49 Pedigree Prams, 19471 folder

1947­1948

Includes 1948 price lists.

MOC/LINE/3/1/55 Catalogue No. 50 Tri­ang Toys, 19471 folder

1947­1948

With M. E. Barber written on front cover. Includes leaflet advertisingthe Jones K.L. 44 Crane and 'Tri­ang Toy Supplement No.55, June1948' [two copies].

MOC/LINE/3/1/56 Catalogue No. 50 Tri­ang Toys, 19471 folder

1947

Hardback preview copy with annotations and 'W. Lines esq' writtenon front cover.

MOC/LINE/3/1/57 Catalogue No. 53A, Tri­ang Trikes, April 19481 folder

1948

Featuring 'Tri­ang Trikes', 'Fairycycles' and 'Unity Cycles'.

MOC/LINE/3/1/58 Thistle / Lines Bros (Canada) Ltd. Catalogue C.I. 48/491 folder

1948

Includes Thistle price list no. 40.

MOC/LINE/3/1/59 Thistle / Lines Bros (Canada) Ltd. Catalogue C.I. 48/491 folder

1948

Includes Thistle price list no. 40, annotated.

MOC/LINE/3/1/60 Thistle / Lines Bros (Canada) Ltd. Catalogue C.I. 48/491 folder

1948

Includes leaflet for dolls carriages and modern streamline loco.

MOC/LINE/3/1/61 Catalogue No. 56 Pedigree Prams, 19491 folder

1949­1950

Includes price lists for Jan and Feb 1950.

MOC/LINE/3/1/62 Catalogue No. 56 Pedigree Prams, 19491 folder

1949

Hardback preview copy. Includes price lists for 1950.

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MOC/LINE/3/1/63 Catalogue No. 56 Pedigree Prams, 19491 folder

1949­1950

Hardback preview copy with annotations and 'W Lines' copy' writtenon front cover. Includes export packing details and export price list,1950.

MOC/LINE/3/1/64 International Model Aircraft Limited, FROG and PenguinCatalogue, 'Supplement to the 1948/9 Handbook'1 folder

1949

Two copies.

MOC/LINE/3/1/65 International Model Aircraft Limited, FROG and PenguinModels1 folder

undated: ca.1949

Two copies.

MOC/LINE/3/1/66 Thistle / Lines Bros (Canada) Ltd. Toys and WheelGoods1 folder

1949

With annotations and 'W. Lines' written on front cover. Includes 3loose single­page leaflets.

MOC/LINE/3/1/67 Thistle / Lines Bros (Canada) Ltd. Toys and WheelGoods1 folder

1949 ­ 1950

Includes single­page leaflet, printed price list T­52, typescript pricelists T­65, T­67 and memos of addition to price list T­49.

MOC/LINE/3/1/68 Pedigree Prams catalogue1 folder

undated: ca.1950

MOC/LINE/3/1/69 Catalogue, Tri­ang Juvenile Tricycles and Cycles1 folder

undated: ca.1950

MOC/LINE/3/1/70 Leaflet, Pedigree Pets1 folder

undated: ca.1950

Two copies.

MOC/LINE/3/1/71 Leaflet, Pedigree Dolls1 folder

undated: ca.1950

MOC/LINE/3/1/72 Thistle / Lines Bros (Canada) Ltd. Baby Carriages1 folder

undated: ca.1950

Two copies

MOC/LINE/3/1/73 Thistle / Lines Bros (Canada) Ltd. Baby Carriages,Convertibles and Nursery Furniture, Cat no. 1950/101 folder

1950

Two copies

MOC/LINE/3/1/74 Catalogue No. 57 Tri­ang Toys, 1950­19511 folder

1950

MOC/LINE/3/1/75 Catalogue No. 57 Tri­ang Toys, 1950­19511 folder

1950 ­ 1951

Hardback preview copy with annotations. Includes; Tri­ang and Frogand Penguin price lists January, 1950, and rough notes.

MOC/LINE/3/1/76 Catalogue No. 58 Tri­ang Juvenile Tricycles and Cycles,1950­19511 folder

1950 ­ 1951

Hardback preview copy with annotations and 'Walter Lines' writtenon front cover. Includes price lists for 1950 and Jan 1951.

MOC/LINE/3/1/77 Catalogue No. 58 Tri­ang Juvenile Tricycles and Cycles, 1950

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1950­19511 folderIncludes price lists.

MOC/LINE/3/1/78 Pedigree Dolls Trade Price List, 19511 folder

1951

With annotations.

MOC/LINE/3/1/79 Catalogue No. 60 Pedigree Prams, 1951­19521 folder

1951­1952

Hardback preview copy. Includes Pedigree Prams leaflet and pricelists.

MOC/LINE/3/1/80 Catalogue No. 60 Pedigree Prams, 1951­19521 folder

1951

Includes Pedigree Prams leaflet.

MOC/LINE/3/1/81 Catalogue No. 61 Tri­ang Toys, 1951­19521 folder

1951

MOC/LINE/3/1/82 Catalogue No. 61 Tri­ang Toys, 1951­19521 folder

1951

Hardback preview copy.

MOC/LINE/3/1/83 Catalogue No. 61 Tri­ang Toys, 1951­19521 folder

1951

Hardback preview copy with annotations and 'Walter Lines' writteninside front cover.

MOC/LINE/3/1/84 Catalogue No. 61 Tri­ang Toys, 1951­19521 folder

1951

Hardback preview copy with annotations.

MOC/LINE/3/1/85 Catalogue No. 61 Tri­ang Toys, 1951­19521 folder

1951

Hardback preview copy with annotations.

MOC/LINE/3/1/86 Thistle / Lines Bros (Canada) Ltd. Catalogue no. 1951/111 folder

1951

Includes loose leaflet.

MOC/LINE/3/1/87 Thistle / Lines Bros (Canada) Ltd. Catalogue no.1951/12, Super Toys and Wheel Goods1 folder

1951

MOC/LINE/3/1/88 'Pre­Catalogue Information on New Tri­ang Toys'1 folder

ca. 1951

MOC/LINE/3/1/89 Catalogue, Pedigree Prams, 19521 folder

1952­1953

Includes price lists for 1953.

MOC/LINE/3/1/90 Catalogue, Pedigree Prams, 19531 folder

1953

MOC/LINE/3/1/91 Thistle / Lines Bros (Canada) Ltd. Price List T­581 folder

Aug 1953

With note attached to Walter Lines.

MOC/LINE/3/1/92 Catalogue, Thistle / Lines Bros (Canada) Ltd., 19531 folder

1953

MOC/LINE/3/1/93 Catalogue No. 62 Tri­ang Railways, 1953­19541 folder

1953­1954

Includes price lists from 1954.

MOC/LINE/3/1/94 Catalogue No. 65 Tri­ang Toys, 1953­1954 1953

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1 folderHardback preview copy with annotations and 'W Lines Esq' writtenon front cover. Includes Pre­Catalogue Bulletin.

MOC/LINE/3/1/95 Catalogue No. 65 Tri­ang Toys, 1953­19541 folder

1953

Hardback preview copy with annotations.

MOC/LINE/3/1/96 Catalogue No. 65 Tri­ang Toys, 1953­19541 folder

1953

MOC/LINE/3/1/97 Catalogue No. 66 Pedigree Dolls and Soft Toys, 19531 folder

1953

MOC/LINE/3/1/98 Catalogue No. 71 Tri­ang, Frog and Penguin, 1953­19541 folder

1953­1955

Includes Frog and Penguin Models price list for 1955.

MOC/LINE/3/1/99 Leaflet, Pedigree, Lines Bros. (S.Africa) (Pty,) Ltd.1 folder

undated: ca.1953

Includes details of the 'Harmony' and 'Melody' convertible prams,and cardboard tags with thread for each model.

MOC/LINE/3/1/100 Catalogue No. 63 Tri­ang Juvenile Tricycles and Cycles,19541 folder

ca. 1954

Includes printed and typed price lists.

MOC/LINE/3/1/101 Catalogue No. 63 Tri­ang Juvenile Tricycles and Cycles,19541 folder

ca. 1954

Includes 'stop press' additions.

MOC/LINE/3/1/102 Catalogue No. 63a Tri­ang Juvenile Tricycles and Cycles,19541 folder

ca. 1954­1955

Includes 'stop press' additions and price lists for 1954 and 1955.

MOC/LINE/3/1/103 Catalogue, Pedigree Prams, 19541 folder

1954

Includes price lists for April 1954.

MOC/LINE/3/1/104 Draft catalogue, Pedigree Prams, 19541 folder

1954

Typescript, annotated catalogue with photographs of products.

MOC/LINE/3/1/105 Catalogue No. 68 Tri­ang Toys, 1954­19551 folder

1954

Hardback preview copy.

MOC/LINE/3/1/106 Catalogue No. 68 Tri­ang Toys, 1954­19551 folder

1954

With 'W.L.' on front cover.

MOC/LINE/3/1/107 Catalogue No. 70 Pedigree Dolls and Soft Toys, 1954­19551 folder

1954

Includes price list.

MOC/LINE/3/1/108 Catalogue, Thistle / Lines Bros (Canada) Ltd., 'Zephyr'convertibles, 1954/51 folder

1954

Two copies.

MOC/LINE/3/1/109 Thistle (Lines Bros (Canada) Ltd.) Toys and WheelGoods, Cat. No. 67 1954/5

1954

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1 folderWith 'W Lines Esq' written on front cover.

MOC/LINE/3/1/110 Tri­ang Juvenile Cycles and Tricycles, 19551 folder

1955

MOC/LINE/3/1/111 Tri­ang Juvenile Cycles and Tricycles, 19551 folder

1955

MOC/LINE/3/1/112 Catalogue No. 72 Tri­ang Toys, 1955­19561 folder

1955

Hardback preview copy, with annotations re. Minic range, and 'W.L.'written on front cover.

MOC/LINE/3/1/113 Catalogue No. 72 Tri­ang Toys, 1955­19561 folder

1955

With 'W.L.' written on front cover.

MOC/LINE/3/1/114 Catalogue No. 73 Tri­ang Tricycles and Juvenile Cycles,1955­19561 folder

1955

Includes price list.

MOC/LINE/3/1/115 Catalogue No. 74 Pedigree Prams, 1955­19561 folder

1955

Includes price list.

MOC/LINE/3/1/116 Catalogue No. 74a Pedigree Prams, 1955­19561 folder

1955

With price list.

MOC/LINE/3/1/117 Catalogue No. 77 Pedigree Dolls and Soft Toys, 1955­19561 folder

1955

MOC/LINE/3/1/118 Thistle / Lines Bros (Canada) Ltd. Convertibles,Catalogue No. 75. 1954/561 folder

1955

Two copies.

MOC/LINE/3/1/119 Thistle Toys and Wheel Goods, Cat. No. 76 1954/561 folder

1955

MOC/LINE/3/1/120 Catalogue, 'A Child's Guide to the Tri­ang Toy Fair'1 folder

undated:assumed 1956

MOC/LINE/3/1/121 Catalogue, FROG Model Aircraft1 folder

1956

Two copies.

MOC/LINE/3/1/122 Catalogue, Tri­ang Penguin Action Toys, Inflatables,Watercraft1 folder

undated:assumed 1956

MOC/LINE/3/1/123 Thistle Baby Carriages1 folder

1956

MOC/LINE/3/1/124 Thistle Carrosses De Bebe [French Canadian Version]1 folder

1956

MOC/LINE/3/1/125 Catalogue No. 76 Tri­ang Minics, 19561 folder

1956

Two copies, with price list.

MOC/LINE/3/1/126 Quick Selling Lines for Summer by Pedigree, 19561 folder

1956

MOC/LINE/3/1/127 Catalogue, Pedigree Prams, 19561 folder

1956

Page 21: Lines Bros. Limited, toy manufacturer: records, 1881 1971 · Lines Bros. Limited, toy manufacturer: records ... Lines Bros. Ltd., at one point ... In 1959, Lines Bros. purchased a

MOC/LINE/3/1/128 Catalogue No. 77 Tri­ang Toys, 1956­19571 folder

1956

MOC/LINE/3/1/129 Catalogue No. 77 Tri­ang Toys, 1956­19571 folder

1956­1957

Annotated, with 'W. Lines Spel Catalogue' written on front cover.Includes price list for 1957.

MOC/LINE/3/1/130 Catalogue, Pedigree Tender­Tex Dolls, 19571 folder

1957

MOC/LINE/3/1/131 Catalogue No. 83 Pedigree Modern Nursery Furniture,19571 folder

1957

Includes price list and leaflet for Pedigree luxury baby carriages.

MOC/LINE/3/1/132 Pedigree Modern Nursery Furniture, 19571 folder

1957

Fold­out version

MOC/LINE/3/1/133 Catalogue, Cyclops Toys 19571 folder

1957

Includes price list.

MOC/LINE/3/1/134 Catalogue No. 81 Tri­ang Toys, 1957­19581 folder

1957

MOC/LINE/3/1/135 Catalogue, Tri­ang Junior Bikes and Trikes1 folder

undated: ca.1957

Two copies, one hole­punched.

MOC/LINE/3/1/136 Catalogue, Tri­ang Railways, First Edition1 folder

1957

Two copies.

MOC/LINE/3/1/137 Catalogue, Tri­ang Railways1 folder

1957

MOC/LINE/3/1/138 Catalogue, Tri­ang Railways, Second Edition1 folder

1957

MOC/LINE/3/1/139 Catalogue, Tri­ang Railways, Third Edition1 folder

1957

Two copies.

MOC/LINE/3/1/140 Leaflet, Tri­ang Railways1 folder

undated: ca.1957

With red borders.

MOC/LINE/3/1/141 Leaflet, Tri­ang Railways1 folder

undated: ca.1957

With yellow borders.

MOC/LINE/3/1/142 Catalogue, Tri­ang Railways1 folder

undated: ca.1957

Small version.Two copies.

MOC/LINE/3/1/143 Leaflet, FROG 1/72 Scale Models1 folder

undated: ca.1958

MOC/LINE/3/1/144 Leaflet, FROG Model Aircraft1 folder

ca.1958

Fold­out leaflet.

MOC/LINE/3/1/145 Leaflet, Tri­ang1 folder

1958

Fold­out leaflet.

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MOC/LINE/3/1/146 Pedigree Modern Nursery Furniture1 folder

undated: ca.1958

Hole­punched.

MOC/LINE/3/1/147 Tri­ang, Junior Series Non­Mechanical Lorries, cat. 2/581 folder

1958

Two copies, hole­punched.

MOC/LINE/3/1/148 Tri­ang, Scooters, cat. 4/581 folder

1958

Two copies, hole­punched.

MOC/LINE/3/1/149 Tri­ang, Pedal Motors, cat. 4/581 folder

1958

Hole­punched.

MOC/LINE/3/1/150 Tri­ang, Toughened Vinyl Chassis Toys, cat. 6/581 folder

1958

Hole­punched.

MOC/LINE/3/1/151 Tri­ang, Busy Baby Series, cat. 1/591 folder

1959

Two copies, hole­punched.

MOC/LINE/3/1/152 Tri­ang, Pedal Motors, cat. 2/591 folder

1959

Hole­punched.

MOC/LINE/3/1/153 Tri­ang, Dolls Folders, cat. 8/591 folder

1959

Two copies, hole­punched. One copy with 'WL' on front cover.

MOC/LINE/3/1/154 Tri­ang, Educational Toys, cat. 10/591 folder

1959

Hole­punched.

MOC/LINE/3/1/155 Tri­ang, Garden Toys, cat. 11/591 folder

1959

Hole­punched.

MOC/LINE/3/1/156 Tri­ang, Doll's Cots and Swings, cat. 12/591 folder

1959

Hole­punched.

MOC/LINE/3/1/157 Tri­ang Christmas Gifts catalogue1 folder

undated: ca.1959

MOC/LINE/3/1/158 Dolls of Distinction by Pedigree, 19591 folder

1959

Produced by Lines Bros. (S. Africa) Pty. Ltd. Includes memo to W.Lines from A.E. Lines.

MOC/LINE/3/1/159 Tri­ang Pedigree catalogue No. 81, 1959/601 folder

1959

Produced by Lines Bros. (S. Africa) Pty. Ltd.

MOC/LINE/3/1/160 Catalogue, 'Mam'selle Boutique'1 folder

undated: ca.1959

Catalogue for the 'Mam'selle' range of dolls clothes

MOC/LINE/3/1/161 Leaflet, Tri­ang Tops1 folder

undated: ca.1960

MOC/LINE/3/1/162 Leaflet, Pedigree Dolls1 folder

undated: ca.1960

Advertising dolls as seen on television.

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MOC/LINE/3/1/163 Pedigree Dolls 1960 Catalogue1 folder

1960

Produced by Cyclops and Lines Bros. (Aust.) Limited.

MOC/LINE/3/1/164 Catalogue, Tri­ang Railways, Seventh Edition1 folder

1961

Includes printed instruction sheet on points and track layouts.

MOC/LINE/3/1/165 Catalogue, Tri­ang Railways1 folder

1961

MOC/LINE/3/1/166 Lines Freres S.A., V.B. Tri­ang Railways1 folder

undated: ca.1961

MOC/LINE/3/1/167 Catalogue, Tri­ang Schowanek1 folder

undated: ca.1961

MOC/LINE/3/1/168 Leaflet, Tri­ang 24in. Racing Yacht1 folder

1962

MOC/LINE/3/1/169 Catalogue, Tri­ang Scalextric1 folder

1963

Includes price list

MOC/LINE/3/1/170 Leaflet, Tri­ang Minic­Autoroutes1 folder

1963

Fold­out leaflet

MOC/LINE/3/1/171 Price list, Pedigree Swan and Peddibye ranges1 folder

1964

MOC/LINE/3/1/172 Catalogue, Tri­ang Toys1 folder

1969

50th Anniversary catalogue.

MOC/LINE/3/1/173 Catalogue, Pedigree1 folder

undated:ca.1960s

MOC/LINE/3/1/174 Leaflet, Tri­ang Inflatables1 folder

undated: ca. 1970

MOC/LINE/3/1/175 Price List and Order Form, Tri­ang Toys1 folder

1971

Includes prices in pre­decimal and decimal figures, with decimalcurrency conversion table.

MOC/LINE/3/1/176 Catalogue Tri­ang Toys, 19711 folder

1971

Preview copy

MOC/LINE/3/1/177 Catalogue, Tri­ang Pedigree1 folder

undated:assumed 1971

Produced by Tri­ang Pedigree (S.A.) (PTY) Ltd.

MOC/LINE/3/1/178 Leaflet, Playskool by Tri­ang Toys1 folder

ca. 1971

Retailers catalogues, ca. 1938 ­ ca. 1960Reference: MOC/LINE/3/2Extent: 30 filesScope and contentThis sub­series contains catalogues for retailers selling Lines Bros. products.ArrangementThis material has been arranged by retailer and date, apart from two instances of associated

Page 24: Lines Bros. Limited, toy manufacturer: records, 1881 1971 · Lines Bros. Limited, toy manufacturer: records ... Lines Bros. Ltd., at one point ... In 1959, Lines Bros. purchased a

catalogues.Reference Description DatesMOC/LINE/3/2/1 Simpson's Christmas catalogue 1949

1 folder1949

Includes note to file.

MOC/LINE/3/2/2 Simpson's Christmas catalogue 19501 folder

1950

Includes covering note to A. E. Lines.

MOC/LINE/3/2/3 Simpson's Summer catalogue 19511 folder

1951

With page number for Lines Bros. products written on front cover.

MOC/LINE/3/2/4 Simpson's Mid­Summer catalogue 19511 folder

1951

With page numbers written on front cover.

MOC/LINE/3/2/5 Simpson's catalogue, Fall and Winter 1951­521 folder

1951

With page numbers written on front cover.

MOC/LINE/3/2/6 Simpson's mail order Mid­Winter catalogue, 19521 folder

1952

MOC/LINE/3/2/7 Simpson's catalogue, Spring and Summer 19521 folder

1952

With page numbers written on front cover.

MOC/LINE/3/2/8 Simpson's Summer Catalogue 19521 folder

1952

Includes order form and envelope.

MOC/LINE/3/2/9 Simpson's catalogue Fall and Winter 1952­53, andEaton's of Canada catalogue, Fall and Winter 1952­19532 files

1952

With page numbers written on front cover, and covering note to W.Lines.

MOC/LINE/3/2/10 Simpson's Christmas Catalogue 19521 folder

1952

With page numbers written on front cover.

MOC/LINE/3/2/11 Simpson's­Sears catalogue, Spring and Summer 19531 folder

1953

With page numbers written on front cover.

MOC/LINE/3/2/12 Simpson's­Sears Mid­Summer catalogue 19531 folder

1953

MOC/LINE/3/2/13 Sears Christmas Book 19521 folder

1952

MOC/LINE/3/2/14 Eaton's catalogue, Summer 19511 folder

1951

MOC/LINE/3/2/15 Eaton's of Canada catalogue, Fall and Winter 1951­19521 folder

1951

With page numbers written on front cover. Includes covering note toW. Lines.

MOC/LINE/3/2/16 Eaton's Mid­Season catalogue, Winter 19521 folder

1952

With products marked.

MOC/LINE/3/2/17 Eaton's Summer Sale catalogue, 1952, and Simpson'smail order Mid­Summer Catalogue, 1952

1952

Page 25: Lines Bros. Limited, toy manufacturer: records, 1881 1971 · Lines Bros. Limited, toy manufacturer: records ... Lines Bros. Ltd., at one point ... In 1959, Lines Bros. purchased a

1 folderWith page numbers written on front cover and products marked.Includes covering note to W. Lines.

MOC/LINE/3/2/18 Eaton's January Sale catalogue 19531 folder

1953

Moncton and Winnipeg editions, with page numbers written on frontcover and products marked. Moncton edition includes note,removed from p.72.

MOC/LINE/3/2/19 Dupuis catalogue, Printemps ­ Ete 19491 folder

1949

With 'Thistle' products marked.

MOC/LINE/3/2/20 Dupuis catalogue, Printemps ­ Ete 19501 folder

1950

With page numbers written on front cover and products marked.

MOC/LINE/3/2/21 Franz Carl Weber catalogue, Sommer 1951, Nr.3381 folder

1951

With note and products marked.

MOC/LINE/3/2/22 Franz Carl Weber catalogue, Sommer 1952, Nr.3471 folder

1952

With note and products marked.

MOC/LINE/3/2/23 Franz Carl Weber catalogue, 19601 folder

1960

MOC/LINE/3/2/24 F.A.O. Schwarz Toy catalogue, 19501 folder

1950

MOC/LINE/3/2/25 Hamleys catalogue1 folder

ca. 1938

MOC/LINE/3/2/26 Restcots / Hitchings & Company catalogue1 folder

undated: ca. 1950

With Pedigree baby carriages.

MOC/LINE/3/2/27 Gamages 1960 Book of Model Trains, Ships, Aircraft,Cars etc.1 folder

1960

MOC/LINE/3/2/28 Lees Hobby Supplies Inc.1 folder

ca. 1960

With Scalextric and other Tri­ang models. Also includes coveringnote associated [?] with it.

MOC/LINE/3/2/29 Kensistas gift books1 folder

ca. 1958

Gift books and leaflet for items which could be acquired withKensistas cigarettes gift certificates.

Advertisements and Promotional material, ca. 1935 ­ ca. 1971Reference: MOC/LINE/3/3Extent: 26 filesScope and contentThis sub­series contains printed and proof advertisements, photographic material and press releasesused for publicity for Lines Bros. products.ArrangementThe original order of this material has been lost. It has therefore been arranged in chronological

Page 26: Lines Bros. Limited, toy manufacturer: records, 1881 1971 · Lines Bros. Limited, toy manufacturer: records ... Lines Bros. Ltd., at one point ... In 1959, Lines Bros. purchased a

order.Reference Description DatesMOC/LINE/3/3/1 'Fit­Bits' leaflet

1 itemundated: ca.1935

MOC/LINE/3/3/2 Tri­ang competition leaflet1 folder

undated: 1930s

Information for retailers about a painting competition. Includespostcard to request entry forms and publicity material.

MOC/LINE/3/3/3 'Happy Washdays with Persil'1 folder

undated: 1950s

Instructions for use of Tri­ang washing machine with Persil washingpowder.

MOC/LINE/3/3/4 Poster, Pedigree 'Pin­Up' Doll range1 item

undated: ca.1953

Targeted at retailers, advertising the range and its new magic nylonhair, with information about the proposed national advertisingcampaign for the range.

MOC/LINE/3/3/5 Magazine, Woman Junior1 folder (3 copies)

undated: 1953

'Miniature' magazine, printed by Lines Bros. in conjunction withWoman magazine, to promote 'Elizabeth', the Pedigree dress­makingdoll. Contents include dress patterns designed by Veronica Scott,tips of sewing technique and advertisements for other Lines Bros.products. Also includes a slip promoting the magazine.

MOC/LINE/3/3/6 Magazine, Australian Sportsgoods and Toy Retailervol.18, No.11 folder

Jan 1955

Including advertisement for Cyclops & Lines Bros. (Aust.) Ltd. onp.42.

MOC/LINE/3/3/7 Magazine, Australian Sportsgoods and Toy Retailervol.18, No.51 folder

May 1955

Including advertisement for Tri­ang products on p.70.

MOC/LINE/3/3/8 Magazine, Product News vol.11, No.121 folder

Dec 1957

Front cover, including photograph and information on Lines Bros.(Canada) 'Jet' trike.

MOC/LINE/3/3/9 Looking Backwards and Looking Forwards1 item

1958

A short history of Lines Bros. Ltd. and its subsidiary companies,written by Walter Lines, including photographs of factory interiors,products and other notable events.

MOC/LINE/3/3/10 Flyer, 'Tri­ang Trophies' competition1 folder

1959

Flyer advertising pedalcar and tricycle races, sponsored by LinesBros. (S. Africa) (Pty.) Ltd., held at the Kings Park Cycle Track,Durban. Includes a Tri­ang Railways leaflet advertising the rangemanufactured in South Africa.

MOC/LINE/3/3/11 Poster, Pedigree 'Melody' convertible baby carriage1 item

undated: ca.1959

Poster for retailers' windows.

MOC/LINE/3/3/12 Proof advertisement, Pedigree 'Melody' convertible baby 1959

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carriage1 item

MOC/LINE/3/3/13 Proof advertisement, Tri­ang toys1 folder (2 copies)

undated: 1960s

Magazine advertisement, assumed to be for the South Africanmarket.

MOC/LINE/3/3/14 Advertisement and proof, Tri­ang 'Regent and 'Nocturne'doll's prams1 folder

undated: 1960s

Press advertisement in both large­scale proof and printed versions.

MOC/LINE/3/3/15 Publicity programme, Lines Bros. and Les EtablissementsGUY (Tri­ang GUI)1 folder

1960

Includes correspondence and information re. proposed publicity andadvertising campaign, mock­ups of brochures and black and whitephotographic prints of mocked­up advertisements.

MOC/LINE/3/3/16 Booklet, '2e Championnat de Belgique SlalomAutomobile'1 folder

Sept 1960

Includes advertisement for Tri­ang Scalextric.

MOC/LINE/3/3/17 Leading Lines No.71 item

Dec 1961

Internal magazine, produced by Lines Bros. sales department,including short articles on the staff training schemes at Rovex ScaleModels Ltd. and Hamleys toy shop, news from overseas subsidiarycompanies and an editorial by Graeme Lines. Also includesphotographs of various marketing and promotional events andactivities. Another example of 'Leading Lines' (no.4, Jan 1961) isheld in the Museum of Childhood's object collection, ref. B.74­2010.

MOC/LINE/3/3/18 The Perambulator Gazette & Nursery Trade vol.XCINo.1,1261 folder

Aug 1964

Includes advertisement for Pedigree Prams, p.22.

MOC/LINE/3/3/19 Meccano Ltd. publicity material1 folder and 3 oversize loose items

1955 ­ ca.1970

Includes press releases with accompanying black and whitephotographs for the Festival of Great Britain Fair, 1968, showing amulti­storey car park constructed from Meccano, the release ofPocket Meccano, the Meccano power tool and puzzle maker and theDinky 'Apollo Rescue Special'. Also includes: black and whitephotographs of Meccano products; sheets of photographs of new Tri­ang and Meccano products; a Meccano robot [possibly at a tradefair]; children playing with Meccano; completed Dinky models withtheir constituent parts; a black and white transparency of two boysbuilding a large Meccano crane; Meccano and Dinky price lists;catalogues for Meccano, Corgi, Dinky, and Hornby Dublo ranges.Individual photographs from the new product sheets are included inMOC/LINE/3/3/23 and 3/3/26 (black and white photographs) andMOC/LINE/3/3/24 (black and white transparencies)

MOC/LINE/3/3/20 Photographs, Tri­ang dolls prams1 folder

undated: ca.1970

black and white photographic prints and typescript descriptions forpress release for Tri­ang prams.

Page 28: Lines Bros. Limited, toy manufacturer: records, 1881 1971 · Lines Bros. Limited, toy manufacturer: records ... Lines Bros. Ltd., at one point ... In 1959, Lines Bros. purchased a

MOC/LINE/3/3/21 Photographs, Tri­ang cars and garages1 folder

undated: ca.1970

black and white photographic prints and typescript descriptions forpress release for Tri­ang vehicles including; 'Mighty Minis'; Tri­anggarages; the 'Fun Buggy'; 'Carnaby' pedal motor; 'Mini Hi­way'landrover, racing, and military series; G.T. pedal motor; and displaystands for vehicles.

MOC/LINE/3/3/22 Photographs, desks and easels1 folder

undated: ca.1970

Black and white photographic prints of Tri­ang desks and easels.

MOC/LINE/3/3/23 Photographs, goal post and football game1 folder

undated: ca.1970

Black and white photographic prints and press releases of Tri­angproducts. Some photographs are included in the new product sheetsin MOC/LINE/3/3/19.

MOC/LINE/3/3/24 Transparencies, new Tri­ang products1 folder

undated: ca.1970

Black and white photographic transparencies of children playingwith Tri­ang products including: easels; bicycles; electrichovercraft; goal posts; ride­ons; desks; 'Carnaby' pedal motor;sledges; football game; plastic Meccano and dolls and prams. Somephotographs are included in the new product sheets inMOC/LINE/3/3/19.

MOC/LINE/3/3/25 Photographs, wooden toys1 folder

undated: ca.1970

Black and white photographic prints of wooden toys, including the'Safe Wood' hammer pegs, and brick trolley.

MOC/LINE/3/3/26 Photographs, various1 folder

undated: 1950s ­1970s

Black and white photographic prints and typescript descriptions forpress releases for mostly Lines Bros. products including; 'Ballerina'and Pedigree prams; climbing frame; Good Wood Toys Ltd. 'HideyHoles' and modern desk and stool; 'Hi­Lift' crane; Dover castle;ironing board and seat; 'Hi­way' series; and a line of teddy bears inheavy shadow. Some photographs are included in the new productsheets in MOC/LINE/3/3/19.

Trade Press Coverage, 1922 ­ 1971Reference: MOC/LINE/3/4Extent: 6 filesScope and contentThis sub­series contains copies of trade magazines with articles relating to Lines Bros. Ltd.ArrangementThe original order of this material has been lost. It has therefore been arranged in chronologicalorder.Reference Description DatesMOC/LINE/3/4/1 British Standard Exporter Index, Sports, Toys Etc.,

Series, 1922­19241 item

1922

Includes information on Lines Bros. products. Also information onother toy manufacturers, including: Sorbo Rubber Sponge Products,Ltd.; J.G. Franklin & Sons, Ltd. (Rubbadubdub Floating Toys); C.E.

Page 29: Lines Bros. Limited, toy manufacturer: records, 1881 1971 · Lines Bros. Limited, toy manufacturer: records ... Lines Bros. Ltd., at one point ... In 1959, Lines Bros. purchased a

Turnbull & Co., Limited; John Hill & Co.; Britains Limited; Burnett,Ltd.; Hamley Brothers, Ltd.; William Bailey ('Wenebrik' and'Kliptiko'); Roberts Brothers; and Schofield & Sims, Ltd.

MOC/LINE/3/4/2 Sport Goods and Playthings1 item

Dec 1952

Includes articles on Lines Bros. (Canada), 'Coronation' toys and shortpromotional items on Lines Bros. products. Also covering note to W.Lines.

MOC/LINE/3/4/3 Newspaper, Le Journal de la Foire1 folder

Mar 1961

Daily news bulletin for the Lyon International Fair, 1961, includingarticle on 'Scalextric'.

MOC/LINE/3/4/4 British Toys vol.8 No.21 folder

Mar 1962

Includes articles mentioning Lines Bros. trade stand at theNuremberg Toy fair, and advertisement for Tri­ang scooters andtricycles.

MOC/LINE/3/4/5 The Toy & Games Trader vol.4, No.61 item

June 1964

Includes article on Lines Bros. takeover of Meccano.

MOC/LINE/3/4/6 Pram & Nursery Trader vol.97, no.1,2081 item

June 1971

Includes open letter to Lines Bros. criticising marketing methods ofpedigree prams, and response from H. Quinn, Tri­ang Pedigreemarketing manager.

Competitor files, 1881 ­ 1960sReference: MOC/LINE/4Extent: 188 filesScope and contentThis series contains catalogues of, and printed material relating to, Lines Bros.' competitorsArrangementThis material is in alphabetical order according to company name. It is unclear if this is the originalorder, or if the material was arranged in this way after being deposited at the Museum ofChildhood.Reference Description DatesMOC/LINE/4/1 Aberdale Cycle Co. Ltd.

1 folder1950s

Catalogues and leaflets for the Gresham Flyer, with retail price listfor November 1956.

MOC/LINE/4/2 Accles & Pollock Ltd.1 folder

1948 ­ 1949

Booklet and flyer, 'Kromo S.A.Q.' tubular cycle components.

MOC/LINE/4/3 Airfix1 folder

July 1964

Copy of the 'Airfix Magazine'.

MOC/LINE/4/4 Ajax Manufacturing Co.1 folder

undated: 1950s

'Playcot' leaflet.

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MOC/LINE/4/5 H. & A. G. Alexander & Co. Ltd.1 folder

1957

'Welbilt' Nursery Furniture leaflet and retail price lists.

MOC/LINE/4/6 Amanda Jane1 folder

ca. 1959

Catalogues L1, 'Spring and Autumn Budget Collections', and L4,Jinx and the Collections for 8" Dolls', and wholesale price list andorder form.

MOC/LINE/4/7 Armstrong Cycles Ltd.1 folder

undated: ca. 1960

Catalogue.

MOC/LINE/4/8 Asahi Tsusho Co. Ltd.1 folder

Nov 1958

Price list for children's vehicles.

MOC/LINE/4/9 Ashton Bros. & Phillips Ltd.1 folder

ca. 1957

Catalogues and price lists for 'Osnath' baby coaches.

MOC/LINE/4/10 E. Atkins Ltd.1 folder

1957 ­ 1958

Catalogues, leaflets and price lists for the 'Atcraft' range of nursery,summer and occasional furniture and folding baby cars.

MOC/LINE/4/11 Atlas Tool Co. Inc.1 folder

undated: 1960s

Catalogue for HO railway track and accessories.

MOC/LINE/4/12 Barracuda1 folder

undated: 1950s ­1960s

Catalogue for diving and watersports equipment, and complimentsslip

MOC/LINE/4/13 A. Baveystock & Co. Ltd.1 folder

1956 ­ 1957

Catalogues and leaflets for 'Baveybuilt' nursery furniture, and note toGraeme Lines comparing Baveystock and Pedigree products.

MOC/LINE/4/14 Becklin Ltd.1 folder

ca. 1954

Leaflet for the 'Pakopram' and press cutting.

MOC/LINE/4/15 Bella1 folder

ca. 1960

Catalogue and price lists for the 'Bella' range of dolls.

MOC/LINE/4/16 Bellmann & Co.1 folder

ca. 1960

Catalogue for plastic Christmas decorations.

MOC/LINE/4/17 Bersinger1 folder

1961

Catalogue for toy range.

MOC/LINE/4/18 Besfoldas Ltd.1 folder

1950s

Catalogues and price lists for the 'Royale' range of baby carriages.

MOC/LINE/4/19 Blower Bros. Ltd.1 folder

1953, 1957

Catalogues for 'Easifold' nursery and kitchen furniture.

MOC/LINE/4/20 BMC Manufacturing Corp. 1950, undated

Page 31: Lines Bros. Limited, toy manufacturer: records, 1881 1971 · Lines Bros. Limited, toy manufacturer: records ... Lines Bros. Ltd., at one point ... In 1959, Lines Bros. purchased a

1 folderCatalogues for AMF juvenile wheel goods range.

MOC/LINE/4/21 Boomaroo Products Pty. Ltd.1 folder

1957

Catalogue and price list for toy and scale model ranges.

MOC/LINE/4/22 B.S.A. Cycles Ltd.1 folder

1954

Catalogue.

MOC/LINE/4/23 Canada Cycle and Motor Company Ltd.1 folder

1941

Confidential Net Trade Price List [2 copies].

MOC/LINE/4/24 Chad Valley1 folder

1957

'Toy Town' catalogue.

MOC/LINE/4/25 Character Guidance Toys Corp.1 folder

1962

Catalogue and wholesale price list, educational toys range.

MOC/LINE/4/26 Childhood Interests Inc.1 folder

ca. 1960

Leaflet and tag, 'Right­Time' toy range.

MOC/LINE/4/27 The Clowes Bag Company Ltd.1 folder

1950s

Catalogue and price list, the 'Wesba' range of cots and pram bags.

MOC/LINE/4/28 Cycle Components Manufacturing Company1 folder

1950s

Catalogue for tricycles and wheeled toys.

MOC/LINE/4/29 Dean's Rag Book Company Ltd.1 folder

1951 ­ 1958

Catalogues and leaflets for the soft toy, 'Childsplay' and rag bookranges.

MOC/LINE/4/30 Derek Products Ltd.1 folder

ca. 1955 ­ 1958

Catalogues for nursery equipment, including car seats.

MOC/LINE/4/31 Dulcedo1 folder

undated: 1950s

Leaflets and advertisements for folding prams.

MOC/LINE/4/32 Dunelt Cycle Company Ltd.1 folder

undated: 1950s

Leaflet.

MOC/LINE/4/33 Dunkleys (London) Ltd.1 folder

undated: 1950s

Leaflets for 'Stoway Stroller' and the 'Court' baby carriage.

MOC/LINE/4/34 Cotswold Metalcrafts Ltd.1 folder

1957

Catalogues and price list for 'Everest' folding baby carriages.

MOC/LINE/4/35 Currys Ltd.1 folder

1922

Catalogue for cycles and accessories, gramophones, toys and sportsequipment.

MOC/LINE/4/36 D.W. undated: 1950s

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1 folderCatalogue and price list for toy range.

MOC/LINE/4/37 Eldon Manufacturing Company / Unger Electric Tools1 folder

1960

Catalogues and price lists for Eldon 'Unbreakable Toys' and Ungarelectric toys ranges.

MOC/LINE/4/38 Electronic Developments (Surrey) Ltd.1 folder

undated: 1960s

Catalogue for radio control units.

MOC/LINE/4/39 Elswick Cycles Ltd.1 folder

1951 ­ 1953

Leaflets and price lists for junior cycle and tricycle ranges.

MOC/LINE/4/40 Emenee Industries, Inc.1 folder

1964

Catalogue for toys.

MOC/LINE/4/41 Enna Ltd.1 folder

1950s

Leaflets and publicity material for range of nursery equipment.

MOC/LINE/4/42 Evans Products Company1 folder

1957

Catalogue and price list for velocipede range.

MOC/LINE/4/43 Faller1 folder

undated: 1950s

Catalogue for model railway viaduct and tunnel construction kits.

MOC/LINE/4/44 Fleischmann1 folder

undated: 1950s

Catalogue and leaflet, model railway ranges.

MOC/LINE/4/45 Frankonia1 folder

1952

Catalogue for pushchairs.

MOC/LINE/4/46 Garton Toy Company1 folder

1952

Catalogue and price list for wheeled goods range.

MOC/LINE/4/47 Gescha1 folder

undated: 1950s

Leaflet for toy car range.

MOC/LINE/4/48 The A.C. Gilbert Company1 folder

undated: 1960s

Leaflet for the 'American Flyer' stock car race.

MOC/LINE/4/49 Gilgen1 folder

undated: 1950s

Leaflet for pushchairs.

MOC/LINE/4/50 Giordani1 folder

1960

Leaflet for 'Giocattoli' range of toys. Also leaflet for the 'MastroGeppetto / Giochi e Giocattoli' toy shop, Milan.

MOC/LINE/4/51 Graham Farish Ltd.1 folder

undated: 1950s

Catalogue for scale model railway range.

MOC/LINE/4/52 Johannes Graupner1 folder

1960

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Catalogue for model aircraft and boats.

MOC/LINE/4/53 J. J. Griffiths Ltd.1 folder

undated: ca. 1960

Poster for 'Helm Toys' range, manufactured in the Helm Studio.

MOC/LINE/4/54 Etablissements Guy1 folder

undated: ca. 1960

Leaflet for 'Baby­Conductor' car seat.

MOC/LINE/4/55 W.W. Hallas & Son Ltd.1 folder

1957

Catalogue and price list for 'Halsette' range of baby carriages.

MOC/LINE/4/56 Hammant & Morgan1 folder

1955

Catalogue for power control units.

MOC/LINE/4/57 C. H. Hartshorn, Inc.1 folder

1942

Catalogue and export price list for baby carriage, stroller, coachesand beach cart ranges.

MOC/LINE/4/58 Hasa1 folder

undated: ca.1930s ­ 1940s

Catalogue for prams.

MOC/LINE/4/59 O. & M. Hausser1 folder

1930 ­ ca. 1950

Catalogues and price lists for Hausser­Elastolin soldiers and othertoys.

MOC/LINE/4/60 Hedstrom Union Company1 folder

1948

Catalogue for baby carriages.

MOC/LINE/4/61 The Hercules Cycle & Motor Co. Ltd.1 folder

1947

Catalogue, 'Hercules' cycles.

MOC/LINE/4/62 Hersteller1 folder

undated: ca. 1950

Leaflet for 'Baby Combi' folding baby seat.

MOC/LINE/4/63 The Heywood­Wakefield Co. of Canada, Ltd.1 folder

1947 ­ 1952

Catalogues and price lists for the 'Lloyd' range of folding carriagesand dolls prams. Also the Heywood­Wakefield 123rd Annual Reportto Stockholders, 1949.

MOC/LINE/4/64 Hobbies Ltd.1 folder

1954, 1964

Catalogue and 'Hobbies Annual', 1964.

MOC/LINE/4/65 F. Hopper & Co., Ltd.1 folder

1954

Catalogue and price list for Hopper range of adult cycles.

MOC/LINE/4/66 Ideal2 black and white photographic prints

1946

Photographs of drawings of a 'Stroll­Master' pushchair.

MOC/LINE/4/67 Irwin Corporation1 folder

1963 ­ 1964

Catalogues, including for 'Interior Decorator Set', 'Dandy the Lion'and other ranges.

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MOC/LINE/4/68 The James Cycle Co. Ltd.1 folder

1952, 1955

Catalogues for adult and juvenile cycles.

MOC/LINE/4/69 E. Keil & Co. Ltd.1 folder

1957

Catalogue and leaflets for KeilKraft range of flying kits, andcorrespondence outlining strength of company's marketing.

MOC/LINE/4/70 Kenner Products Company7 folders

1958 ­ 1964

Includes: catalogues, leaflets, black and white photographs ofproducts and price lists; television schedule for Kenneradvertisements, 1964; planning books for various building sets andconstruction toys. Also department store demonstration kits andpress and marketing information, including newspaper mats, for;'Romp and Roll'; 'Flintstones Building Blocks'; Jet­Shoot Games';'Banjo­Matic' and 'Play­a­Tune'; and the 1964 toy range.

MOC/LINE/4/71 Keystone Manufacturing Co.1 folder

1950

Catalogue for Keystone toy range.

MOC/LINE/4/72 Kf Industries1 folder

undated: ca.1960

Catalogue for power packs for train sets.

MOC/LINE/4/73 Kibri1 folder

undated: 1950s

Leaflet for model railway accessories.

MOC/LINE/4/74 P.M. Knudsens Eftf.1 folder

undated: 1950s

Catalogue for 'P.M.K.' range of baby carriages and prams.

MOC/LINE/4/75 Kohner Bros., Inc.1 folder

1964

Catalogue for 'Kohner Toys' range.

MOC/LINE/4/76 Kroll Bros. Co.1 folder

1952

Catalogue, price list and business reply cards for Kroll 'juvenilefurniture' range.

MOC/LINE/4/77 Leggett Rubber Industries Pty. Ltd.1 folder

undated: 1960s

Catalogue for 'Li­Lo' range of beach toys, beds and chairs.

MOC/LINE/4/78 LEGO1 folder

undated: 1960s

Leaflet.

MOC/LINE/4/79 Lesney Products & Co. Ltd.1 folder

1963 ­ 1964

'International Pocket Catalogue' and 'Collector's Catalogue','Matchbox' series.

MOC/LINE/4/80 Leyghton­Paige Corp.1 folder

1959

Catalogue and price list, Leyghton­Paige and Marnold power packsfor model railways.

MOC/LINE/4/81 Lido Corporation1 folder

1964

Catalogue and price list for toy range.

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MOC/LINE/4/82 Life­Like Products, Inc.1 folder

1960

Catalogue for landscaping materials and accessories for modelrailways.

MOC/LINE/4/83 G. & J. Lines Ltd.1 folder

1914

Catalogue, 'List No. 53, Strong British Toys, Season 1914 1915'.Illustrated catalogue, including drawing of the New Model Factory,Down Lane, Tottenham, North London.

MOC/LINE/4/84 The Lionel Corporation1 folder

1959

Leaflet for 'HO Uncoupler Re­Railer' for model railways.

MOC/LINE/4/85 James Lloyd & Co. Ltd.1 folder

undated: 1950s

Catalogue for 'Lloyd' baby carriages.

MOC/LINE/4/86 Lone Star Products1 folder

undated: 1950s

Catalogue for 'Treble­O­Lectric' railways range.

MOC/LINE/4/87 George Maclellan & Co. Ltd.1 folder

undated: ca. 1960

Catalogues for 'Sea­Esta' range of air­beds and inflatables.

MOC/LINE/4/88 Manton1 folder

1950s

Catalogue and price list for Manton baby carriages.

MOC/LINE/4/89 Marklin1 folder

1951, 1959

Catalogue, price list and leaflets, model railway and toy car ranges.

MOC/LINE/4/90 Marmet (Sales) Ltd.1 folder

1950s

Catalogues and price lists, baby carriage and 'Hilux' nursery furnitureranges.

MOC/LINE/4/91 Marown Engineering Limited1 folder

undated: 1950s

Leaflet, 'M.E.Heron' 1c.c. engine.

MOC/LINE/4/92 Mattel, Inc.1 folder

1964

Catalogue, 'Mattel Toys for Fall '64'.

MOC/LINE/4/93 McFarlane Gendron Manufacturing Co. Ltd.1 folder

1940 ­ 1952

Catalogues and price lists; Gendron Manufacturing Co. Ltd. toysand wheel good catalogue 1940­41; McFarlane GendronManufacturing Co. Ltd. baby carriages range 1947, 1949 and 1952,and toy range, 1951.

MOC/LINE/4/94 Meccano Ltd.1 folder

1957 ­ 1959

Catalogues for Hornby Dublo electric trains. Also page fromunidentified French magazine, with image of a Dinky Toys model.

MOC/LINE/4/95 George E. Mellor1 folder

undated: 1950s

Catalogue for 'GEM' model railway range.

MOC/LINE/4/96 Mercury Models1 folder

undated: 1950s

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Leaflets for model aircraft and engine ranges. Also Mills Bros.(Model Engineers) Ltd. leaflet of engines.

MOC/LINE/4/97 Merrythought Toys1 folder

1958

Catalogues.

MOC/LINE/4/98 The Mettoy Co. Ltd.1 folder

1957 ­ 1959

Catalogues and price lists.

MOC/LINE/4/99 M.F.A.1 folder

1951 ­ 1952

Catalogues for toy and model car ranges.

MOC/LINE/4/100 Model Aerodrome Ltd.1 folder

undated: 1950s

Catalogue and Guide and price list for 'Marinecraft' kits range.

MOC/LINE/4/101 Model Aircraft (Bournemouth) Ltd.1 folder

1950s

Catalogues and price lists for 'Veron' range of model aircraft andboats.

MOC/LINE/4/102 Montford1 folder

undated: 1950s

Catalogues for baby carriage range.

MOC/LINE/4/103 Morellet­Guerineau Company1 folder

1935, 1951, 1954

Catalogues for baby carriages, nursery furniture, toy, cycles andpedal car ranges.

MOC/LINE/4/104 M.S.P. Luxiproducts Ltd.1 folder

1950s

Catalogue, leaflet and price lists for 'Luxiesta' nursery bedding and'Luxicot' nursery furniture ranges.

MOC/LINE/4/105 The Murray Ohio Manufacturing Company1 folder

1947 ­ 1952

Catalogues for 'Steelcraft' juvenile wheel goods ranges, 1947, 1949­50, 1952.

MOC/LINE/4/106 Norman Cycles Ltd.1 folder

undated: 1950s

Catalogue for cycle range.

MOC/LINE/4/107 Nursery Furnishings Ltd.1 folder

undated: 1950s

Catalogues and price list for 'Restnor' nursery furniture range.

MOC/LINE/4/108 Pafina Ltd.1 folder

1961

Catalogue and covering note for 'Constri' construction sets.

MOC/LINE/4/109 Patterson Edwards Ltd.1 folder

1926, 1948 ­1950, 1957 ­1959

Catalogues, price lists and covering notes for 'Leeway' carriages.

MOC/LINE/4/110 Pelso1 folder

undated: 1960s

Catalogues for folding 'Karri­Kot' range.

MOC/LINE/4/111 Penn Line Manufacturing Co.1 folder

undated: 1960s

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Catalogue for model railway range.

MOC/LINE/4/112 Perry Chain Co. Ltd.1 folder

undated: late1940s

Catalogue for cycle chains and components.

MOC/LINE/4/113 A.E. Peterson Manufacturing Co.1 folder

undated: 1960s

Leaflet for 'Folda­Strola' range.

MOC/LINE/4/114 Phillips Cycles Ltd.1 folder

undated: 1950s

Catalogues for bicycle range including the True Temper SteelBicycle.

MOC/LINE/4/115 Pines S.P.A.1 folder

1960

Catalogue for car and pedal bike ranges.

MOC/LINE/4/116 Plastalon Pty. Ltd.1 folder

undated: 1960s

Leaflet for 'Plastoy' range.

MOC/LINE/4/117 Playcraft Toys Ltd.1 folder

1957 ­ 1960,1982

Catalogues, point of sale material and instruction manual for CorgiToys and Aurora range.

MOC/LINE/4/118 Playskool Manufacturing1 folder

1964

Catalogues and leaflets for 'Teach­A­Tot Toys', playtools, HalsamProducts Company, Lincoln Logs and 'Mark IX Magic Phono'ranges.

MOC/LINE/4/119 Port­a­Crib Inc.1 folder

undated: 1960s

Leaflets and assembly instructions for 'Port­a­Crib' and 'Port­a­Side'ranges.

MOC/LINE/4/120 Precision Model Engineering Co.1 folder

undated: 1950s

Model railway catalogue.

MOC/LINE/4/121 Preiser1 folder

1959 ­ 1960

Price list for model railway accessories.

MOC/LINE/4/122 Puck GmbH.1 folder

1952

Catalogue with price list for bicycles and tricycles range.

MOC/LINE/4/123 Pyro Plastics Corporation1 folder

1964

Catalogue with price list for model kit range.

MOC/LINE/4/124 Raleigh Industries Ltd.1 folder

1949 ­ 1953

Catalogues and price lists for 'Triumph', 'Rudge', 'Rudge Twinkie','Robin Hood', 'Humber', 'Tri­Haris' export list (Japan), tricycle andjunior models.

MOC/LINE/4/125 Ratti and Vallenzasca1 folder

undated: 1950s

Catalogue for dolls range.

MOC/LINE/4/126 Reliable Specialties Ltd. undated: 1950s

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1 folderLeaflet for baby carriages range.

MOC/LINE/4/127 Remco Industries Inc.1 folder

1964

Catalogues, 'Hamilton's Invaders Science Fiction' and 'The FamousMonkey Division Military Line' ranges.

MOC/LINE/4/128 Revell (Great Britain) Ltd.1 folder

1957 ­ 1960

Catalogues and leaflet with a cover note for plastic model kits andaccessories and H­O electric trains.

MOC/LINE/4/129 Richards, Son and Allwin Ltd.1 folder

1953 ­ 1958

Catalogues and price lists for baby carriage range.

MOC/LINE/4/130 Roberts Bros. (Gloucester) Ltd.1 folder

undated: 1950s

Catalogue for Glevum Games.

MOC/LINE/4/131 Rosebud Dolls Ltd.1 folder

1959, 1963

Catalogues for the 'Rosebud' dolls and toys range and 'Kitmaster'railway kits, 1959; six colour transparencies for the dolls range,1963.

MOC/LINE/4/132 Roslyn Baby Cars1 folder

undated: 1950s

Catalogue for perambulator range.

MOC/LINE/4/133 Royal EKA1 folder

1958

Catalogues and price list for perambulator range.

MOC/LINE/4/134 Saarmesse GmbH.1 folder

1962

Leaflet for German­French fair with international involvement.

MOC/LINE/4/135 Schildkrot 'Tortoise' Toys1 folder

undated: 1950s

Catalogues for 'Schildkrot Spielzeug', 'Schildkrot Puppen' and'Schildkrot Gummispielzeug'.

MOC/LINE/4/136 Herbert Scholl Ingenieur1 folder

undated: 1950s

Leaflets for 'Piccolo', 'Maximus' and 'Motomobil' elektromotors.

MOC/LINE/4/137 J. Schowanek KG.1 folder

1957 ­ 1960

Catalogues, one annotated with a covering note, with price lists1957, 1958, 1959, 1960 and leaflets for 'Hansa­Flotte' and 'Hansa­Modelle' ranges.

MOC/LINE/4/138 Schuco1 folder

undated: 1950s

Catalogues for the 'Varianto 3010' range 1955­1956, 'Bigo­Bello'pluschtiere range and instructions for 'Schuco­Patent­Ingenico' range1952­1953.

MOC/LINE/4/139 Sebel Products Ltd.1 folder

1953

Leaflet for 'Mobo Toys' range with covering note and price list,'Mobo Circus News' publication, 5 black and white photographicprints of Mobo range products and 'The Story of a Sales Campaign'

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publication.

MOC/LINE/4/140 Shuresta Ltd.1 folder

undated: 1950s

Leaflets for the 'Cumfifolda' pushchair 1950, 'Cumfifolda Kot­Kar'and 'Cumfifolda' range with price list 1957.

MOC/LINE/4/141 Simpson Fawcett Co.2 folders

1881 ­ 1958

Covering letter to Walter Lines from Barry Simpson, 1958, listing anadvert cutting from Punch 1890 and the following catalogues;'Simpson Fawcett' perambulators 1881; 'Star Baby Carriages' 1890;'Swan Strong British Toys' 1914­1915; 'The Book of SimpsonFawcett' 1921; 'The Book of Simcett' 1922; 'Simcett Star' baby cars1923; 'Simcett' tubular chassis models 1930s; 'Limousette' babycoach 1933; 'Simcett baby cars' 1939; 'Swan Strong British Toys'1939­1940; 'Simcett' and 'Star' baby cars 1940 with price list; 'Swan'baby coaches 1949; 'Swan Foldacoaches' 1954; 'Swan' bedfoldersand strollers leaflet 1955; and 'Cygnet' dolls prams by 'Swan' 1957catalogue, leaflet and price list. See also material relating to the StarManufacturing Company [MOC/LINE/4/142], as some Star productswere manufactured under licence by Simpson Fawcett.

MOC/LINE/4/142 Star Manufacturing Company3 folders

1912 ­ 1916

Hardback showroom/office copies of catalogues for 'Star Baby Cars'1912, 1914 and 1916, each bound with 'Swan Strong British Toys','Sterling Mangles' and invalid carriages ranges; 1915 copy alsocontains 'Swan' folding cars and 'Rickshaw' catalogues.

MOC/LINE/4/143 Star Modelle (Eric Spivey KG.)1 folder

undated: 1950s

Catalogue for 'Star Models' range of model planes, ships and cars.

MOC/LINE/4/144 Margarete Steiff GmbH.1 folder

undated: 1950s

Catalogue for the Steiff zoo range.

MOC/LINE/4/145 Storkline Furniture Corporation1 folder

undated: late1940s

Advertisement for 'Storkline'' baby carriages.

MOC/LINE/4/146 Sunset Cots1 folder

1939

Catalogue for costs and nursery furniture.

MOC/LINE/4/147 Sunshine Waterloo Company Limited1 folder

1948 ­ 1953

Catalogues featuring ranges of baby carriages, play goods, electricalappliances and 'Saniboy'.

MOC/LINE/4/148 Tan Sad Ltd.1 folder

1939, 1950,1954, 1957 ­1958

Catalogues for baby carriage range; one labelled as pre­war, 1950,1954 with price list, 1957­1958 with price lists.

MOC/LINE/4/149 E. Taylor and Sons1 folder

undated: 1950s

Leaflet for the 'Buoyant' baby carriage with price list.

MOC/LINE/4/150 The Frank F. Taylor Company1 folder

1941

Catalogues, 1952 annotated, for the 'Taylor­Tots' baby walker­

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stroller range.

MOC/LINE/4/151 L.C. Taylor Limited1 folder

undated: 1940s

Catalogue for 'Taylor Toys' wooden furniture and toys.

MOC/LINE/4/152 Technigraphic Bristol Ltd.1 folder

undated: 1950s

Order reservation form for a 'Technicraft Winner' rocking horseconstructional kit.

MOC/LINE/4/153 Telecommander Ltd.1 folder

undated: 1950s

Leaflets for radio control equipment.

MOC/LINE/4/154 Thetford Ware1 folder

undated: ca. 1950

Catalogue for 'Pulpware' and 'Thetford Ware' ranges of nurseryequipment.

MOC/LINE/4/155 The W.H. Thornhill Co. Ltd.1 folder

undated: 1940s

Catalogue for the 'Aristocrat' range.

MOC/LINE/4/156 Torck1 folder

1960

Catalogue including baby carriages, with price list.

MOC/LINE/4/157 Transogram Company Inc.1 folder

1964 ­ 1965

'Transco Adult Games' catalogue 1964 [2 copies]; Transogramcatalogues 1964 [2 copies], spring summer 1964 [two copies] andspring summer 1965.

MOC/LINE/4/158 Treasure Cot Co. Ltd.1 folder

1935

Catalogue for nursery furniture.

MOC/LINE/4/159 Trelleborg1 folder

1959

Catalogues for inflatable beds and other camping equipment.

MOC/LINE/4/160 Trix Ltd.1 folder

1951 ­ 1960

Catalogues with price lists and covering notes for the 'Trix Express'range, 1951­52 and 'Trix Twin' railway system 1955, 1957, 1959.

MOC/LINE/4/161 Sven E. Truedsson1 folder

undated: 1950s

Price list for 'Jo­To Flex' railway system range.

MOC/LINE/4/162 Charles Twigg and Co. Ltd.1 folder

undated: 1940s

Catalogues for 'Flying Ace' tricycles, 'Ace' cycles and cyclettes and'Jet­Ace Pak­Trike'; details of specification of 'Flying Ace 102 PedalCar Fire Engine', 'Flying Ace 100 De­luxe Pedal Car' and 'Flying Ace103 Police Car'.

MOC/LINE/4/163 Tyco1 folder

1960

Catalogue for HO scale model electric train range.

MOC/LINE/4/164 Unique and Unity Cycle Co. Ltd.1 folder

1934, 1937, 1951

Catalogue and price list for 'Fairy Cycles Joy Trikes' 1934; price list

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for juvenile cycles,'Fairycycles' and 'Tri­ang' tricycles 1937;catalogue for 'Triang Trikes', 'Fairycycles' and 'Unity Cycles' 1951.

MOC/LINE/4/165 Universal Manufacturing Co. Inc.1 folder

1952

Catalogue for 'Gym­Dandy' all steel play gyms and slides

MOC/LINE/4/166 V.B.1 folder

undated: 1950s

Catalogues for railway track system.

MOC/LINE/4/167 Victory Industries Ltd.1 folder

1959

Catalogue, point of sale poster and price list for 'VIP Electric ModelRoadways'; advert cutting for 'Miniature Corvette' from the WallStreet Journal; budget 1959 price list adjustment notice.

MOC/LINE/4/168 Viking Cycles Ltd.1 folder

undated: 1950s

Catalogue for the 'Golden Viking' cycle range.

MOC/LINE/4/169 Vita Pakt Products1 folder

1964

Catalogue and covering letter from George Goodman and Sons withprice list for skates, skateboards and accessories.

MOC/LINE/4/170 Wales Ltd.1 folder

1956 ­ 1957

Catalogues for 'Lullabye' nursery furniture 1956, 1957 with pricelists.

MOC/LINE/4/171 Walton and Brown Ltd.1 folder

undated: late1940s

Catalogue for cycle fittings and 'Waltonia' accessories.

MOC/LINE/4/172 B.J. Ward Ltd.1 folder

undated: 1950s

Leaflet for 'Master Models'.

MOC/LINE/4/173 Wavex Engineering Ltd.1 folder

1949

Leaflet for 'Wavex All­Star Wizard' range.

MOC/LINE/4/174 The Wearwell Cycle Company Ltd.1 folder

1953­1957

Catalogues; 1953 [2 copies], 1954, 1957 [4 copies, one annotated,others with price lists].

MOC/LINE/4/175 Wells­Brimtoy Distributors Ltd.1 folder

ca. 1950

Catalogue for mechanical toys.

MOC/LINE/4/176 Welsh Company1 folder

1941

Catalogue for 'Easy­Fold' baby carriages and 'Hush­a­by' babyaccessories.

MOC/LINE/4/177 Werlich Manufacturing Co. Ltd.1 folder

1952

Price list for bicycles, tricycles and accessories.

MOC/LINE/4/178 W.I.A.D.1 folder

undated: 1950s

Catalogue (five copies).

MOC/LINE/4/179 William Wilson and Sons Ltd. 1950s

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1 folderCatalogues and price lists for the 'Silver Cross' baby coach, 1957,[including advert cuttings for Hunters Woodworkers 'Golden Ace'and Walkers Limited prams] and 1958 but many undated; one folderof loose publicity images, undated.

MOC/LINE/4/180 Wisa Gloria2 folders

1949­1952, 1961

Catalogues; 1949 [a single page], 1951, 1952, 1961'spielzeugkatalog' and Whitman 'Krazy Ikes' range with two point ofsale posters.

MOC/LINE/4/181 Woodrow and Co. Ltd.1 folder

1950s

Catalogues for the 'Swallow' range of baby carriages.

MOC/LINE/4/182 Wrenn Ltd.1 folder

1958

Catalogues for the 'Trackwork' railway range.

MOC/LINE/4/183 Wyn Products Pty. Ltd.1 folder

1958

Catalogue for 'Wyn­Toy' range with point of sale poster for'Hydraulically Operated 10 Ton Dump Truck'.

MOC/LINE/4/184 Young and Fogg Rubber Company Limited1 folder

1958

Catalogue, price list and leaflet for the 'Gartex' range.

MOC/LINE/4/185 Youpa­La1 folder

1958

Catalogue for the 'Youpa­la' baby range.

MOC/LINE/4/186 Miscellaneous Retailers and Wholesalers1 folder

1949 ­ 1961

Catalogues including: Jelmoli Spielwaren; John Ward Ltd. [nurseryfurniture and equipment wholesalers]; Nahrath Spielwaren; Prenatal;Sidley's [baby carriage specialists]; Spielwaren­Behle; Unger. Also'Black and Green's Gift Catalogue; copy of the export periodical'Spielzeug und Sport­Bedarf'; and export catalogue and price listsfrom unidentified German company.

MOC/LINE/4/187 Miscellaneous toys and games, New York Toy Fair 19541 folder

1954

Envelope containing variety of catalogues and leaflets, including:Nursery Plastics Incorporated nursery furniture and equipment; KayStanley / Model­Craft; Jolly Blinker Co., Inc.; The Dolly Toy Co.;Hudson Miniatures model car kits; Douglas Engineering, 'Big Build­Up' life­size construction kits; Orange Products, Inc., 'Logstix'construction sets; Train­Rite Toys Moulded Products Inc.; GothamPressed Steel Corporation Games and Toys; Toby Toys; NuCraft ToyCorp.; Handicraft Creators Inc. Also booklet, 'Imported Toys ExhibitPreview, featuring advertisements and articles on non­NorthAmerican toy manufacturers.

MOC/LINE/4/188 Das Spielzeug 91 folder

Sept 1961

European journal for toys, with covering note highlighting pagenumbers of several articles on European toy manufacturers,including Meccano's factory in Givors.

War Work, 1939 ­ 1946

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Reference: MOC/LINE/5Extent: 14 filesScope and contentThis series contains reports and photographic material relating to the production of equipment forthe military undertaken by Lines Bros. Ltd. during the Second World War that falls outside of theLINE 2 series of photograph albums above. It includes reports and other information supplied bythe School of Tank Technology, Egham, Surrey. It also contains reports on German toymanufacture carried out in 1946 for the British Intelligence Objectives Sub­Committee.ArrangementThe original order of this material has been lost. It has therefore been arranged in broadlychronological order.Reference Description DatesMOC/LINE/5/1 Preliminary Report No.5, Pz Kw III

1 folderSept 1942

Includes specifications, diagrams, photographs and commentary onthe vehicle. Produced by the School of Tank Technology.

MOC/LINE/5/2 Preliminary Report No.6, Pz Kw II1 folder

Oct 1942

Includes specifications, diagrams, photographs and commentary onthe vehicle. Produced by the School of Tank Technology.

MOC/LINE/5/3 Preliminary Report No.7, Pz Kw IV1 folder

Nov 1942

Includes specifications, diagrams, photographs and commentary onthe vehicle. Produced by the School of Tank Technology.

MOC/LINE/5/4 Preliminary Report No.8, German 4­Wheeled Armouredcar (Sd.Kfz. 222)1 folder

Feb 1943

Includes specifications, diagrams, photographs and commentary onthe vehicle. Produced by the School of Tank Technology.

MOC/LINE/5/5 Album, tank montages1 folder

1939 ­ 1945

Montages of black and white photographs and some diagrams oftanks, with index to nationality and type. Including German, exFrench, ex Czech, Italian and Japanese tanks.

MOC/LINE/5/6 Photographs, tanks3 boxes (263 photographs)

1939 ­ 1945

Black and white photographic prints, including many officialmilitary photographs, showing tanks and other vehicles captured,destroyed on the battlefield or in use, and press photographs.Includes; U.S. official photographs of amphibious vehicles onmanoevres, landing in Naples and being prepared for D­Day;specifications and photographs of a model of an L.T.H. (Ex­Czech)tank, in a realistic setting [box 2]; annotated photos of design detailsof a Pz Kw VI [boxes 1 and 3]; photographs of technical drawings ofGerman 8­ and 4­wheeled armoured car [box 2]. Also includesphotographs of models of tanks [boxes 1 and 3]. See alsoMOC/LINE/2/24, 2/25 and 2/26 for more photographs of modeltanks.

MOC/LINE/5/7 Photograph, military earth­moving equipment1 photograph

ca. 1944

Large­scale black and white photographic print showing a militarybulldozer and mechanical digger moving rubble, possibly after

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Allied invasion of Normandy.

MOC/LINE/5/8 Photograph, tank with shovel1 photograph

ca. 1944

Large­scale black and white photographic print showing a tank withlarge shovel mounted on the front moving across a muddy field,possibly after Allied invasion of Normandy.

MOC/LINE/5/9 Photograph, military earth­moving equipment1 photograph

ca. 1944

Large­scale black and white photographic print showing U.S.military bulldozers clearing rubble in a heavily damaged street,possibly in Caen after Allied invasion of Normandy.

MOC/LINE/5/10 Photograph, armoured bulldozer1 photograph

July 1944

Large­scale black and white photographic print of British officialphotograph, with caption on reverse, showing 'an armouredbulldozer driving a road through the bomb craters and rubble, Troarnroad at Bannerville La Campagne'.

MOC/LINE/5/11 Handbook on the Fabrication of Sheet Metal Details1 folder

1944

Issued by the Ministry of Aircraft Production to manufacturersinvolved in aircraft production as guidance. Issued in six sections,each covering a different aspect of production.

MOC/LINE/5/12 Technical drawing, German 4­wheeled armoured car1 item

undated: ca.1940

A preliminary drawing for a model, assumed to have beenmanufactured by Lines Bros. for identification training purposes.

MOC/LINE/5/13 Report titled the 'Manufacture of Harmonicas (MouthOrgans) and Accordians"1 folder

ca. 1946

Compiled by Kenneth V. Chidley and Adam Heaton for the BritishIntelligence Objective Sub­Committee.

MOC/LINE/5/14 Report titled "The German Toy Industry"1 folder

1946

Report compiled by G. B. Lines and A. Katz for the BritishIntelligence Objectives Sub ­ Committee.

Miscellaneous material, 1944 ­ 1970Reference: MOC/LINE/6Extent: 7 filesScope and contentThis series contains catalogues and leaflets for a variety of vehicles which may have been used assource material for ideas for new Lines Bros. products as well as other miscellaneous materialrelating to the toy industry.ArrangementThe original order of this material has been lost. It has therefore been arranged by type and inbroadly chronological order.Reference Description DatesMOC/LINE/6/1 Catalogues, Jack Olding & Co., Ltd.

1 folder1944

Catalogues of earthmoving equipment produced by CaterpillarTractor Co., R.G. Le Tourneau Inc., and the LaPlant­Choate

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Manufacturing Company, Inc. sent to Lines Bros by Jack Olding &Co., in relation to models in the 'Minic' range. Also includescovering letter.

MOC/LINE/6/2 Journal, Science Et Vie ­ L'Automobile et laMotocyclette1 folder

1950

Includes information and specifications on different types andmodels of vehicle, with annotations next to models of scooters,p.146.

MOC/LINE/6/3 Leaflets, lawnmowers1 folder

1950s

Leaflets for the Suffolk Iron Foundry Ltd. and Qualcast lawnmowers,annotated 8 and 9 respectively.

MOC/LINE/6/4 Leaflet, missiles1 folder

1960s

Marketing leaflet with illustrations of various types of missilesproduced with components manufactured by the MonsantoChemical Company, Fairchild Camera and Instrument Corporation,Aircraft Armaments, Inc. and Torrington Bearings. Initialled 'WGL'.

MOC/LINE/6/5 U.K. Metal Finishers Team Draft Report No.181 folder

Sept 1950

Annotated typescript report on an inspection visit by Britishobservers, including Walter Lines, to Electrochemical Industries,Inc., Worcester, Massachusetts, U.S.A., 22 September 1950.

MOC/LINE/6/6 Review of the UK Toy Industry, 19691 volume

Oct 1969

Produced by the stock and share brokers Tustain and L'Estrange,with general information about the toy industry, as well as review ofmajor toy companies' histories and financial performance, including:Airfix Industries Ltd., Berwick Timpo Ltd., Chad Valley Co. Ltd.,Cowan de Groot Ltd., Dunbee­Combex­Marx Ltd., Lesney Productsand Co. Ltd., Lines Bros. Ltd., M.Y. Dart Co (Games) Ltd., MettoyCo. Ltd., J. and L. Randall Ltd., D. Sebel and Co. Ltd., and J.W. Spearand Sons Ltd.

MOC/LINE/6/7 Review of the UK Toy Industry, 19701 volume

Oct 1970

Produced by the stock and share brokers Beamish and O'Kelly, withgeneral information about the toy industry, as well as review ofmajor toy companies' histories and financial performance, including:Airfix Industries Ltd., Chad Valley Co. Ltd., Cowan de Groot Ltd.,Dunbee­Combex­Marx Ltd., Lesney Products and Co. Ltd., LinesBros. Ltd., Mettoy Co. Ltd., M.Y. Dart Co (Games) Ltd., J. and L.Randall Ltd., and J.W. Spear and Sons Ltd.

Personal, 1939 ­ 1948Reference: MOC/LINE/7Extent: 1 fileScope and contentThis series contains one item which relates to Walter Lines' personal life, rather than to Lines Bros.Ltd.Reference Description DatesMOC/LINE/7/1 Driving Licence

1 itemApr 1939 ­ May1948

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Walter Lines' provisional and full driving licence, including detailsof conviction for excessive speed in a built­up area, August 1945.