Life-FitT E A M 9

THE BUSINESS PROBLEM

WHO HAS THE PROBLE

M?

WHY IS IT A

PROBLEM?

Life-Fit

INFORMAL CONFIDENTIAL CONSULTATIONS

24/7 AVAILABIL ITY

PHONE AND VIDEO CONSULTATIONS

WHAT WE DO

MASTER’S AND DOCTORAL CLINIC IANS

• Outreach • Community liaisons• Target marketing

C u s t o m e r A c q u i s i t i o n• Small to medium size

businesses• Informal counseling services• Building mental health into

health & wellness

Ta rg e t M a r ke t• Mental health doesn’t

discriminate• Focusing on all age, ethnicities

and backgrounds• 1 in 4 adults experiences

mental illness every year

M a r ke t S i z e

Competitors are: EAP, Talkspace, Breakthrough & Betterhelp• Limited sessions• Expensive for low-income

clients• Only offered by large

corporations

C o m p e t i t i v e A n a l y s i s S t a ffi n g

Year One: Start with 1500 clientsYear two:15% Increase ~ 1725 clientsYear three:20% Increase ~ 2070 clientsYear four: 25% Increase ~ 2588 clientsYear five: 25% Increase ~ 3234 clients

M a r ke t S h a r e

MARKET ANALYSIS

• IACS recommendation 1:1500• Our ratio with 13 clinicians

• 1:115

COMPETITORS

UH, Frost Bank, CarMax, GameStop, Eminent Events, NCS Energy, LoneStar Candy, Ikea Houston, Frazer Ltd., Guitar Center.

780 EMPLOYEES POLLED

87%

Does your employerthat

have services

adequately

addressmental/behavioralhealth?

13%NO YES

Would you be

to pay $10/ monthfor this service?

88%

12%YE

SNO

willing

Innovation and employment of technology and clinical expertise.

S o u r c e o f o u r a d v a n t a g eEmployees using Life-Fit service to stay well and productive for their

employers.

H o w w e c r e a t e v a l u eMid-sized to small organizations without mental health wellness

initiatives.

W h o w e c r e a t e v a l u e f o r

By businesses purchasing Life-Fit wellness service for their employees.

H o w w e m a ke m o n e yCost

AvailabilityPrivacy

Triage Model

H o w w e d i ff e rFounding partner’s commitment to success.Nurture business partner relationship.Continue to innovate with technology.

Ke y p a r t n e r f a c t o r s

BUSINESS MODEL

OVERALL STRATEGY• Address mental therapy needs for employees 24/7.

• Promote continued wellness and productivity of

employees.

• Low cost allows organizations to provide employees

with additional wellness program benefits.

• First 5 years, we will not receive compensation.

• Operational costs increase after 2nd year.

• Projected growth drives sustained profit after

year 5.

FINANCIAL PROJECTIONS (5 YR.)

Y E A R 1

1,500 Cl ients

Y E A R 2 Y E A R 3 Y E A R 4 Y E A R 5

Cl ients increase 15%

Cl ients increase 20%

Cl ients increase 25%

Cl ients increase 25%

Life-Fit Financial Forecast

Year one Year Two Year Three Year Four Year Five

Income $ 111,500.00 $ 196,900.00 $ 237,100.00 $ 286,840.00 $ 359,460.00

YR end Client's 1500 1725 2070 2588 3234

Cost Of Services

Titanium Pricing $ 2,625.00 $ 1,560.00 $ 1,560.00 $ 1,560.00 $ 1,560.00 Protocall On-Call Services $ 10,123.00 $ 10,123.00 $ 10,123.00 $ 10,123.00 $ 10,123.00 Clinicians $ - $ 110,000.00 $ 110,000.00 $ 165,000.00 $ 165,000.00 Interns $ 45,760.00 $ 45,760.00 $ 68,640.00 $ 68,640.00 $ 91,520.00

Malpractice Insurance $ 560.00 $ 560.00 $ 560.00 $ 560.00 $ 560.00 Telephone - Service $ 7,851.60 $ 7,851.60 $ 7,851.60 $ 7,851.60 $ 7,851.60 Telephone Reimbursement $ 5,400.00 $ 5,400.00 $ 5,400.00 $ 5,400.00 $ 5,400.00

Internet Reimbursement $ 9,000.00 $ 9,000.00 $ 9,000.00 $ 9,000.00 $ 9,000.00 Payroll Taxes $ 3,500.64 $ 11,915.64 $ 13,665.96 $ 17,873.46 $ 19,623.78 Printing/Supplies $ 1,604.07 $ 1,279.33 $ 1,279.33 $ 1,279.33 $ 1,279.33 Software $ 408.00 $ 408.00 $ 408.00 $ 408.00 $ 408.00 Website Hosting $ 102.00 $ 102.00 $ 102.00 $ 102.00 $ 102.00

Operational Cost $ 86,934.31 $ 203,959.57 $ 228,589.89 $ 287,797.39 $ 312,427.71

Net Profit $ 24,565.69 $ (7,059.57) $ 8,510.11 $ (957.39) $ 47,032.29

QUESTIONS