Background & Analysis - Incidents In November 2011, a
passerby found a nine-year-old girl trapped in the passenger seat
of a vehicle that had crashed 40 hours earlier in Cove City, North
Carolina. She was still alive but injured. The driver, her father,
had been killed in the crash, and the girl had no way of contacting
anyone for help In Graves County, Kentucky, a passerby found a man
with life-threatening injuries two days after he had crashed over a
guardrail into a creek. A female passenger in his car was
pronounced dead at the scene In September 2011, the family of a
67-year-old California man found him after he had plunged 200 feet
off a cliff five days earlier. He suffered multiple broken bones
and a dislocated shoulder
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Background & Analysis Customer Survey
Slide 6
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Background & Analysis Numbers Verdict
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Target Market Auto Manufacturers (Product) Growth % Year
Revenue $ Million Growth % 201080,244.640.0 201190,241.112.5
201291,354.91.2 201399,417.18.8 2014102,287.22.9
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Target Market Segment Hospitals in the US - (Service) The
Centers for Disease Control and Prevention says in 2010 that the
cost of medical care and productivity losses associated with motor
vehicle crash injuries was over $99 billion, or nearly $500, for
each licensed driver in the United States.Centers for Disease
Control and Prevention $99 billion !!
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Customers Hospitals General public Auto Manufacturers
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Context Auto Parts manufacturing Industry Suppliers - Electric
Components Manufacturers Barriers - Establishing long term
relationships with hospitals, High entry costs due to manufacturing
Industry is mature High Competition but Low technological
change.
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Marketing and Advertising Payroll Facilities Raw Materials and
equipment Research and development Technology Database Mechanical
Design Revenue/Contract Revenue/subscription No. of contracts No.
of subscriptions Revenue/Unit No. of units Partnership Revenue
Service Revenue Product Revenue Total Cost Total Revenue
Advertising Costs/Sales Employee CEO Data Center Costs CTO Factory
Electronic Components Fishbone Diagram
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Cost Structure Marketing and sales Research and Development
General and Administrative Revenue Streams Partnership revenue
Product revenue Customer Segments Automobile Manufactures Car users
Well Equipped Hospitals Customer Relationship Life is precious, we
deliver our promise ensuring assistance at critical times. Network
effects Channels Tie ups with Car Manufactures hospitals Car
showrooms Value Proposition Ensure Life Safety with Immediate
medical attention Improved businesses for car manufactures and
hospitals Key Activities Create and Manage exhaustive data base of
hospitals Report to shortest possible hospital from accident
location. Factory for device manufacturing Key Resources Electronic
Components Software and Data center Key Partners Well Equipped
Hospitals Automobile Manufactures Distributors of Electronic
components BUSINESS MODEL
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Competitor Analysis Onstar-GM Activates with crash sensors
which are mounted throughout vehicle No mobile phone is required
Sends information to PSAP (Public Safety Answering Point) Toughest
Competition Sync 911-Ford Activates with air bag deployment Uses
drivers Bluetooth enabled mobile phone Sends information to PSAP
(Public Safety Answering Point) LifeLine Activates with crash
sensors which are mounted throughout vehicle No mobile phone is
required Sends information to nearest hospital for immediate help
improving response time
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Mr. Ameya Aware- Co-Founder Good blend of core Electronics and
Computer Science 3 Years Professional Experience Passion for
Automobile Industry Mr. Pratik Bhat- Co-Founder Right blend of
Information technology Management and Computer Science 2 Years
Professional Experience Mr. Shashank Bagul- Co-Founder Self driven
algorithmic approaches in Computer Science. 2 Years Professional
Experience. Knowledge of Market Opportunity Mr. Ankur Joshi-
Co-Founder Fundamental Mathematics and Computer Science skills. 2
Years Professional Experience with Risk Management. Proficient
Market Connections Passion Technology Speed Life & Help
Entrepreneurship
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