By :Tim Larsen

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Est. 1932

Billund Municipality,

Denmark

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AFOL“They are some of the most playful, inventive and genuine people. Their outlook is practical, and their craft is exquisite.”

- Todd Lehman LUGNET co-founder

International Lego Users Group Network

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$299

3,104 pieces

IMPERIAL STAR DESTROYER

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DEATH

S

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R$399

3,803 pieces

www.LegoAmbassadors.com

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Groundswell

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HierarchyEnergizing the groundswell means tapping into the power of word of mouth by connecting with, and turning on, your most committed customers.

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Word of Mouth

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-Believable

-Self Spreading

-Self Reinforcing

QUESTIONS

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