Upload
steve-gybels
View
429
Download
1
Tags:
Embed Size (px)
Citation preview
MULTIMEDIA Ambiguity
Information
(digital/analog)
b
Production system
development +
information architecture
Interaction
d
Production system
development +
information architecture
Screen Interaction
a
Production system
development +
information architecture
Other Interaction
3
STEVE JOBS
Apple
We think basically you watch television to turn your brain off and you work on your computer when you want to turn your brain on. “
”
Legal barriers
Technical barriers
Investment Accessibility
Socio- psychological
barriers Overuse
Ease of use Cost effective
Experience Accessible
Interactive Intuitive
Barriers X Opportunities i
SYNTHESIZED MEDIA Refers to information types synthesized by the computers ( e.g. Text, graphics and computer animation).
I
CAPTURED MEDIA Refers to information types captured from the real world (e.g. Still pictures, moving pictures, and sound).
II
HENRY JENKINS
University of Southern California
By convergence, I mean the flow of content across multiple media platforms, the cooperation between multiple media industries, and the migratory behavior of media audiences who will go almost anywhere in search of the kinds of entertainment experiences they want.
“”